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American Firms in Europe

Author: Hubert Bonin

Publisher: Librairie Droz

Published: 2009

Total Pages: 708

ISBN-13: 9782600012591

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The Americanization of Europe and the strategic initiatives of American firms abroad have been well studied. The expansion of American firms in Europe, however, lacked a comprehensive study. This book gathers the works of two dozen economic and business historians from across Europe, preceded by Mira Wilkins' comparative essay. The collection addresses the timetable and pace of American direct investment in Europe, the patterns followed in each country according to the specificities of each industry and service sector, and the strategies followed by the different firms. The studies go beyond the facts, scrutinizing the immaterial aspects of this business history, especially European perceptions of American firms and the essential stakes of corporate images and identities. The Europeanization of American firms is a key issue, including social relations, management, commercial policies, brand image, connections and embeddedness. The authors gauge the reaction of public authorities and lobbies (industrialists and trade unions). Graphs and tables provide data, while overviews of ads published by American affiliates fuel analyses of consumer perception.

Book Synopsis American Firms in Europe by : Hubert Bonin

Download or read book American Firms in Europe written by Hubert Bonin and published by Librairie Droz. This book was released on 2009 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Americanization of Europe and the strategic initiatives of American firms abroad have been well studied. The expansion of American firms in Europe, however, lacked a comprehensive study. This book gathers the works of two dozen economic and business historians from across Europe, preceded by Mira Wilkins' comparative essay. The collection addresses the timetable and pace of American direct investment in Europe, the patterns followed in each country according to the specificities of each industry and service sector, and the strategies followed by the different firms. The studies go beyond the facts, scrutinizing the immaterial aspects of this business history, especially European perceptions of American firms and the essential stakes of corporate images and identities. The Europeanization of American firms is a key issue, including social relations, management, commercial policies, brand image, connections and embeddedness. The authors gauge the reaction of public authorities and lobbies (industrialists and trade unions). Graphs and tables provide data, while overviews of ads published by American affiliates fuel analyses of consumer perception.

American Firms in Europe

Author: Bonin

Publisher:

Published: 2008

Total Pages: 0

ISBN-13:

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Book Synopsis American Firms in Europe by : Bonin

Download or read book American Firms in Europe written by Bonin and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

American Industry in Europe

Author: Frank Allan Southard

Publisher: Taylor & Francis

Published: 2000

Total Pages: 310

ISBN-13: 9780415190138

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First published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.

Book Synopsis American Industry in Europe by : Frank Allan Southard

Download or read book American Industry in Europe written by Frank Allan Southard and published by Taylor & Francis. This book was released on 2000 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.

The Americanisation of European Business

Author: Matthias Kipping

Publisher: Routledge

Published: 2002-09-11

Total Pages: 276

ISBN-13: 1134693737

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This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries, companies and regions in the 1950s and 1960s. It explores the role of the European Productivity Agency, business leaders, US multinationals, regional networks and institutions, as well as the actual transfer process and potential political, cultural and institutional barriers. The final section contains the cases of three European companies which adopted American Management methods to a considerable extent during the 1950s and 1960s.

Book Synopsis The Americanisation of European Business by : Matthias Kipping

Download or read book The Americanisation of European Business written by Matthias Kipping and published by Routledge. This book was released on 2002-09-11 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries, companies and regions in the 1950s and 1960s. It explores the role of the European Productivity Agency, business leaders, US multinationals, regional networks and institutions, as well as the actual transfer process and potential political, cultural and institutional barriers. The final section contains the cases of three European companies which adopted American Management methods to a considerable extent during the 1950s and 1960s.

The Americanization of Europe

Author: Edward A. McCreary

Publisher: Garden City, N.Y. : Doubleday

Published: 1964

Total Pages: 320

ISBN-13:

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Book Synopsis The Americanization of Europe by : Edward A. McCreary

Download or read book The Americanization of Europe written by Edward A. McCreary and published by Garden City, N.Y. : Doubleday. This book was released on 1964 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Personnel Practices of American Companies in Europe

Author: Herbert J. Chruden

Publisher:

Published: 1972

Total Pages: 0

ISBN-13:

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Book Synopsis Personnel Practices of American Companies in Europe by : Herbert J. Chruden

Download or read book Personnel Practices of American Companies in Europe written by Herbert J. Chruden and published by . This book was released on 1972 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

American Multinationals in Europe

Author: Phil Almond

Publisher: OUP Oxford

Published: 2006-07-20

Total Pages: 368

ISBN-13: 0191534471

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Some of the key questions in employment relations, comparative business, and globalization revolve around the extent to which businesses embody a national business system, and what happens when these employment models are exported to other national settings. By exploring the variety of ways in which US multinationals deal with these issues, and their reception, when operating in Europe, Phil Almond, Anthony Ferner, and their contributors examine the interaction between globalization and national 'Varieties of Capitalism'. Using the findings of a four-year international exploration of the management of employment relations in US multinationals in the UK, Germany, Ireland, and Spain, this book examines what is distinctively 'American' about these companies, and how this notion is exported. The process is shown to be one that is not a technical managerial one, but one that is highly political, and 'negotiated', in which groups and individuals at different levels within the company try to influence the terms of transfer. These questions are not only of theoretical importance, but also of practical significance in terms of the transfer of management knowledge and 'best practice'. The book will be of interest to academics, researchers, and advanced students of HRM, International Business, and Organization Studies, as well as HR practitioners concerned with US multinationals operating in Europe.

Book Synopsis American Multinationals in Europe by : Phil Almond

Download or read book American Multinationals in Europe written by Phil Almond and published by OUP Oxford. This book was released on 2006-07-20 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some of the key questions in employment relations, comparative business, and globalization revolve around the extent to which businesses embody a national business system, and what happens when these employment models are exported to other national settings. By exploring the variety of ways in which US multinationals deal with these issues, and their reception, when operating in Europe, Phil Almond, Anthony Ferner, and their contributors examine the interaction between globalization and national 'Varieties of Capitalism'. Using the findings of a four-year international exploration of the management of employment relations in US multinationals in the UK, Germany, Ireland, and Spain, this book examines what is distinctively 'American' about these companies, and how this notion is exported. The process is shown to be one that is not a technical managerial one, but one that is highly political, and 'negotiated', in which groups and individuals at different levels within the company try to influence the terms of transfer. These questions are not only of theoretical importance, but also of practical significance in terms of the transfer of management knowledge and 'best practice'. The book will be of interest to academics, researchers, and advanced students of HRM, International Business, and Organization Studies, as well as HR practitioners concerned with US multinationals operating in Europe.

Americanization of the European Economy

Author: Harm G. Schröter

Publisher: Springer Science & Business Media

Published: 2005-12-05

Total Pages: 268

ISBN-13: 1402029349

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One of the main features of the world economy since the late nineteenth century has been the growing dominance of the American economy in both quantitative and qualitative terms. Aspects of this development - e.g. rationalization or the world-wide diffusion of Coca-Cola - have been researched, but largely in isolation. Americanization of the European Economy provides a comprehensive yet compact survey of the growth of American economic influence in Europe since the 1880s. Three distinct but cumulative waves of Americanization are identified. Americanization was (and still is) a complex process of technological, political, and cultural transfer, and this overview explains why and how the USA and the American model of industrial capitalism came to be accepted as the dominant paradigm of political economy in today's Europe. Americanization of the European Economy summarizes the ongoing discussion by business historians, sociologists, and political scientists and makes it accessible to all types of readers who are interested in political and economic development.

Book Synopsis Americanization of the European Economy by : Harm G. Schröter

Download or read book Americanization of the European Economy written by Harm G. Schröter and published by Springer Science & Business Media. This book was released on 2005-12-05 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the main features of the world economy since the late nineteenth century has been the growing dominance of the American economy in both quantitative and qualitative terms. Aspects of this development - e.g. rationalization or the world-wide diffusion of Coca-Cola - have been researched, but largely in isolation. Americanization of the European Economy provides a comprehensive yet compact survey of the growth of American economic influence in Europe since the 1880s. Three distinct but cumulative waves of Americanization are identified. Americanization was (and still is) a complex process of technological, political, and cultural transfer, and this overview explains why and how the USA and the American model of industrial capitalism came to be accepted as the dominant paradigm of political economy in today's Europe. Americanization of the European Economy summarizes the ongoing discussion by business historians, sociologists, and political scientists and makes it accessible to all types of readers who are interested in political and economic development.

Can Latin American Firms Compete?

Author: Robert Grosse

Publisher: OUP Oxford

Published: 2007-10-04

Total Pages: 438

ISBN-13: 0191607940

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In many discussions of globalization and growth, attention focuses on Asia, notably China, South Korea, and India. In contrast, 'Can Latin American Firms Compete?' looks at business developments in another key emerging market region, Latin America. It examines the success and failure that Latin American firms have met with, in their own markets and elsewhere in the world, the reasons behind these outcomes, and these firms' future prospects. Including contributions from leading international experts on business in Latin America, the book draws on concepts from organization theory, industrial organization, economics, marketing, sociology, and political science. It includes sections on broad themes of competitiveness in Latin America, micro-level strategies of firms in specific sectors, the competitiveness of firms in specific countries, and competing in emerging markets. Cases examined range in size and sector, and include some of the largest firms in Latin America, such as as Embraer in Brazil, Quiñenco (Luksic) in Chile, Techint in Argentina, Grupo Carso in Mexico, Cisneros in Venezuela, and Grupo Empresarial Antioqueño in Colombia. This well-informed book will be essential reading for academics, policy-makers, and those with a serious interest in business development in Latin America.

Book Synopsis Can Latin American Firms Compete? by : Robert Grosse

Download or read book Can Latin American Firms Compete? written by Robert Grosse and published by OUP Oxford. This book was released on 2007-10-04 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: In many discussions of globalization and growth, attention focuses on Asia, notably China, South Korea, and India. In contrast, 'Can Latin American Firms Compete?' looks at business developments in another key emerging market region, Latin America. It examines the success and failure that Latin American firms have met with, in their own markets and elsewhere in the world, the reasons behind these outcomes, and these firms' future prospects. Including contributions from leading international experts on business in Latin America, the book draws on concepts from organization theory, industrial organization, economics, marketing, sociology, and political science. It includes sections on broad themes of competitiveness in Latin America, micro-level strategies of firms in specific sectors, the competitiveness of firms in specific countries, and competing in emerging markets. Cases examined range in size and sector, and include some of the largest firms in Latin America, such as as Embraer in Brazil, Quiñenco (Luksic) in Chile, Techint in Argentina, Grupo Carso in Mexico, Cisneros in Venezuela, and Grupo Empresarial Antioqueño in Colombia. This well-informed book will be essential reading for academics, policy-makers, and those with a serious interest in business development in Latin America.

Business America

Author:

Publisher:

Published: 1998

Total Pages: 284

ISBN-13:

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Book Synopsis Business America by :

Download or read book Business America written by and published by . This book was released on 1998 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: