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The elevator platform has been replaced with the social platform, so whether someone tweets it or tells it, their story has to be authentic and powerful, or it's lost in the noise. Getting clear on the story is the first step to creating the kinds of connections that matterNthe new elevator pitch.
Book Synopsis The New Elevator Pitch by : Chris Westfall
Download or read book The New Elevator Pitch written by Chris Westfall and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The elevator platform has been replaced with the social platform, so whether someone tweets it or tells it, their story has to be authentic and powerful, or it's lost in the noise. Getting clear on the story is the first step to creating the kinds of connections that matterNthe new elevator pitch.
"Whether you're at a business event or a social function, what's the most common question asked by someone you've just met? 'What do you do?' In Give Your Elevator Speech a Lift!, media specialist Lorraine Howell guides you step by step through her unique process for creating a winning elevator speech. By using Lorraine's method, you can explain what you do in thirty seconds or less, as well as determine your listener's need and interest, making your elevator speech one of your most compelling--and time-efficient-- marketing tools for generating new business."--
Book Synopsis Give Your Elevator Speech a Lift! by : Lorraine Howell
Download or read book Give Your Elevator Speech a Lift! written by Lorraine Howell and published by Danforth Book Distribution. This book was released on 2006-07 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Whether you're at a business event or a social function, what's the most common question asked by someone you've just met? 'What do you do?' In Give Your Elevator Speech a Lift!, media specialist Lorraine Howell guides you step by step through her unique process for creating a winning elevator speech. By using Lorraine's method, you can explain what you do in thirty seconds or less, as well as determine your listener's need and interest, making your elevator speech one of your most compelling--and time-efficient-- marketing tools for generating new business."--
Use Neuroscience To Be Remembered for the Right ReasonsYou¿re nicely dressed and striking all the body language to be just the right person others want to meet and remember. What do you say when they ask you the inevitable question ¿What do you do?¿ If your 30-second answer is boring, cringe-worthy or forgettable, the rest of your preparation is worthless.That doesn¿t have to be you. Guided by this short book, you¿ll discover how to easily create a ¿wardrobe¿ of Elevator Speeches, which will be powerful and memorable, for every occasion and all types of people. Even better, you will find multiple uses for your Elevator Speech to reinforce your Personal Brand. Developed by a pro, this simple-to-follow method has been successfully used by herself and hundreds of business owners, corporate professionals and non-profit executives she has taught. In this book you¿ll find: - The 3-part Elevator Speech formula¿easy to create and powerful to deliver. - Recognize a great Elevator Speech and how it fits into your Personal Branding. - Insights into Neuroscience that apply to your Elevator Speech, as well as your overall success. - Examples you¿ll use repeatedly with Before and After Elevator Speech makeovers. - Multiple ways to use your Elevator Speech that make so much sense you¿ll smack your head that you hadn¿t thought of them! Make the right first impression. The kind that people will remember for all the right reasons. You can be on the right track as early as today. If you liked ¿The Power of Habit: Why We Do What We Do in Life and Business¿ or ¿The Four Hour Workweek¿ you¿ll want to add this book to your list.
Book Synopsis Elevator Speeches That Get Results by : Dorothy Tannahill-Moran
Download or read book Elevator Speeches That Get Results written by Dorothy Tannahill-Moran and published by . This book was released on 2018-02-14 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Use Neuroscience To Be Remembered for the Right ReasonsYou¿re nicely dressed and striking all the body language to be just the right person others want to meet and remember. What do you say when they ask you the inevitable question ¿What do you do?¿ If your 30-second answer is boring, cringe-worthy or forgettable, the rest of your preparation is worthless.That doesn¿t have to be you. Guided by this short book, you¿ll discover how to easily create a ¿wardrobe¿ of Elevator Speeches, which will be powerful and memorable, for every occasion and all types of people. Even better, you will find multiple uses for your Elevator Speech to reinforce your Personal Brand. Developed by a pro, this simple-to-follow method has been successfully used by herself and hundreds of business owners, corporate professionals and non-profit executives she has taught. In this book you¿ll find: - The 3-part Elevator Speech formula¿easy to create and powerful to deliver. - Recognize a great Elevator Speech and how it fits into your Personal Branding. - Insights into Neuroscience that apply to your Elevator Speech, as well as your overall success. - Examples you¿ll use repeatedly with Before and After Elevator Speech makeovers. - Multiple ways to use your Elevator Speech that make so much sense you¿ll smack your head that you hadn¿t thought of them! Make the right first impression. The kind that people will remember for all the right reasons. You can be on the right track as early as today. If you liked ¿The Power of Habit: Why We Do What We Do in Life and Business¿ or ¿The Four Hour Workweek¿ you¿ll want to add this book to your list.
Since writing the first edition of NO SWEAT Elevator Speech! I've learned a LOT more about Elevator Speeches. Elevator Speeches are not just for salespeople and those in business. Often, we're in social situations or attending functions where someone asks, "Who are you and what do you do?"Besides our "day jobs," most of us wear several hats. We have families, friends, belong to organizations, and are passionate to promote different causes. These roles require different Elevator Speeches.This updated and revised book addresses the above and offers much more.
Book Synopsis NO SWEAT Elevator Speech!: How to Craft Your Elevator Speech Floor by Floor with No Sweat! by : Fred E. Miller
Download or read book NO SWEAT Elevator Speech!: How to Craft Your Elevator Speech Floor by Floor with No Sweat! written by Fred E. Miller and published by . This book was released on 2021-09-17 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since writing the first edition of NO SWEAT Elevator Speech! I've learned a LOT more about Elevator Speeches. Elevator Speeches are not just for salespeople and those in business. Often, we're in social situations or attending functions where someone asks, "Who are you and what do you do?"Besides our "day jobs," most of us wear several hats. We have families, friends, belong to organizations, and are passionate to promote different causes. These roles require different Elevator Speeches.This updated and revised book addresses the above and offers much more.
Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.
Book Synopsis The 3-Minute Rule by : Brant Pinvidic
Download or read book The 3-Minute Rule written by Brant Pinvidic and published by Penguin. This book was released on 2019-10-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.
You use PowerPoint at work to create strategic plans, executive briefings, research reports and other boardroom-style slides. But could your slides be clearer, more convincing and built in half the time? You bet! Learn a new method for business managers who want to use PowerPoint at work to drive strategy. The Mindworks Presentation Method is based on 40 years of research in brain science, instructional design and information design and will help you to eliminate time wasters and complete PowerPoint decks three times faster, to enhance your credibility by creating visually pleasing slides using simple graphic design rules, to make complex slides easier to understand and avoid "Death by PowerPoint" forever, to make audiences more likely to agree with you by applying the proven principles of master persuaders.
Book Synopsis Speaking PowerPoint by : Bruce R. Gabrielle
Download or read book Speaking PowerPoint written by Bruce R. Gabrielle and published by Insights Publishing. This book was released on 2010 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: You use PowerPoint at work to create strategic plans, executive briefings, research reports and other boardroom-style slides. But could your slides be clearer, more convincing and built in half the time? You bet! Learn a new method for business managers who want to use PowerPoint at work to drive strategy. The Mindworks Presentation Method is based on 40 years of research in brain science, instructional design and information design and will help you to eliminate time wasters and complete PowerPoint decks three times faster, to enhance your credibility by creating visually pleasing slides using simple graphic design rules, to make complex slides easier to understand and avoid "Death by PowerPoint" forever, to make audiences more likely to agree with you by applying the proven principles of master persuaders.
In this age of information overload, no business skill is more essential than being able to connect with others quickly. Acclaimed consultant Sjodin defines an elevator speech and its purpose isn't to say everything about a topicNjust to intrigue and inspire the listener to want to hear more.
Book Synopsis Small Message, Big Impact by : Terri L. Sjodin
Download or read book Small Message, Big Impact written by Terri L. Sjodin and published by Penguin. This book was released on 2012 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this age of information overload, no business skill is more essential than being able to connect with others quickly. Acclaimed consultant Sjodin defines an elevator speech and its purpose isn't to say everything about a topicNjust to intrigue and inspire the listener to want to hear more.
Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement—skills that are also effective in the workplace. By applying seven “magic” words in a business setting, David offers tools for effective and persuasive communication. You will learn: The secret word that Harvard psychologists discovered is the key to unlocking human motivation How one very special word (spoken only inside your mind) mysteriously has a profound positive impact on those around you The number one mistake that managers make during 1-on-1’s, and the one simple word that can fix it all What Dale Carnegie dubs “the sweetest sound in any language” How one tiny word can instantly change someone’s mind for the better The single word that an in-depth study of thousands of hours of call center recordings revealed as the quickest way to reduce differences and calm people down How the infamous “But Eraser” works and why so many people mess it up The REAL magic behind the word “thanks” The seven words: Magic Word #1 – Because Magic Word #2 – "Name" Magic Word #3 – If Magic Word #4 - But Magic Word #5 - Absolutely Magic Word #6 - Thanks Magic Word #7 - Help
Book Synopsis Magic Words by : Tim David
Download or read book Magic Words written by Tim David and published by Penguin. This book was released on 2014-12-02 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement—skills that are also effective in the workplace. By applying seven “magic” words in a business setting, David offers tools for effective and persuasive communication. You will learn: The secret word that Harvard psychologists discovered is the key to unlocking human motivation How one very special word (spoken only inside your mind) mysteriously has a profound positive impact on those around you The number one mistake that managers make during 1-on-1’s, and the one simple word that can fix it all What Dale Carnegie dubs “the sweetest sound in any language” How one tiny word can instantly change someone’s mind for the better The single word that an in-depth study of thousands of hours of call center recordings revealed as the quickest way to reduce differences and calm people down How the infamous “But Eraser” works and why so many people mess it up The REAL magic behind the word “thanks” The seven words: Magic Word #1 – Because Magic Word #2 – "Name" Magic Word #3 – If Magic Word #4 - But Magic Word #5 - Absolutely Magic Word #6 - Thanks Magic Word #7 - Help
The dream of content marketing is that it's going to be a magical funnel that drips money into your bank account. Its lure is that it will create an inbound sales machine. But what should you do when it doesn't work like that? Or even at all? Garrett Moon presents the formula he used to grow his startup CoSchedule from zeroes across the board to 1.3M+ monthly pageviews, 250k+ email subscribers, and thousands of customers in 100 countries in just 4 years. Learn to overcome a lack of time, struggling to produce content, an inability to engage your audience, and so many more marketing roadblocks.
Book Synopsis 10x Marketing Formula by : Garrett Moon
Download or read book 10x Marketing Formula written by Garrett Moon and published by Coschedule. This book was released on 2018-03-26 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dream of content marketing is that it's going to be a magical funnel that drips money into your bank account. Its lure is that it will create an inbound sales machine. But what should you do when it doesn't work like that? Or even at all? Garrett Moon presents the formula he used to grow his startup CoSchedule from zeroes across the board to 1.3M+ monthly pageviews, 250k+ email subscribers, and thousands of customers in 100 countries in just 4 years. Learn to overcome a lack of time, struggling to produce content, an inability to engage your audience, and so many more marketing roadblocks.
Don't just think of an elevator speech as a generic tool you use in chance moments--consider the concept as a strategy to manage multiple talking points and to communicate more complex idea's as well.Terri L. Sjodin's new work, Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives readers an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today's market.Perhaps you want to promote an idea, a project, or a concept. Maybe you are looking to create a more compelling message to sell a product or service that will help you access challenging decision makers. Whatever your purpose--be it professional, academic, political, philanthropic, or personal--you can learn to craft a fresh, brief, and persuasive message that generates tangible results!In this book you will learn How a small message can have a big impact in helping you to communicate more effectively. How to build a compelling and persuasive case using six of the most consistently effective arguments in today's market. How to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life. How to speak in your own authentic voice--it's not only what you say, it's how you say it. How to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.This book includes outlines to help you craft your next talk, worksheets, a complete sample elevator speech, evaluation forms--and much more!
Book Synopsis Small Message, Big Impact by : Terri L. Sjodin
Download or read book Small Message, Big Impact written by Terri L. Sjodin and published by Greenleaf Book Group. This book was released on 2011-06 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't just think of an elevator speech as a generic tool you use in chance moments--consider the concept as a strategy to manage multiple talking points and to communicate more complex idea's as well.Terri L. Sjodin's new work, Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives readers an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today's market.Perhaps you want to promote an idea, a project, or a concept. Maybe you are looking to create a more compelling message to sell a product or service that will help you access challenging decision makers. Whatever your purpose--be it professional, academic, political, philanthropic, or personal--you can learn to craft a fresh, brief, and persuasive message that generates tangible results!In this book you will learn How a small message can have a big impact in helping you to communicate more effectively. How to build a compelling and persuasive case using six of the most consistently effective arguments in today's market. How to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life. How to speak in your own authentic voice--it's not only what you say, it's how you say it. How to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.This book includes outlines to help you craft your next talk, worksheets, a complete sample elevator speech, evaluation forms--and much more!
