How To Launch A Magazine In This Digital Age

How To Launch A Magazine In This Digital Age

Author: Mary Hogarth

Publisher: A&C Black

Published: 2013-12-19

Total Pages: 233

ISBN-13: 1441161902

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A team of internationally respected scholars identify and explore how philosophical reflections on travelling and landscapes have shaped East Asian aesthetics and religion.


Book Synopsis How To Launch A Magazine In This Digital Age by : Mary Hogarth

Download or read book How To Launch A Magazine In This Digital Age written by Mary Hogarth and published by A&C Black. This book was released on 2013-12-19 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: A team of internationally respected scholars identify and explore how philosophical reflections on travelling and landscapes have shaped East Asian aesthetics and religion.


How to Launch a Magazine in this Digital Age

How to Launch a Magazine in this Digital Age

Author: Mary Hogarth

Publisher: Bloomsbury Publishing USA

Published: 2013-12-19

Total Pages: 233

ISBN-13: 1441111093

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Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide for students and inexperienced editors, detailing the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats. The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.


Book Synopsis How to Launch a Magazine in this Digital Age by : Mary Hogarth

Download or read book How to Launch a Magazine in this Digital Age written by Mary Hogarth and published by Bloomsbury Publishing USA. This book was released on 2013-12-19 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide for students and inexperienced editors, detailing the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats. The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.


Business Strategies for Magazine Publishing

Business Strategies for Magazine Publishing

Author: Mary Hogarth

Publisher: Routledge

Published: 2018-04-17

Total Pages: 176

ISBN-13: 1315464551

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Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalism at Bournemouth University, analyses the historical development of the magazine industry, as well as current and future challenges for publishers, to illustrate different approaches to revenue generation and the maintenance of magazine brands. The book examines the wide-ranging impact of digital technology on how magazine content is consumed, revealing the dramatic consequences for advertising, distribution and marketing strategies. Traditional business models are evaluated alongside new online approaches, and readers will be introduced to the Magazine Publishing Strategic Quadrant, a model created by the author as an alternative to the Business Canvas Model. In addition, in-depth interviews with high-profile industry figureheads and magazine editors, such as Jessica Strawser of Writer’s Digest and former Good Housekeeping Editorial Director Lindsay Nicholson, offer readers an insight into how to produce and monetise online content. These interviews appear alongside exercises and action plans that give readers the opportunity to put what they have learned into practice. With real-world advice and practical activities and resources throughout the book, journalism students and young professionals will find this an essential guide to successfully building a career in the modern magazine industry.


Book Synopsis Business Strategies for Magazine Publishing by : Mary Hogarth

Download or read book Business Strategies for Magazine Publishing written by Mary Hogarth and published by Routledge. This book was released on 2018-04-17 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalism at Bournemouth University, analyses the historical development of the magazine industry, as well as current and future challenges for publishers, to illustrate different approaches to revenue generation and the maintenance of magazine brands. The book examines the wide-ranging impact of digital technology on how magazine content is consumed, revealing the dramatic consequences for advertising, distribution and marketing strategies. Traditional business models are evaluated alongside new online approaches, and readers will be introduced to the Magazine Publishing Strategic Quadrant, a model created by the author as an alternative to the Business Canvas Model. In addition, in-depth interviews with high-profile industry figureheads and magazine editors, such as Jessica Strawser of Writer’s Digest and former Good Housekeeping Editorial Director Lindsay Nicholson, offer readers an insight into how to produce and monetise online content. These interviews appear alongside exercises and action plans that give readers the opportunity to put what they have learned into practice. With real-world advice and practical activities and resources throughout the book, journalism students and young professionals will find this an essential guide to successfully building a career in the modern magazine industry.


Business Start-up in the Digital Age

Business Start-up in the Digital Age

Author: Learn2succeed.com Incorporated

Publisher: Productive Publications

Published: 2015-03-27

Total Pages: 167

ISBN-13: 1552705234

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Helps inventors plus those who want to sell an existing product or find something appropriate. Start a service business. Select a name and legal structure. Home-based business versus commercial and retail leases. Calculate human resource requirements. Online and offline advertising. Set up a Web site to sell online. Calculate the money needed to start. Software for creating a business plan.


Book Synopsis Business Start-up in the Digital Age by : Learn2succeed.com Incorporated

Download or read book Business Start-up in the Digital Age written by Learn2succeed.com Incorporated and published by Productive Publications. This book was released on 2015-03-27 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Helps inventors plus those who want to sell an existing product or find something appropriate. Start a service business. Select a name and legal structure. Home-based business versus commercial and retail leases. Calculate human resource requirements. Online and offline advertising. Set up a Web site to sell online. Calculate the money needed to start. Software for creating a business plan.


Funding Journalism in the Digital Age

Funding Journalism in the Digital Age

Author: Jeff Kaye

Publisher: Peter Lang

Published: 2010

Total Pages: 200

ISBN-13: 9781433106859

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The news media play a vital role in keeping the public informed and maintaining democratic processes. But that essential function has come under threat as emerging technologies and changing social trends, sped up by global economic turmoil, have disrupted traditional business models and practices, creating a financial crisis. Quality journalism is expensive to produce - so how will it survive as current sources of revenue shrink? Funding Journalism in the Digital Age not only explores the current challenges, but also provides a comprehensive look at business models and strategies that could sustain the news industry as it makes the transition from print and broadcast distribution to primarily digital platforms. The authors bring widespread international journalism experience to provide a global perspective on how news organizations are evolving, investigating innovative commercial projects in the United States, United Kingdom, Australia, Norway, South Korea, Singapore and elsewhere.


Book Synopsis Funding Journalism in the Digital Age by : Jeff Kaye

Download or read book Funding Journalism in the Digital Age written by Jeff Kaye and published by Peter Lang. This book was released on 2010 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The news media play a vital role in keeping the public informed and maintaining democratic processes. But that essential function has come under threat as emerging technologies and changing social trends, sped up by global economic turmoil, have disrupted traditional business models and practices, creating a financial crisis. Quality journalism is expensive to produce - so how will it survive as current sources of revenue shrink? Funding Journalism in the Digital Age not only explores the current challenges, but also provides a comprehensive look at business models and strategies that could sustain the news industry as it makes the transition from print and broadcast distribution to primarily digital platforms. The authors bring widespread international journalism experience to provide a global perspective on how news organizations are evolving, investigating innovative commercial projects in the United States, United Kingdom, Australia, Norway, South Korea, Singapore and elsewhere.


The Definitive Guide on How to Launch Your Own Magazine

The Definitive Guide on How to Launch Your Own Magazine

Author: Samir Husni

Publisher:

Published: 2019-09

Total Pages:

ISBN-13: 9780578535623

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Everything you need to launch a print magazine in today's digital age.


Book Synopsis The Definitive Guide on How to Launch Your Own Magazine by : Samir Husni

Download or read book The Definitive Guide on How to Launch Your Own Magazine written by Samir Husni and published by . This book was released on 2019-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything you need to launch a print magazine in today's digital age.


Editing for the Digital Age

Editing for the Digital Age

Author: Thom Lieb

Publisher: CQ Press

Published: 2015-01-14

Total Pages: 201

ISBN-13: 1506307663

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A practical, hands-on guide providing editors and journalists with the tools necessary to ensure that published material is accurate, readable, and complete.


Book Synopsis Editing for the Digital Age by : Thom Lieb

Download or read book Editing for the Digital Age written by Thom Lieb and published by CQ Press. This book was released on 2015-01-14 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, hands-on guide providing editors and journalists with the tools necessary to ensure that published material is accurate, readable, and complete.


Parenting for a Digital Future

Parenting for a Digital Future

Author: Sonia Livingstone

Publisher: Oxford University Press, USA

Published: 2020

Total Pages: 273

ISBN-13: 0190874694

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"In the decades it takes to bring up a child, parents face challenges that are both helped and hindered by the fact that they are living through a period of unprecedented digital innovation. Drawing on extensive research with diverse parents, this book reveals how digital technologies give personal and political parenting struggles a distinctive character, as parents determine how to forge new territory with little precedent, or support. The book reveals the pincer movement of parenting in late modernity. Parents are both more burdened with responsibilities and charged with respecting the agency of their child-leaving much to negotiate in today's "democratic" families. The book charts how parents now often enact authority and values through digital technologies-as "screen time," games, or social media become ways of both being together and setting boundaries. The authors show how digital technologies introduce both valued opportunities and new sources of risk. To light their way, parents comb through the hazy memories of their own childhoods and look toward varied imagined futures. This results in deeply diverse parenting in the present, as parents move between embracing, resisting, or balancing the role of technology in their own and their children's lives. This book moves beyond the panicky headlines to offer a deeply researched exploration of what it means to parent in a period of significant social and technological change. Drawing on qualitative and quantitative research in the United Kingdom, the book offers conclusions and insights relevant to parents, policymakers, educators, and researchers everywhere"--


Book Synopsis Parenting for a Digital Future by : Sonia Livingstone

Download or read book Parenting for a Digital Future written by Sonia Livingstone and published by Oxford University Press, USA. This book was released on 2020 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In the decades it takes to bring up a child, parents face challenges that are both helped and hindered by the fact that they are living through a period of unprecedented digital innovation. Drawing on extensive research with diverse parents, this book reveals how digital technologies give personal and political parenting struggles a distinctive character, as parents determine how to forge new territory with little precedent, or support. The book reveals the pincer movement of parenting in late modernity. Parents are both more burdened with responsibilities and charged with respecting the agency of their child-leaving much to negotiate in today's "democratic" families. The book charts how parents now often enact authority and values through digital technologies-as "screen time," games, or social media become ways of both being together and setting boundaries. The authors show how digital technologies introduce both valued opportunities and new sources of risk. To light their way, parents comb through the hazy memories of their own childhoods and look toward varied imagined futures. This results in deeply diverse parenting in the present, as parents move between embracing, resisting, or balancing the role of technology in their own and their children's lives. This book moves beyond the panicky headlines to offer a deeply researched exploration of what it means to parent in a period of significant social and technological change. Drawing on qualitative and quantitative research in the United Kingdom, the book offers conclusions and insights relevant to parents, policymakers, educators, and researchers everywhere"--


Open Standards and the Digital Age

Open Standards and the Digital Age

Author: Andrew L. Russell

Publisher: Cambridge University Press

Published: 2014-04-28

Total Pages: 325

ISBN-13: 1107039193

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This book answers how openness became the defining principle of the information age, examining the history of information networks.


Book Synopsis Open Standards and the Digital Age by : Andrew L. Russell

Download or read book Open Standards and the Digital Age written by Andrew L. Russell and published by Cambridge University Press. This book was released on 2014-04-28 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book answers how openness became the defining principle of the information age, examining the history of information networks.


The End of Print

The End of Print

Author: Lewis Blackwell

Publisher: Chronicle Books

Published: 2000-10

Total Pages: 195

ISBN-13: 0811830241

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A collection featuring one of the most innovative and controversial of contemporary graphic designers, Carson's career is documented with emphasis on his desire to forge a new aesthetic.


Book Synopsis The End of Print by : Lewis Blackwell

Download or read book The End of Print written by Lewis Blackwell and published by Chronicle Books. This book was released on 2000-10 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection featuring one of the most innovative and controversial of contemporary graphic designers, Carson's career is documented with emphasis on his desire to forge a new aesthetic.