Generational Shockwaves and the Implications for Higher Education

Generational Shockwaves and the Implications for Higher Education

Author: Donald E. Heller

Publisher: Edward Elgar Publishing

Published: 2009-01-01

Total Pages: 213

ISBN-13: 1848445040

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This is a fascinating book. Higher Education Review The Baby Boom generation did much to drive the transformation of American higher education that occurred in the 1960s. That extraordinary impact has invited many to think about how succeeding generations have challenged and will continue to challenge the assumptions and practices of educational institutions. This volume explores the significance of this generational perspective through observations from a variety of practitioners and observers of higher education. With stances ranging from unbridled enthusiasm to measured skepticism about the significance of generational change, these authors are sure to provide new insights to any thoughtful reader. Michael S. McPherson, President, The Spencer Foundation, US Our industry is extremely people intensive, so that understanding generational differences may be more important for us than for other industries. This book carefully portrays these generational differences and explores their implications for higher education. Catharine Bond Hill, President, Vassar College, US Generational Shockwaves is a must read for all of us in higher education who spend so much of our time working to enhance the educational and social success of our students as well as the scholarly and teaching success of our faculty. After reviewing this volume, no one can continue to support what too many in higher education still practice a one size fits all approach to the challenges we confront. Herman A. Berliner, Provost and Senior Vice President for Academic Affairs, Hofstra University, US This volume offers a sort of cultural seismography of higher education in the early 21st century. This is the most comprehensive and thoughtful treatment I have seen of an inexorable and tectonic trend that will challenge the status quo in profound and unprecedented ways. David W. Leslie, Chancellor Professor of Education Emeritus, The College of William & Mary, US This volume, part of the TIAA-CREF Institute Series on Higher Education, is based on a national conference convened by the Institute in November 2007. The generational issues that were the focus of the conference raise both risks and opportunities with the potential to profoundly affect our cultural environment, both inside and outside academe. Baby Boomers, in their roles as students, parents, professors and administrators, transformed the American higher education system. As Boomers near retirement, Generation X and the Millennials are building on those contributions and making their own impacts. This volume sheds light on a current front-burner issue in higher education: managing the melding of generations, each with its unique needs and approaches to teaching and learning. The result of discussions among presidents, provosts, and other senior-level leaders from the higher education community, as well as the scholarship of leading academics, this lucid and engaging volume addresses intergenerational shifts and their wide-ranging implications for higher education including relevant risks and opportunities for consideration by campus leaders. The type of institution represented in these discussions ranges from small teaching-focused institutions to community colleges and large comprehensive research institutions. The authors offer senior leadership a deeper understanding of these generational challenges and opportunities and provide them with new and actionable information to enhance decision-making and inform strategic planning. They offer scholars new research questions to examine and provide insights to enhance effective reporting on higher education issues. Higher education presidents, chancellors, provosts, CFOs, faculty, researchers and policymakers will find this volume to be of significant value.


Book Synopsis Generational Shockwaves and the Implications for Higher Education by : Donald E. Heller

Download or read book Generational Shockwaves and the Implications for Higher Education written by Donald E. Heller and published by Edward Elgar Publishing. This book was released on 2009-01-01 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a fascinating book. Higher Education Review The Baby Boom generation did much to drive the transformation of American higher education that occurred in the 1960s. That extraordinary impact has invited many to think about how succeeding generations have challenged and will continue to challenge the assumptions and practices of educational institutions. This volume explores the significance of this generational perspective through observations from a variety of practitioners and observers of higher education. With stances ranging from unbridled enthusiasm to measured skepticism about the significance of generational change, these authors are sure to provide new insights to any thoughtful reader. Michael S. McPherson, President, The Spencer Foundation, US Our industry is extremely people intensive, so that understanding generational differences may be more important for us than for other industries. This book carefully portrays these generational differences and explores their implications for higher education. Catharine Bond Hill, President, Vassar College, US Generational Shockwaves is a must read for all of us in higher education who spend so much of our time working to enhance the educational and social success of our students as well as the scholarly and teaching success of our faculty. After reviewing this volume, no one can continue to support what too many in higher education still practice a one size fits all approach to the challenges we confront. Herman A. Berliner, Provost and Senior Vice President for Academic Affairs, Hofstra University, US This volume offers a sort of cultural seismography of higher education in the early 21st century. This is the most comprehensive and thoughtful treatment I have seen of an inexorable and tectonic trend that will challenge the status quo in profound and unprecedented ways. David W. Leslie, Chancellor Professor of Education Emeritus, The College of William & Mary, US This volume, part of the TIAA-CREF Institute Series on Higher Education, is based on a national conference convened by the Institute in November 2007. The generational issues that were the focus of the conference raise both risks and opportunities with the potential to profoundly affect our cultural environment, both inside and outside academe. Baby Boomers, in their roles as students, parents, professors and administrators, transformed the American higher education system. As Boomers near retirement, Generation X and the Millennials are building on those contributions and making their own impacts. This volume sheds light on a current front-burner issue in higher education: managing the melding of generations, each with its unique needs and approaches to teaching and learning. The result of discussions among presidents, provosts, and other senior-level leaders from the higher education community, as well as the scholarship of leading academics, this lucid and engaging volume addresses intergenerational shifts and their wide-ranging implications for higher education including relevant risks and opportunities for consideration by campus leaders. The type of institution represented in these discussions ranges from small teaching-focused institutions to community colleges and large comprehensive research institutions. The authors offer senior leadership a deeper understanding of these generational challenges and opportunities and provide them with new and actionable information to enhance decision-making and inform strategic planning. They offer scholars new research questions to examine and provide insights to enhance effective reporting on higher education issues. Higher education presidents, chancellors, provosts, CFOs, faculty, researchers and policymakers will find this volume to be of significant value.


Leveraging Multigenerational Workforce Strategies in Higher Education

Leveraging Multigenerational Workforce Strategies in Higher Education

Author: Edna Chun

Publisher: Routledge

Published: 2021-04-14

Total Pages: 166

ISBN-13: 100035847X

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The higher education literature on workplace diversity has overlooked the development of multigenerational workforce strategies as a key component of an inclusive talent proposition. While race, gender, sexual orientation, disability and other demographic attributes have gained considerable attention in diversity strategic planning, scant research pertains to building inclusive, multigenerational approaches within the culture and practices of higher education. Now more than ever, there is an urgent and unmet need to identify actionable strategies and approaches that optimize the contributions of multigenerational talent across the faculty, administrator, and staff ranks. With the goal of enhancing workforce capacity and creating more inclusive workplaces, Leveraging Multigenerational Workforce Strategies in Higher Education offers an in-depth look at multigenerational strategies that enhance institutional capacity and respond to educational needs. This book is the first to address the creation of multigenerational strategies in the higher education workplace based upon substantial empirical studies and qualitative research. Drawing on in-depth interviews with faculty and administrators, the book examines the broad "framing" of generations that consists of stereotypes, narratives, images, and emotions. Through the lens of these narratives, it describes how ageist framing is magnified by other minoritized statuses including race/ethnicity, gender, and sexual orientation, and can result in structural inequality, process-based discrimination, and asymmetrical behavioral interactions in the higher education workplace. A major feature of the book is its focus on best-in-class HR and diversity policies and strategies that institutional leaders can deploy to overcome generational and ageist barriers and build an inclusive culture that values the contributions of all members. Due to its practical and concrete emphasis in sharing leading-edge policies and practices that comprise a holistic multigenerational workforce strategy, the book will serve as a concrete resource to boards of trustees, presidents, provosts, deans, diversity officers, department chairs, faculty, academic and non-academic administrators, diversity and human resource leaders, and diversity taskforces in their efforts to create strategic, evidence-based multigenerational workforce approaches. In addition, the book will be utilized in upper division and graduate courses in higher education administration, diversity, human resource management, educational leadership, intergenerational issues, gerontology, social work, and organizational psychology.


Book Synopsis Leveraging Multigenerational Workforce Strategies in Higher Education by : Edna Chun

Download or read book Leveraging Multigenerational Workforce Strategies in Higher Education written by Edna Chun and published by Routledge. This book was released on 2021-04-14 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: The higher education literature on workplace diversity has overlooked the development of multigenerational workforce strategies as a key component of an inclusive talent proposition. While race, gender, sexual orientation, disability and other demographic attributes have gained considerable attention in diversity strategic planning, scant research pertains to building inclusive, multigenerational approaches within the culture and practices of higher education. Now more than ever, there is an urgent and unmet need to identify actionable strategies and approaches that optimize the contributions of multigenerational talent across the faculty, administrator, and staff ranks. With the goal of enhancing workforce capacity and creating more inclusive workplaces, Leveraging Multigenerational Workforce Strategies in Higher Education offers an in-depth look at multigenerational strategies that enhance institutional capacity and respond to educational needs. This book is the first to address the creation of multigenerational strategies in the higher education workplace based upon substantial empirical studies and qualitative research. Drawing on in-depth interviews with faculty and administrators, the book examines the broad "framing" of generations that consists of stereotypes, narratives, images, and emotions. Through the lens of these narratives, it describes how ageist framing is magnified by other minoritized statuses including race/ethnicity, gender, and sexual orientation, and can result in structural inequality, process-based discrimination, and asymmetrical behavioral interactions in the higher education workplace. A major feature of the book is its focus on best-in-class HR and diversity policies and strategies that institutional leaders can deploy to overcome generational and ageist barriers and build an inclusive culture that values the contributions of all members. Due to its practical and concrete emphasis in sharing leading-edge policies and practices that comprise a holistic multigenerational workforce strategy, the book will serve as a concrete resource to boards of trustees, presidents, provosts, deans, diversity officers, department chairs, faculty, academic and non-academic administrators, diversity and human resource leaders, and diversity taskforces in their efforts to create strategic, evidence-based multigenerational workforce approaches. In addition, the book will be utilized in upper division and graduate courses in higher education administration, diversity, human resource management, educational leadership, intergenerational issues, gerontology, social work, and organizational psychology.


Global Applications of Multigenerational Management and Leadership in the Transcultural Era

Global Applications of Multigenerational Management and Leadership in the Transcultural Era

Author: Christiansen, Bryan

Publisher: IGI Global

Published: 2019-09-27

Total Pages: 328

ISBN-13: 152259907X

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While much thought has been given to how business leaders and managers can obtain the most productivity from Millennials (Generation Y) and subsequent groups such as Generation Z, the true challenge is far more complex. The workforce of the near future will be a multigenerational one, featuring members from between four and six generations in one organizational setting. This situation is made even more complex and challenging with the effect of today's globalization, which has created worldwide hypercompetition in organizations that often involves members from multiple cultures who speak different languages. How to effectively handle such a diverse population is increasingly a key concern for organizations of all types and sizes. Global Applications of Multigenerational Management and Leadership in the Transcultural Era is a pivotal reference source that provides vital research on the application of applying numerous leadership styles to effectively navigate generational compromise. While highlighting topics such as consumer behavior, leadership management, and workforce diversity, this publication is ideally designed for business scholars, managers, executives, human resources professionals, recruitment agencies, students, business professionals, and international business leaders seeking current research on communication strategies and the most effective ways to handle a diverse workforce.


Book Synopsis Global Applications of Multigenerational Management and Leadership in the Transcultural Era by : Christiansen, Bryan

Download or read book Global Applications of Multigenerational Management and Leadership in the Transcultural Era written by Christiansen, Bryan and published by IGI Global. This book was released on 2019-09-27 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: While much thought has been given to how business leaders and managers can obtain the most productivity from Millennials (Generation Y) and subsequent groups such as Generation Z, the true challenge is far more complex. The workforce of the near future will be a multigenerational one, featuring members from between four and six generations in one organizational setting. This situation is made even more complex and challenging with the effect of today's globalization, which has created worldwide hypercompetition in organizations that often involves members from multiple cultures who speak different languages. How to effectively handle such a diverse population is increasingly a key concern for organizations of all types and sizes. Global Applications of Multigenerational Management and Leadership in the Transcultural Era is a pivotal reference source that provides vital research on the application of applying numerous leadership styles to effectively navigate generational compromise. While highlighting topics such as consumer behavior, leadership management, and workforce diversity, this publication is ideally designed for business scholars, managers, executives, human resources professionals, recruitment agencies, students, business professionals, and international business leaders seeking current research on communication strategies and the most effective ways to handle a diverse workforce.


Student Financing of Higher Education

Student Financing of Higher Education

Author: Donald E. Heller

Publisher: Routledge

Published: 2013-06-07

Total Pages: 301

ISBN-13: 113506945X

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The financing of higher education is undergoing great change in many countries around the world. In recent years many countries are moving from a system where the costs of funding higher education are shouldered primarily by taxpayers, through government subsidies, to one where students pay a larger share of the costs. There are a number of factors driving these trends, including: A push for massification of higher education, in the recognition that additional revenue streams are required above and beyond those funds available from governments in order to achieve higher participation rates Macroeconomic factors, which lead to constraints on overall government revenues Political factors, which manifest in demands for funding of over services, thus restricting the funding available for higher (tertiary) education A concern that the returns to higher education accrue primarily to the individual, rather than to society, and thus students should bear more of the burden of paying for it This volume will help to contribute to an understanding of how these trends occur in various countries and regions around the world, and the impact they have on higher education institutions, students, and society as a whole. With contributions for the UK, USA, South Africa and China this vital new book gives a truly global picture of the rapidly changing situation


Book Synopsis Student Financing of Higher Education by : Donald E. Heller

Download or read book Student Financing of Higher Education written by Donald E. Heller and published by Routledge. This book was released on 2013-06-07 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: The financing of higher education is undergoing great change in many countries around the world. In recent years many countries are moving from a system where the costs of funding higher education are shouldered primarily by taxpayers, through government subsidies, to one where students pay a larger share of the costs. There are a number of factors driving these trends, including: A push for massification of higher education, in the recognition that additional revenue streams are required above and beyond those funds available from governments in order to achieve higher participation rates Macroeconomic factors, which lead to constraints on overall government revenues Political factors, which manifest in demands for funding of over services, thus restricting the funding available for higher (tertiary) education A concern that the returns to higher education accrue primarily to the individual, rather than to society, and thus students should bear more of the burden of paying for it This volume will help to contribute to an understanding of how these trends occur in various countries and regions around the world, and the impact they have on higher education institutions, students, and society as a whole. With contributions for the UK, USA, South Africa and China this vital new book gives a truly global picture of the rapidly changing situation


Higher Education: Handbook of Theory and Research

Higher Education: Handbook of Theory and Research

Author: John C. Smart

Publisher: Springer Science & Business Media

Published: 2011-03-24

Total Pages: 509

ISBN-13: 9400707029

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Published annually since 1985, the Handbook series provides a compendium of thorough and integrative literature reviews on a diverse array of topics of interest to the higher education scholarly and policy communities. Each chapter provides a comprehensive review of research findings on a selected topic, critiques the research literature in terms of its conceptual and methodological rigor, and sets forth an agenda for future research intended to advance knowledge on the chosen topic. The Handbook focuses on twelve general areas that encompass the salient dimensions of scholarly and policy inquiries undertaken in the international higher education community. The series is fortunate to have attracted annual contributions from distinguished scholars throughout the world.


Book Synopsis Higher Education: Handbook of Theory and Research by : John C. Smart

Download or read book Higher Education: Handbook of Theory and Research written by John C. Smart and published by Springer Science & Business Media. This book was released on 2011-03-24 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published annually since 1985, the Handbook series provides a compendium of thorough and integrative literature reviews on a diverse array of topics of interest to the higher education scholarly and policy communities. Each chapter provides a comprehensive review of research findings on a selected topic, critiques the research literature in terms of its conceptual and methodological rigor, and sets forth an agenda for future research intended to advance knowledge on the chosen topic. The Handbook focuses on twelve general areas that encompass the salient dimensions of scholarly and policy inquiries undertaken in the international higher education community. The series is fortunate to have attracted annual contributions from distinguished scholars throughout the world.


Assessing for Learning

Assessing for Learning

Author: Peggy L. Maki

Publisher: Taylor & Francis

Published: 2023-07-03

Total Pages: 430

ISBN-13: 1000979024

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While there is consensus that institutions need to represent their educational effectiveness through documentation of student learning, the higher education community is divided between those who support national standardized tests to compare institutions’ educational effectiveness, and those who believe that valid assessment of student achievement is based on assessing the work that students produce along and at the end of their educational journeys. This book espouses the latter philosophy—what Peggy Maki sees as an integrated and authentic approach to providing evidence of student learning based on the work that students produce along the chronology of their learning. She believes that assessment needs to be humanized, as opposed to standardized, to take into account the demographics of institutions, as students do not all start at the same place in their learning. Students also need the tools to assess their own progress. In addition to updating and expanding the contents of her first edition to reflect changes in assessment practices and developments over the last seven years, such as the development of technology-enabled assessment methods and the national need for institutions to demonstrate that they are using results to improve student learning, Maki focuses on ways to deepen program and institution-level assessment within the context of collective inquiry about student learning. Recognizing that assessment is not initially a linear start-up process or even necessarily sequential, and recognizing that institutions develop processes appropriate for their mission and culture, this book does not take a prescriptive or formulaic approach to building this commitment. What it does present is a framework, with examples of processes and strategies, to assist faculty, staff, administrators, and campus leaders to develop a sustainable and shared core institutional process that deepens inquiry into what and how students learn to identify and improve patterns of weakness that inhibit learning. This book is designed to assist colleges and universities build a sustainable commitment to assessing student learning at both the institution and program levels. It provides the tools for collective inquiry among faculty, staff, administrators and students to develop evidence of students’ abilities to integrate, apply and transfer learning, as well as to construct their own meaning. Each chapter also concludes with (1) an Additional Resources section that includes references to meta-sites with further resources, so users can pursue particular issues in greater depth and detail and (2) worksheets, guides, and exercises designed to build collaborative ownership of assessment.The second edition now covers: * Strategies to connect students to an institution’s or a program’s assessment commitment* Description of the components of a comprehensive institutional commitment that engages the institution, educators, and students--all as learners* Expanded coverage of direct and indirect assessment methods, including technology-enabled methods that engage students in the process* New case studies and campus examples covering undergraduate, graduate education, and the co-curriculum* New chapter with case studies that presents a framework for a backward designed problem-based assessment process, anchored in answering open-ended research or study questions that lead to improving pedagogy and educational practices* Integration of developments across professional, scholarly, and accrediting bodies, and disciplinary organizations* Descriptions and illustrations of assessment management systems* Additional examples, exercises, guides and worksheets that align with new content


Book Synopsis Assessing for Learning by : Peggy L. Maki

Download or read book Assessing for Learning written by Peggy L. Maki and published by Taylor & Francis. This book was released on 2023-07-03 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: While there is consensus that institutions need to represent their educational effectiveness through documentation of student learning, the higher education community is divided between those who support national standardized tests to compare institutions’ educational effectiveness, and those who believe that valid assessment of student achievement is based on assessing the work that students produce along and at the end of their educational journeys. This book espouses the latter philosophy—what Peggy Maki sees as an integrated and authentic approach to providing evidence of student learning based on the work that students produce along the chronology of their learning. She believes that assessment needs to be humanized, as opposed to standardized, to take into account the demographics of institutions, as students do not all start at the same place in their learning. Students also need the tools to assess their own progress. In addition to updating and expanding the contents of her first edition to reflect changes in assessment practices and developments over the last seven years, such as the development of technology-enabled assessment methods and the national need for institutions to demonstrate that they are using results to improve student learning, Maki focuses on ways to deepen program and institution-level assessment within the context of collective inquiry about student learning. Recognizing that assessment is not initially a linear start-up process or even necessarily sequential, and recognizing that institutions develop processes appropriate for their mission and culture, this book does not take a prescriptive or formulaic approach to building this commitment. What it does present is a framework, with examples of processes and strategies, to assist faculty, staff, administrators, and campus leaders to develop a sustainable and shared core institutional process that deepens inquiry into what and how students learn to identify and improve patterns of weakness that inhibit learning. This book is designed to assist colleges and universities build a sustainable commitment to assessing student learning at both the institution and program levels. It provides the tools for collective inquiry among faculty, staff, administrators and students to develop evidence of students’ abilities to integrate, apply and transfer learning, as well as to construct their own meaning. Each chapter also concludes with (1) an Additional Resources section that includes references to meta-sites with further resources, so users can pursue particular issues in greater depth and detail and (2) worksheets, guides, and exercises designed to build collaborative ownership of assessment.The second edition now covers: * Strategies to connect students to an institution’s or a program’s assessment commitment* Description of the components of a comprehensive institutional commitment that engages the institution, educators, and students--all as learners* Expanded coverage of direct and indirect assessment methods, including technology-enabled methods that engage students in the process* New case studies and campus examples covering undergraduate, graduate education, and the co-curriculum* New chapter with case studies that presents a framework for a backward designed problem-based assessment process, anchored in answering open-ended research or study questions that lead to improving pedagogy and educational practices* Integration of developments across professional, scholarly, and accrediting bodies, and disciplinary organizations* Descriptions and illustrations of assessment management systems* Additional examples, exercises, guides and worksheets that align with new content


Higher Education and the Market

Higher Education and the Market

Author: Roger Brown

Publisher: Routledge

Published: 2010-09-13

Total Pages: 330

ISBN-13: 1136952314

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The introduction of market forces into higher education is the most crucial issue facing universities and colleges today. As the role of universities in the knowledge society becomes ever more apparent, and as public funding reaches its limit, marketisation has become an issue of critical importance. Discussions about the ever-increasing cost of tuition, affordability, access, university rankings, information, and the commercialization of academic research take place not just in North America, Western Europe and Australasia, but also in Eastern Europe, Asia and Latin America. Higher Education and the Market provides a comprehensive account of this phenomenon, and looks at its likely impact on key dimensions of university activity: system structure funding and resources the curriculum participation and achievement research and scholarship interactions with third parties. Contributors propose how market forces, government intervention and academic self-regulation can be combined to harness the benefits of increased competition and efficiency without losing the public good. It is of particular interest to government and institutional leaders, policy makers, researchers and students studying higher education.


Book Synopsis Higher Education and the Market by : Roger Brown

Download or read book Higher Education and the Market written by Roger Brown and published by Routledge. This book was released on 2010-09-13 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: The introduction of market forces into higher education is the most crucial issue facing universities and colleges today. As the role of universities in the knowledge society becomes ever more apparent, and as public funding reaches its limit, marketisation has become an issue of critical importance. Discussions about the ever-increasing cost of tuition, affordability, access, university rankings, information, and the commercialization of academic research take place not just in North America, Western Europe and Australasia, but also in Eastern Europe, Asia and Latin America. Higher Education and the Market provides a comprehensive account of this phenomenon, and looks at its likely impact on key dimensions of university activity: system structure funding and resources the curriculum participation and achievement research and scholarship interactions with third parties. Contributors propose how market forces, government intervention and academic self-regulation can be combined to harness the benefits of increased competition and efficiency without losing the public good. It is of particular interest to government and institutional leaders, policy makers, researchers and students studying higher education.


Learning Transitions in Higher Education

Learning Transitions in Higher Education

Author: D. Scott

Publisher: Springer

Published: 2013-10-24

Total Pages: 314

ISBN-13: 1137322128

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This book draws on a study of student transitions in higher education institutions to both unpack the concept of a learning transition and develop pedagogic strategies to enable learners to develop their learning careers. This book provides an original perspective on teaching and learning in higher education.


Book Synopsis Learning Transitions in Higher Education by : D. Scott

Download or read book Learning Transitions in Higher Education written by D. Scott and published by Springer. This book was released on 2013-10-24 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws on a study of student transitions in higher education institutions to both unpack the concept of a learning transition and develop pedagogic strategies to enable learners to develop their learning careers. This book provides an original perspective on teaching and learning in higher education.


Handbook of Research on Ethnic and Intra-cultural Marketing

Handbook of Research on Ethnic and Intra-cultural Marketing

Author: Brodowsky, Glen H.

Publisher: Edward Elgar Publishing

Published: 2022-10-11

Total Pages: 247

ISBN-13: 1800880057

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Investigating how markets are becoming increasingly similar across countries while simultaneously becoming more diverse and heterogeneous within countries, this timely Handbook explores novel and under-researched sub-cultural marketing segments. Contributions from a diverse group of established and emerging marketing scholars examine how we might better understand and serve new generations of consumers from a variety of generational, ethnic, and religiously diverse market segments.


Book Synopsis Handbook of Research on Ethnic and Intra-cultural Marketing by : Brodowsky, Glen H.

Download or read book Handbook of Research on Ethnic and Intra-cultural Marketing written by Brodowsky, Glen H. and published by Edward Elgar Publishing. This book was released on 2022-10-11 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Investigating how markets are becoming increasingly similar across countries while simultaneously becoming more diverse and heterogeneous within countries, this timely Handbook explores novel and under-researched sub-cultural marketing segments. Contributions from a diverse group of established and emerging marketing scholars examine how we might better understand and serve new generations of consumers from a variety of generational, ethnic, and religiously diverse market segments.


The Transformation of Global Higher Education, 1945-2015

The Transformation of Global Higher Education, 1945-2015

Author: Paul Tiyambe Zeleza

Publisher: Springer

Published: 2016-09-01

Total Pages: 397

ISBN-13: 1137528699

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This book explores some of the major forces and changes in higher education across the world between 1945 and 2015. This includes the explosions of higher education institutions and enrollments, a development captured by the notion of massification. There were also profound shifts in the financing and economic role of higher education reflected in the processes of privatization of universities and curricula realignments to meet the shifting demands of the economy. Moreover, the systems of knowledge production, organization, dissemination, and consumption, as well as the disciplinary architecture of knowledge underwent significant changes. Internationalization emerged as one of the defining features of higher education, which engendered new modes, rationales, and practices of collaboration, competition, comparison, and commercialization. External and internal pressures for accountability and higher education’s value proposition intensified, which fuelled struggles over access, affordability, relevance, and outcomes that found expression in the quality assurance movement.


Book Synopsis The Transformation of Global Higher Education, 1945-2015 by : Paul Tiyambe Zeleza

Download or read book The Transformation of Global Higher Education, 1945-2015 written by Paul Tiyambe Zeleza and published by Springer. This book was released on 2016-09-01 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores some of the major forces and changes in higher education across the world between 1945 and 2015. This includes the explosions of higher education institutions and enrollments, a development captured by the notion of massification. There were also profound shifts in the financing and economic role of higher education reflected in the processes of privatization of universities and curricula realignments to meet the shifting demands of the economy. Moreover, the systems of knowledge production, organization, dissemination, and consumption, as well as the disciplinary architecture of knowledge underwent significant changes. Internationalization emerged as one of the defining features of higher education, which engendered new modes, rationales, and practices of collaboration, competition, comparison, and commercialization. External and internal pressures for accountability and higher education’s value proposition intensified, which fuelled struggles over access, affordability, relevance, and outcomes that found expression in the quality assurance movement.