Communicating Public Health Information Effectively

Communicating Public Health Information Effectively

Author: David E. Nelson (M.D.)

Publisher:

Published: 2002

Total Pages: 0

ISBN-13: 9780875530277

DOWNLOAD EBOOK

As the first of its kind, this book provides a comprehensive approach to help public health practitioners in both the public and private sector to improve their ability to communicate with different audiences. From the news media to legislators, and from visual communication to electronic communication, every chapter provides practical, With real-world recommendations and examples on how to communicate public health information to nonscientific audiences more effectively. The knowledge and skills gleaned from this book will assist with planning and executing simple and complex communication activities commonly done by public health practitioners. "In order to compete in this increasingly competitive and complex environment, those of us in public health must make the science and art of communication as integral a part of our everyday activities as the science of epidemiology and disease control.


Book Synopsis Communicating Public Health Information Effectively by : David E. Nelson (M.D.)

Download or read book Communicating Public Health Information Effectively written by David E. Nelson (M.D.) and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the first of its kind, this book provides a comprehensive approach to help public health practitioners in both the public and private sector to improve their ability to communicate with different audiences. From the news media to legislators, and from visual communication to electronic communication, every chapter provides practical, With real-world recommendations and examples on how to communicate public health information to nonscientific audiences more effectively. The knowledge and skills gleaned from this book will assist with planning and executing simple and complex communication activities commonly done by public health practitioners. "In order to compete in this increasingly competitive and complex environment, those of us in public health must make the science and art of communication as integral a part of our everyday activities as the science of epidemiology and disease control.

Communicating Causes

Communicating Causes

Author: Nicky Garsten

Publisher: Routledge

Published: 2018-06-13

Total Pages: 290

ISBN-13: 1351022202

DOWNLOAD EBOOK

Non-profit organizations (NPOs) across the world are facing criticism alongside approbation. In order for NPOs to effectively support their causes, they require public trust. The editors of this book have persuaded PR experts from the UK and around the world, from a variety of PR specialisms operating across different organizational forms, to share their knowledge and experience. These contributions are scaffolded with authoritative academic and practical advice, as well as solutions. The book starts with foundations that underpin communications for causes. These include arguments that support the importance of non-profits in civil society; lessons in corporate governance; and a new approach to issues management. PR planning subjects tailored, or specific, to the sector include: strategic global communications planning, agile digital communications; branding internal communications and the securing of meaningful outcomes. Corporate partnerships are examined with a new ‘Fit to Partner Test’ and consideration of the mandated corporate social responsibility (CSR) in India, corporate volunteering in Brazil, and CSR in South Africa. Relations between governments and non-profits are also considered, both generally and with a particular focus on China. Communicating Causes looks at effective strategy and practice of PR in the modern non-profit. Including forewords by both John Grounds and Jon Snow, the expert perspectives offered in this book provide valuable support to current and future communicators.


Book Synopsis Communicating Causes by : Nicky Garsten

Download or read book Communicating Causes written by Nicky Garsten and published by Routledge. This book was released on 2018-06-13 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Non-profit organizations (NPOs) across the world are facing criticism alongside approbation. In order for NPOs to effectively support their causes, they require public trust. The editors of this book have persuaded PR experts from the UK and around the world, from a variety of PR specialisms operating across different organizational forms, to share their knowledge and experience. These contributions are scaffolded with authoritative academic and practical advice, as well as solutions. The book starts with foundations that underpin communications for causes. These include arguments that support the importance of non-profits in civil society; lessons in corporate governance; and a new approach to issues management. PR planning subjects tailored, or specific, to the sector include: strategic global communications planning, agile digital communications; branding internal communications and the securing of meaningful outcomes. Corporate partnerships are examined with a new ‘Fit to Partner Test’ and consideration of the mandated corporate social responsibility (CSR) in India, corporate volunteering in Brazil, and CSR in South Africa. Relations between governments and non-profits are also considered, both generally and with a particular focus on China. Communicating Causes looks at effective strategy and practice of PR in the modern non-profit. Including forewords by both John Grounds and Jon Snow, the expert perspectives offered in this book provide valuable support to current and future communicators.

Public Interest Communication

Public Interest Communication

Author: Jane Johnston

Publisher: Routledge

Published: 2018-07-18

Total Pages: 230

ISBN-13: 1351734369

DOWNLOAD EBOOK

Communication has become the technology of public interest, demanding a re-examination of the key concept of public in both public relations and communication theory. This book defines a new concept of public interest communication, combining the conflict, negotiation and adaptation inherent in public interest, with a critical approach to communication management and public relations. Combining conceptual discussions about public theories of language with the tension between the public and private interests for public relations professionals, the book uses case studies to explore the negotiation of conflicting interests and the construction of the public interest within systems of governance at local, national and international levels. Public interest communication is identified within social and cultural contexts that resonate globally – health, community, media and the environment - each representing interest conflicts within the changing global environment. Addressing the forces of fragmentation, inequality and individualisation that characterize the modern world, this thought-provoking volume will be of great interest to researchers and advanced students of communication, public relations, environmental communication, public communication, and public policy.


Book Synopsis Public Interest Communication by : Jane Johnston

Download or read book Public Interest Communication written by Jane Johnston and published by Routledge. This book was released on 2018-07-18 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication has become the technology of public interest, demanding a re-examination of the key concept of public in both public relations and communication theory. This book defines a new concept of public interest communication, combining the conflict, negotiation and adaptation inherent in public interest, with a critical approach to communication management and public relations. Combining conceptual discussions about public theories of language with the tension between the public and private interests for public relations professionals, the book uses case studies to explore the negotiation of conflicting interests and the construction of the public interest within systems of governance at local, national and international levels. Public interest communication is identified within social and cultural contexts that resonate globally – health, community, media and the environment - each representing interest conflicts within the changing global environment. Addressing the forces of fragmentation, inequality and individualisation that characterize the modern world, this thought-provoking volume will be of great interest to researchers and advanced students of communication, public relations, environmental communication, public communication, and public policy.

Communicating Risks to the Public

Communicating Risks to the Public

Author: R.E Kasperson

Publisher: Springer Science & Business Media

Published: 2012-12-06

Total Pages: 477

ISBN-13: 9400919522

DOWNLOAD EBOOK

Risk communication: the evolution of attempts Risk communication is at once a very new and a very old field of interest. Risk analysis, as Krimsky and Plough (1988:2) point out, dates back at least to the Babylonians in 3200 BC. Cultures have traditionally utilized a host of mecha nisms for anticipating, responding to, and communicating about hazards - as in food avoidance, taboos, stigma of persons and places, myths, migration, etc. Throughout history, trade between places has necessitated labelling of containers to indicate their contents. Seals at sites of the ninth century BC Harappan civilization of South Asia record the owner and/or contents of the containers (Hadden, 1986:3). The Pure Food and Drug Act, the first labelling law with national scope in the United States, was passed in 1906. Common law covering the workplace in a number of countries has traditionally required that employers notify workers about significant dangers that they encounter on the job, an obligation formally extended to chronic hazards in the OSHA's Hazard Communication regulation of 1983 in the United States. In this sense, risk communication is probably the oldest way of risk manage ment. However, it is only until recently that risk communication has attracted the attention of regulators as an explicit alternative to the by now more common and formal approaches of standard setting, insuring etc. (Baram, 1982).


Book Synopsis Communicating Risks to the Public by : R.E Kasperson

Download or read book Communicating Risks to the Public written by R.E Kasperson and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Risk communication: the evolution of attempts Risk communication is at once a very new and a very old field of interest. Risk analysis, as Krimsky and Plough (1988:2) point out, dates back at least to the Babylonians in 3200 BC. Cultures have traditionally utilized a host of mecha nisms for anticipating, responding to, and communicating about hazards - as in food avoidance, taboos, stigma of persons and places, myths, migration, etc. Throughout history, trade between places has necessitated labelling of containers to indicate their contents. Seals at sites of the ninth century BC Harappan civilization of South Asia record the owner and/or contents of the containers (Hadden, 1986:3). The Pure Food and Drug Act, the first labelling law with national scope in the United States, was passed in 1906. Common law covering the workplace in a number of countries has traditionally required that employers notify workers about significant dangers that they encounter on the job, an obligation formally extended to chronic hazards in the OSHA's Hazard Communication regulation of 1983 in the United States. In this sense, risk communication is probably the oldest way of risk manage ment. However, it is only until recently that risk communication has attracted the attention of regulators as an explicit alternative to the by now more common and formal approaches of standard setting, insuring etc. (Baram, 1982).

Communicating in a Crisis

Communicating in a Crisis

Author: Robert DeMartino

Publisher: DIANE Publishing

Published: 2009-02

Total Pages: 96

ISBN-13: 1437903487

DOWNLOAD EBOOK

A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.


Book Synopsis Communicating in a Crisis by : Robert DeMartino

Download or read book Communicating in a Crisis written by Robert DeMartino and published by DIANE Publishing. This book was released on 2009-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.

Communicating Science Effectively

Communicating Science Effectively

Author: National Academies of Sciences, Engineering, and Medicine

Publisher: National Academies Press

Published: 2017-03-08

Total Pages: 153

ISBN-13: 0309451051

DOWNLOAD EBOOK

Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences â€" psychological, economic, political, social, cultural, and media-related â€" on how science related to such issues is understood, perceived, and used.


Book Synopsis Communicating Science Effectively by : National Academies of Sciences, Engineering, and Medicine

Download or read book Communicating Science Effectively written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-03-08 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences â€" psychological, economic, political, social, cultural, and media-related â€" on how science related to such issues is understood, perceived, and used.

Communicating with the World

Communicating with the World

Author: Hans N. Tuch

Publisher: Palgrave Macmillan

Published: 1990

Total Pages: 224

ISBN-13: 9780312045326

DOWNLOAD EBOOK

"Communicating with the World" defines and examines public diplomacy in the context of a government's conduct of foreign affairs and identifies its rationale as an outgrowth of the worldwide communications revolution, ideological conflicts, and the interdependency of nations. The book explains the evolution of U.S. public diplomacy since World War II in terms of enabling legislation, the actions of successive directors of the U.S. Information Agency (USIA). In particular, it concentrates on the specific ways in which the U.S. government practices public diplomacy through its diplomatic missions abroad, noting the role of the ambassador and the "country team" and the importance of dialogue-- the two-way learning experience of public diplomacy. Several chapters analyze the methods and media employed in conducting public diplomacy, such as press, publications, libraries, lectures, exhibitions, and educational and cultural exchange programs. Separate chapters discuss the uses of radio (the Voice of America) and television. The book details how public affairs officers and their staffs at U.S. diplomatic missions select the audiences for each of these approaches and identify and present specific issues in terms of specific target groups. The author demonstrates the responsibility of public diplomats to advise Washington and its ambassadors in the field on the intercultural implications of U.S. foreign policies and actions and their effect on foreign public opinion. He offers a critique of current U.S. public diplomacy practices and four detailed case histories, drawn from his thirty-five years' experience in the Foreign Service. Copyright © Libri GmbH. All rights reserved.


Book Synopsis Communicating with the World by : Hans N. Tuch

Download or read book Communicating with the World written by Hans N. Tuch and published by Palgrave Macmillan. This book was released on 1990 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Communicating with the World" defines and examines public diplomacy in the context of a government's conduct of foreign affairs and identifies its rationale as an outgrowth of the worldwide communications revolution, ideological conflicts, and the interdependency of nations. The book explains the evolution of U.S. public diplomacy since World War II in terms of enabling legislation, the actions of successive directors of the U.S. Information Agency (USIA). In particular, it concentrates on the specific ways in which the U.S. government practices public diplomacy through its diplomatic missions abroad, noting the role of the ambassador and the "country team" and the importance of dialogue-- the two-way learning experience of public diplomacy. Several chapters analyze the methods and media employed in conducting public diplomacy, such as press, publications, libraries, lectures, exhibitions, and educational and cultural exchange programs. Separate chapters discuss the uses of radio (the Voice of America) and television. The book details how public affairs officers and their staffs at U.S. diplomatic missions select the audiences for each of these approaches and identify and present specific issues in terms of specific target groups. The author demonstrates the responsibility of public diplomats to advise Washington and its ambassadors in the field on the intercultural implications of U.S. foreign policies and actions and their effect on foreign public opinion. He offers a critique of current U.S. public diplomacy practices and four detailed case histories, drawn from his thirty-five years' experience in the Foreign Service. Copyright © Libri GmbH. All rights reserved.

How to Say the Right Thing Every Time

How to Say the Right Thing Every Time

Author: Robert D. Ramsey

Publisher: Corwin Press

Published: 2008-06-27

Total Pages: 273

ISBN-13: 145228055X

DOWNLOAD EBOOK

"I had several ′ah-ha′ moments while reading this book. Kudos to the author for creating a meaningful guide for today′s school administrator." —Marie Blum, Superintendent Canaseraga Central School District, NY "A good tool for administrators and teacher leaders with its readability, content emphasis, and real-life examples." —Russ Bennett, Superintendent Aurora City Schools, OH Time-tested techniques for communicating effectively with all educational stakeholders! For school leaders, being an effective communicator is one of the most vital and sometimes most challenging parts of the job. This user-friendly resource provides practical strategies for improving daily interactions with students, colleagues, parents, and other stakeholders as well as guidelines for avoiding missteps when critical issues arise. Each chapter presents do′s and don′ts for effective verbal and written communication in a variety of situations—from public speaking and working with the media to straight talk for approaching students about sensitive topics such as sex, gangs, and substance abuse. This revised edition also assists educators with: How-to′s for dealing with natural and man-made disasters A new chapter on differentiating communication to reach a wide audience A new section on communicating with school board members Use the tools and real-world examples in this invaluable reference to resolve difficult situations and build positive relationships!


Book Synopsis How to Say the Right Thing Every Time by : Robert D. Ramsey

Download or read book How to Say the Right Thing Every Time written by Robert D. Ramsey and published by Corwin Press. This book was released on 2008-06-27 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I had several ′ah-ha′ moments while reading this book. Kudos to the author for creating a meaningful guide for today′s school administrator." —Marie Blum, Superintendent Canaseraga Central School District, NY "A good tool for administrators and teacher leaders with its readability, content emphasis, and real-life examples." —Russ Bennett, Superintendent Aurora City Schools, OH Time-tested techniques for communicating effectively with all educational stakeholders! For school leaders, being an effective communicator is one of the most vital and sometimes most challenging parts of the job. This user-friendly resource provides practical strategies for improving daily interactions with students, colleagues, parents, and other stakeholders as well as guidelines for avoiding missteps when critical issues arise. Each chapter presents do′s and don′ts for effective verbal and written communication in a variety of situations—from public speaking and working with the media to straight talk for approaching students about sensitive topics such as sex, gangs, and substance abuse. This revised edition also assists educators with: How-to′s for dealing with natural and man-made disasters A new chapter on differentiating communication to reach a wide audience A new section on communicating with school board members Use the tools and real-world examples in this invaluable reference to resolve difficult situations and build positive relationships!

Communicating for Results in Government

Communicating for Results in Government

Author: James L. Garnett

Publisher: Jossey-Bass

Published: 1994-06-28

Total Pages: 306

ISBN-13: 9780787900007

DOWNLOAD EBOOK

Drawing on research and practical experience, James L. Garnett offers public managers a new, more systematic and strategic approach to communicating with superiors, colleagues, and citizens; presents guidelines for effective communication; and furnishes practical tools for using this new approach.


Book Synopsis Communicating for Results in Government by : James L. Garnett

Download or read book Communicating for Results in Government written by James L. Garnett and published by Jossey-Bass. This book was released on 1994-06-28 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on research and practical experience, James L. Garnett offers public managers a new, more systematic and strategic approach to communicating with superiors, colleagues, and citizens; presents guidelines for effective communication; and furnishes practical tools for using this new approach.

OECD Report on Public Communication The Global Context and the Way Forward

OECD Report on Public Communication The Global Context and the Way Forward

Author: OECD

Publisher: OECD Publishing

Published: 2021-12-21

Total Pages: 240

ISBN-13: 9264509259

DOWNLOAD EBOOK

The first OECD Report on Public Communication: The Global Context and the Way Forward examines the public communication structures, mandates and practices of centres of governments and ministries of health from 46 countries, based on the 2020 Understanding Public Communication surveys.


Book Synopsis OECD Report on Public Communication The Global Context and the Way Forward by : OECD

Download or read book OECD Report on Public Communication The Global Context and the Way Forward written by OECD and published by OECD Publishing. This book was released on 2021-12-21 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first OECD Report on Public Communication: The Global Context and the Way Forward examines the public communication structures, mandates and practices of centres of governments and ministries of health from 46 countries, based on the 2020 Understanding Public Communication surveys.