E-Loyalty

E-Loyalty

Author: Ellen Reid Smith

Publisher: HarperCollins Publishers

Published: 2000

Total Pages: 312

ISBN-13:

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"No matter which segment of the online economy you hail from, this is the essential handbook for initiating, cultivating, and extending that rarest of company assets: e-loyalty."--BOOK JACKET.


Book Synopsis E-Loyalty by : Ellen Reid Smith

Download or read book E-Loyalty written by Ellen Reid Smith and published by HarperCollins Publishers. This book was released on 2000 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "No matter which segment of the online economy you hail from, this is the essential handbook for initiating, cultivating, and extending that rarest of company assets: e-loyalty."--BOOK JACKET.


Computer Recognition Systems

Computer Recognition Systems

Author: Marek Kurzynski

Publisher: Springer Science & Business Media

Published: 2007-12-13

Total Pages: 895

ISBN-13: 3540323902

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th This book contains papers accepted for presentation at the 4 International Conference on Computer Recognition Systems CORES'05, May 22-25, 2005, Rydzyna Castle (Poland), This conference is a continuation of a series of con ferences on similar topics (KOSYR) organized each second year, since 1999, by the Chair of Systems and Computer Networks, Wroclaw University of Tech nology. An increasing interest to those conferences paid not only by home but also by foreign participants inspired the organizers to transform them into conferences of international range. Our expectations that the community of specialists in computer recognizing systems will find CORES'05 a proper form of maintaining the tradition of the former conferences have been confirmed by a large number of submitted papers. Alas, organizational constraints caused a necessity to narrow the acceptance criteria so that only 100 papers have been finally included into the conference program. The area covered by accepted papers is still very large and it shows how vivacious is scientific activity in the domain of computer recognition methods and systems. It contains vari ous theoretical approaches to the recognition problem based on mathematical statistics, fuzzy sets, morphological methods, wavelets, syntactic methods, genetic algorithms, artificial neural networks, ontological models, etc. Most attention is still paid to visual objects recognition; however, acoustic, tex tual and other objects are also considered. Among application areas medical problems are in majority; recognition of faces, speech signals and textual in formation processing methods being also investigated.


Book Synopsis Computer Recognition Systems by : Marek Kurzynski

Download or read book Computer Recognition Systems written by Marek Kurzynski and published by Springer Science & Business Media. This book was released on 2007-12-13 with total page 895 pages. Available in PDF, EPUB and Kindle. Book excerpt: th This book contains papers accepted for presentation at the 4 International Conference on Computer Recognition Systems CORES'05, May 22-25, 2005, Rydzyna Castle (Poland), This conference is a continuation of a series of con ferences on similar topics (KOSYR) organized each second year, since 1999, by the Chair of Systems and Computer Networks, Wroclaw University of Tech nology. An increasing interest to those conferences paid not only by home but also by foreign participants inspired the organizers to transform them into conferences of international range. Our expectations that the community of specialists in computer recognizing systems will find CORES'05 a proper form of maintaining the tradition of the former conferences have been confirmed by a large number of submitted papers. Alas, organizational constraints caused a necessity to narrow the acceptance criteria so that only 100 papers have been finally included into the conference program. The area covered by accepted papers is still very large and it shows how vivacious is scientific activity in the domain of computer recognition methods and systems. It contains vari ous theoretical approaches to the recognition problem based on mathematical statistics, fuzzy sets, morphological methods, wavelets, syntactic methods, genetic algorithms, artificial neural networks, ontological models, etc. Most attention is still paid to visual objects recognition; however, acoustic, tex tual and other objects are also considered. Among application areas medical problems are in majority; recognition of faces, speech signals and textual in formation processing methods being also investigated.


e-Consumers in the Era of New Tourism

e-Consumers in the Era of New Tourism

Author: Erkan Sezgin

Publisher: Springer

Published: 2016-01-20

Total Pages: 146

ISBN-13: 9811000875

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This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers in tourism. It also discusses topics such as mobile marketing, gamification as a marketing communication tool, the impact of social media on tourism consumers, and the use of e-loyalty programs in the accommodation sector. Students taking e-marketing and market research courses in tourism can use this work as a source book for the principles of new marketing management. e-Consumers in the Era of New Tourism serves as a helpful resource for practitioners, as well as researchers and students of e-marketing.


Book Synopsis e-Consumers in the Era of New Tourism by : Erkan Sezgin

Download or read book e-Consumers in the Era of New Tourism written by Erkan Sezgin and published by Springer. This book was released on 2016-01-20 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers in tourism. It also discusses topics such as mobile marketing, gamification as a marketing communication tool, the impact of social media on tourism consumers, and the use of e-loyalty programs in the accommodation sector. Students taking e-marketing and market research courses in tourism can use this work as a source book for the principles of new marketing management. e-Consumers in the Era of New Tourism serves as a helpful resource for practitioners, as well as researchers and students of e-marketing.


Web Systems Design and Online Consumer Behavior

Web Systems Design and Online Consumer Behavior

Author: Yuan Gao

Publisher: IGI Global

Published: 2005-01-01

Total Pages: 350

ISBN-13: 9781591403272

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Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.


Book Synopsis Web Systems Design and Online Consumer Behavior by : Yuan Gao

Download or read book Web Systems Design and Online Consumer Behavior written by Yuan Gao and published by IGI Global. This book was released on 2005-01-01 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.


Service Management

Service Management

Author: Jay Kandampully

Publisher: Springer Science & Business Media

Published: 2011-12-09

Total Pages: 341

ISBN-13: 1461415535

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“Great retailers are great at service. No exceptions. This book offers a wealth of insight into delivering excellent retail service.” ---Leonard L. Berry, Distinguished Professor of Marketing, N.B Zale Chair in Retailing and Market Leadership, Mays Business School, Texas A&M University "With a growing understanding of service as a phenomenon and perspective of business and marketing, retailers are increasingly seeing the need to transform from distribution of products to service providers. This book includes considerable insight regarding the importance of the service perspective and how it can be implemented in retailing." --Christian Grönroos, Professor of Service and Relationship Marketing, CERS Centre for Relationship Marketing and Service Management, Hanken School of Economics, Finland "Consisting of chapters written by leading scholars in service management and retailing from around the world, this comprehensive book offers rich insights for how retailers can excel and achieve sustainable competitive advantage by invoking and implementing service management principles. This enlightening book is a valuable resource for students, researchers and practitioners with an interest in retailing." --A. "Parsu" Parasuraman, Professor of Marketing & The James W. McLamore Chair, School of Business Administration, University of Miami Coral Gables, Florida "Service excellence and service innovation are critical for success in today’s competitive retail marketplace. Service Management: The New Paradigm in Retailing provides a contemporary and transformative lens for accomplishing these essential goals." --Mary Jo Bitner, Professor, Director Center for Services Leadership, W.P. Carey School of Business, Arizona State University


Book Synopsis Service Management by : Jay Kandampully

Download or read book Service Management written by Jay Kandampully and published by Springer Science & Business Media. This book was released on 2011-12-09 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Great retailers are great at service. No exceptions. This book offers a wealth of insight into delivering excellent retail service.” ---Leonard L. Berry, Distinguished Professor of Marketing, N.B Zale Chair in Retailing and Market Leadership, Mays Business School, Texas A&M University "With a growing understanding of service as a phenomenon and perspective of business and marketing, retailers are increasingly seeing the need to transform from distribution of products to service providers. This book includes considerable insight regarding the importance of the service perspective and how it can be implemented in retailing." --Christian Grönroos, Professor of Service and Relationship Marketing, CERS Centre for Relationship Marketing and Service Management, Hanken School of Economics, Finland "Consisting of chapters written by leading scholars in service management and retailing from around the world, this comprehensive book offers rich insights for how retailers can excel and achieve sustainable competitive advantage by invoking and implementing service management principles. This enlightening book is a valuable resource for students, researchers and practitioners with an interest in retailing." --A. "Parsu" Parasuraman, Professor of Marketing & The James W. McLamore Chair, School of Business Administration, University of Miami Coral Gables, Florida "Service excellence and service innovation are critical for success in today’s competitive retail marketplace. Service Management: The New Paradigm in Retailing provides a contemporary and transformative lens for accomplishing these essential goals." --Mary Jo Bitner, Professor, Director Center for Services Leadership, W.P. Carey School of Business, Arizona State University


Preliminary Determination of Epicenters

Preliminary Determination of Epicenters

Author:

Publisher:

Published: 1980

Total Pages: 372

ISBN-13:

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Book Synopsis Preliminary Determination of Epicenters by :

Download or read book Preliminary Determination of Epicenters written by and published by . This book was released on 1980 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Cultural Perspectives in a Global Marketplace

Cultural Perspectives in a Global Marketplace

Author: Dheeraj Sharma

Publisher: Springer

Published: 2015-05-29

Total Pages: 160

ISBN-13: 3319186965

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This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace. This volume presents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.


Book Synopsis Cultural Perspectives in a Global Marketplace by : Dheeraj Sharma

Download or read book Cultural Perspectives in a Global Marketplace written by Dheeraj Sharma and published by Springer. This book was released on 2015-05-29 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace. This volume presents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.


Handbook of Research on Strategic Supply Chain Management in the Retail Industry

Handbook of Research on Strategic Supply Chain Management in the Retail Industry

Author: Kamath, Narasimha

Publisher: IGI Global

Published: 2016-02-09

Total Pages: 460

ISBN-13: 1466698950

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Customer satisfaction is a pivotal component to any business that provides goods or services to the public. By effectively managing the flow of products, business can adapt to the growing demands of consumers and deliver successful customer service. The Handbook of Research on Strategic Supply Chain Management in the Retail Industry is an authoritative reference source for the latest scholarly research on properly managing business processes in order to satisfy end-user requirements and increase competitive advantage in the retail marketplace. Highlighting concepts relating to field applications, customer relationships, and current trends in logistics management, this book is ideally designed for business professionals, managers, upper-level students, and researchers interested in innovative strategies and best practices in modern supply chains.


Book Synopsis Handbook of Research on Strategic Supply Chain Management in the Retail Industry by : Kamath, Narasimha

Download or read book Handbook of Research on Strategic Supply Chain Management in the Retail Industry written by Kamath, Narasimha and published by IGI Global. This book was released on 2016-02-09 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer satisfaction is a pivotal component to any business that provides goods or services to the public. By effectively managing the flow of products, business can adapt to the growing demands of consumers and deliver successful customer service. The Handbook of Research on Strategic Supply Chain Management in the Retail Industry is an authoritative reference source for the latest scholarly research on properly managing business processes in order to satisfy end-user requirements and increase competitive advantage in the retail marketplace. Highlighting concepts relating to field applications, customer relationships, and current trends in logistics management, this book is ideally designed for business professionals, managers, upper-level students, and researchers interested in innovative strategies and best practices in modern supply chains.


Advances in Electronic Marketing

Advances in Electronic Marketing

Author:

Publisher: IGI Global

Published: 2005-01-01

Total Pages: 318

ISBN-13: 1591403235

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"This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher.


Book Synopsis Advances in Electronic Marketing by :

Download or read book Advances in Electronic Marketing written by and published by IGI Global. This book was released on 2005-01-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher.


Proceedings of the 4th International Conference on Applied Economics and Social Science, ICAESS 2022, 5 October 2022, Batam, Riau Islands, Indonesia

Proceedings of the 4th International Conference on Applied Economics and Social Science, ICAESS 2022, 5 October 2022, Batam, Riau Islands, Indonesia

Author: Dedi Kurniawan

Publisher: European Alliance for Innovation

Published: 2023-01-09

Total Pages: 583

ISBN-13: 1631903780

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This volume contains a collection of papers presented at The 4th International Conference on Applied Economics and Social Science (ICAESS) 2022, which was held on 5th October 2022, In Batam, Indonesia online. Batam is the city of Politeknik Negeri Batam, which organized ICAESS. This conference’s aim is to showcase research applications conducted by researchers. The research gap between academics and industries had become a significant challenge which is expected to be addressed during the conference. Our theme is "Responding the Era of Metaverse for Future Applied Technology". We have keynote speakers that delivering talks for the digital marketplace: Dr Hj Mohammad Nabil Almunawar, metaverse for education: Prof. Yusep Rosmanyah, S.T., M.Sc, PhD, and industry 4.0: Ashwani Singh, PhD. We are indebted to them, we hope their research continues successfully. ICAESS has 4 tracks including Economics Track, Accountings Track, Managements Track, and Social Sciences Track. We received 112 papers addressing topics in line from the tracks, including Economic Development, Accounting Theory, Business Administration, Development Studies and other related fields. We accepted 50 articles, with an acceptance rate of 45%. Special thanks to the Organizing Committee members along with the numerous reviewers for their assistance with the reviews of the submitted manuscripts. Finally, we sincerely express gratitude to all the participants, and the authors for all their work, thus making this conference a success. We also want to thank the staff of EAI for their help in making this publication possible.


Book Synopsis Proceedings of the 4th International Conference on Applied Economics and Social Science, ICAESS 2022, 5 October 2022, Batam, Riau Islands, Indonesia by : Dedi Kurniawan

Download or read book Proceedings of the 4th International Conference on Applied Economics and Social Science, ICAESS 2022, 5 October 2022, Batam, Riau Islands, Indonesia written by Dedi Kurniawan and published by European Alliance for Innovation. This book was released on 2023-01-09 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains a collection of papers presented at The 4th International Conference on Applied Economics and Social Science (ICAESS) 2022, which was held on 5th October 2022, In Batam, Indonesia online. Batam is the city of Politeknik Negeri Batam, which organized ICAESS. This conference’s aim is to showcase research applications conducted by researchers. The research gap between academics and industries had become a significant challenge which is expected to be addressed during the conference. Our theme is "Responding the Era of Metaverse for Future Applied Technology". We have keynote speakers that delivering talks for the digital marketplace: Dr Hj Mohammad Nabil Almunawar, metaverse for education: Prof. Yusep Rosmanyah, S.T., M.Sc, PhD, and industry 4.0: Ashwani Singh, PhD. We are indebted to them, we hope their research continues successfully. ICAESS has 4 tracks including Economics Track, Accountings Track, Managements Track, and Social Sciences Track. We received 112 papers addressing topics in line from the tracks, including Economic Development, Accounting Theory, Business Administration, Development Studies and other related fields. We accepted 50 articles, with an acceptance rate of 45%. Special thanks to the Organizing Committee members along with the numerous reviewers for their assistance with the reviews of the submitted manuscripts. Finally, we sincerely express gratitude to all the participants, and the authors for all their work, thus making this conference a success. We also want to thank the staff of EAI for their help in making this publication possible.