ePub - Proceedings of the 4th European Conference on on Intellectual Capital

ePub - Proceedings of the 4th European Conference on on Intellectual Capital

Author:

Publisher: Academic Conferences Limited

Published: 2012

Total Pages: 561

ISBN-13: 1908272325

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Download or read book ePub - Proceedings of the 4th European Conference on on Intellectual Capital written by and published by Academic Conferences Limited. This book was released on 2012 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Proceedings of the 4th European Conference on on Intellectual Capital

Proceedings of the 4th European Conference on on Intellectual Capital

Author:

Publisher: Academic Conferences Limited

Published: 2012

Total Pages: 571

ISBN-13: 9781908272799

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Book Synopsis Proceedings of the 4th European Conference on on Intellectual Capital by :

Download or read book Proceedings of the 4th European Conference on on Intellectual Capital written by and published by Academic Conferences Limited. This book was released on 2012 with total page 571 pages. Available in PDF, EPUB and Kindle. Book excerpt:


The Routledge Companion to Intellectual Capital

The Routledge Companion to Intellectual Capital

Author: James Guthrie

Publisher: Taylor & Francis

Published: 2017-09-22

Total Pages: 533

ISBN-13: 1315393093

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The Routledge Companion to Intellectual Capital offers a comprehensive overview of an important field that has seen a diverse range of developments in research in recent years. Edited by leading scholars and with contributions from top academics and practitioners from around the world, this volume will provide not just theoretical analysis but also evaluate practice through case studies. Combining theoretical and practice perspectives, this comprehensive Companion addresses the role of IC inside and between organisations and institutions and how these contribute to the IC of nations, regions and clusters. Drawing on an extensive range of leading contributors,The Routledge Companion to Intellectual Capital will be of interest to scholars who want to understand IC from a variety of perspectives, as well as students who are seeking an authoritative and comprehensive source on IC and knowledge management.


Book Synopsis The Routledge Companion to Intellectual Capital by : James Guthrie

Download or read book The Routledge Companion to Intellectual Capital written by James Guthrie and published by Taylor & Francis. This book was released on 2017-09-22 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Companion to Intellectual Capital offers a comprehensive overview of an important field that has seen a diverse range of developments in research in recent years. Edited by leading scholars and with contributions from top academics and practitioners from around the world, this volume will provide not just theoretical analysis but also evaluate practice through case studies. Combining theoretical and practice perspectives, this comprehensive Companion addresses the role of IC inside and between organisations and institutions and how these contribute to the IC of nations, regions and clusters. Drawing on an extensive range of leading contributors,The Routledge Companion to Intellectual Capital will be of interest to scholars who want to understand IC from a variety of perspectives, as well as students who are seeking an authoritative and comprehensive source on IC and knowledge management.


Building Corporate Identity, Image and Reputation in the Digital Era

Building Corporate Identity, Image and Reputation in the Digital Era

Author: T C Melewar

Publisher: Taylor & Francis

Published: 2021-07-29

Total Pages: 573

ISBN-13: 1000382176

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Brands – corporate, products, service – today are collectively defined by their customers, deriving from personal experiences and word of mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation. Recognising the complexity and plurality at the heart of the corporate branding discipline, this book fills a gap in the literature by posing a number of original research questions on the intrinsic nature of corporate branding ideas from corporate (external) and organisation (internal) identity perspectives as they relate to brand management, corporate reputation, marketing communications, social media, smart technology, experiential and sensory marketing. It incorporates current thinking and developments by both multidisciplinary academics and practitioners, combining a comprehensive theoretical foundation with practical insights. The text will serve as an important resource for the marketing, identity and brand practitioners requiring more than anecdotal evidence on the structure and operation of stakeholders communication in different geographical areas. It determines current practices and researches in diverse areas, regions and commercial and non-commercial sectors across the world. The book provides scholars, researchers and postgraduate students in business and marketing with a comprehensive treatment of the nature of relationships between companies, brands and stakeholders in different areas and regions of the world.


Book Synopsis Building Corporate Identity, Image and Reputation in the Digital Era by : T C Melewar

Download or read book Building Corporate Identity, Image and Reputation in the Digital Era written by T C Melewar and published by Taylor & Francis. This book was released on 2021-07-29 with total page 573 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands – corporate, products, service – today are collectively defined by their customers, deriving from personal experiences and word of mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation. Recognising the complexity and plurality at the heart of the corporate branding discipline, this book fills a gap in the literature by posing a number of original research questions on the intrinsic nature of corporate branding ideas from corporate (external) and organisation (internal) identity perspectives as they relate to brand management, corporate reputation, marketing communications, social media, smart technology, experiential and sensory marketing. It incorporates current thinking and developments by both multidisciplinary academics and practitioners, combining a comprehensive theoretical foundation with practical insights. The text will serve as an important resource for the marketing, identity and brand practitioners requiring more than anecdotal evidence on the structure and operation of stakeholders communication in different geographical areas. It determines current practices and researches in diverse areas, regions and commercial and non-commercial sectors across the world. The book provides scholars, researchers and postgraduate students in business and marketing with a comprehensive treatment of the nature of relationships between companies, brands and stakeholders in different areas and regions of the world.


ECIC2014-Proceedings of the 6th European Conference on Intellectual Capital

ECIC2014-Proceedings of the 6th European Conference on Intellectual Capital

Author: Dagmar Cagáňová

Publisher: Academic Conferences Limited

Published: 2014-10-04

Total Pages: 445

ISBN-13: 1909507202

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Book Synopsis ECIC2014-Proceedings of the 6th European Conference on Intellectual Capital by : Dagmar Cagáňová

Download or read book ECIC2014-Proceedings of the 6th European Conference on Intellectual Capital written by Dagmar Cagáňová and published by Academic Conferences Limited. This book was released on 2014-10-04 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt:


ECIC 2013 Proceedings of the 5th European Conference on Intellectual Capital

ECIC 2013 Proceedings of the 5th European Conference on Intellectual Capital

Author: Lidia Garcia

Publisher: Academic Conferences Limited

Published: 2013

Total Pages: 626

ISBN-13: 190950713X

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Book Synopsis ECIC 2013 Proceedings of the 5th European Conference on Intellectual Capital by : Lidia Garcia

Download or read book ECIC 2013 Proceedings of the 5th European Conference on Intellectual Capital written by Lidia Garcia and published by Academic Conferences Limited. This book was released on 2013 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt:


ePub - European Conference on Social Media

ePub - European Conference on Social Media

Author: Sue Greener

Publisher: Academic Conferences Limited

Published: 2014-11-07

Total Pages: 799

ISBN-13: 191030929X

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Book Synopsis ePub - European Conference on Social Media by : Sue Greener

Download or read book ePub - European Conference on Social Media written by Sue Greener and published by Academic Conferences Limited. This book was released on 2014-11-07 with total page 799 pages. Available in PDF, EPUB and Kindle. Book excerpt:


ECKM 2023 24th European Conference on Knowledge Management Vol 2

ECKM 2023 24th European Conference on Knowledge Management Vol 2

Author: Alvaro Rosa

Publisher: Academic Conferences and publishing limited

Published: 2023-09-07

Total Pages: 834

ISBN-13: 1914587804

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These proceedings represent the work of contributors to the 24th European Conference on Knowledge Management (ECKM 2023), hosted by Iscte – Instituto Universitário de Lisboa, Portugal on 7-8 September 2023. The Conference Chair is Prof Florinda Matos, and the Programme Chair is Prof Álvaro Rosa, both from Iscte Business School, Iscte – Instituto Universitário de Lisboa, Portugal. ECKM is now a well-established event on the academic research calendar and now in its 24th year the key aim remains the opportunity for participants to share ideas and meet the people who hold them. The scope of papers will ensure an interesting two days. The subjects covered illustrate the wide range of topics that fall into this important and ever-growing area of research. The opening keynote presentation is given by Professor Leif Edvinsson, on the topic of Intellectual Capital as a Missed Value. The second day of the conference will open with an address by Professor Noboru Konno from Tama Graduate School and Keio University, Japan who will talk about Society 5.0, Knowledge and Conceptual Capability, and Professor Jay Liebowitz, who will talk about Digital Transformation for the University of the Future. With an initial submission of 350 abstracts, after the double blind, peer review process there are 184 Academic research papers, 11 PhD research papers, 1 Masters Research paper, 4 Non-Academic papers and 11 work-in-progress papers published in these Conference Proceedings. These papers represent research from Australia, Austria, Brazil, Bulgaria, Canada, Chile, China, Colombia, Cyprus, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, India, Iran, Iraq, Ireland, Israel, Italy, Japan, Jordan, Kazakhstan, Kuwait, Latvia, Lithuania, Malaysia, México, Morocco, Netherlands, Norway, Palestine, Peru, Philippines, Poland, Portugal, Romania, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Tunisia, UK, United Arab Emirates and the USA.


Book Synopsis ECKM 2023 24th European Conference on Knowledge Management Vol 2 by : Alvaro Rosa

Download or read book ECKM 2023 24th European Conference on Knowledge Management Vol 2 written by Alvaro Rosa and published by Academic Conferences and publishing limited. This book was released on 2023-09-07 with total page 834 pages. Available in PDF, EPUB and Kindle. Book excerpt: These proceedings represent the work of contributors to the 24th European Conference on Knowledge Management (ECKM 2023), hosted by Iscte – Instituto Universitário de Lisboa, Portugal on 7-8 September 2023. The Conference Chair is Prof Florinda Matos, and the Programme Chair is Prof Álvaro Rosa, both from Iscte Business School, Iscte – Instituto Universitário de Lisboa, Portugal. ECKM is now a well-established event on the academic research calendar and now in its 24th year the key aim remains the opportunity for participants to share ideas and meet the people who hold them. The scope of papers will ensure an interesting two days. The subjects covered illustrate the wide range of topics that fall into this important and ever-growing area of research. The opening keynote presentation is given by Professor Leif Edvinsson, on the topic of Intellectual Capital as a Missed Value. The second day of the conference will open with an address by Professor Noboru Konno from Tama Graduate School and Keio University, Japan who will talk about Society 5.0, Knowledge and Conceptual Capability, and Professor Jay Liebowitz, who will talk about Digital Transformation for the University of the Future. With an initial submission of 350 abstracts, after the double blind, peer review process there are 184 Academic research papers, 11 PhD research papers, 1 Masters Research paper, 4 Non-Academic papers and 11 work-in-progress papers published in these Conference Proceedings. These papers represent research from Australia, Austria, Brazil, Bulgaria, Canada, Chile, China, Colombia, Cyprus, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, India, Iran, Iraq, Ireland, Israel, Italy, Japan, Jordan, Kazakhstan, Kuwait, Latvia, Lithuania, Malaysia, México, Morocco, Netherlands, Norway, Palestine, Peru, Philippines, Poland, Portugal, Romania, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Tunisia, UK, United Arab Emirates and the USA.


ECMLG 2022 18th European Conference on Management, Leadership and Governance

ECMLG 2022 18th European Conference on Management, Leadership and Governance

Author: Florinda Matos

Publisher: Academic Conferences and publishing limited

Published: 2022-11-10

Total Pages: 596

ISBN-13: 1914587588

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Book Synopsis ECMLG 2022 18th European Conference on Management, Leadership and Governance by : Florinda Matos

Download or read book ECMLG 2022 18th European Conference on Management, Leadership and Governance written by Florinda Matos and published by Academic Conferences and publishing limited. This book was released on 2022-11-10 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt:


ECKM 2020 21st European Conference on Knowledge Management

ECKM 2020 21st European Conference on Knowledge Management

Author: Professor Alexeis Garcia-Perez

Publisher: Academic Conferences International Limited

Published: 2020-12-02

Total Pages: 1058

ISBN-13: 1912764822

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Book Synopsis ECKM 2020 21st European Conference on Knowledge Management by : Professor Alexeis Garcia-Perez

Download or read book ECKM 2020 21st European Conference on Knowledge Management written by Professor Alexeis Garcia-Perez and published by Academic Conferences International Limited. This book was released on 2020-12-02 with total page 1058 pages. Available in PDF, EPUB and Kindle. Book excerpt: