Adoption of Servitization in product based companies

Adoption of Servitization in product based companies

Author: Sourabh Sawardekar

Publisher: GRIN Verlag

Published: 2019-04-12

Total Pages: 89

ISBN-13: 3668922640

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Master's Thesis from the year 2018 in the subject Business economics - Operations Research, University of Applied Sciences Berlin, language: English, abstract: The motivation behind writing this thesis is to explore and understand the evolution of the Servitization and how Servitization can help product based companies to compete with the new service business along with their conventional business. Another objective is to derive guidelines to adopt the servitization. This thesis will begin with thorough literature review on Servitization. For better understanding of servitization, difference between product and service will be studied. Furthermore, several definitions of servitization available in the literature will be discussed. This will be followed by understanding Service-Dominant Logic, Goods-Dominant Logic and Product Service-System. There are several factors driving product based companies towards service business. Those factors will be analyzed briefly. Many product based companies have considered seritization as a competitive strategy but, there are several challenges to adopt it successfully therefore, those hurdles will be discussed. Some companies like Daimler AG, Michelin Tires, Philips lighting have tackled those challenges and adopted the servitization successfully. Those three companies will be analyzed thoroughly in case studies with the same framework of criteria in order to understand how they generated additional revenue stream successfully along with their conventional business. On the basis of case studies and literature review, some guidelines will be derived to adopt this strategy successfully.


Book Synopsis Adoption of Servitization in product based companies by : Sourabh Sawardekar

Download or read book Adoption of Servitization in product based companies written by Sourabh Sawardekar and published by GRIN Verlag. This book was released on 2019-04-12 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2018 in the subject Business economics - Operations Research, University of Applied Sciences Berlin, language: English, abstract: The motivation behind writing this thesis is to explore and understand the evolution of the Servitization and how Servitization can help product based companies to compete with the new service business along with their conventional business. Another objective is to derive guidelines to adopt the servitization. This thesis will begin with thorough literature review on Servitization. For better understanding of servitization, difference between product and service will be studied. Furthermore, several definitions of servitization available in the literature will be discussed. This will be followed by understanding Service-Dominant Logic, Goods-Dominant Logic and Product Service-System. There are several factors driving product based companies towards service business. Those factors will be analyzed briefly. Many product based companies have considered seritization as a competitive strategy but, there are several challenges to adopt it successfully therefore, those hurdles will be discussed. Some companies like Daimler AG, Michelin Tires, Philips lighting have tackled those challenges and adopted the servitization successfully. Those three companies will be analyzed thoroughly in case studies with the same framework of criteria in order to understand how they generated additional revenue stream successfully along with their conventional business. On the basis of case studies and literature review, some guidelines will be derived to adopt this strategy successfully.

Made to Serve

Made to Serve

Author: Timothy Baines

Publisher: John Wiley & Sons

Published: 2013-04-09

Total Pages: 277

ISBN-13: 1118585283

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A comprehensive, practical introduction to one of the most important new trends in manufacturing, globally The delivery of a service component as an added value when providing products, servitization is all the rage in the manufacturing sector around the world. Yet, despite the clear competitive advantage of servitization, most manufacturers remain reluctant to venture into, what for them, is a strange new world. Written by a team of internationally respected servitization experts and innovators, this book provides you with a detailed road map for successfully navigating the servitization terrain. Unlike most authors on the subject who merely sing the praises of servitization, Baines and Lightfoot provide you with a framework for accessing the feasibility of adopting a services-led competitive strategy in your company, along with strategies for designing and implementing the kinds of service offerings customers increasingly are coming to expect. Grounded in real-world practice and supported by a wealth of up-to-the minute research, this book helps ease the way for manufacturers considering adopting a servitization model Shows how to exploit your company's manufacturing competencies to build a strong servitization element without becoming "just another services company" Provides numerous illustrations and examples of services-led competitive strategies, with an emphasis on the advanced services most widely associated with servitization worldwide Packed with fascinating and instructive case studies from leading manufacturing firms across industry sectors, including Caterpillar, Rolls-Royce, Alstom, MAN, Xerox and others


Book Synopsis Made to Serve by : Timothy Baines

Download or read book Made to Serve written by Timothy Baines and published by John Wiley & Sons. This book was released on 2013-04-09 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive, practical introduction to one of the most important new trends in manufacturing, globally The delivery of a service component as an added value when providing products, servitization is all the rage in the manufacturing sector around the world. Yet, despite the clear competitive advantage of servitization, most manufacturers remain reluctant to venture into, what for them, is a strange new world. Written by a team of internationally respected servitization experts and innovators, this book provides you with a detailed road map for successfully navigating the servitization terrain. Unlike most authors on the subject who merely sing the praises of servitization, Baines and Lightfoot provide you with a framework for accessing the feasibility of adopting a services-led competitive strategy in your company, along with strategies for designing and implementing the kinds of service offerings customers increasingly are coming to expect. Grounded in real-world practice and supported by a wealth of up-to-the minute research, this book helps ease the way for manufacturers considering adopting a servitization model Shows how to exploit your company's manufacturing competencies to build a strong servitization element without becoming "just another services company" Provides numerous illustrations and examples of services-led competitive strategies, with an emphasis on the advanced services most widely associated with servitization worldwide Packed with fascinating and instructive case studies from leading manufacturing firms across industry sectors, including Caterpillar, Rolls-Royce, Alstom, MAN, Xerox and others

The Road to Servitization

The Road to Servitization

Author: Alessandro Annarelli

Publisher: Springer

Published: 2019-05-28

Total Pages: 215

ISBN-13: 3030122514

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The book describes state-of-the-art product service systems, and provides a framework to categorize the knowledge surrounding these systems. It discusses the evolution and spread of the servitization model across industries, and explores its current and most relevant applications in industry. Further, the book highlights the model’s strategic value for business and management, operations, and sustainability and shows readers how to enhance service design and implementation. The contributors provide the theory behind servitization as well as the evidence for it, and report practical and industrial lessons learned. Illustrations, charts, and tables effectively guide readers through real-world and potential applications of product service systems, and case studies describing how companies have innovated and developed award winning business models are also included. Moreover, the book exhibits the selection and implementation policies for product service systems in different industrial environments. Providing comprehensive information on the product service system phenomenon, this book is essential reading for researchers and practitioners in the product service and business industries. It is also of interest to students and lecturers in business strategy and service management, as it shows the latest trends shaping the modern contexts in which companies operate.


Book Synopsis The Road to Servitization by : Alessandro Annarelli

Download or read book The Road to Servitization written by Alessandro Annarelli and published by Springer. This book was released on 2019-05-28 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book describes state-of-the-art product service systems, and provides a framework to categorize the knowledge surrounding these systems. It discusses the evolution and spread of the servitization model across industries, and explores its current and most relevant applications in industry. Further, the book highlights the model’s strategic value for business and management, operations, and sustainability and shows readers how to enhance service design and implementation. The contributors provide the theory behind servitization as well as the evidence for it, and report practical and industrial lessons learned. Illustrations, charts, and tables effectively guide readers through real-world and potential applications of product service systems, and case studies describing how companies have innovated and developed award winning business models are also included. Moreover, the book exhibits the selection and implementation policies for product service systems in different industrial environments. Providing comprehensive information on the product service system phenomenon, this book is essential reading for researchers and practitioners in the product service and business industries. It is also of interest to students and lecturers in business strategy and service management, as it shows the latest trends shaping the modern contexts in which companies operate.

Servitization in Industry

Servitization in Industry

Author: Gunter Lay

Publisher: Springer

Published: 2014-06-13

Total Pages: 349

ISBN-13: 3319069357

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This book summarizes the “interim result” of the servitization activities in manufacturing industries. While the early literature on servitization tended to stress only its advantages, more recently, scholars have also started to refer to the challenges associated with servitization. This book attempts to give a balanced picture of servitization. The book is structured in four parts: Part I introduces the topic by presenting the most recent academic discussion about servitization and uses an empirical analysis to show the degree of servitization across Europe. The results of this analysis are then compared to the discussion in the literature. This comparison highlights the existing discrepancies between the rather euphoric literature and the more skeptical practical experience. The second and third parts attempt to explain these discrepancies by taking as a starting point the assumption that servitization recommendations have to consider the heterogeneity of the manufacturing sector and the capabilities of the provider. Part II presents articles which analyze the specific characteristics of different sectors with their barriers and potentials and presents frameworks for a successful servitization of the core sectors in European manufacturing industries which include, e.g. aeronautics, automotive, ICT, chemical industries, pulp and paper industries and different engineering sectors. Part III focuses on companies’ capabilities which are necessary for successful servitization. These include strategic management, marketing, organization, innovation, engineering, human resources, controlling, quality and networks. All the contributions in parts II and III add up to a detailed picture of servitization for sectors and functions and indicate the practical implications for enterprises in manufacturing industries. The fourth part concludes the book with a chapter summarizing the findings and giving an outlook of servitization in manufacturing industries, its challenges and future developments.


Book Synopsis Servitization in Industry by : Gunter Lay

Download or read book Servitization in Industry written by Gunter Lay and published by Springer. This book was released on 2014-06-13 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book summarizes the “interim result” of the servitization activities in manufacturing industries. While the early literature on servitization tended to stress only its advantages, more recently, scholars have also started to refer to the challenges associated with servitization. This book attempts to give a balanced picture of servitization. The book is structured in four parts: Part I introduces the topic by presenting the most recent academic discussion about servitization and uses an empirical analysis to show the degree of servitization across Europe. The results of this analysis are then compared to the discussion in the literature. This comparison highlights the existing discrepancies between the rather euphoric literature and the more skeptical practical experience. The second and third parts attempt to explain these discrepancies by taking as a starting point the assumption that servitization recommendations have to consider the heterogeneity of the manufacturing sector and the capabilities of the provider. Part II presents articles which analyze the specific characteristics of different sectors with their barriers and potentials and presents frameworks for a successful servitization of the core sectors in European manufacturing industries which include, e.g. aeronautics, automotive, ICT, chemical industries, pulp and paper industries and different engineering sectors. Part III focuses on companies’ capabilities which are necessary for successful servitization. These include strategic management, marketing, organization, innovation, engineering, human resources, controlling, quality and networks. All the contributions in parts II and III add up to a detailed picture of servitization for sectors and functions and indicate the practical implications for enterprises in manufacturing industries. The fourth part concludes the book with a chapter summarizing the findings and giving an outlook of servitization in manufacturing industries, its challenges and future developments.

Handbook of Service Science, Volume II

Handbook of Service Science, Volume II

Author: Paul P. Maglio

Publisher: Springer

Published: 2018-10-16

Total Pages: 845

ISBN-13: 3319985124

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The second volume of this successful handbook represents varied perspectives on the fast-expanding field of Service Science. The novel work collected in these chapters is drawn from both new researchers who have grown-up with Service Science, as well as established researchers who are adapting their frames for the modern service context. The first Handbook of Service Science marked the emergence of Service Science when disciplinary studies of business-to-customer service systems intertwined to meet the needs of a new era of business-to-business and global service ecosystems. Today, the evolving discipline of Service Science involves advanced technologies, such as smartphones, cloud, social platforms, big data analytics, and artificial intelligence. These technologies are reshaping the service landscape, transforming both business models and public policy, ranging from retail and hospitality to transportation and communications. By looking through the eyes of today’s new Service Scientists, it is anticipated that value and grand challenges will emerge from the integration of theories, methods, and techniques brought together in the first volume, but which are now rooted more deeply in service-dominant logic and systems thinking in this second volume. The handbook is divided into four parts: 1) Service Experience--On the Human-centered Nature of Service; 2) Service Systems–On the Nature of Service Interactions; 3) Service Ecosystems–On the Broad Context of Service; 4) Challenges–On Rethinking the Theory and Foundations of Service Science. The chapters add clarity on how to identify, enable, and measure service, thus allowing for new ideas and connections made to physics, design, computer science, and data science and analytics for advancing service innovation and the welfare of society. Handbook of Service Science, Volume II offers a thorough reference suitable for a wide-reaching audience including researchers, practitioners, managers, and students who aspire to learn about or to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation.


Book Synopsis Handbook of Service Science, Volume II by : Paul P. Maglio

Download or read book Handbook of Service Science, Volume II written by Paul P. Maglio and published by Springer. This book was released on 2018-10-16 with total page 845 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second volume of this successful handbook represents varied perspectives on the fast-expanding field of Service Science. The novel work collected in these chapters is drawn from both new researchers who have grown-up with Service Science, as well as established researchers who are adapting their frames for the modern service context. The first Handbook of Service Science marked the emergence of Service Science when disciplinary studies of business-to-customer service systems intertwined to meet the needs of a new era of business-to-business and global service ecosystems. Today, the evolving discipline of Service Science involves advanced technologies, such as smartphones, cloud, social platforms, big data analytics, and artificial intelligence. These technologies are reshaping the service landscape, transforming both business models and public policy, ranging from retail and hospitality to transportation and communications. By looking through the eyes of today’s new Service Scientists, it is anticipated that value and grand challenges will emerge from the integration of theories, methods, and techniques brought together in the first volume, but which are now rooted more deeply in service-dominant logic and systems thinking in this second volume. The handbook is divided into four parts: 1) Service Experience--On the Human-centered Nature of Service; 2) Service Systems–On the Nature of Service Interactions; 3) Service Ecosystems–On the Broad Context of Service; 4) Challenges–On Rethinking the Theory and Foundations of Service Science. The chapters add clarity on how to identify, enable, and measure service, thus allowing for new ideas and connections made to physics, design, computer science, and data science and analytics for advancing service innovation and the welfare of society. Handbook of Service Science, Volume II offers a thorough reference suitable for a wide-reaching audience including researchers, practitioners, managers, and students who aspire to learn about or to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation.

Zooming-in on digital servitization

Zooming-in on digital servitization

Author: Serena Galvani

Publisher: FrancoAngeli

Published: 2024-05-10T15:03:00+02:00

Total Pages: 152

ISBN-13: 8835165180

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365.1321


Book Synopsis Zooming-in on digital servitization by : Serena Galvani

Download or read book Zooming-in on digital servitization written by Serena Galvani and published by FrancoAngeli. This book was released on 2024-05-10T15:03:00+02:00 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: 365.1321

The Palgrave Handbook of Servitization

The Palgrave Handbook of Servitization

Author: Marko Kohtamäki

Publisher: Springer Nature

Published: 2021-07-26

Total Pages: 552

ISBN-13: 3030757714

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Manufacturers have shifted their focus from products to smart solutions in search of higher returns and additional growth opportunities. This shift, described as servitization, or lately as a digital servitization, is not a simple process. Academic study has revealed that its issues are complex, problematic, contingent, and even paradoxical, involving multiple organizational layers, such as operations, strategic, relational, and even ecosystemic layers. Recent literature studies have called for improved theories in servitization, and even alternative narratives. In this handbook, the chapters take different perspectives towards servitization, digital servitization or Product-Service-Software systems, presenting and debating over concepts such as organizational transformation, change management, strategic management, business models, innovation and product-service operations. The handbook provides an opportunity to develop improved theoretical grounds for servitization, and thus to elaborate and develop the field further. This volume will be of great interest for the servitization community, including scholars, Ph.D. and master students, but also company managers, developers and consultants facilitating company’s servitization efforts.


Book Synopsis The Palgrave Handbook of Servitization by : Marko Kohtamäki

Download or read book The Palgrave Handbook of Servitization written by Marko Kohtamäki and published by Springer Nature. This book was released on 2021-07-26 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Manufacturers have shifted their focus from products to smart solutions in search of higher returns and additional growth opportunities. This shift, described as servitization, or lately as a digital servitization, is not a simple process. Academic study has revealed that its issues are complex, problematic, contingent, and even paradoxical, involving multiple organizational layers, such as operations, strategic, relational, and even ecosystemic layers. Recent literature studies have called for improved theories in servitization, and even alternative narratives. In this handbook, the chapters take different perspectives towards servitization, digital servitization or Product-Service-Software systems, presenting and debating over concepts such as organizational transformation, change management, strategic management, business models, innovation and product-service operations. The handbook provides an opportunity to develop improved theoretical grounds for servitization, and thus to elaborate and develop the field further. This volume will be of great interest for the servitization community, including scholars, Ph.D. and master students, but also company managers, developers and consultants facilitating company’s servitization efforts.

Servitization Strategy and Managerial Control

Servitization Strategy and Managerial Control

Author: Anna Pistoni

Publisher: Emerald Group Publishing

Published: 2017-11-29

Total Pages: 329

ISBN-13: 1787148467

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This book intends to present and discuss the main challenges that companies interested in servitization strategies have to overcome, with a particular focus on the design of managerial control systems. The book can represent a useful tool for companies interested developing successful servitization strategies.


Book Synopsis Servitization Strategy and Managerial Control by : Anna Pistoni

Download or read book Servitization Strategy and Managerial Control written by Anna Pistoni and published by Emerald Group Publishing. This book was released on 2017-11-29 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book intends to present and discuss the main challenges that companies interested in servitization strategies have to overcome, with a particular focus on the design of managerial control systems. The book can represent a useful tool for companies interested developing successful servitization strategies.

Service Excellence for Sustainability

Service Excellence for Sustainability

Author: Nur Fazidah Elias

Publisher: Springer Nature

Published: 2021-07-22

Total Pages: 95

ISBN-13: 9811625794

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This book provides significant conceptual and empirical contributions to the understanding of service science and the practices of service sectors in the wake of the fourth industrial revolution bringing together a collection of articles written by keynote and invited speakers at the 2nd Service Science Symposium held on 24 November 2019. The symposium was organised by the Serviceology Society Malaysia (SESMA), which aims to bring service researchers and practitioners under one roof to redefine service concepts and ideas and explore their application in real industrial and community settings. In their contributions, authors present multiple real-world cases of service systems to demonstrate how organisations can incorporate service science to achieve sustainable development. By re-examining the existing service science models and the value creation process using valuable insights obtained from industries and communities in Malaysia, Japan and Taiwan, the authors present a new way forward for organisations.


Book Synopsis Service Excellence for Sustainability by : Nur Fazidah Elias

Download or read book Service Excellence for Sustainability written by Nur Fazidah Elias and published by Springer Nature. This book was released on 2021-07-22 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides significant conceptual and empirical contributions to the understanding of service science and the practices of service sectors in the wake of the fourth industrial revolution bringing together a collection of articles written by keynote and invited speakers at the 2nd Service Science Symposium held on 24 November 2019. The symposium was organised by the Serviceology Society Malaysia (SESMA), which aims to bring service researchers and practitioners under one roof to redefine service concepts and ideas and explore their application in real industrial and community settings. In their contributions, authors present multiple real-world cases of service systems to demonstrate how organisations can incorporate service science to achieve sustainable development. By re-examining the existing service science models and the value creation process using valuable insights obtained from industries and communities in Malaysia, Japan and Taiwan, the authors present a new way forward for organisations.

Sustainable Product-Service Systems

Sustainable Product-Service Systems

Author: Fabrizio Ceschin

Publisher: Springer Science & Business Media

Published: 2013-12-05

Total Pages: 134

ISBN-13: 3319037951

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This book investigates the potential contribution that a strategic design approach can make to stimulating and supporting the societal embedding of sustainable PSSs (product-service systems). A new strategic design role thus emerges; a role in which the ideation and development of sustainable PSS concepts is coupled with the designing of appropriate transition paths (sequence of socio-technical experiments) to gradually incubate, introduce and diffuse these concepts. The book also outlines the new design approach and capabilities needed by strategic designers, project managers and consultants to operate at such a strategic level. On a more operational point of view, the work presents a practical “how to do” design process and associated guidelines to support practitioners in designing and managing the societal embedding process of sustainable PSS innovations.


Book Synopsis Sustainable Product-Service Systems by : Fabrizio Ceschin

Download or read book Sustainable Product-Service Systems written by Fabrizio Ceschin and published by Springer Science & Business Media. This book was released on 2013-12-05 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the potential contribution that a strategic design approach can make to stimulating and supporting the societal embedding of sustainable PSSs (product-service systems). A new strategic design role thus emerges; a role in which the ideation and development of sustainable PSS concepts is coupled with the designing of appropriate transition paths (sequence of socio-technical experiments) to gradually incubate, introduce and diffuse these concepts. The book also outlines the new design approach and capabilities needed by strategic designers, project managers and consultants to operate at such a strategic level. On a more operational point of view, the work presents a practical “how to do” design process and associated guidelines to support practitioners in designing and managing the societal embedding process of sustainable PSS innovations.