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This book is about the business of speaking. Specifically, it's for those who are paid (or want to be!) to deliver their message. You'll find what you need to jump start a business as well as how to take an already successful speaking business to the next level. You may have the most interesting and important message in the world but it will go unheard if you don't have a platform. This book illustrates not only how to get the platform, but how to be well paid for your work. Some key takeaways include how to:-Develop a powerful positioning statement that describes you by concept and outcome-Identify target markets and discover who makes the decision to hire you-Leverage social media to find prospects and attract followers-Utilize additional revenue streams to compliment your speaking income
Book Synopsis Book More Business by : Lois Creamer
Download or read book Book More Business written by Lois Creamer and published by . This book was released on 2017-07 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the business of speaking. Specifically, it's for those who are paid (or want to be!) to deliver their message. You'll find what you need to jump start a business as well as how to take an already successful speaking business to the next level. You may have the most interesting and important message in the world but it will go unheard if you don't have a platform. This book illustrates not only how to get the platform, but how to be well paid for your work. Some key takeaways include how to:-Develop a powerful positioning statement that describes you by concept and outcome-Identify target markets and discover who makes the decision to hire you-Leverage social media to find prospects and attract followers-Utilize additional revenue streams to compliment your speaking income
If you are a speaker or business owner waiting to write a book "someday," your day is hereand not a moment too soon. We're now in the world of creative commerce, where having a book to your name is as necessary as having business cards in your wallet. Whether your dream is having a bestseller, increasing your speaking fees or having that special gift to wow prospects, this book is your blueprint to success. You'll learn - The 3 simple things you need to do before you publish your book, or you'll be kicking yourself later]] How to package your knowledge into a system you'll use again and again for maximum moneymaking potential. What you must learn from the bestsellers of Dr. Phil, Jack Canfield, and Timothy Ferriss about how to set up a book to bring more qualified customers to your business.
Book Synopsis Doing Business by the Book by : Sophfronia Scott
Download or read book Doing Business by the Book written by Sophfronia Scott and published by Advantage Media Group. This book was released on 2008-11 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are a speaker or business owner waiting to write a book "someday," your day is hereand not a moment too soon. We're now in the world of creative commerce, where having a book to your name is as necessary as having business cards in your wallet. Whether your dream is having a bestseller, increasing your speaking fees or having that special gift to wow prospects, this book is your blueprint to success. You'll learn - The 3 simple things you need to do before you publish your book, or you'll be kicking yourself later]] How to package your knowledge into a system you'll use again and again for maximum moneymaking potential. What you must learn from the bestsellers of Dr. Phil, Jack Canfield, and Timothy Ferriss about how to set up a book to bring more qualified customers to your business.
Hone your professional approach to a razor's edge using lessons from military and civilian intelligence The Most Dangerous Business Book You'll Ever Read brings expertise from military and civilian intelligence operations into your business life. It lays out hard-hitting interpersonal skills to raise your level of professional effectiveness and vanquish your competition. The Most Dangerous Business Book You'll Ever Read features former Army interrogator Gregory Hartley's unique system of profiling, formula for persuasion, and framework for establishing expertise quickly. Gregory makes his system concrete with case studies, tables, diagrams, and more. Question like a Polygrapher Sort Personalities like a Profiler Close a Deal like a Hostage Negotiator Interview like an Interrogator Network like a Spy Research like an Intelligence Analyst Decide like a SEAL Team-Build like Special Ops Take your career focus to the next level. Discover the skills they don't teach in business school with The Most Dangerous Business Book You'll Ever Read.
Book Synopsis The Most Dangerous Business Book You'll Ever Read by : Gregory Hartley
Download or read book The Most Dangerous Business Book You'll Ever Read written by Gregory Hartley and published by John Wiley & Sons. This book was released on 2011-02-17 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hone your professional approach to a razor's edge using lessons from military and civilian intelligence The Most Dangerous Business Book You'll Ever Read brings expertise from military and civilian intelligence operations into your business life. It lays out hard-hitting interpersonal skills to raise your level of professional effectiveness and vanquish your competition. The Most Dangerous Business Book You'll Ever Read features former Army interrogator Gregory Hartley's unique system of profiling, formula for persuasion, and framework for establishing expertise quickly. Gregory makes his system concrete with case studies, tables, diagrams, and more. Question like a Polygrapher Sort Personalities like a Profiler Close a Deal like a Hostage Negotiator Interview like an Interrogator Network like a Spy Research like an Intelligence Analyst Decide like a SEAL Team-Build like Special Ops Take your career focus to the next level. Discover the skills they don't teach in business school with The Most Dangerous Business Book You'll Ever Read.
Book Synopsis Speak Better Business English and Make More Money by : Amy Gillett
Download or read book Speak Better Business English and Make More Money written by Amy Gillett and published by Language Success Press. This book was released on 2010-06-25 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Book Synopsis Small Business Survival Book by : Barbara Weltman
Download or read book Small Business Survival Book written by Barbara Weltman and published by John Wiley & Sons. This book was released on 2006-05-19 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Looking for an edge in today's tough selling market? Honesty Sells challenges you to abandon clichéd sales techniques that rely on manipulation and deceit. Instead, by being honest and open with clients, you will be rewarded with long-term, profitable relationships—at the expense of no one but your competition... PRAISE FOR HONESTY SELLS "I've been in the field of sales leadership for twenty-four years with a major organization. I've recruited, trained, and developed thousands of salespeople over those years. Where has this book been? It should be a must-read for every new salesperson. This is a simple topic that isn't easy to execute day to day. Honesty Sells helps you change your mental map about how to approach business and relationships. Do the right thing....always!" —Scott DiGiammarino, Group Vice President, Ameriprise Financial "Honesty Sells has already made a huge impact in my business and it's a keeper. I recommend it for any business CEO trying to maximize and keep their profits." —Richard Strauss, President, Strauss Radio Strategies, Inc. "Honesty Sells is not just a book for salespeople. As a public relations professional, Gaffney and Francis's solid principles and coaching have helped me to develop and maintain relationships that are key to the success of my business." —Avery Mann, Director of Media & Public Relations, FOX TV's America's Most Wanted "Literally thirty minutes after absorbing their sales advice, I was on the phone applying concepts and strategies that enabled me to effectively move forward a deal accounting for 57 percent of my quota for the entire sales quarter. Here's the best part: this was during my first month on the job." —Raj Shahani, Yahoo! "Thank you so much for the inspiration. Your selling techniques were just the shot in the arm that this old veteran really needed. I have four new clients in just a week's time! Hip hip hooray!!" —Nancy Daniels, Regional Director, HelmsBriscoe "A top-notch sales pro who knows how to make progress in a difficult market. Bad economy. Government sales. Makes no difference—the job gets done." —Paul Lemberg, Lemberg and Associates "In addition to the practical and proven tips and techniques, this advice is based on extensive sales research and investigation with respect to what produces results. All the 'out of the box' suggestions are attention-getting but also get results!" —Janet Armstrong, Director, Management Consulting, Ajilon Consulting
Book Synopsis Honesty Sells by : Steven Gaffney
Download or read book Honesty Sells written by Steven Gaffney and published by John Wiley & Sons. This book was released on 2010-04-01 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for an edge in today's tough selling market? Honesty Sells challenges you to abandon clichéd sales techniques that rely on manipulation and deceit. Instead, by being honest and open with clients, you will be rewarded with long-term, profitable relationships—at the expense of no one but your competition... PRAISE FOR HONESTY SELLS "I've been in the field of sales leadership for twenty-four years with a major organization. I've recruited, trained, and developed thousands of salespeople over those years. Where has this book been? It should be a must-read for every new salesperson. This is a simple topic that isn't easy to execute day to day. Honesty Sells helps you change your mental map about how to approach business and relationships. Do the right thing....always!" —Scott DiGiammarino, Group Vice President, Ameriprise Financial "Honesty Sells has already made a huge impact in my business and it's a keeper. I recommend it for any business CEO trying to maximize and keep their profits." —Richard Strauss, President, Strauss Radio Strategies, Inc. "Honesty Sells is not just a book for salespeople. As a public relations professional, Gaffney and Francis's solid principles and coaching have helped me to develop and maintain relationships that are key to the success of my business." —Avery Mann, Director of Media & Public Relations, FOX TV's America's Most Wanted "Literally thirty minutes after absorbing their sales advice, I was on the phone applying concepts and strategies that enabled me to effectively move forward a deal accounting for 57 percent of my quota for the entire sales quarter. Here's the best part: this was during my first month on the job." —Raj Shahani, Yahoo! "Thank you so much for the inspiration. Your selling techniques were just the shot in the arm that this old veteran really needed. I have four new clients in just a week's time! Hip hip hooray!!" —Nancy Daniels, Regional Director, HelmsBriscoe "A top-notch sales pro who knows how to make progress in a difficult market. Bad economy. Government sales. Makes no difference—the job gets done." —Paul Lemberg, Lemberg and Associates "In addition to the practical and proven tips and techniques, this advice is based on extensive sales research and investigation with respect to what produces results. All the 'out of the box' suggestions are attention-getting but also get results!" —Janet Armstrong, Director, Management Consulting, Ajilon Consulting
Dave Kerpen’s follow-up to his bestselling Likeable Social Media gives business owners and marketers time-tested strategies for growing revenue Likeable Business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth. Kerpen explains how to ensure that every aspect of a business communicates transparency, accountability, responsiveness, and authenticity—which customers find more likeable than traditional marketing campaigns. Dave Kerpen is cofounder and CEO of the marketing firm Likeable Media, included in the INC 500 fastest-growing private companies in the United States for both 2011 and 2012. He is the author of the New York Times bestselling book Likeable Social Media and is a frequent keynote speaker.
Book Synopsis Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver by : Dave Kerpen
Download or read book Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver written by Dave Kerpen and published by McGraw Hill Professional. This book was released on 2012-11-02 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dave Kerpen’s follow-up to his bestselling Likeable Social Media gives business owners and marketers time-tested strategies for growing revenue Likeable Business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth. Kerpen explains how to ensure that every aspect of a business communicates transparency, accountability, responsiveness, and authenticity—which customers find more likeable than traditional marketing campaigns. Dave Kerpen is cofounder and CEO of the marketing firm Likeable Media, included in the INC 500 fastest-growing private companies in the United States for both 2011 and 2012. He is the author of the New York Times bestselling book Likeable Social Media and is a frequent keynote speaker.
Mo Bunnell's comprehensive system will help you win more clients, build stronger relationships, and bring in more business. If you're good at doing something, and you need to connect with paying clients in order to keep doing it, this book is for you. There are more of us out there than you might think--from professionals like lawyers and consultants to big company account managers and freelancers of all stripes. And this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients.
Book Synopsis The Snowball System by : Mo Bunnell
Download or read book The Snowball System written by Mo Bunnell and published by PublicAffairs. This book was released on 2018-09-11 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mo Bunnell's comprehensive system will help you win more clients, build stronger relationships, and bring in more business. If you're good at doing something, and you need to connect with paying clients in order to keep doing it, this book is for you. There are more of us out there than you might think--from professionals like lawyers and consultants to big company account managers and freelancers of all stripes. And this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients.
Speakers who author books have a venue to sell books, build their tribes, and create more visibility for their platforms. Authors who speak have added credibility and visibility with their books, having quite literally "written the book on it." Speaker Authors can uniquely create a broader platform that expedites and amplifies their message to the marketplace, building on their "authority" in compelling ways.Lois Creamer and Cathy Fyock have teamed to help you become a Speaker Author and ramp-up your impact to build your business. Whether you are a coach, consultant, or other expert who benefits by positioning your intellectual property, you will benefit from this idea-packed book.
Book Synopsis The Speaker Author by : Lois Creamer
Download or read book The Speaker Author written by Lois Creamer and published by . This book was released on 2019-06-14 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Speakers who author books have a venue to sell books, build their tribes, and create more visibility for their platforms. Authors who speak have added credibility and visibility with their books, having quite literally "written the book on it." Speaker Authors can uniquely create a broader platform that expedites and amplifies their message to the marketplace, building on their "authority" in compelling ways.Lois Creamer and Cathy Fyock have teamed to help you become a Speaker Author and ramp-up your impact to build your business. Whether you are a coach, consultant, or other expert who benefits by positioning your intellectual property, you will benefit from this idea-packed book.
UnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together—one read from the front and the other read from the back when flipped over. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling readers to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreck stories of unsuccessful businesses and showcases what not to do. Key concepts include the power of peripheral referrals and how to create content for your "third circle" Explains how to re-recruiting your employees and re-court your customers Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.
Book Synopsis The Book of Business Awesome / The Book of Business UnAwesome by : Scott Stratten
Download or read book The Book of Business Awesome / The Book of Business UnAwesome written by Scott Stratten and published by John Wiley & Sons. This book was released on 2012-07-17 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: UnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together—one read from the front and the other read from the back when flipped over. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling readers to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreck stories of unsuccessful businesses and showcases what not to do. Key concepts include the power of peripheral referrals and how to create content for your "third circle" Explains how to re-recruiting your employees and re-court your customers Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.
