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Author: Claire Madden
Publisher: Hello Clarity
Published: 2019-12-01
Total Pages: 245
ISBN-13: 0648170411
DOWNLOAD EBOOKDownload or read book Hello Gen Z written by Claire Madden and published by Hello Clarity. This book was released on 2019-12-01 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author: Corey Seemiller
Publisher: John Wiley & Sons
Published: 2016-01-19
Total Pages: 325
ISBN-13: 1119143454
DOWNLOAD EBOOKSay Hello to Your Incoming Class—They're Not Millennials Anymore Generation Z is rapidly replacing Millennials on college campuses. Those born from 1995 through 2010 have different motivations, learning styles, characteristics, skill sets, and social concerns than previous generations. Unlike Millennials, Generation Z students grew up in a recession and are under no illusions about their prospects for employment after college. While skeptical about the cost and value of higher education, they are also entrepreneurial, innovative, and independent learners concerned with effecting social change. Understanding Generation Z's mindset and goals is paramount to supporting, developing, and educating them through higher education. Generation Z Goes to College showcases findings from an in-depth study of over 1,100 Generation Z college students from 15 vastly different U.S. higher education institutions as well as additional studies from youth, market, and education research related to this generation. Authors Corey Seemiller and Meghan Grace provide interpretations, implications, and recommendations for program, process, and curriculum changes that will maximize the educational impact on Generation Z students. Generation Z Goes to College is the first book on how this up-and-coming generation will change higher education.
Download or read book Generation Z Goes to College written by Corey Seemiller and published by John Wiley & Sons. This book was released on 2016-01-19 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Say Hello to Your Incoming Class—They're Not Millennials Anymore Generation Z is rapidly replacing Millennials on college campuses. Those born from 1995 through 2010 have different motivations, learning styles, characteristics, skill sets, and social concerns than previous generations. Unlike Millennials, Generation Z students grew up in a recession and are under no illusions about their prospects for employment after college. While skeptical about the cost and value of higher education, they are also entrepreneurial, innovative, and independent learners concerned with effecting social change. Understanding Generation Z's mindset and goals is paramount to supporting, developing, and educating them through higher education. Generation Z Goes to College showcases findings from an in-depth study of over 1,100 Generation Z college students from 15 vastly different U.S. higher education institutions as well as additional studies from youth, market, and education research related to this generation. Authors Corey Seemiller and Meghan Grace provide interpretations, implications, and recommendations for program, process, and curriculum changes that will maximize the educational impact on Generation Z students. Generation Z Goes to College is the first book on how this up-and-coming generation will change higher education.
Author: Hana Ben-Shabat
Publisher:
Published: 2021-07-12
Total Pages:
ISBN-13: 9781734720402
DOWNLOAD EBOOKGeneration Z doesn't play by the same rules or wait for permission. They don't stand for social injustice or splash cash with reckless abandon. They innovate. They influence. They side-hustle. They disrupt. Their arrival is changing everything we know about culture, work, and commerce and understanding who they are and how they think and behave will be crucial to educators, business leaders, and policy makers alike. Born between 1998 and 2016, this 78-million-strong cohort of young Americans is a generation like no other. They have never known a world without a search engine, cell phone, or social media and they grew up amidst constant economic, social, and political changes that have shaped their values. The combined effect of the two - technology and values - is creating a new set of norms and behaviors that will not only challenge everything we know about business but will also trickle up and spread to other generations. Getting to know Gen Z is therefore a business imperative and Gen Z 360 is your ultimate guide for what's to come. Based on in-depth research and years of experience advising global brands and retailers, author Hana Ben-Shabat-an award-winning management consultant and founder of research firm Gen Z Planet- not only describes the unique characteristics of this upcoming generation, but also digs deeper into the "why", explaining what's behind the change and thus what it will take to navigate it. From how to recruit, train, and integrate this hardworking and hungry generation into today's multigenerational workforce, through to how to market to them - Gen Z 360 is packed with insights and no-nonsense guidance that can make all the difference during one of the most transformative periods in business history.Believing that if you want to know a generation, just ask "what's your biggest dream," Ben-Shabat in her ongoing research collected thousands of dream statements from Gen Zers. With the help of artists from all around the world, a selected number of these statements turned into illustrations. These are shared throughout the book, providing a unique perspective into the hearts and minds of this generation.
Download or read book Gen Z 360 written by Hana Ben-Shabat and published by . This book was released on 2021-07-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Generation Z doesn't play by the same rules or wait for permission. They don't stand for social injustice or splash cash with reckless abandon. They innovate. They influence. They side-hustle. They disrupt. Their arrival is changing everything we know about culture, work, and commerce and understanding who they are and how they think and behave will be crucial to educators, business leaders, and policy makers alike. Born between 1998 and 2016, this 78-million-strong cohort of young Americans is a generation like no other. They have never known a world without a search engine, cell phone, or social media and they grew up amidst constant economic, social, and political changes that have shaped their values. The combined effect of the two - technology and values - is creating a new set of norms and behaviors that will not only challenge everything we know about business but will also trickle up and spread to other generations. Getting to know Gen Z is therefore a business imperative and Gen Z 360 is your ultimate guide for what's to come. Based on in-depth research and years of experience advising global brands and retailers, author Hana Ben-Shabat-an award-winning management consultant and founder of research firm Gen Z Planet- not only describes the unique characteristics of this upcoming generation, but also digs deeper into the "why", explaining what's behind the change and thus what it will take to navigate it. From how to recruit, train, and integrate this hardworking and hungry generation into today's multigenerational workforce, through to how to market to them - Gen Z 360 is packed with insights and no-nonsense guidance that can make all the difference during one of the most transformative periods in business history.Believing that if you want to know a generation, just ask "what's your biggest dream," Ben-Shabat in her ongoing research collected thousands of dream statements from Gen Zers. With the help of artists from all around the world, a selected number of these statements turned into illustrations. These are shared throughout the book, providing a unique perspective into the hearts and minds of this generation.
Author: Olivia Seltzer
Publisher: Penguin
Published: 2022-02-15
Total Pages: 273
ISBN-13: 0593352165
DOWNLOAD EBOOKFrom the founder of The Cramm, a news outlet by and for the incredible Gen Z activists who are already shaping our global future (really!), this book is a dive into the history that's made the world what it is today. You can take a stand for justice. You can raise your voice to make a difference. You can find your way to make a mark and change the world. But first—you need to know what the actual F is going on in it. Today’s world can feel like a seriously confusing mess. Headlines and newscasters and posts are coming at us from all sides, each talking about the latest issues and injustices, and everyone with their own opinion on how to solve the problems of the day. It’s enough to make anyone’s mind melt. Right? Enter: Cramm This Book, your one-stop-shop for the scoop behind the scoop of the day. This is the read you need to understand everything from how the conflicts in the Middle East got going to where Black Lives Matter and Me Too actually began to what the full deal is with all of the wildfires and hurricanes we see each year. Important topics to read more about? We think so too. Dip in for more on the wars, the movements, the disasters, and more—and get to know WTF is really going on. Are you ready to take to the streets and take on the world? Then Cramm This Book and get going. The future is ours. What are you waiting for? Praise for Cramm This Book: * "Insightful, balanced, and nuanced [with a] final message [that] is a direct challenge to readers: now that you understand these problems, are you going to do something about them?" --Booklist, *STARRED REVIEW* * "This highly informative text explains to Gen Zers that they not only have a voice, but the power to use it . . . a timely, useful, and much-needed title." --School Library Connection, *STARRED REVIEW* "Seltzer’s authorial tone is easygoing, self-aware, honest, and inviting while delivering crucial and sensitive information . . . This is an ideal work for readers seeking a starting point for world knowledge and societal activism." --Kirkus Reviews "A super helpful resource for social studies classes and catching up on social, economic, and political events." --School Library Journal
Download or read book Cramm This Book written by Olivia Seltzer and published by Penguin. This book was released on 2022-02-15 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the founder of The Cramm, a news outlet by and for the incredible Gen Z activists who are already shaping our global future (really!), this book is a dive into the history that's made the world what it is today. You can take a stand for justice. You can raise your voice to make a difference. You can find your way to make a mark and change the world. But first—you need to know what the actual F is going on in it. Today’s world can feel like a seriously confusing mess. Headlines and newscasters and posts are coming at us from all sides, each talking about the latest issues and injustices, and everyone with their own opinion on how to solve the problems of the day. It’s enough to make anyone’s mind melt. Right? Enter: Cramm This Book, your one-stop-shop for the scoop behind the scoop of the day. This is the read you need to understand everything from how the conflicts in the Middle East got going to where Black Lives Matter and Me Too actually began to what the full deal is with all of the wildfires and hurricanes we see each year. Important topics to read more about? We think so too. Dip in for more on the wars, the movements, the disasters, and more—and get to know WTF is really going on. Are you ready to take to the streets and take on the world? Then Cramm This Book and get going. The future is ours. What are you waiting for? Praise for Cramm This Book: * "Insightful, balanced, and nuanced [with a] final message [that] is a direct challenge to readers: now that you understand these problems, are you going to do something about them?" --Booklist, *STARRED REVIEW* * "This highly informative text explains to Gen Zers that they not only have a voice, but the power to use it . . . a timely, useful, and much-needed title." --School Library Connection, *STARRED REVIEW* "Seltzer’s authorial tone is easygoing, self-aware, honest, and inviting while delivering crucial and sensitive information . . . This is an ideal work for readers seeking a starting point for world knowledge and societal activism." --Kirkus Reviews "A super helpful resource for social studies classes and catching up on social, economic, and political events." --School Library Journal
Author: Gregg L. Witt
Publisher: Kogan Page Publishers
Published: 2018-09-03
Total Pages: 257
ISBN-13: 0749482494
DOWNLOAD EBOOKGeneration Z has enormous spending power yet is one of the most challenging cohorts to reach. Ensure your brand stays tuned-in to the demographic's impatience, confidence and evolving trends. Generation Z is projected to be the largest consumer demographic in history, driving a forecast from the HRC Retail Advisory of 40% of all US consumer spending, and another 40% of all consumers in the US, Europe and BRIC by 2020 (Brazil, Russia, India, China), according to other sources. Embodying an unrelenting relationship with information and mobile technology from a young age, Generation Z's ecosystem is infinitely more complex and varied than any generation before, which can be daunting for any marketer trying to keep up. The Gen Z Frequency offers a comprehensive guide for any brand or organization trying to reach this demographic, covering fundamental truths, content creation, engagement strategies and tactics such as social media, experiential, emerging technologies, and much more. It is woven with fascinating case studies and real-world stories from the trenches, plus key insights from leading youth brands and Gen Z themselves. Whether you are new to marketing or a seasoned expert, The Gen Z Frequency is the ultimate resource for tuning in to Generation Z.
Download or read book The Gen Z Frequency written by Gregg L. Witt and published by Kogan Page Publishers. This book was released on 2018-09-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generation Z has enormous spending power yet is one of the most challenging cohorts to reach. Ensure your brand stays tuned-in to the demographic's impatience, confidence and evolving trends. Generation Z is projected to be the largest consumer demographic in history, driving a forecast from the HRC Retail Advisory of 40% of all US consumer spending, and another 40% of all consumers in the US, Europe and BRIC by 2020 (Brazil, Russia, India, China), according to other sources. Embodying an unrelenting relationship with information and mobile technology from a young age, Generation Z's ecosystem is infinitely more complex and varied than any generation before, which can be daunting for any marketer trying to keep up. The Gen Z Frequency offers a comprehensive guide for any brand or organization trying to reach this demographic, covering fundamental truths, content creation, engagement strategies and tactics such as social media, experiential, emerging technologies, and much more. It is woven with fascinating case studies and real-world stories from the trenches, plus key insights from leading youth brands and Gen Z themselves. Whether you are new to marketing or a seasoned expert, The Gen Z Frequency is the ultimate resource for tuning in to Generation Z.
Author: David Stillman
Publisher: HarperCollins
Published: 2017-03-21
Total Pages: 205
ISBN-13: 0062475452
DOWNLOAD EBOOKA generations expert and author of When Generations Collide and The M-Factor teams up with his seventeen-year-old son to introduce the next influential demographic group to join the workforce—Generation Z—in this essential study, the first on the subject. They were born between between 1995 and 2012. At 72.8 million strong, Gen Z is about to make its presence known in the workplace in a major way—and employers need to understand the differences that set them apart. They’re radically different than the Millennials, and yet no one seems to be talking about them—until now. This generation has an entirely unique perspective on careers and how to succeed in the workforce. Based on the first national studies of Gen Z’s workplace attitudes; interviews with hundreds of CEOs, celebrities, and thought leaders on generational issues; cutting-edge case studies; and insights from Gen Zers themselves, Gen Z @ Work offers the knowledge today’s leaders need to get ahead of the next gaps in the workplace and how best to recruit, retain, motivate, and manage Gen Zers. Ahead of the curve, Gen Z @ Work is the first comprehensive, serious look at what the next generation of workers looks like, and what that means for the rest of us.
Download or read book Gen Z @ Work written by David Stillman and published by HarperCollins. This book was released on 2017-03-21 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: A generations expert and author of When Generations Collide and The M-Factor teams up with his seventeen-year-old son to introduce the next influential demographic group to join the workforce—Generation Z—in this essential study, the first on the subject. They were born between between 1995 and 2012. At 72.8 million strong, Gen Z is about to make its presence known in the workplace in a major way—and employers need to understand the differences that set them apart. They’re radically different than the Millennials, and yet no one seems to be talking about them—until now. This generation has an entirely unique perspective on careers and how to succeed in the workforce. Based on the first national studies of Gen Z’s workplace attitudes; interviews with hundreds of CEOs, celebrities, and thought leaders on generational issues; cutting-edge case studies; and insights from Gen Zers themselves, Gen Z @ Work offers the knowledge today’s leaders need to get ahead of the next gaps in the workplace and how best to recruit, retain, motivate, and manage Gen Zers. Ahead of the curve, Gen Z @ Work is the first comprehensive, serious look at what the next generation of workers looks like, and what that means for the rest of us.
Author: Jason R. Dorsey
Publisher: HarperCollins
Published: 2020-09-22
Total Pages: 279
ISBN-13: 0062970305
DOWNLOAD EBOOKThe most complete and authoritative guide to Gen Z, describing how leaders must adapt their employment, sales and marketing, product, and growth strategies to attract and keep this important new generation of customers, employees and trendsetters. Gen Z changes everything. Today’s businesses are not built to sell and market the way Gen Z shops and buys, or to recruit and employ Gen Z the way they find and keep jobs. Leaders need answers now as gen Z is the fastest growing generation of employees and the most important group of consumer trendsetters. The companies that quickly and comprehensively adapt to Gen Z thinking will be the winners for the next twenty years. Those that don’t will be the losers or become extinct. Zconomy is the comprehensive survival guide on how leaders must understand and embrace Generation Z. Researched and written by Dr. Denise Villa and Jason Dorsey from The Center for Generational Kinetics, the insights in Zconomy are based on their extensive research, they’ve led more than 60 generational studies, and their work with more than 500 companies around the world. In Zconomy, Dr. Villa and Dorsey answer: Who is Gen Z? What do employers, marketers, and sales leaders need to know? And, most importantly, what should leaders do now? This is the critical moment for leaders to understand and adapt to Gen Z or become irrelevant. Gen Z is already reshaping the world of business and this change is only going to accelerate. Zconomy is the definitive manual that will prepare any executive, manager, entrepreneur, HR or marketing professional to successfully unlock the powerful potential of this emerging generation at this pivotal time.
Download or read book Zconomy written by Jason R. Dorsey and published by HarperCollins. This book was released on 2020-09-22 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most complete and authoritative guide to Gen Z, describing how leaders must adapt their employment, sales and marketing, product, and growth strategies to attract and keep this important new generation of customers, employees and trendsetters. Gen Z changes everything. Today’s businesses are not built to sell and market the way Gen Z shops and buys, or to recruit and employ Gen Z the way they find and keep jobs. Leaders need answers now as gen Z is the fastest growing generation of employees and the most important group of consumer trendsetters. The companies that quickly and comprehensively adapt to Gen Z thinking will be the winners for the next twenty years. Those that don’t will be the losers or become extinct. Zconomy is the comprehensive survival guide on how leaders must understand and embrace Generation Z. Researched and written by Dr. Denise Villa and Jason Dorsey from The Center for Generational Kinetics, the insights in Zconomy are based on their extensive research, they’ve led more than 60 generational studies, and their work with more than 500 companies around the world. In Zconomy, Dr. Villa and Dorsey answer: Who is Gen Z? What do employers, marketers, and sales leaders need to know? And, most importantly, what should leaders do now? This is the critical moment for leaders to understand and adapt to Gen Z or become irrelevant. Gen Z is already reshaping the world of business and this change is only going to accelerate. Zconomy is the definitive manual that will prepare any executive, manager, entrepreneur, HR or marketing professional to successfully unlock the powerful potential of this emerging generation at this pivotal time.
Author: William Shakespeare
Publisher: Random House Books for Young Readers
Published: 2015-05-26
Total Pages: 114
ISBN-13: 055353548X
DOWNLOAD EBOOKRomeo and Juliet, one of the greatest love stories ever told . . . in texts?! Imagine: What if those star-crossed lovers Romeo and Juliet had smartphones? A classic is reborn in this fun and funny adaptation of one of Shakespeare’s most famous plays! Two families at war. A boy and a girl in love. A secret marriage gone oh-so-wrong. 3h8. The classics just got a whole lot more interesting. ;) tl;dr A Shakespeare play told through its characters texting with emojis, checking in at certain locations, and updating their relationship statuses. The perfect gift for hip theater lovers and teens. A glossary and cast of characters are included for those who need it. For example: tl;dr means too long; didn’t read.
Download or read book YOLO Juliet written by William Shakespeare and published by Random House Books for Young Readers. This book was released on 2015-05-26 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Romeo and Juliet, one of the greatest love stories ever told . . . in texts?! Imagine: What if those star-crossed lovers Romeo and Juliet had smartphones? A classic is reborn in this fun and funny adaptation of one of Shakespeare’s most famous plays! Two families at war. A boy and a girl in love. A secret marriage gone oh-so-wrong. 3h8. The classics just got a whole lot more interesting. ;) tl;dr A Shakespeare play told through its characters texting with emojis, checking in at certain locations, and updating their relationship statuses. The perfect gift for hip theater lovers and teens. A glossary and cast of characters are included for those who need it. For example: tl;dr means too long; didn’t read.
Author: Sarah Weise
Publisher: Bixa
Published: 2019-03-24
Total Pages: 232
ISBN-13: 9781717836793
DOWNLOAD EBOOKIn InstaBrain, you will learn: - Where they go for different types of content - What draws them in - How they make a buying decision - What keeps them coming back - How to tailor your marketing strategy for this new generation If you don't know this about Generation Z, you'll be out of business before you can say "IG."
Download or read book InstaBrain written by Sarah Weise and published by Bixa. This book was released on 2019-03-24 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: In InstaBrain, you will learn: - Where they go for different types of content - What draws them in - How they make a buying decision - What keeps them coming back - How to tailor your marketing strategy for this new generation If you don't know this about Generation Z, you'll be out of business before you can say "IG."
Author: Mark C. Perna
Publisher: Greenleaf Book Group
Published: 2018-09-18
Total Pages: 240
ISBN-13: 1626345120
DOWNLOAD EBOOKBridge the Gap and Reach the Why Generation If you've ever struggled to motivate the young people in your sphere of influence, Answering Why is the game-changer you've been looking for. From the urgent skills gap crisis to the proven strategies to inspire our youngest generations, Answering Why addresses the burning questions faced by educators, employers, and parents everywhere. Author, CEO, and generational expert Mark C. Perna shares his wide experience and profound success as both a single dad and performance consultant for education and workforce development across North America. Readers will be empowered to: • Embrace the branch-creak crisis moments of life • Make meaningful, productive connections with the Why Generation (anyone under 40 today) • Bring relevance, self-discovery, and passion to the learning process The Why Generation is asking a serious question, and it’s time to answer it. This book will help awaken the incredible potential of young people everywhere and spur them to increased performance on all fronts, so they can make a bigger difference—which is exactly what they want.
Download or read book Answering Why written by Mark C. Perna and published by Greenleaf Book Group. This book was released on 2018-09-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bridge the Gap and Reach the Why Generation If you've ever struggled to motivate the young people in your sphere of influence, Answering Why is the game-changer you've been looking for. From the urgent skills gap crisis to the proven strategies to inspire our youngest generations, Answering Why addresses the burning questions faced by educators, employers, and parents everywhere. Author, CEO, and generational expert Mark C. Perna shares his wide experience and profound success as both a single dad and performance consultant for education and workforce development across North America. Readers will be empowered to: • Embrace the branch-creak crisis moments of life • Make meaningful, productive connections with the Why Generation (anyone under 40 today) • Bring relevance, self-discovery, and passion to the learning process The Why Generation is asking a serious question, and it’s time to answer it. This book will help awaken the incredible potential of young people everywhere and spur them to increased performance on all fronts, so they can make a bigger difference—which is exactly what they want.
