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Author: Thankappan Rathakrishnan
Publisher:
Published: 2010
Total Pages: 0
ISBN-13: 9788172336073
DOWNLOAD EBOOKDownload or read book Communication Techniques In Farm Extension written by Thankappan Rathakrishnan and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author: Rathakrishnan, T.
Publisher: Scientific Publishers
Published: 2010
Total Pages:
ISBN-13: 9386347482
DOWNLOAD EBOOKThis book comprehensively covers three broad areas which one could not find from any single source. The major areas includes Farm Journalism which deals with basic concept and dimensions, principles, genesis and growth, journalism and mass media, ideals, functions and canons of journalism, ethics of journalism, art of speech, readability meaning, definition and formula for readability, newspaper makeup, E-journalism - online journalism, types of leads, writing feature stories, news, types of news, photo journalism, reporting - qualities of a good reporter, reporting skills, editing, balancing news paper. The cyber extension, information and communication technology (ICTs) covers genesis with development of instructional technologies, application of multimedia in agricultural extensions, Interactive video disc, cyber extension, information and communication technologies (ICTs), expert system, agri-portal, tele conferencing and its application, audio conferencing, video conferencing, trends of development in ICT. Finally, the new topic which is not covered in any of the text book of this nature is transfer of technology efforts - problems tree analysis. It will be of immense helpful to the field level extension functionaries and students communities to strengthen their communication skills. With rapid strides in agricultural sciences virtually, there is an information explosion. Mass media including newspaper, magazine, radio, TV are coming out with more and more agricultural information support programmes. This book act as an interface between media managers and professionals for the development of agricultural front.
Download or read book COMMUNICATION TECHNIQUES IN FARM EXTENSION written by Rathakrishnan, T. and published by Scientific Publishers. This book was released on 2010 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This book comprehensively covers three broad areas which one could not find from any single source. The major areas includes Farm Journalism which deals with basic concept and dimensions, principles, genesis and growth, journalism and mass media, ideals, functions and canons of journalism, ethics of journalism, art of speech, readability meaning, definition and formula for readability, newspaper makeup, E-journalism - online journalism, types of leads, writing feature stories, news, types of news, photo journalism, reporting - qualities of a good reporter, reporting skills, editing, balancing news paper. The cyber extension, information and communication technology (ICTs) covers genesis with development of instructional technologies, application of multimedia in agricultural extensions, Interactive video disc, cyber extension, information and communication technologies (ICTs), expert system, agri-portal, tele conferencing and its application, audio conferencing, video conferencing, trends of development in ICT. Finally, the new topic which is not covered in any of the text book of this nature is transfer of technology efforts - problems tree analysis. It will be of immense helpful to the field level extension functionaries and students communities to strengthen their communication skills. With rapid strides in agricultural sciences virtually, there is an information explosion. Mass media including newspaper, magazine, radio, TV are coming out with more and more agricultural information support programmes. This book act as an interface between media managers and professionals for the development of agricultural front.
Author: Harry A. Carey
Publisher: Food & Agriculture Org.
Published: 1999
Total Pages: 164
ISBN-13: 9789251043578
DOWNLOAD EBOOKThe effectiveness of an extension service relies on the knowledge and communication skills of the field staff who lead discussions with farmers in order to help them identify their own problems and train them in the available solutions. Communication in extension plays an important role in technology transfer, however, many field extension workers are poorly trained in this particular area and also in the development of educational materials. This publication was prepared as a teaching and learning guide for all those working in rural communities. It can be considered as an 'extension methodology tool-box' to train extension field staff in their work at the village level.
Download or read book Communication in Extension written by Harry A. Carey and published by Food & Agriculture Org.. This book was released on 1999 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effectiveness of an extension service relies on the knowledge and communication skills of the field staff who lead discussions with farmers in order to help them identify their own problems and train them in the available solutions. Communication in extension plays an important role in technology transfer, however, many field extension workers are poorly trained in this particular area and also in the development of educational materials. This publication was prepared as a teaching and learning guide for all those working in rural communities. It can be considered as an 'extension methodology tool-box' to train extension field staff in their work at the village level.
Author: Cees Leeuwis
Publisher: John Wiley & Sons
Published: 2013-04-30
Total Pages: 376
ISBN-13: 1118688015
DOWNLOAD EBOOKThis important book is the re-titled third edition of the extremely well received and widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions, Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today. Since the previous edition of the book, the number and type of organisations that apply communicative strategies to foster change and development in agriculture and resource management has become much more varied and this book is aimed at those who use communication to facilitate change in agriculture and resource management. Communication for Rural Innovation is essential reading for process facilitators, communication division personnel, knowledge managers, training officers, consultants, policy makers, extension specialists and managers of agricultural extension or research organisations. The book can also be used as an advanced introduction into issues of communicative intervention at BSc or MSc level.
Download or read book Communication for Rural Innovation written by Cees Leeuwis and published by John Wiley & Sons. This book was released on 2013-04-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important book is the re-titled third edition of the extremely well received and widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions, Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today. Since the previous edition of the book, the number and type of organisations that apply communicative strategies to foster change and development in agriculture and resource management has become much more varied and this book is aimed at those who use communication to facilitate change in agriculture and resource management. Communication for Rural Innovation is essential reading for process facilitators, communication division personnel, knowledge managers, training officers, consultants, policy makers, extension specialists and managers of agricultural extension or research organisations. The book can also be used as an advanced introduction into issues of communicative intervention at BSc or MSc level.
Author: C. Satapathy
Publisher: New India Publishing Agency
Published: 2022-11-09
Total Pages: 6
ISBN-13: 9391383998
DOWNLOAD EBOOKTransfer of farm Technology is a complex process involving social sciences, scientists, farmers and extension experts. To transfer farm technology each and every actor in the process need be familiar with communication skill. In Extension Education greater emphasis is given in teaching, research and field extension work. The authors out of their lifelong experiences have realized the need for effective communication. The present book is written out of such realization. The book is designed for use by extension scholars, scientists and field professionals. The book may help to be good communicators for farmers residing in rural areas.
Download or read book Transfer Of Farm Technology And Communication Skills written by C. Satapathy and published by New India Publishing Agency. This book was released on 2022-11-09 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transfer of farm Technology is a complex process involving social sciences, scientists, farmers and extension experts. To transfer farm technology each and every actor in the process need be familiar with communication skill. In Extension Education greater emphasis is given in teaching, research and field extension work. The authors out of their lifelong experiences have realized the need for effective communication. The present book is written out of such realization. The book is designed for use by extension scholars, scientists and field professionals. The book may help to be good communicators for farmers residing in rural areas.
Author: Ashish Kumar Nagar
Publisher: Academic Guru Publishing House
Published: 2023-10-16
Total Pages: 216
ISBN-13: 8119832590
DOWNLOAD EBOOK“Agricultural Extension Communication and the Role of ICT” is a revolutionary work that examines the vital relationship between conventional agricultural extension and current ICT. It examines how ICT may transform agriculture and make information and technology more accessible to farmers globally. Leading agricultural and communication specialists and academics wrote the book, presenting insights and real-world case examples. Human knowledge and technology innovation are used in the book to tackle agricultural extension holistically. It emphasizes the need to understand local settings and work with rural populations to ensure that technology supports traditional knowledge. Practical case studies demonstrate the effective use of mobile apps, social media, remote sensing, and big data analytics in different agricultural situations.
Download or read book Agricultural Extension Communication And Role Of ICT written by Ashish Kumar Nagar and published by Academic Guru Publishing House. This book was released on 2023-10-16 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Agricultural Extension Communication and the Role of ICT” is a revolutionary work that examines the vital relationship between conventional agricultural extension and current ICT. It examines how ICT may transform agriculture and make information and technology more accessible to farmers globally. Leading agricultural and communication specialists and academics wrote the book, presenting insights and real-world case examples. Human knowledge and technology innovation are used in the book to tackle agricultural extension holistically. It emphasizes the need to understand local settings and work with rural populations to ensure that technology supports traditional knowledge. Practical case studies demonstrate the effective use of mobile apps, social media, remote sensing, and big data analytics in different agricultural situations.
Author: Herbert Frederick Lionberger
Publisher:
Published: 1982
Total Pages: 276
ISBN-13:
DOWNLOAD EBOOKDownload or read book Communication Strategies written by Herbert Frederick Lionberger and published by . This book was released on 1982 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author: Peter Scott
Publisher: Springer Nature
Published: 2021-05-22
Total Pages: 289
ISBN-13: 3030578992
DOWNLOAD EBOOKOf the global population of more than 7 billion people, some 800 million do not have enough to eat today. By 2050, the population is expected to exceed 9 billion. It has been estimated that some 15% of food production is lost to plant diseases; in developing countries losses may be much higher. Historically, plant diseases have had catastrophic impact on food production. For example: potato blight caused the Irish famine in 1845; brown spot of rice caused the Great Bengal Famine of 1943; southern corn leaf blight caused a devastating epidemic on the US corn crop in 1970. Food security is threatened by an ongoing sequence of plant diseases, some persistent for decades or centuries, others more opportunistic. Wheat blast and banana xanthomonas wilt are two contrasting examples of many that currently threaten food production. Other emerging diseases will follow. The proposed title aims to provide a synthesis of expert knowledge to address this central challenge to food security for the 21st century. Chapters [5] and [11] are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Download or read book Plant Diseases and Food Security in the 21st Century written by Peter Scott and published by Springer Nature. This book was released on 2021-05-22 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of the global population of more than 7 billion people, some 800 million do not have enough to eat today. By 2050, the population is expected to exceed 9 billion. It has been estimated that some 15% of food production is lost to plant diseases; in developing countries losses may be much higher. Historically, plant diseases have had catastrophic impact on food production. For example: potato blight caused the Irish famine in 1845; brown spot of rice caused the Great Bengal Famine of 1943; southern corn leaf blight caused a devastating epidemic on the US corn crop in 1970. Food security is threatened by an ongoing sequence of plant diseases, some persistent for decades or centuries, others more opportunistic. Wheat blast and banana xanthomonas wilt are two contrasting examples of many that currently threaten food production. Other emerging diseases will follow. The proposed title aims to provide a synthesis of expert knowledge to address this central challenge to food security for the 21st century. Chapters [5] and [11] are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Author: Jai Sridhar
Publisher: Nipa
Published: 2023-06-14
Total Pages: 0
ISBN-13: 9788119072514
DOWNLOAD EBOOKAgricultural Extension is one of the youngest disciplines that focus on enhancing agriculture and rural livelihood through improved information and communication (ICT) processes.The discipline primarily involves conceptualization, design, development, evaluation and application of innovative ways to use ICT in transfer of research output to the end users. Many ICT interventions developed and tested around the world have improvedfarmers livelihood, increased agricultural productivity and income, and reducedfarm risks. Within ICT, Communication is a broad term that needs to be understood very objectively by the scholars and practitioners so that their approach to the whole extension education process could be analytical and one that could draw synergies of technologies, concepts and philosophies which are getting added to already existing knowledge base. In the light of all the above this text book"Communication Technologies in Agriculture"will be a comprehensive book with 24 chapters which covers the old wisdom and also the new horizons in innovations and trends in Agricultural Extension for all those who are associated with Agricultural Extension as a student, scholar, researcher and practitioner.This book would serve to the information needs of all the stake holders in the change process. More fittingly, the Under Graduate students of Agriculture and Horticulture and Post Graduate students of Agricultural Extension, Mass Communication and Rural Development who would use it for enriching their theoretical requirements.
Download or read book Communication Technologies In Agriculture written by Jai Sridhar and published by Nipa. This book was released on 2023-06-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agricultural Extension is one of the youngest disciplines that focus on enhancing agriculture and rural livelihood through improved information and communication (ICT) processes.The discipline primarily involves conceptualization, design, development, evaluation and application of innovative ways to use ICT in transfer of research output to the end users. Many ICT interventions developed and tested around the world have improvedfarmers livelihood, increased agricultural productivity and income, and reducedfarm risks. Within ICT, Communication is a broad term that needs to be understood very objectively by the scholars and practitioners so that their approach to the whole extension education process could be analytical and one that could draw synergies of technologies, concepts and philosophies which are getting added to already existing knowledge base. In the light of all the above this text book"Communication Technologies in Agriculture"will be a comprehensive book with 24 chapters which covers the old wisdom and also the new horizons in innovations and trends in Agricultural Extension for all those who are associated with Agricultural Extension as a student, scholar, researcher and practitioner.This book would serve to the information needs of all the stake holders in the change process. More fittingly, the Under Graduate students of Agriculture and Horticulture and Post Graduate students of Agricultural Extension, Mass Communication and Rural Development who would use it for enriching their theoretical requirements.
Download or read book Meeting Communication Training and Support Needs of Guyana Agricultural Extensionists written by Cynthia Enid Willis and published by . This book was released on 1980 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt:
