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Based on data from the most recent elections, this book examines state house races in four key states California, Texas, Michigan, and Virginia and creates simulations of campaign planning, strategizing, budgeting, fundraising, and winning in a variety of political contexts. The authors have not only researched and taught about these issues they have conducted campaigns, run for office, and served in government at every level from the local to the national. They have experience confronting questions of campaign ethics and crisis management, and they actively embrace social media in their work. Internet fundraising as well as campaign websites are among the many media subjects included. This is a book not just for candidates, campaign professionals, and students, but for all concerned citizens who want to understand the pathways of politics better.
Book Synopsis Campaigns from the Ground Up by : John S Klemanski
Download or read book Campaigns from the Ground Up written by John S Klemanski and published by Routledge. This book was released on 2015-11-17 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on data from the most recent elections, this book examines state house races in four key states California, Texas, Michigan, and Virginia and creates simulations of campaign planning, strategizing, budgeting, fundraising, and winning in a variety of political contexts. The authors have not only researched and taught about these issues they have conducted campaigns, run for office, and served in government at every level from the local to the national. They have experience confronting questions of campaign ethics and crisis management, and they actively embrace social media in their work. Internet fundraising as well as campaign websites are among the many media subjects included. This is a book not just for candidates, campaign professionals, and students, but for all concerned citizens who want to understand the pathways of politics better.
This is a philosophical treatise on war written by an Oxford grad who served in Afghanistan.
Book Synopsis War from the Ground Up by : Emile Simpson
Download or read book War from the Ground Up written by Emile Simpson and published by Oxford University Press, USA. This book was released on 2012 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a philosophical treatise on war written by an Oxford grad who served in Afghanistan.
Digital fundraising does not have to be a mystery. While technology and trends move quickly, there are fundamentals that rarely change that you need to know. From the Ground Up: Digital Fundraising for Nonprofits is a practical primer on the ways of understanding, building, designing and innovating an effective digital fundraising program. With a strong foundation, there's no limit to what you will be able to build. With this book, you'll have a firm grasp on the inner workings of: Digital tools, platforms, offers and integrations Websites that convert visitors into donors Email marketing and best practices for increasing email revenue Digital advertising strategies Analytics and conversion tracking for measuring ROI Design thinking for more donor-centric fundraising Social media for impact and meaningful engagement Introduction to donor journey mapping Systems thinking as a means to future-proofing your charity "Brock has taken solid fundraising strategy and brought it to life with a real-world guide to digital fundraising. In plain language, Brock is providing tactical and practical advice, rooted in insights that will drive results. This is a must-read for fundraisers." -Maeve Strathy This book is designed to be a handy, easy to use handbook that you'll want to have within reach. Ideal for someone starting out their career in fundraising, or someone that wants to bring their charity's digital program up to speed. About the Author Brock Warner, CFRE has well over a decade of experience that spans across every major nonprofit sector in Canada. He is a professor in digital fundraising at Humber College's Fundraising Management postgraduate program, and sought after presenter at fundraising conferences throughout North America. As a direct marketing account manager, he managed digital and print campaigns in healthcare, education, amateur athletics, humanitarian and domestic aid, and the environment. As a senior leader on the frontlines, Brock's efforts have largely been in international development and mental health. Brock completed his undergraduate degree at Wilfrid Laurier University, followed by a postgraduate certification in Fundraising and Volunteer Management at Humber College in Toronto. He is a Certified Fund Raising Executive (CFRE), as well as a longstanding member of the Association of Fundraising Professionals (AFP) Greater Toronto Chapter. He has also obtained the bCRE-PRO designation for a professional-level proficiency in Blackbaud Raiser's Edge.
Book Synopsis From the Ground Up: Digital Fundraising For Nonprofits by : Brock Warner Cfre
Download or read book From the Ground Up: Digital Fundraising For Nonprofits written by Brock Warner Cfre and published by . This book was released on 2020-09-02 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital fundraising does not have to be a mystery. While technology and trends move quickly, there are fundamentals that rarely change that you need to know. From the Ground Up: Digital Fundraising for Nonprofits is a practical primer on the ways of understanding, building, designing and innovating an effective digital fundraising program. With a strong foundation, there's no limit to what you will be able to build. With this book, you'll have a firm grasp on the inner workings of: Digital tools, platforms, offers and integrations Websites that convert visitors into donors Email marketing and best practices for increasing email revenue Digital advertising strategies Analytics and conversion tracking for measuring ROI Design thinking for more donor-centric fundraising Social media for impact and meaningful engagement Introduction to donor journey mapping Systems thinking as a means to future-proofing your charity "Brock has taken solid fundraising strategy and brought it to life with a real-world guide to digital fundraising. In plain language, Brock is providing tactical and practical advice, rooted in insights that will drive results. This is a must-read for fundraisers." -Maeve Strathy This book is designed to be a handy, easy to use handbook that you'll want to have within reach. Ideal for someone starting out their career in fundraising, or someone that wants to bring their charity's digital program up to speed. About the Author Brock Warner, CFRE has well over a decade of experience that spans across every major nonprofit sector in Canada. He is a professor in digital fundraising at Humber College's Fundraising Management postgraduate program, and sought after presenter at fundraising conferences throughout North America. As a direct marketing account manager, he managed digital and print campaigns in healthcare, education, amateur athletics, humanitarian and domestic aid, and the environment. As a senior leader on the frontlines, Brock's efforts have largely been in international development and mental health. Brock completed his undergraduate degree at Wilfrid Laurier University, followed by a postgraduate certification in Fundraising and Volunteer Management at Humber College in Toronto. He is a Certified Fund Raising Executive (CFRE), as well as a longstanding member of the Association of Fundraising Professionals (AFP) Greater Toronto Chapter. He has also obtained the bCRE-PRO designation for a professional-level proficiency in Blackbaud Raiser's Edge.
After decades of scholarship on the civil rights movement at the local level, the insights of bottom-up movement history remain essentially invisible in the accepted narrative of the movement and peripheral to debates on how to research, document, and teach about the movement. This collection of original works refocuses attention on this bottom-up history and compels a rethinking of what and who we think is central to the movement. The essays examine such locales as Sunflower County, Mississippi; Memphis, Tennessee; and Wilson, North Carolina; and engage such issues as nonviolence and self-defense, the implications of focusing on women in the movement, and struggles for freedom beyond voting rights and school desegregation. Events and incidents discussed range from the movement's heyday to the present and include the Poor People's Campaign mule train to Washington, D.C., the popular response to the deaths of Rosa Parks and Coretta Scott King, and political cartoons addressing Barack Obama's presidential campaign. The kinds of scholarship represented here--which draw on oral history and activist insights (along with traditional sources) and which bring the specificity of time and place into dialogue with broad themes and a national context--are crucial as we continue to foster scholarly debates, evaluate newer conceptual frameworks, and replace the superficial narrative that persists in the popular imagination.
Book Synopsis Civil Rights History from the Ground Up by : Emilye Crosby
Download or read book Civil Rights History from the Ground Up written by Emilye Crosby and published by University of Georgia Press. This book was released on 2011 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: After decades of scholarship on the civil rights movement at the local level, the insights of bottom-up movement history remain essentially invisible in the accepted narrative of the movement and peripheral to debates on how to research, document, and teach about the movement. This collection of original works refocuses attention on this bottom-up history and compels a rethinking of what and who we think is central to the movement. The essays examine such locales as Sunflower County, Mississippi; Memphis, Tennessee; and Wilson, North Carolina; and engage such issues as nonviolence and self-defense, the implications of focusing on women in the movement, and struggles for freedom beyond voting rights and school desegregation. Events and incidents discussed range from the movement's heyday to the present and include the Poor People's Campaign mule train to Washington, D.C., the popular response to the deaths of Rosa Parks and Coretta Scott King, and political cartoons addressing Barack Obama's presidential campaign. The kinds of scholarship represented here--which draw on oral history and activist insights (along with traditional sources) and which bring the specificity of time and place into dialogue with broad themes and a national context--are crucial as we continue to foster scholarly debates, evaluate newer conceptual frameworks, and replace the superficial narrative that persists in the popular imagination.
Before I started pastoring, I knew the call of God was on my life. Like most young pastors, I felt it was my time or my season, as some say. Like most young pastors, God had given me great confirmation and assurance that this was his leading in my life. However, once I got into the deep waters of pastoring, I quickly realized I did not know how to swim. It almost appeared that God was not fair, blessing some but allowing others to suffer. Well, now I know that’s not true. Many pastors waste precious years learning, not knowing what to do. Due to a lack of training, tutoring, and teaching, they are stuck in the week-to-week cycle of just going to church. Join me for a journey in church growth principles, giving you the ABCs of church growth. All you need is a little information.
Book Synopsis Church Growth From the Ground Up by : Bishop Derrick Dortch
Download or read book Church Growth From the Ground Up written by Bishop Derrick Dortch and published by Xlibris Corporation. This book was released on 2010-03-25 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Before I started pastoring, I knew the call of God was on my life. Like most young pastors, I felt it was my time or my season, as some say. Like most young pastors, God had given me great confirmation and assurance that this was his leading in my life. However, once I got into the deep waters of pastoring, I quickly realized I did not know how to swim. It almost appeared that God was not fair, blessing some but allowing others to suffer. Well, now I know that’s not true. Many pastors waste precious years learning, not knowing what to do. Due to a lack of training, tutoring, and teaching, they are stuck in the week-to-week cycle of just going to church. Join me for a journey in church growth principles, giving you the ABCs of church growth. All you need is a little information.
Based on data from the most recent elections, this book examines state house races in four key states California, Texas, Michigan, and Virginia and creates simulations of campaign planning, strategizing, budgeting, fundraising, and winning in a variety of political contexts. The authors have not only researched and taught about these issues they have conducted campaigns, run for office, and served in government at every level from the local to the national. They have experience confronting questions of campaign ethics and crisis management, and they actively embrace social media in their work. Internet fundraising as well as campaign websites are among the many media subjects included. This is a book not just for candidates, campaign professionals, and students, but for all concerned citizens who want to understand the pathways of politics better.
Book Synopsis Campaigns from the Ground Up by : John S Klemanski
Download or read book Campaigns from the Ground Up written by John S Klemanski and published by Routledge. This book was released on 2015-11-17 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on data from the most recent elections, this book examines state house races in four key states California, Texas, Michigan, and Virginia and creates simulations of campaign planning, strategizing, budgeting, fundraising, and winning in a variety of political contexts. The authors have not only researched and taught about these issues they have conducted campaigns, run for office, and served in government at every level from the local to the national. They have experience confronting questions of campaign ethics and crisis management, and they actively embrace social media in their work. Internet fundraising as well as campaign websites are among the many media subjects included. This is a book not just for candidates, campaign professionals, and students, but for all concerned citizens who want to understand the pathways of politics better.
While focusing on his core mission to preach the gospel worldwide, T.D. Jakes has seen many good people not spend enough quality time with family, friends, and God. They have gotten so swept up in the daily grind that they have failed to live the rich life that God desires for each of His people. In his new book, Jakes provides readers with strategies that will help them rejuvenate their life and turn their "busyness" into a "business." All readers-not just entrepreneurs-will benefit from Jakes' insightful advice so that they can use the days God has blessed them with wisely and finish each day strong!
Book Synopsis A Second Wind by : T. D. Jakes
Download or read book A Second Wind written by T. D. Jakes and published by . This book was released on 2017-11-09 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: While focusing on his core mission to preach the gospel worldwide, T.D. Jakes has seen many good people not spend enough quality time with family, friends, and God. They have gotten so swept up in the daily grind that they have failed to live the rich life that God desires for each of His people. In his new book, Jakes provides readers with strategies that will help them rejuvenate their life and turn their "busyness" into a "business." All readers-not just entrepreneurs-will benefit from Jakes' insightful advice so that they can use the days God has blessed them with wisely and finish each day strong!
CD-ROM contains: resources (charts, graphs, and checklists) and campaign samples.
Book Synopsis Capital Campaigns by : Andrea Kihlstedt
Download or read book Capital Campaigns written by Andrea Kihlstedt and published by Jones & Bartlett Learning. This book was released on 2010 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: CD-ROM contains: resources (charts, graphs, and checklists) and campaign samples.
Political campaigns today are won or lost in the so-called ground war--the strategic deployment of teams of staffers, volunteers, and paid part-timers who work the phones and canvass block by block, house by house, voter by voter. Ground Wars provides an in-depth ethnographic portrait of two such campaigns, New Jersey Democrat Linda Stender's and that of Democratic Congressman Jim Himes of Connecticut, who both ran for Congress in 2008. Rasmus Kleis Nielsen examines how American political operatives use "personalized political communication" to engage with the electorate, and weighs the implications of ground war tactics for how we understand political campaigns and what it means to participate in them. He shows how ground wars are waged using resources well beyond those of a given candidate and their staff. These include allied interest groups and civic associations, party-provided technical infrastructures that utilize large databases with detailed individual-level information for targeting voters, and armies of dedicated volunteers and paid part-timers. Nielsen challenges the notion that political communication in America must be tightly scripted, controlled, and conducted by a select coterie of professionals. Yet he also quashes the romantic idea that canvassing is a purer form of grassroots politics. In today's political ground wars, Nielsen demonstrates, even the most ordinary-seeming volunteer knocking at your door is backed up by high-tech targeting technologies and party expertise. Ground Wars reveals how personalized political communication is profoundly influencing electoral outcomes and transforming American democracy.
Book Synopsis Ground Wars by : Rasmus Kleis Nielsen
Download or read book Ground Wars written by Rasmus Kleis Nielsen and published by Princeton University Press. This book was released on 2012-02-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political campaigns today are won or lost in the so-called ground war--the strategic deployment of teams of staffers, volunteers, and paid part-timers who work the phones and canvass block by block, house by house, voter by voter. Ground Wars provides an in-depth ethnographic portrait of two such campaigns, New Jersey Democrat Linda Stender's and that of Democratic Congressman Jim Himes of Connecticut, who both ran for Congress in 2008. Rasmus Kleis Nielsen examines how American political operatives use "personalized political communication" to engage with the electorate, and weighs the implications of ground war tactics for how we understand political campaigns and what it means to participate in them. He shows how ground wars are waged using resources well beyond those of a given candidate and their staff. These include allied interest groups and civic associations, party-provided technical infrastructures that utilize large databases with detailed individual-level information for targeting voters, and armies of dedicated volunteers and paid part-timers. Nielsen challenges the notion that political communication in America must be tightly scripted, controlled, and conducted by a select coterie of professionals. Yet he also quashes the romantic idea that canvassing is a purer form of grassroots politics. In today's political ground wars, Nielsen demonstrates, even the most ordinary-seeming volunteer knocking at your door is backed up by high-tech targeting technologies and party expertise. Ground Wars reveals how personalized political communication is profoundly influencing electoral outcomes and transforming American democracy.
From the author of Bismarck: “A work of simply outstanding scholarship . . . unreservedly recommended for . . . World War II Military History collections” (Midwest Book Review). The successes of the German Blitzkrieg in 1939-41 were as surprising as they were swift. Allied decision-makers wanted to discover the Germans’ secrets, even though only partial, incomplete information was available to them. The false conclusions drawn became myths about the Blitzkrieg that have lingered for decades. It has been argued that rather than creating a new way of war based on new technology, the Germans fitted the new weapons into their existing ideas on warfare. The conduct of German soldiers, particularly the lower-ranking men, on the battlefield was at the core of the concept, and German victories rested upon the quality, flexibility, and mobility of the small combat units. This book focuses on the experiences of the enlisted men and junior officers in the Blitzkrieg operations in Poland, Norway, Western Europe, and Russia. Using accounts previously unpublished in English, military historian Niklas Zetterling “not only shows you the big picture, economically, strategically, but also takes you right into the Panzers,” showing how a company commander led his tanks, how a crew worked together inside a tank, and the role of the repair services. “For those of us who are interested in the tactics and strategy of the early war years, it is a book you won’t want to miss” (A Wargamers Needful Things). “In support of his convincing argument the author uses several accounts of German actions seen through the eyes of the soldiers and junior officers who had to put theory into practice on the battlefield. 4.5 stars.” —Army Rumour Service
Book Synopsis Blitzkrieg by : Niklas Zetterling
Download or read book Blitzkrieg written by Niklas Zetterling and published by Casemate Publishers. This book was released on 2017-04-19 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Bismarck: “A work of simply outstanding scholarship . . . unreservedly recommended for . . . World War II Military History collections” (Midwest Book Review). The successes of the German Blitzkrieg in 1939-41 were as surprising as they were swift. Allied decision-makers wanted to discover the Germans’ secrets, even though only partial, incomplete information was available to them. The false conclusions drawn became myths about the Blitzkrieg that have lingered for decades. It has been argued that rather than creating a new way of war based on new technology, the Germans fitted the new weapons into their existing ideas on warfare. The conduct of German soldiers, particularly the lower-ranking men, on the battlefield was at the core of the concept, and German victories rested upon the quality, flexibility, and mobility of the small combat units. This book focuses on the experiences of the enlisted men and junior officers in the Blitzkrieg operations in Poland, Norway, Western Europe, and Russia. Using accounts previously unpublished in English, military historian Niklas Zetterling “not only shows you the big picture, economically, strategically, but also takes you right into the Panzers,” showing how a company commander led his tanks, how a crew worked together inside a tank, and the role of the repair services. “For those of us who are interested in the tactics and strategy of the early war years, it is a book you won’t want to miss” (A Wargamers Needful Things). “In support of his convincing argument the author uses several accounts of German actions seen through the eyes of the soldiers and junior officers who had to put theory into practice on the battlefield. 4.5 stars.” —Army Rumour Service