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Darwinism in a Consumer-Driven World

Author: Erik Campanini

Publisher:

Published: 2014-04-25

Total Pages: 251

ISBN-13: 2744065773

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"Modern companies should focus more on their "improvisation capabilities" that rely on data, innovation, collaboration and individuals' own adaptation capabilities. Erik and Kyle provide a useful framework to think corporate strategy from a different perspective in this book that perfectly applies evolutionist theory to the digital age." Vincent Stuhlen, Global Head of Digital, l'Oréal, Luxury Division “Erik and Kyle help every executive to understand the impact of the technology revolution we are experiencing. Readers will find in these pages valuable insights on the importance of change and adapting their business to this new world.” Alex Dayon, President Applications & Platform, Salesforce.com “This book serves as a practical guide, stems from well-selected real world examples and blossoms into four nature-inspired models for customer relationship management.” Xi Zhang, Strategy Senior Manager, China Resources Group “For the financial services industry, where competition is intense and consumers are in charge, the frameworks and analogies offered provide practical ideas for staying ahead and thriving in a consumer-driven world.” Karyn Furstman, Customer Experience Executive, Safeco Insurance, a Liberty Mutual company “This darwinian approach, which comes from the B2C world, is also quite present in our B2B environment. It’s a source of inspiration that helps us better understand the needs of our customers, be it our industrial partners or our end users/ passengers.” Yann Barbaux, SVP Innovation, Airbus S.A.S. “Hutchins and Campanini provide a memorable framework that balances rapid adaptation with reliable delivery. It’s a must read for any business that finds it challenging to keep up with the exponential growth of customer expectations.” Deanna Oppenheimer, CEO CameoWorks, Global Board Member of Tesco

Book Synopsis Darwinism in a Consumer-Driven World by : Erik Campanini

Download or read book Darwinism in a Consumer-Driven World written by Erik Campanini and published by . This book was released on 2014-04-25 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Modern companies should focus more on their "improvisation capabilities" that rely on data, innovation, collaboration and individuals' own adaptation capabilities. Erik and Kyle provide a useful framework to think corporate strategy from a different perspective in this book that perfectly applies evolutionist theory to the digital age." Vincent Stuhlen, Global Head of Digital, l'Oréal, Luxury Division “Erik and Kyle help every executive to understand the impact of the technology revolution we are experiencing. Readers will find in these pages valuable insights on the importance of change and adapting their business to this new world.” Alex Dayon, President Applications & Platform, Salesforce.com “This book serves as a practical guide, stems from well-selected real world examples and blossoms into four nature-inspired models for customer relationship management.” Xi Zhang, Strategy Senior Manager, China Resources Group “For the financial services industry, where competition is intense and consumers are in charge, the frameworks and analogies offered provide practical ideas for staying ahead and thriving in a consumer-driven world.” Karyn Furstman, Customer Experience Executive, Safeco Insurance, a Liberty Mutual company “This darwinian approach, which comes from the B2C world, is also quite present in our B2B environment. It’s a source of inspiration that helps us better understand the needs of our customers, be it our industrial partners or our end users/ passengers.” Yann Barbaux, SVP Innovation, Airbus S.A.S. “Hutchins and Campanini provide a memorable framework that balances rapid adaptation with reliable delivery. It’s a must read for any business that finds it challenging to keep up with the exponential growth of customer expectations.” Deanna Oppenheimer, CEO CameoWorks, Global Board Member of Tesco

The Butterfly Effect in Competitive Markets

Author: . Rajagopal

Publisher: Springer

Published: 2015-03-04

Total Pages: 295

ISBN-13: 113743497X

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This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.

Book Synopsis The Butterfly Effect in Competitive Markets by : . Rajagopal

Download or read book The Butterfly Effect in Competitive Markets written by . Rajagopal and published by Springer. This book was released on 2015-03-04 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.

We are the Champions: The Politics of Sports and Popular Music

Author: Dr Ken McLeod

Publisher: Ashgate Publishing, Ltd.

Published: 2013-01-28

Total Pages: 280

ISBN-13: 1409494500

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Sports and popular music are synergistic agents in the construction of identity and community. They are often interconnected through common cross-marketing tactics and through influence on each other's performative strategies and stylistic content. Typically only studied as separate entities, popular music and sport cultures mutually 'play' off each other in exchanges of style, ideologies and forms. Posing unique challenges to notions of mind - body dualities, nationalism, class, gender, and racial codes and sexual orientation, Dr Ken McLeod illuminates the paradoxical and often conflicting relationships associated with these modes of leisure and entertainment and demonstrates that they are not culturally or ideologically distinct but are interconnected modes of contemporary social practice. Examples include how music is used to enhance sporting events, such as anthems, chants/cheers, and intermission entertainment, music that is used as an active part of the athletic event, and music that has been written about or that is associated with sports. There are also connections in the use of music in sports movies, television and video games and important, though critically under-acknowledged, similarities regarding spectatorship, practice and performance. Despite the scope of such confluences, the extraordinary impact of the interrelationship of music and sports on popular culture has remained little recognized. McLeod ties together several influential threads of popular culture and fills a significant void in our understanding of the construction and communication of identity in the late twentieth and early twenty-first centuries.

Book Synopsis We are the Champions: The Politics of Sports and Popular Music by : Dr Ken McLeod

Download or read book We are the Champions: The Politics of Sports and Popular Music written by Dr Ken McLeod and published by Ashgate Publishing, Ltd.. This book was released on 2013-01-28 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports and popular music are synergistic agents in the construction of identity and community. They are often interconnected through common cross-marketing tactics and through influence on each other's performative strategies and stylistic content. Typically only studied as separate entities, popular music and sport cultures mutually 'play' off each other in exchanges of style, ideologies and forms. Posing unique challenges to notions of mind - body dualities, nationalism, class, gender, and racial codes and sexual orientation, Dr Ken McLeod illuminates the paradoxical and often conflicting relationships associated with these modes of leisure and entertainment and demonstrates that they are not culturally or ideologically distinct but are interconnected modes of contemporary social practice. Examples include how music is used to enhance sporting events, such as anthems, chants/cheers, and intermission entertainment, music that is used as an active part of the athletic event, and music that has been written about or that is associated with sports. There are also connections in the use of music in sports movies, television and video games and important, though critically under-acknowledged, similarities regarding spectatorship, practice and performance. Despite the scope of such confluences, the extraordinary impact of the interrelationship of music and sports on popular culture has remained little recognized. McLeod ties together several influential threads of popular culture and fills a significant void in our understanding of the construction and communication of identity in the late twentieth and early twenty-first centuries.

We are the Champions: The Politics of Sports and Popular Music

Author: Ken McLeod

Publisher: Routledge

Published: 2016-02-11

Total Pages: 268

ISBN-13: 1317000102

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Book Synopsis We are the Champions: The Politics of Sports and Popular Music by : Ken McLeod

Download or read book We are the Champions: The Politics of Sports and Popular Music written by Ken McLeod and published by Routledge. This book was released on 2016-02-11 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports and popular music are synergistic agents in the construction of identity and community. They are often interconnected through common cross-marketing tactics and through influence on each other's performative strategies and stylistic content. Typically only studied as separate entities, popular music and sport cultures mutually 'play' off each other in exchanges of style, ideologies and forms. Posing unique challenges to notions of mind - body dualities, nationalism, class, gender, and racial codes and sexual orientation, Dr Ken McLeod illuminates the paradoxical and often conflicting relationships associated with these modes of leisure and entertainment and demonstrates that they are not culturally or ideologically distinct but are interconnected modes of contemporary social practice. Examples include how music is used to enhance sporting events, such as anthems, chants/cheers, and intermission entertainment, music that is used as an active part of the athletic event, and music that has been written about or that is associated with sports. There are also connections in the use of music in sports movies, television and video games and important, though critically under-acknowledged, similarities regarding spectatorship, practice and performance. Despite the scope of such confluences, the extraordinary impact of the interrelationship of music and sports on popular culture has remained little recognized. McLeod ties together several influential threads of popular culture and fills a significant void in our understanding of the construction and communication of identity in the late twentieth and early twenty-first centuries.

Financial Darwinism

Author: Leo M. Tilman

Publisher: John Wiley & Sons

Published: 2008-12-03

Total Pages: 238

ISBN-13: 0470466251

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In Financial Darwinism, author Leo Tilman lays the groundwork for understanding the new financial order by introducing his evolutionary thesis and then outlines an actionable decision-making framework that enables financial institutions and investors to fully leverage the power of business strategy, corporate finance, investment analysis, and risk management. Financial Darwinism is an invaluable road map to today's financial world and an essential guide to surviving and thriving during these challenging times.

Book Synopsis Financial Darwinism by : Leo M. Tilman

Download or read book Financial Darwinism written by Leo M. Tilman and published by John Wiley & Sons. This book was released on 2008-12-03 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Financial Darwinism, author Leo Tilman lays the groundwork for understanding the new financial order by introducing his evolutionary thesis and then outlines an actionable decision-making framework that enables financial institutions and investors to fully leverage the power of business strategy, corporate finance, investment analysis, and risk management. Financial Darwinism is an invaluable road map to today's financial world and an essential guide to surviving and thriving during these challenging times.

The Consuming Instinct

Author: Gad Saad

Publisher: Prometheus Books

Published: 2011-06-21

Total Pages: 367

ISBN-13: 1616144300

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In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.

Book Synopsis The Consuming Instinct by : Gad Saad

Download or read book The Consuming Instinct written by Gad Saad and published by Prometheus Books. This book was released on 2011-06-21 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.

The Darwin Economy

Author: Robert H. Frank

Publisher: Princeton University Press

Published: 2012-09-16

Total Pages: 264

ISBN-13: 0691156689

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Argues that ecologist Charles Darwin's understanding of competition describes economic reality far more accurately than economist Adam Smith's theories ever did.

Book Synopsis The Darwin Economy by : Robert H. Frank

Download or read book The Darwin Economy written by Robert H. Frank and published by Princeton University Press. This book was released on 2012-09-16 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that ecologist Charles Darwin's understanding of competition describes economic reality far more accurately than economist Adam Smith's theories ever did.

Hacking Darwin

Author: Jamie Metzl

Publisher: Sourcebooks, Inc.

Published: 2019-04-23

Total Pages: 251

ISBN-13: 1492670103

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"A gifted and thoughtful writer, Metzl brings us to the frontiers of biology and technology, and reveals a world full of promise and peril." — Siddhartha Mukherjee MD, New York Times bestselling author of The Emperor of All Maladies and The Gene A groundbreaking exploration of genetic engineering and its impact on the future of our species from leading geopolitical expert and technology futurist, Jamie Metzl. At the dawn of the genetics revolution, our DNA is becoming as readable, writable, and hackable as our information technology. But as humanity starts retooling our own genetic code, the choices we make today will be the difference between realizing breathtaking advances in human well-being and descending into a dangerous and potentially deadly genetic arms race. Enter the laboratories where scientists are turning science fiction into reality. In this captivating and thought-provoking nonfiction science book, Jamie Metzl delves into the ethical, scientific, political, and technological dimensions of genetic engineering, and shares how it will shape the course of human evolution. Cutting-edge insights into the field of genetic engineering and its implications for humanity's future Explores the transformative power of genetic technologies and their potential to reshape human life Examines the ethical considerations surrounding genetic engineering and the choices we face as a species Engaging narrative that delves into the scientific breakthroughs and real-world applications of genetic technologies Provides a balanced perspective on the promises and risks associated with genetic engineering Raises thought-provoking questions about the future of reproduction, human health, and our relationship with nature Drawing on his extensive background in genetics, national security, and foreign policy, Metzl paints a vivid picture of a world where advancements in technology empower us to take control of our own evolution, but also cautions against the pitfalls and ethical dilemmas that could arise if not properly managed. Hacking Darwin is a must-read for anyone interested in the intersection of science, technology, and humanity's future.

Book Synopsis Hacking Darwin by : Jamie Metzl

Download or read book Hacking Darwin written by Jamie Metzl and published by Sourcebooks, Inc.. This book was released on 2019-04-23 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A gifted and thoughtful writer, Metzl brings us to the frontiers of biology and technology, and reveals a world full of promise and peril." — Siddhartha Mukherjee MD, New York Times bestselling author of The Emperor of All Maladies and The Gene A groundbreaking exploration of genetic engineering and its impact on the future of our species from leading geopolitical expert and technology futurist, Jamie Metzl. At the dawn of the genetics revolution, our DNA is becoming as readable, writable, and hackable as our information technology. But as humanity starts retooling our own genetic code, the choices we make today will be the difference between realizing breathtaking advances in human well-being and descending into a dangerous and potentially deadly genetic arms race. Enter the laboratories where scientists are turning science fiction into reality. In this captivating and thought-provoking nonfiction science book, Jamie Metzl delves into the ethical, scientific, political, and technological dimensions of genetic engineering, and shares how it will shape the course of human evolution. Cutting-edge insights into the field of genetic engineering and its implications for humanity's future Explores the transformative power of genetic technologies and their potential to reshape human life Examines the ethical considerations surrounding genetic engineering and the choices we face as a species Engaging narrative that delves into the scientific breakthroughs and real-world applications of genetic technologies Provides a balanced perspective on the promises and risks associated with genetic engineering Raises thought-provoking questions about the future of reproduction, human health, and our relationship with nature Drawing on his extensive background in genetics, national security, and foreign policy, Metzl paints a vivid picture of a world where advancements in technology empower us to take control of our own evolution, but also cautions against the pitfalls and ethical dilemmas that could arise if not properly managed. Hacking Darwin is a must-read for anyone interested in the intersection of science, technology, and humanity's future.

Mutation-Driven Evolution

Author: Masatoshi Nei

Publisher: OUP Oxford

Published: 2013-05-02

Total Pages: 261

ISBN-13: 0199661731

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The purpose of this book is to present a new theory of mutation-driven evolution, which is based on recent advances in genomics and evolutionary developmental biology. This theory asserts that the driving force of evolution is mutation and natural selection is of secondary importance.

Book Synopsis Mutation-Driven Evolution by : Masatoshi Nei

Download or read book Mutation-Driven Evolution written by Masatoshi Nei and published by OUP Oxford. This book was released on 2013-05-02 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to present a new theory of mutation-driven evolution, which is based on recent advances in genomics and evolutionary developmental biology. This theory asserts that the driving force of evolution is mutation and natural selection is of secondary importance.

Why Darwin Matters

Author: Michael Shermer

Publisher: Macmillan

Published: 2007-04-01

Total Pages: 230

ISBN-13: 1429900903

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A creationist-turned-scientist demonstrates the facts of evolution and exposes Intelligent Design's real agenda Science is on the defensive. Half of Americans reject the theory of evolution and "Intelligent Design" campaigns are gaining ground. Classroom by classroom, creationism is overthrowing biology. In Why Darwin Matters, bestselling author Michael Shermer explains how the newest brand of creationism appeals to our predisposition to look for a designer behind life's complexity. Shermer decodes the scientific evidence to show that evolution is not "just a theory" and illustrates how it achieves the design of life through the bottom-up process of natural selection. Shermer, once an evangelical Christian and a creationist, argues that Intelligent Design proponents are invoking a combination of bad science, political antipathy, and flawed theology. He refutes their pseudoscientific arguments and then demonstrates why conservatives and people of faith can and should embrace evolution. He then appraises the evolutionary questions that truly need to be settled, building a powerful argument for science itself. Cutting the politics away from the facts, Why Darwin Matters is an incisive examination of what is at stake in the debate over evolution.

Book Synopsis Why Darwin Matters by : Michael Shermer

Download or read book Why Darwin Matters written by Michael Shermer and published by Macmillan. This book was released on 2007-04-01 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: A creationist-turned-scientist demonstrates the facts of evolution and exposes Intelligent Design's real agenda Science is on the defensive. Half of Americans reject the theory of evolution and "Intelligent Design" campaigns are gaining ground. Classroom by classroom, creationism is overthrowing biology. In Why Darwin Matters, bestselling author Michael Shermer explains how the newest brand of creationism appeals to our predisposition to look for a designer behind life's complexity. Shermer decodes the scientific evidence to show that evolution is not "just a theory" and illustrates how it achieves the design of life through the bottom-up process of natural selection. Shermer, once an evangelical Christian and a creationist, argues that Intelligent Design proponents are invoking a combination of bad science, political antipathy, and flawed theology. He refutes their pseudoscientific arguments and then demonstrates why conservatives and people of faith can and should embrace evolution. He then appraises the evolutionary questions that truly need to be settled, building a powerful argument for science itself. Cutting the politics away from the facts, Why Darwin Matters is an incisive examination of what is at stake in the debate over evolution.