Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur

Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur

Author: Steven Rogers

Publisher: McGraw Hill Professional

Published: 2008-05-01

Total Pages: 400

ISBN-13: 0071591273

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To start a successful business, you need a comprehensive toolbox full of effective financial and business techniques at your fingertips. Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation for a profitable business. This practical road map guides you from crafting a meaningful business plan to raising your business to the next level. It offers potent methods for keeping firm financial control of your enterprise and insightful tips for avoiding the multitude of financial barriers that may block your entrepreneurial dream. Written by Steven Rogers, a leading educator at the prestigious Kellogg School of Management, this reliable guidebook covers: The dual objectives of a business plan and how to ensure that both are fulfilled Differences between debt and equity financing and how and why to use each Real-world methods for structuring a deal to benefit both the financier and the entrepreneur Valuation techniques for understanding what your business is truly worth Essential resources for finding the detailed information you need Entrepreneurial Finance clearly explains the inescapable rules of finance and business by using real-world examples and cutting-edge data from the Global Entrepreneurship Monitor (GEM) research project. It features up-to-date coverage of phantom stock, options, and the state of entrepreneurship in such countries as Canada, Europe, Asia, and South America. This definitive guide is effective in today's business climate, with robust, no-nonsense coverage on everything from the new realities of revenue valuation and the growth of women entrepreneurs to the fallout from the dot-com boom and the impact of Sarbanes-Oxley on corporate governance. Just because you're in business for yourself doesn't mean you're alone. Entrepreneurial Finance helps you create a long-term plan for achieving maximum profit.


Book Synopsis Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur by : Steven Rogers

Download or read book Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur written by Steven Rogers and published by McGraw Hill Professional. This book was released on 2008-05-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: To start a successful business, you need a comprehensive toolbox full of effective financial and business techniques at your fingertips. Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation for a profitable business. This practical road map guides you from crafting a meaningful business plan to raising your business to the next level. It offers potent methods for keeping firm financial control of your enterprise and insightful tips for avoiding the multitude of financial barriers that may block your entrepreneurial dream. Written by Steven Rogers, a leading educator at the prestigious Kellogg School of Management, this reliable guidebook covers: The dual objectives of a business plan and how to ensure that both are fulfilled Differences between debt and equity financing and how and why to use each Real-world methods for structuring a deal to benefit both the financier and the entrepreneur Valuation techniques for understanding what your business is truly worth Essential resources for finding the detailed information you need Entrepreneurial Finance clearly explains the inescapable rules of finance and business by using real-world examples and cutting-edge data from the Global Entrepreneurship Monitor (GEM) research project. It features up-to-date coverage of phantom stock, options, and the state of entrepreneurship in such countries as Canada, Europe, Asia, and South America. This definitive guide is effective in today's business climate, with robust, no-nonsense coverage on everything from the new realities of revenue valuation and the growth of women entrepreneurs to the fallout from the dot-com boom and the impact of Sarbanes-Oxley on corporate governance. Just because you're in business for yourself doesn't mean you're alone. Entrepreneurial Finance helps you create a long-term plan for achieving maximum profit.


Entrepreneurial Finance: A Definitive Guide

Entrepreneurial Finance: A Definitive Guide

Author: Francesca Tenca

Publisher: World Scientific

Published: 2020-08-20

Total Pages: 165

ISBN-13: 9811221995

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This book synthesises current knowledge on entrepreneurial finance. It provides a comprehensive and up-to-date overview of the state-of-the-art in entrepreneurial finance, with a focus on its ecosystem and main players. It analyses different channels of funding for young and growing ventures, namely debt financing, venture capital, business angels, and new forms of alternative finance, highlighting their advantages and disadvantages from an entrepreneur's perspective. It further discusses the characteristics of financial markets in entrepreneurial finance, examining financial gaps and public policies.This book is ideal for students in entrepreneurship, innovation, finance and business at the graduate and post-graduate levels. Entrepreneurs and policymakers interested in financial issues related to start-ups and new ventures will also find this book interesting.


Book Synopsis Entrepreneurial Finance: A Definitive Guide by : Francesca Tenca

Download or read book Entrepreneurial Finance: A Definitive Guide written by Francesca Tenca and published by World Scientific. This book was released on 2020-08-20 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book synthesises current knowledge on entrepreneurial finance. It provides a comprehensive and up-to-date overview of the state-of-the-art in entrepreneurial finance, with a focus on its ecosystem and main players. It analyses different channels of funding for young and growing ventures, namely debt financing, venture capital, business angels, and new forms of alternative finance, highlighting their advantages and disadvantages from an entrepreneur's perspective. It further discusses the characteristics of financial markets in entrepreneurial finance, examining financial gaps and public policies.This book is ideal for students in entrepreneurship, innovation, finance and business at the graduate and post-graduate levels. Entrepreneurs and policymakers interested in financial issues related to start-ups and new ventures will also find this book interesting.


Entrepreneurial Finance, Third Edition: Finance and Business Strategies for the Serious Entrepreneur

Entrepreneurial Finance, Third Edition: Finance and Business Strategies for the Serious Entrepreneur

Author: Steven Rogers

Publisher: McGraw-Hill Education

Published: 2014-04-15

Total Pages: 0

ISBN-13: 9780071825399

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The premier guide to setting up and managing your business’s finances Whatever business you run or plan to launch, Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation that will support it for many years to come. Entrepreneurial Finance, Third Edition, offers potent methods for keeping firm financial control of your enterprise and insightful tips for avoiding the multitude of financial barriers that may block your entrepreneurial dream. This exciting update covers all the major topics that have made Entrepreneurial Finance the definitive book on the subject--from understanding financial statements and measuring cash flow to making a company profitable, valuing a company, and raising additional debt and equity capital--as well as brand-new, need-to-know information about: Marketing your crowdfunding campaign to finance not only technology companies, but also arts, sciences, biotechnology, and community development organizations Pursuing "intrapreneurship," or the financing of growth within an existing company using a mindset of entrepreneurship The "Entrepreneurship Spectrum," or the many ways to pursue your dreams of running your own company Discovering sources of debt and equity capital for the fast-growing millions of women and minority business owners Entrepreneurial Finance clearly explains the inescapable rules of timeless financial and business principles by using real-world examples and in-depth case studies. It features expert coverage of phantom stock, options, and ratio analysis used for businesses small and large. Packed with powerful financial and business techniques you absolutely need for success today, Entrepreneurial Finance provides the essential tools for building and maintaining steady profitability and business longevity in the most difficult economy in generations. The Definitive Finance Guide for Entrepreneurs Entrepreneurial Finance is a complete, one-stop resource that provides the information and strategies you need to ensure your business gets up and running--and stays up and running. The successful founder of several companies and one of today's top entrepreneurship educators, Steven Rogers teaches you all the best practices for financially setting up and managing a business. You'll learn everything you need to know about: Business plans -- What they are, what they can do, how to prepare them Financial statements -- How to develop them, how to analyze them Money -- Where and how to find it, techniques for maintaining positive cash flow This new edition brings you fully up to date with important new information on what to do and what to avoid when it comes to crowdsourcing, "intrapreneurship," and debtand equity capital, and it provides case studies of companies that were successfully launched during recessions. Working for yourself will be the toughest job you ever have, but Entrepreneurial Finance makes it easier by giving you a single resource packed with the latest research and step-by-step guidelines for what must be done, how to do it, and what to do when things go wrong.


Book Synopsis Entrepreneurial Finance, Third Edition: Finance and Business Strategies for the Serious Entrepreneur by : Steven Rogers

Download or read book Entrepreneurial Finance, Third Edition: Finance and Business Strategies for the Serious Entrepreneur written by Steven Rogers and published by McGraw-Hill Education. This book was released on 2014-04-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The premier guide to setting up and managing your business’s finances Whatever business you run or plan to launch, Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation that will support it for many years to come. Entrepreneurial Finance, Third Edition, offers potent methods for keeping firm financial control of your enterprise and insightful tips for avoiding the multitude of financial barriers that may block your entrepreneurial dream. This exciting update covers all the major topics that have made Entrepreneurial Finance the definitive book on the subject--from understanding financial statements and measuring cash flow to making a company profitable, valuing a company, and raising additional debt and equity capital--as well as brand-new, need-to-know information about: Marketing your crowdfunding campaign to finance not only technology companies, but also arts, sciences, biotechnology, and community development organizations Pursuing "intrapreneurship," or the financing of growth within an existing company using a mindset of entrepreneurship The "Entrepreneurship Spectrum," or the many ways to pursue your dreams of running your own company Discovering sources of debt and equity capital for the fast-growing millions of women and minority business owners Entrepreneurial Finance clearly explains the inescapable rules of timeless financial and business principles by using real-world examples and in-depth case studies. It features expert coverage of phantom stock, options, and ratio analysis used for businesses small and large. Packed with powerful financial and business techniques you absolutely need for success today, Entrepreneurial Finance provides the essential tools for building and maintaining steady profitability and business longevity in the most difficult economy in generations. The Definitive Finance Guide for Entrepreneurs Entrepreneurial Finance is a complete, one-stop resource that provides the information and strategies you need to ensure your business gets up and running--and stays up and running. The successful founder of several companies and one of today's top entrepreneurship educators, Steven Rogers teaches you all the best practices for financially setting up and managing a business. You'll learn everything you need to know about: Business plans -- What they are, what they can do, how to prepare them Financial statements -- How to develop them, how to analyze them Money -- Where and how to find it, techniques for maintaining positive cash flow This new edition brings you fully up to date with important new information on what to do and what to avoid when it comes to crowdsourcing, "intrapreneurship," and debtand equity capital, and it provides case studies of companies that were successfully launched during recessions. Working for yourself will be the toughest job you ever have, but Entrepreneurial Finance makes it easier by giving you a single resource packed with the latest research and step-by-step guidelines for what must be done, how to do it, and what to do when things go wrong.


Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur

Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur

Author: Steven Rogers

Publisher: Mcgraw-hill

Published: 2009-01-14

Total Pages: 372

ISBN-13: 9780071591263

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To start a successful business, you need a comprehensive toolbox full of effective financial and business techniques at your fingertips. Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation for a profitable business. This practical road map guides you from crafting a meaningful business plan to raising your business to the next level. It offers potent methods for keeping firm financial control of your enterprise and insightful tips for avoiding the multitude of financial barriers that may block your entrepreneurial dream. Written by Steven Rogers, a leading educator at the prestigious Kellogg School of Management, this reliable guidebook covers: The dual objectives of a business plan and how to ensure that both are fulfilled Differences between debt and equity financing and how and why to use each Real-world methods for structuring a deal to benefit both the financier and the entrepreneur Valuation techniques for understanding what your business is truly worth Essential resources for finding the detailed information you need Entrepreneurial Finance clearly explains the inescapable rules of finance and business by using real-world examples and cutting-edge data from the Global Entrepreneurship Monitor (GEM) research project. It features up-to-date coverage of phantom stock, options, and the state of entrepreneurship in such countries as Canada, Europe, Asia, and South America. This definitive guide is effective in today's business climate, with robust, no-nonsense coverage on everything from the new realities of revenue valuation and the growth of women entrepreneurs to the fallout from the dot-com boom and the impact of Sarbanes-Oxley on corporate governance. Just because you're in business for yourself doesn't mean you're alone. Entrepreneurial Finance helps you create a long-term plan for achieving maximum profit.


Book Synopsis Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur by : Steven Rogers

Download or read book Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur written by Steven Rogers and published by Mcgraw-hill. This book was released on 2009-01-14 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: To start a successful business, you need a comprehensive toolbox full of effective financial and business techniques at your fingertips. Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation for a profitable business. This practical road map guides you from crafting a meaningful business plan to raising your business to the next level. It offers potent methods for keeping firm financial control of your enterprise and insightful tips for avoiding the multitude of financial barriers that may block your entrepreneurial dream. Written by Steven Rogers, a leading educator at the prestigious Kellogg School of Management, this reliable guidebook covers: The dual objectives of a business plan and how to ensure that both are fulfilled Differences between debt and equity financing and how and why to use each Real-world methods for structuring a deal to benefit both the financier and the entrepreneur Valuation techniques for understanding what your business is truly worth Essential resources for finding the detailed information you need Entrepreneurial Finance clearly explains the inescapable rules of finance and business by using real-world examples and cutting-edge data from the Global Entrepreneurship Monitor (GEM) research project. It features up-to-date coverage of phantom stock, options, and the state of entrepreneurship in such countries as Canada, Europe, Asia, and South America. This definitive guide is effective in today's business climate, with robust, no-nonsense coverage on everything from the new realities of revenue valuation and the growth of women entrepreneurs to the fallout from the dot-com boom and the impact of Sarbanes-Oxley on corporate governance. Just because you're in business for yourself doesn't mean you're alone. Entrepreneurial Finance helps you create a long-term plan for achieving maximum profit.


Entrepreneurial Finance, Fourth Edition: Finance and Business Strategies for the Serious Entrepreneur

Entrepreneurial Finance, Fourth Edition: Finance and Business Strategies for the Serious Entrepreneur

Author: Steven Rogers

Publisher: McGraw Hill Professional

Published: 2020-05-12

Total Pages: 384

ISBN-13: 1260461459

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Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Get your business up and running—and keep it thriving—with the latest edition of the classic entrepreneurial resource For over 20 years, Steven Rogers’s Entrepreneurial Finance has been the definitive guide to setting up and managing the financial aspects of any small- to medium-sized business. But how can today’s entrepreneurs learn to thrive in the most difficult economy in generations? In this long-awaited fourth edition, Rogers updates his classic content for the 21st century, revising every chart, graph, and case study to reflect the modern entrepreneurial landscape. Inside, you’ll find the most up-to-date information on writing a growth business plan, compiling and understanding financial statements, making a company profitable, valuing a company, cash flow management, debt and equity financing, and much more. The book is also packed with brand-new content on such current topics as: • Entrepreneurship and intrapreneurship models • Raising venture capital in private markets • Crowdfunding vs. crowdsourcing • Financing for minorities and women • Taking a job with an entrepreneurial firm Along with real-world case studies and detailed analysis, all-new classroom materials for MBA students, and a streamlined approach that makes the material more accessible than ever, Rogers’s updated content demystifies the ever-changing world of entrepreneurial finance and guides you, step by step, through the process of maintaining steady profitability and business longevity. Whatever business you run or plan to launch, this essential guide provides the tools you need to build a sturdy foundation that will support it for many years to come.


Book Synopsis Entrepreneurial Finance, Fourth Edition: Finance and Business Strategies for the Serious Entrepreneur by : Steven Rogers

Download or read book Entrepreneurial Finance, Fourth Edition: Finance and Business Strategies for the Serious Entrepreneur written by Steven Rogers and published by McGraw Hill Professional. This book was released on 2020-05-12 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Get your business up and running—and keep it thriving—with the latest edition of the classic entrepreneurial resource For over 20 years, Steven Rogers’s Entrepreneurial Finance has been the definitive guide to setting up and managing the financial aspects of any small- to medium-sized business. But how can today’s entrepreneurs learn to thrive in the most difficult economy in generations? In this long-awaited fourth edition, Rogers updates his classic content for the 21st century, revising every chart, graph, and case study to reflect the modern entrepreneurial landscape. Inside, you’ll find the most up-to-date information on writing a growth business plan, compiling and understanding financial statements, making a company profitable, valuing a company, cash flow management, debt and equity financing, and much more. The book is also packed with brand-new content on such current topics as: • Entrepreneurship and intrapreneurship models • Raising venture capital in private markets • Crowdfunding vs. crowdsourcing • Financing for minorities and women • Taking a job with an entrepreneurial firm Along with real-world case studies and detailed analysis, all-new classroom materials for MBA students, and a streamlined approach that makes the material more accessible than ever, Rogers’s updated content demystifies the ever-changing world of entrepreneurial finance and guides you, step by step, through the process of maintaining steady profitability and business longevity. Whatever business you run or plan to launch, this essential guide provides the tools you need to build a sturdy foundation that will support it for many years to come.


The Entrepreneur's Guide to Financial Statements

The Entrepreneur's Guide to Financial Statements

Author: David Worrell

Publisher: Bloomsbury Publishing USA

Published: 2014-01-22

Total Pages: 231

ISBN-13:

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Like a detailed trail map through the jungle of finance, this book guides readers past small-business financial pitfalls, showing readers how to fine-tune operations and enhance profitability. Easy to read and full of engaging stories, this book teaches the basics of true financial management—re-made just for small businesses. It's perfect for entrepreneurs who want to get more from their accounting without getting stuck in the details. The author examines each of the three major financial statements and explains both how and why business owners should utilize these powerful tools to create a more stable, more profitable business. Whether one's business has one employee or 100, the small business owner will gain a deeper understanding of why finance is so critical to survival and growth. Written by an experienced CFO and entrepreneur, The Entrepreneur's Guide to Financial Statements uses illustrations, real-life stories, and crystal-clear writing to show business owners the importance of "the numbers" and the critical nature of finance to the survival, profitability, and growth of their small businesses.


Book Synopsis The Entrepreneur's Guide to Financial Statements by : David Worrell

Download or read book The Entrepreneur's Guide to Financial Statements written by David Worrell and published by Bloomsbury Publishing USA. This book was released on 2014-01-22 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like a detailed trail map through the jungle of finance, this book guides readers past small-business financial pitfalls, showing readers how to fine-tune operations and enhance profitability. Easy to read and full of engaging stories, this book teaches the basics of true financial management—re-made just for small businesses. It's perfect for entrepreneurs who want to get more from their accounting without getting stuck in the details. The author examines each of the three major financial statements and explains both how and why business owners should utilize these powerful tools to create a more stable, more profitable business. Whether one's business has one employee or 100, the small business owner will gain a deeper understanding of why finance is so critical to survival and growth. Written by an experienced CFO and entrepreneur, The Entrepreneur's Guide to Financial Statements uses illustrations, real-life stories, and crystal-clear writing to show business owners the importance of "the numbers" and the critical nature of finance to the survival, profitability, and growth of their small businesses.


The Oxford Handbook of Entrepreneurial Finance

The Oxford Handbook of Entrepreneurial Finance

Author: Douglas Cumming

Publisher: OUP USA

Published: 2012-03-22

Total Pages: 937

ISBN-13: 0195391241

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Provides a comprehensive picture of issues dealing with different sources of entrepreneurial finance and different issues with financing entrepreneurs. The Handbook comprises contributions from 48 authors based in 12 different countries.


Book Synopsis The Oxford Handbook of Entrepreneurial Finance by : Douglas Cumming

Download or read book The Oxford Handbook of Entrepreneurial Finance written by Douglas Cumming and published by OUP USA. This book was released on 2012-03-22 with total page 937 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a comprehensive picture of issues dealing with different sources of entrepreneurial finance and different issues with financing entrepreneurs. The Handbook comprises contributions from 48 authors based in 12 different countries.


Entrepreneurial Finance and Accounting for High-Tech Companies

Entrepreneurial Finance and Accounting for High-Tech Companies

Author: Frank J. Fabozzi

Publisher: MIT Press

Published: 2016-11-10

Total Pages: 448

ISBN-13: 0262336901

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Financial aspects of launching and operating a high-tech company, including risk analysis, business models, U.S. securities law, financial accounting, tax issues, and stock options, explained accessibly. This book offers an accessible guide to the financial aspects of launching and operating a high-tech business in such areas as engineering, computing, and science. It explains a range of subjects—from risk analysis to stock incentive programs for founders and key employees—for students and aspiring entrepreneurs who have no prior training in finance or accounting. The book begins with the rigorous analysis any prospective entrepreneur should undertake before launching a business, covering risks associated with a new venture, the reasons startup companies fail, and the stages of financing. It goes on to discuss business models and their components, business plans, and exit planning; forms of business organization, and factors to consider in choosing one; equity allocation to founders and employees; applicable U.S. securities law; and sources of equity capital. The book describes principles of financial accounting, the four basic financial statements, and financial ratios useful in assessing management performance. It also explains financial planning and the use of budgets; profit planning; stock options and other option-type awards; methodologies for valuing a private company; economic assessment of a potential investment project; and the real options approach to risk and managerial flexibility. Appendixes offer case studies of Uber and of the valuation of Tentex.


Book Synopsis Entrepreneurial Finance and Accounting for High-Tech Companies by : Frank J. Fabozzi

Download or read book Entrepreneurial Finance and Accounting for High-Tech Companies written by Frank J. Fabozzi and published by MIT Press. This book was released on 2016-11-10 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Financial aspects of launching and operating a high-tech company, including risk analysis, business models, U.S. securities law, financial accounting, tax issues, and stock options, explained accessibly. This book offers an accessible guide to the financial aspects of launching and operating a high-tech business in such areas as engineering, computing, and science. It explains a range of subjects—from risk analysis to stock incentive programs for founders and key employees—for students and aspiring entrepreneurs who have no prior training in finance or accounting. The book begins with the rigorous analysis any prospective entrepreneur should undertake before launching a business, covering risks associated with a new venture, the reasons startup companies fail, and the stages of financing. It goes on to discuss business models and their components, business plans, and exit planning; forms of business organization, and factors to consider in choosing one; equity allocation to founders and employees; applicable U.S. securities law; and sources of equity capital. The book describes principles of financial accounting, the four basic financial statements, and financial ratios useful in assessing management performance. It also explains financial planning and the use of budgets; profit planning; stock options and other option-type awards; methodologies for valuing a private company; economic assessment of a potential investment project; and the real options approach to risk and managerial flexibility. Appendixes offer case studies of Uber and of the valuation of Tentex.


Entrepreneurial Finance

Entrepreneurial Finance

Author: J. Chris Leach

Publisher: South Western Educational Publishing

Published: 2008-03

Total Pages: 717

ISBN-13: 9780324561173

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No further information has been provided for this title.


Book Synopsis Entrepreneurial Finance by : J. Chris Leach

Download or read book Entrepreneurial Finance written by J. Chris Leach and published by South Western Educational Publishing. This book was released on 2008-03 with total page 717 pages. Available in PDF, EPUB and Kindle. Book excerpt: No further information has been provided for this title.


Entrepreneurial Finance

Entrepreneurial Finance

Author: Luisa Alemany

Publisher: Cambridge University Press

Published: 2018-09-27

Total Pages: 647

ISBN-13: 1108421350

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Timely, practical, comprehensive manual for financing entrepreneurial ventures, with a strong European perspective.


Book Synopsis Entrepreneurial Finance by : Luisa Alemany

Download or read book Entrepreneurial Finance written by Luisa Alemany and published by Cambridge University Press. This book was released on 2018-09-27 with total page 647 pages. Available in PDF, EPUB and Kindle. Book excerpt: Timely, practical, comprehensive manual for financing entrepreneurial ventures, with a strong European perspective.