Affect Ethnography

Affect Ethnography

Author: Cristiana Giordano

Publisher: Bloomsbury Publishing

Published: 2024-05-16

Total Pages: 321

ISBN-13: 1350374830

DOWNLOAD EBOOK

Playing with the relation between truth and representation in the stories we tell as ethnographers and theater makers, this book contributes to the current debates around experimental research methodologies and ethnographically grounded theatrical forms. It departs from other studies by proposing a unique and accessible methodology that brings together theatrical devising practices and anthropology. Through its theoretical exploration and performative script, the book bridges the relation between ethnographic writing and performativity, and simultaneously troubles conventional narrative practices in theater and anthropology. The practice described in the book, Affect Theater, also emphasizes embodied and affective approaches to empirical research and defines a process for rendering this type of material into imaginative academic writing, collaborative performance, and other inventive forms, applicable across a range of academic disciplines.


Book Synopsis Affect Ethnography by : Cristiana Giordano

Download or read book Affect Ethnography written by Cristiana Giordano and published by Bloomsbury Publishing. This book was released on 2024-05-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Playing with the relation between truth and representation in the stories we tell as ethnographers and theater makers, this book contributes to the current debates around experimental research methodologies and ethnographically grounded theatrical forms. It departs from other studies by proposing a unique and accessible methodology that brings together theatrical devising practices and anthropology. Through its theoretical exploration and performative script, the book bridges the relation between ethnographic writing and performativity, and simultaneously troubles conventional narrative practices in theater and anthropology. The practice described in the book, Affect Theater, also emphasizes embodied and affective approaches to empirical research and defines a process for rendering this type of material into imaginative academic writing, collaborative performance, and other inventive forms, applicable across a range of academic disciplines.


Ethnographies of Austerity

Ethnographies of Austerity

Author: Daniel M. Knight

Publisher: Routledge

Published: 2018-10-03

Total Pages: 144

ISBN-13: 1315469111

DOWNLOAD EBOOK

Some of the worst effects of the global economic downturn that commenced in 2008 have been felt in Europe, and specifically in the Eurozone’s so-called PIIGS (Portugal, Italy, Ireland, Greece, and Spain) and Cyprus. This edited volume is the first collection to bring together ethnographies of living with austerity inside the Eurozone, and explore how people across Southern Europe have come to understand their experiences of increased social suffering, insecurity, and material poverty. The contributors focus on how crises stimulate temporal thought (temporality), whether tilted in the direction of historicizing, presentifying, futural thought, or some combination of these possibilities. One of the themes linking diverse crisis experiences across national boundaries is how people contemplate their present conditions and potential futures in terms of the past. The studies in this collection thus supply ethnographies that journey to the source of historical production by identifying the ways in which the past may be activated, lived, embodied, and refashioned under contracting economic horizons. In times of crisis modern linear historicism is often overridden (and overwritten) by other historicities showing that in crises not only time, but history itself as an organizing structure and set of expectations, is up for grabs and can be refashioned according to new rules. This book was originally published as a special issue of History and Anthropology.


Book Synopsis Ethnographies of Austerity by : Daniel M. Knight

Download or read book Ethnographies of Austerity written by Daniel M. Knight and published by Routledge. This book was released on 2018-10-03 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some of the worst effects of the global economic downturn that commenced in 2008 have been felt in Europe, and specifically in the Eurozone’s so-called PIIGS (Portugal, Italy, Ireland, Greece, and Spain) and Cyprus. This edited volume is the first collection to bring together ethnographies of living with austerity inside the Eurozone, and explore how people across Southern Europe have come to understand their experiences of increased social suffering, insecurity, and material poverty. The contributors focus on how crises stimulate temporal thought (temporality), whether tilted in the direction of historicizing, presentifying, futural thought, or some combination of these possibilities. One of the themes linking diverse crisis experiences across national boundaries is how people contemplate their present conditions and potential futures in terms of the past. The studies in this collection thus supply ethnographies that journey to the source of historical production by identifying the ways in which the past may be activated, lived, embodied, and refashioned under contracting economic horizons. In times of crisis modern linear historicism is often overridden (and overwritten) by other historicities showing that in crises not only time, but history itself as an organizing structure and set of expectations, is up for grabs and can be refashioned according to new rules. This book was originally published as a special issue of History and Anthropology.


Ordinary Affects

Ordinary Affects

Author: Kathleen Stewart

Publisher: Duke University Press

Published: 2007-09-20

Total Pages: 145

ISBN-13: 082239040X

DOWNLOAD EBOOK

Ordinary Affects is a singular argument for attention to the affective dimensions of everyday life and the potential that animates the ordinary. Known for her focus on the poetics and politics of language and landscape, the anthropologist Kathleen Stewart ponders how ordinary impacts create the subject as a capacity to affect and be affected. In a series of brief vignettes combining storytelling, close ethnographic detail, and critical analysis, Stewart relates the intensities and banalities of common experiences and strange encounters, half-spied scenes and the lingering resonance of passing events. While most of the instances rendered are from Stewart’s own life, she writes in the third person in order to reflect on how intimate experiences of emotion, the body, other people, and time inextricably link us to the outside world. Stewart refrains from positing an overarching system—whether it’s called globalization or neoliberalism or capitalism—to describe the ways that economic, political, and social forces shape individual lives. Instead, she begins with the disparate, fragmented, and seemingly inconsequential experiences of everyday life to bring attention to the ordinary as an integral site of cultural politics. Ordinary affect, she insists, is registered in its particularities, yet it connects people and creates common experiences that shape public feeling. Through this anecdotal history—one that poetically ponders the extremes of the ordinary and portrays the dense network of social and personal connections that constitute a life—Stewart asserts the necessity of attending to the fleeting and changeable aspects of existence in order to recognize the complex personal and social dynamics of the political world.


Book Synopsis Ordinary Affects by : Kathleen Stewart

Download or read book Ordinary Affects written by Kathleen Stewart and published by Duke University Press. This book was released on 2007-09-20 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ordinary Affects is a singular argument for attention to the affective dimensions of everyday life and the potential that animates the ordinary. Known for her focus on the poetics and politics of language and landscape, the anthropologist Kathleen Stewart ponders how ordinary impacts create the subject as a capacity to affect and be affected. In a series of brief vignettes combining storytelling, close ethnographic detail, and critical analysis, Stewart relates the intensities and banalities of common experiences and strange encounters, half-spied scenes and the lingering resonance of passing events. While most of the instances rendered are from Stewart’s own life, she writes in the third person in order to reflect on how intimate experiences of emotion, the body, other people, and time inextricably link us to the outside world. Stewart refrains from positing an overarching system—whether it’s called globalization or neoliberalism or capitalism—to describe the ways that economic, political, and social forces shape individual lives. Instead, she begins with the disparate, fragmented, and seemingly inconsequential experiences of everyday life to bring attention to the ordinary as an integral site of cultural politics. Ordinary affect, she insists, is registered in its particularities, yet it connects people and creates common experiences that shape public feeling. Through this anecdotal history—one that poetically ponders the extremes of the ordinary and portrays the dense network of social and personal connections that constitute a life—Stewart asserts the necessity of attending to the fleeting and changeable aspects of existence in order to recognize the complex personal and social dynamics of the political world.


Doing Public Ethnography

Doing Public Ethnography

Author: Phillip Vannini

Publisher: Routledge

Published: 2018-07-18

Total Pages: 158

ISBN-13: 1351617745

DOWNLOAD EBOOK

Ethnography and qualitative research methodology in general have witnessed a staggering proliferation of styles and genres over the last three decades. Modes and channels of communication have similarly expanded and diversified. Now ethnographers have the opportunity to disseminate their work not only through traditional writing but also through aural, visual, performative, hypertext, and many diverse and creative multimodal documentation strategies. Yet, many ethnographers still feel insufficiently proficient with these new literacies and opportunities for knowledge mobilization, and they therefore still limit themselves to traditional modes of communication in spite of their desire for innovation. As university-based, community-driven and politically mandated agendas for broader knowledge transfer keep increasing worldwide, the demand for public scholarship continues to grow. Arguing for the need to disseminate innovative ethnographic knowledge more widely and more effectively, this book outlines practical strategies and tools for sharing ethnographic and qualitative research through widely accessible media such as magazines, trade books, blogs, newspapers, video, radio, and social media. Drawing from practical experiences and hands-on lessons, Doing Public Ethnography provides social scientists across all disciplines with concrete tactics for mobilizing knowledge beyond the academic realm.


Book Synopsis Doing Public Ethnography by : Phillip Vannini

Download or read book Doing Public Ethnography written by Phillip Vannini and published by Routledge. This book was released on 2018-07-18 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethnography and qualitative research methodology in general have witnessed a staggering proliferation of styles and genres over the last three decades. Modes and channels of communication have similarly expanded and diversified. Now ethnographers have the opportunity to disseminate their work not only through traditional writing but also through aural, visual, performative, hypertext, and many diverse and creative multimodal documentation strategies. Yet, many ethnographers still feel insufficiently proficient with these new literacies and opportunities for knowledge mobilization, and they therefore still limit themselves to traditional modes of communication in spite of their desire for innovation. As university-based, community-driven and politically mandated agendas for broader knowledge transfer keep increasing worldwide, the demand for public scholarship continues to grow. Arguing for the need to disseminate innovative ethnographic knowledge more widely and more effectively, this book outlines practical strategies and tools for sharing ethnographic and qualitative research through widely accessible media such as magazines, trade books, blogs, newspapers, video, radio, and social media. Drawing from practical experiences and hands-on lessons, Doing Public Ethnography provides social scientists across all disciplines with concrete tactics for mobilizing knowledge beyond the academic realm.


Sensitive Objects

Sensitive Objects

Author: Jonas Frykman

Publisher: Nordic Academic Press

Published: 2016-04-12

Total Pages: 291

ISBN-13: 918816862X

DOWNLOAD EBOOK

Some objects seem especially personal and important to us - be it a quickly packed suitcase, an inherited vase, or a photograph. In Sensitive Objects the authors discuss when, how, and why particular objects appear as 'sensitive'. They do so by analyzing the objects' affective charging in the context of historically embedded practices. Sensitive Objects is a contribution to the upcoming field of 'affect research' that has so far been dominated by psychology and cultural studies, and the authors examine the potential for epistemic gain by connecting the studies of affect with the studies of material culture. The contributors, predominantly ethnologists and anthropologists, use fieldwork to examine how people project affects onto material objects and explore how objects embody or trigger affects and produce affective atmospheres.


Book Synopsis Sensitive Objects by : Jonas Frykman

Download or read book Sensitive Objects written by Jonas Frykman and published by Nordic Academic Press. This book was released on 2016-04-12 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some objects seem especially personal and important to us - be it a quickly packed suitcase, an inherited vase, or a photograph. In Sensitive Objects the authors discuss when, how, and why particular objects appear as 'sensitive'. They do so by analyzing the objects' affective charging in the context of historically embedded practices. Sensitive Objects is a contribution to the upcoming field of 'affect research' that has so far been dominated by psychology and cultural studies, and the authors examine the potential for epistemic gain by connecting the studies of affect with the studies of material culture. The contributors, predominantly ethnologists and anthropologists, use fieldwork to examine how people project affects onto material objects and explore how objects embody or trigger affects and produce affective atmospheres.


Affect Ethnography

Affect Ethnography

Author: Cristiana Giordano

Publisher: Bloomsbury Publishing

Published: 2024-05-16

Total Pages: 321

ISBN-13: 1350374822

DOWNLOAD EBOOK

Playing with the relation between truth and representation in the stories we tell as ethnographers and theater makers, this book contributes to the current debates around experimental research methodologies and ethnographically grounded theatrical forms. It departs from other studies by proposing a unique and accessible methodology that brings together theatrical devising practices and anthropology. Through its theoretical exploration and performative script, the book bridges the relation between ethnographic writing and performativity, and simultaneously troubles conventional narrative practices in theater and anthropology. The practice described in the book, Affect Theater, also emphasizes embodied and affective approaches to empirical research and defines a process for rendering this type of material into imaginative academic writing, collaborative performance, and other inventive forms, applicable across a range of academic disciplines.


Book Synopsis Affect Ethnography by : Cristiana Giordano

Download or read book Affect Ethnography written by Cristiana Giordano and published by Bloomsbury Publishing. This book was released on 2024-05-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Playing with the relation between truth and representation in the stories we tell as ethnographers and theater makers, this book contributes to the current debates around experimental research methodologies and ethnographically grounded theatrical forms. It departs from other studies by proposing a unique and accessible methodology that brings together theatrical devising practices and anthropology. Through its theoretical exploration and performative script, the book bridges the relation between ethnographic writing and performativity, and simultaneously troubles conventional narrative practices in theater and anthropology. The practice described in the book, Affect Theater, also emphasizes embodied and affective approaches to empirical research and defines a process for rendering this type of material into imaginative academic writing, collaborative performance, and other inventive forms, applicable across a range of academic disciplines.


Affective Dimensions of Fieldwork and Ethnography

Affective Dimensions of Fieldwork and Ethnography

Author: Thomas Stodulka

Publisher: Springer Nature

Published: 2019-08-20

Total Pages: 368

ISBN-13: 3030208311

DOWNLOAD EBOOK

This book illustrates the role of researchers’ affects and emotions in understanding and making sense of the phenomena they study during ethnographic fieldwork. Whatever methods ethnographers apply during field research, however close they get to their informants and no matter how involved or detached they feel, fieldwork pushes them to constantly negotiate and reflect their subjectivities and positionalities in relation to the persons, communities, spaces and phenomena they study. The book highlights the idea that ethnographic fieldwork is based on the attempt of communication, mutual understanding, and perspective-taking on behalf of and together with those studied. With regard to the institutionally silenced, yet informally emphasized necessity of ethnographers’ emotional immersion into the local worlds they research (defined as “emic perspective,” “narrating through the eyes of the Other,” “seeing the world from the informants’ point of view,” etc.), this book pursues the disentanglement of affect-related disciplinary conventions by means of transparent, vivid and systematic case studies and their methodological discussion. The book provides nineteen case studies on the relationship between methodology, intersubjectivity, and emotion in qualitative and ethnographic research, and includes six section introductions to the pivotal issues of role conflict, reciprocity, intimacy and care, illness and dying, failing and attuning, and emotion regimes in fieldwork and ethnography. Affective Dimensions of Fieldwork and Ethnography is a must-have resource for post-graduate students and researchers across the disciplines of social and cultural anthropology, medical anthropology, psychological anthropology, cultural psychology, critical theory, cultural phenomenology, and cultural sociology.


Book Synopsis Affective Dimensions of Fieldwork and Ethnography by : Thomas Stodulka

Download or read book Affective Dimensions of Fieldwork and Ethnography written by Thomas Stodulka and published by Springer Nature. This book was released on 2019-08-20 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book illustrates the role of researchers’ affects and emotions in understanding and making sense of the phenomena they study during ethnographic fieldwork. Whatever methods ethnographers apply during field research, however close they get to their informants and no matter how involved or detached they feel, fieldwork pushes them to constantly negotiate and reflect their subjectivities and positionalities in relation to the persons, communities, spaces and phenomena they study. The book highlights the idea that ethnographic fieldwork is based on the attempt of communication, mutual understanding, and perspective-taking on behalf of and together with those studied. With regard to the institutionally silenced, yet informally emphasized necessity of ethnographers’ emotional immersion into the local worlds they research (defined as “emic perspective,” “narrating through the eyes of the Other,” “seeing the world from the informants’ point of view,” etc.), this book pursues the disentanglement of affect-related disciplinary conventions by means of transparent, vivid and systematic case studies and their methodological discussion. The book provides nineteen case studies on the relationship between methodology, intersubjectivity, and emotion in qualitative and ethnographic research, and includes six section introductions to the pivotal issues of role conflict, reciprocity, intimacy and care, illness and dying, failing and attuning, and emotion regimes in fieldwork and ethnography. Affective Dimensions of Fieldwork and Ethnography is a must-have resource for post-graduate students and researchers across the disciplines of social and cultural anthropology, medical anthropology, psychological anthropology, cultural psychology, critical theory, cultural phenomenology, and cultural sociology.


Exploring Atmospheres Ethnographically

Exploring Atmospheres Ethnographically

Author: Sara Asu Schroer

Publisher: Routledge

Published: 2017-12-06

Total Pages: 331

ISBN-13: 1317137493

DOWNLOAD EBOOK

The notion of atmosphere has always been part of academic discourse, but often refers to something vague and diffuse - a phenomenon connected with our affective engagement with the world that is difficult to grasp. This volume develops and refines the concept of atmosphere, seeking to render it productive for anthropological and social scientific research by bringing together a range of original ethnographic studies in combination with investigation of the use of the term in language. The chapters examine dimensions of atmosphere through topics of interdisciplinary concern, such as learning and the acquisition of skills, the experience of place, affect and mood, multi-species relations and the perception of weather and environment - whether in natural landscapes, medical and educational settings, homes or creative contexts - Exploring Atmospheres Ethnographically analyses the relational and transformational processes through which people perceive, experience and live in a moving atmospheric world. As such, it will appeal to scholars of anthropology, sociology, geography and cultural studies with interests in space and place, sensory ethnography and affect.


Book Synopsis Exploring Atmospheres Ethnographically by : Sara Asu Schroer

Download or read book Exploring Atmospheres Ethnographically written by Sara Asu Schroer and published by Routledge. This book was released on 2017-12-06 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: The notion of atmosphere has always been part of academic discourse, but often refers to something vague and diffuse - a phenomenon connected with our affective engagement with the world that is difficult to grasp. This volume develops and refines the concept of atmosphere, seeking to render it productive for anthropological and social scientific research by bringing together a range of original ethnographic studies in combination with investigation of the use of the term in language. The chapters examine dimensions of atmosphere through topics of interdisciplinary concern, such as learning and the acquisition of skills, the experience of place, affect and mood, multi-species relations and the perception of weather and environment - whether in natural landscapes, medical and educational settings, homes or creative contexts - Exploring Atmospheres Ethnographically analyses the relational and transformational processes through which people perceive, experience and live in a moving atmospheric world. As such, it will appeal to scholars of anthropology, sociology, geography and cultural studies with interests in space and place, sensory ethnography and affect.


The Routledge International Handbook of Sensory Ethnography

The Routledge International Handbook of Sensory Ethnography

Author: Phillip Vannini

Publisher: Taylor & Francis

Published: 2023-11-28

Total Pages: 625

ISBN-13: 1000994279

DOWNLOAD EBOOK

The Routledge International Handbook of Sensory Ethnography reviews and expands the field and scope of sensory ethnography by fostering new links among sensory, affective, more-than-human, non-representational, and multimodal sensory research traditions and composition styles. From writing and film to performance and sonic documentation, the handbook reimagines the boundaries of sensory ethnography and posits new possibilities for scholarship conducted through the senses and for the senses. Sensory ethnography is a transdisciplinary research methodology focused on the significance of all the senses in perceiving, creating, and conveying meaning. Drawing from a wide variety of strategies that involve the senses as a means of inquiry, objects of study, and forms of expression, sensory ethnography has played a fundamental role in the contemporary evolution of ethnography writ large as a reflexive, embodied, situated, and multimodal form of scholarship. The handbook dwells on subjects like the genealogy of sensory ethnography, the implications of race in ethnographic inquiry, opening up ethnographic practice to simulate the future, using participatory sensory ethnography for disability studies, the untapped potential of digital touch, and much more. This is the most definitive reference text available on the market and is intended for advanced undergraduates, graduate students, and researchers in anthropology, sociology, and the social sciences, and will serve as a state-of-the-art resource for sensory ethnographers worldwide.


Book Synopsis The Routledge International Handbook of Sensory Ethnography by : Phillip Vannini

Download or read book The Routledge International Handbook of Sensory Ethnography written by Phillip Vannini and published by Taylor & Francis. This book was released on 2023-11-28 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge International Handbook of Sensory Ethnography reviews and expands the field and scope of sensory ethnography by fostering new links among sensory, affective, more-than-human, non-representational, and multimodal sensory research traditions and composition styles. From writing and film to performance and sonic documentation, the handbook reimagines the boundaries of sensory ethnography and posits new possibilities for scholarship conducted through the senses and for the senses. Sensory ethnography is a transdisciplinary research methodology focused on the significance of all the senses in perceiving, creating, and conveying meaning. Drawing from a wide variety of strategies that involve the senses as a means of inquiry, objects of study, and forms of expression, sensory ethnography has played a fundamental role in the contemporary evolution of ethnography writ large as a reflexive, embodied, situated, and multimodal form of scholarship. The handbook dwells on subjects like the genealogy of sensory ethnography, the implications of race in ethnographic inquiry, opening up ethnographic practice to simulate the future, using participatory sensory ethnography for disability studies, the untapped potential of digital touch, and much more. This is the most definitive reference text available on the market and is intended for advanced undergraduates, graduate students, and researchers in anthropology, sociology, and the social sciences, and will serve as a state-of-the-art resource for sensory ethnographers worldwide.


Methods of Desire

Methods of Desire

Author: Aurora Donzelli

Publisher: University of Hawaii Press

Published: 2019-08-31

Total Pages: 241

ISBN-13: 0824880471

DOWNLOAD EBOOK

Since the Asian financial crisis of the late 1990s, Indonesia has undergone a radical program of administrative decentralization and neoliberal reforms. In Methods of Desire, author Aurora Donzelli explores these changes through an innovative perspective—one that locates the production of neoliberalism in novel patterns of language use and new styles of affect display. Building on almost two decades of fieldwork, Donzelli describes how the growing influence of transnational lending agencies is transforming the ways in which people desire and voice their expectations, intentions, and entitlements within the emergent participatory democracy and restructuring of Indonesia’s political economy. She argues that a largely overlooked aspect of the Era Reformasi concerns the transition from a moral regime centered on the expectation that desires should remain hidden to a new emphasis on the public expression of individuals’ aspirations. The book examines how the large-scale institutional transformations that followed the collapse of the Suharto regime have impacted people’s lives and imaginations in the relatively remote and primarily rural Toraja highlands of Sulawesi. A novel concept of the individual as a bundle of audible and measurable desires has emerged, one that contrasts with the deep-rooted reticence toward the expression of personal preferences. The spreading of foreign discursive genres such as customer satisfaction surveys, training sessions, electoral mission statements, and fundraising auctions, and the diffusion of new textual artifacts such as checklists, flowcharts, and workflow diagrams are producing forms of citizenship, political participation, and moral agency that contrast with the longstanding epistemologies of secrecy typical of local styles of knowledge and power. Donzelli’s long-term ethnographic study examines how these foreign protocols are being received, absorbed, and readapted in a peripheral community of the Indonesian archipelago. Combining a telescopic perspective on our contemporary moment with a microscopic analysis of conversational practices, the author argues that the managerial forms of political rationality and the entrepreneurial morality underwriting neoliberal apparatuses proliferate through the working of small cogs, that is, acts of speech. By examining these concrete communicative exchanges, she sheds light on both the coherence and inconsistency underlying the worldwide diffusion of market logic to all domains of life.


Book Synopsis Methods of Desire by : Aurora Donzelli

Download or read book Methods of Desire written by Aurora Donzelli and published by University of Hawaii Press. This book was released on 2019-08-31 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the Asian financial crisis of the late 1990s, Indonesia has undergone a radical program of administrative decentralization and neoliberal reforms. In Methods of Desire, author Aurora Donzelli explores these changes through an innovative perspective—one that locates the production of neoliberalism in novel patterns of language use and new styles of affect display. Building on almost two decades of fieldwork, Donzelli describes how the growing influence of transnational lending agencies is transforming the ways in which people desire and voice their expectations, intentions, and entitlements within the emergent participatory democracy and restructuring of Indonesia’s political economy. She argues that a largely overlooked aspect of the Era Reformasi concerns the transition from a moral regime centered on the expectation that desires should remain hidden to a new emphasis on the public expression of individuals’ aspirations. The book examines how the large-scale institutional transformations that followed the collapse of the Suharto regime have impacted people’s lives and imaginations in the relatively remote and primarily rural Toraja highlands of Sulawesi. A novel concept of the individual as a bundle of audible and measurable desires has emerged, one that contrasts with the deep-rooted reticence toward the expression of personal preferences. The spreading of foreign discursive genres such as customer satisfaction surveys, training sessions, electoral mission statements, and fundraising auctions, and the diffusion of new textual artifacts such as checklists, flowcharts, and workflow diagrams are producing forms of citizenship, political participation, and moral agency that contrast with the longstanding epistemologies of secrecy typical of local styles of knowledge and power. Donzelli’s long-term ethnographic study examines how these foreign protocols are being received, absorbed, and readapted in a peripheral community of the Indonesian archipelago. Combining a telescopic perspective on our contemporary moment with a microscopic analysis of conversational practices, the author argues that the managerial forms of political rationality and the entrepreneurial morality underwriting neoliberal apparatuses proliferate through the working of small cogs, that is, acts of speech. By examining these concrete communicative exchanges, she sheds light on both the coherence and inconsistency underlying the worldwide diffusion of market logic to all domains of life.