Inside the Mouse

Inside the Mouse

Author: Project on Disney

Publisher: Duke University Press

Published: 1995

Total Pages: 268

ISBN-13: 9780822316244

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Contains critical essays in which the authors, having visited Disney World as individuals and as a group, offer their perspectives on various aspects of the amusement park and its appeal.


Book Synopsis Inside the Mouse by : Project on Disney

Download or read book Inside the Mouse written by Project on Disney and published by Duke University Press. This book was released on 1995 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains critical essays in which the authors, having visited Disney World as individuals and as a group, offer their perspectives on various aspects of the amusement park and its appeal.


Inside Disney

Inside Disney

Author: Eve Zibart

Publisher: Wiley

Published: 1999-11-15

Total Pages: 0

ISBN-13: 9780028632759

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The Unofficial Guides are the "Consumer Reports" of travel guides, offering candid evaluations of their destinations' attractions, hotels, restaurants, shopping, nightlife, sports, and more, all rated and ranked by a team of unbiased inspectors so even the most compulsive planners can be sure they're spending their time and money wisely. Each guide addresses the needs of everyone from families to business travelers, with handy charts that demonstrate how each place stacks up against the competition. Plus, all the details are pulled out so they're extremely easy to scan. Who better than the Unofficial Guides to bring you an behind-the-scenes look at how the Disney empire runs? The essays in this fascinating, completely updated guide reveal how the parks were created, how Walt Disney and his successors have run the company, what it's like to be a Disney character, what imagineering is, and much, much more. If you love Disney and Mickey or pop culture in general, this is the book for you. Other Unofficial Guides to Disney and the rest of the central Florida parks include The Unofficial Guide to Walt Disney World, The Unofficial Guide to Walt Disney World for Grown-Ups, The Unofficial Guide to Walt Disney World with Kids, Mini Mickey, and Beyond Disney: The Unofficial Guide to Universal, Sea World, and the Best of Central Florida.


Book Synopsis Inside Disney by : Eve Zibart

Download or read book Inside Disney written by Eve Zibart and published by Wiley. This book was released on 1999-11-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Unofficial Guides are the "Consumer Reports" of travel guides, offering candid evaluations of their destinations' attractions, hotels, restaurants, shopping, nightlife, sports, and more, all rated and ranked by a team of unbiased inspectors so even the most compulsive planners can be sure they're spending their time and money wisely. Each guide addresses the needs of everyone from families to business travelers, with handy charts that demonstrate how each place stacks up against the competition. Plus, all the details are pulled out so they're extremely easy to scan. Who better than the Unofficial Guides to bring you an behind-the-scenes look at how the Disney empire runs? The essays in this fascinating, completely updated guide reveal how the parks were created, how Walt Disney and his successors have run the company, what it's like to be a Disney character, what imagineering is, and much, much more. If you love Disney and Mickey or pop culture in general, this is the book for you. Other Unofficial Guides to Disney and the rest of the central Florida parks include The Unofficial Guide to Walt Disney World, The Unofficial Guide to Walt Disney World for Grown-Ups, The Unofficial Guide to Walt Disney World with Kids, Mini Mickey, and Beyond Disney: The Unofficial Guide to Universal, Sea World, and the Best of Central Florida.


Inside the Dream

Inside the Dream

Author: Katherine & Richard Greene

Publisher: Disney Editions

Published: 2001-09-24

Total Pages: 0

ISBN-13: 9780786853502

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A stunning, elaborately illustrated biography of the man who had an immeasurable impact upon American culture. This timely biography, told through the captivating and vivid words of those who knew, and studied Walt Disney, provides the most revelatory protrait to date of the man who has become an icon of American culture. More than 70 men and women were interviewed, including friends, employees, and historians, adversaries and rivals, and, most especially, family members, who add a special "private" contest to a very public work.


Book Synopsis Inside the Dream by : Katherine & Richard Greene

Download or read book Inside the Dream written by Katherine & Richard Greene and published by Disney Editions. This book was released on 2001-09-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A stunning, elaborately illustrated biography of the man who had an immeasurable impact upon American culture. This timely biography, told through the captivating and vivid words of those who knew, and studied Walt Disney, provides the most revelatory protrait to date of the man who has become an icon of American culture. More than 70 men and women were interviewed, including friends, employees, and historians, adversaries and rivals, and, most especially, family members, who add a special "private" contest to a very public work.


The Unofficial Disney Companion

The Unofficial Disney Companion

Author: Eve Zibart

Publisher: Wiley

Published: 1997

Total Pages: 244

ISBN-13:

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This first reader's companion to the country's number-one tourist destinationby the authors of "The Unofficial Guide to Walt Disney World" takes a look atthe vision and operation of the Disney empire, including anecdotal backgroundinformation about the park and about Walt Disney himself.


Book Synopsis The Unofficial Disney Companion by : Eve Zibart

Download or read book The Unofficial Disney Companion written by Eve Zibart and published by Wiley. This book was released on 1997 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This first reader's companion to the country's number-one tourist destinationby the authors of "The Unofficial Guide to Walt Disney World" takes a look atthe vision and operation of the Disney empire, including anecdotal backgroundinformation about the park and about Walt Disney himself.


Inside the Whimsy Works

Inside the Whimsy Works

Author: Jimmy Johnson

Publisher: Univ. Press of Mississippi

Published: 2014-01-23

Total Pages: 215

ISBN-13: 1617039306

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The extraordinary story of the rise of the Disney executive most responsible for the success of Walt Disney Records


Book Synopsis Inside the Whimsy Works by : Jimmy Johnson

Download or read book Inside the Whimsy Works written by Jimmy Johnson and published by Univ. Press of Mississippi. This book was released on 2014-01-23 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The extraordinary story of the rise of the Disney executive most responsible for the success of Walt Disney Records


Inside the Disney Marketing Machine

Inside the Disney Marketing Machine

Author: Lorraine Santoli

Publisher:

Published: 2015-07-07

Total Pages: 184

ISBN-13: 9781941500484

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The Secrets of Disney's Success Disney's former Director of Corporate Synergy, Lorraine Santoli, gives a first-person, behind-the-scenes account of how she and her colleagues spearheaded Disney's financial and cultural recovery during the Michael Eisner and Frank Wells era. When Santoli left NBC to join the Disney team, the studio that Walt built was in a rut. Its leadership was weak, its films forgettable. The arrival of Eisner and Wells brought revolutionary change to how the company operated and, more important, how it marketed its products. The word of the day: synergy. In Inside the Disney Marketing Machine, Santoli shows you what it was like to reshape a faltering company into today's media juggernaut. Her enlightening anecdotes and stories, along with exclusive contributions from senior Disney management, include: Coming up with creative marketing campaigns that led to big box office for new Disney films and a surge in theme park attendance Carrying out Eisner's directive to bring synergy to every division in the company Creating the tools that underpin Disney's amazing success in cross-promoting its products, from films to theme parks Collaborating with celebrities, national media, and Disney's movers-and-shakers to put the Mouse back on top Come inside the world's most powerful marketing machine and see how Disney really makes its magic!


Book Synopsis Inside the Disney Marketing Machine by : Lorraine Santoli

Download or read book Inside the Disney Marketing Machine written by Lorraine Santoli and published by . This book was released on 2015-07-07 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Secrets of Disney's Success Disney's former Director of Corporate Synergy, Lorraine Santoli, gives a first-person, behind-the-scenes account of how she and her colleagues spearheaded Disney's financial and cultural recovery during the Michael Eisner and Frank Wells era. When Santoli left NBC to join the Disney team, the studio that Walt built was in a rut. Its leadership was weak, its films forgettable. The arrival of Eisner and Wells brought revolutionary change to how the company operated and, more important, how it marketed its products. The word of the day: synergy. In Inside the Disney Marketing Machine, Santoli shows you what it was like to reshape a faltering company into today's media juggernaut. Her enlightening anecdotes and stories, along with exclusive contributions from senior Disney management, include: Coming up with creative marketing campaigns that led to big box office for new Disney films and a surge in theme park attendance Carrying out Eisner's directive to bring synergy to every division in the company Creating the tools that underpin Disney's amazing success in cross-promoting its products, from films to theme parks Collaborating with celebrities, national media, and Disney's movers-and-shakers to put the Mouse back on top Come inside the world's most powerful marketing machine and see how Disney really makes its magic!


The Disney Monorail

The Disney Monorail

Author: Jeff Kurtti

Publisher: Disney Editions

Published: 2020-07-28

Total Pages: 0

ISBN-13: 9781484737675

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All aboard a lavish visual celebration of one of Disney's most iconic and beloved creations: the Disney Monorail. Through a lively and succinct narrative and a stunning collection of unique historical photographs and rare concept and development art (much of it never before published) readers will be transported through the imagination of one of the great twentieth century geniuses, and into a future where yesterday's dreams are tomorrow's realities! Walt Disney is renowned as a cartoonist, filmmaker, showman, and entertainment icon. But he was also a far-sighted futurist, a transportation buff with practical roots in the past, and visionary sights set on the future. In imagining his Disneyland park, Walt saw it not only as a destination for diversion and entertainment, but also as a means of presenting practical demonstrations of new ideas and new technology with real-world applications. As Walt said, "Tomorrow offers new frontiers in science, adventure, and ideals: the Atomic Age . . . the challenge of outer space . . . and the hope for a peaceful and unified world." In The Disney Monorail: Imagineering a Highway in the Sky, readers will discover the parallel stories of the development of a new form of transportation and the evolution of Walt's prophetic creative mind, which resulted in the first daily operating monorail in the Western Hemisphere. From that day in June 1959, this mid-century modern marvel has captured the hearts and imaginations not only of theme park and Disney fans everywhere. It has also inspired, as Walt had hoped, the creation of working monorails in practical transit applications in varied locations all around the world.


Book Synopsis The Disney Monorail by : Jeff Kurtti

Download or read book The Disney Monorail written by Jeff Kurtti and published by Disney Editions. This book was released on 2020-07-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: All aboard a lavish visual celebration of one of Disney's most iconic and beloved creations: the Disney Monorail. Through a lively and succinct narrative and a stunning collection of unique historical photographs and rare concept and development art (much of it never before published) readers will be transported through the imagination of one of the great twentieth century geniuses, and into a future where yesterday's dreams are tomorrow's realities! Walt Disney is renowned as a cartoonist, filmmaker, showman, and entertainment icon. But he was also a far-sighted futurist, a transportation buff with practical roots in the past, and visionary sights set on the future. In imagining his Disneyland park, Walt saw it not only as a destination for diversion and entertainment, but also as a means of presenting practical demonstrations of new ideas and new technology with real-world applications. As Walt said, "Tomorrow offers new frontiers in science, adventure, and ideals: the Atomic Age . . . the challenge of outer space . . . and the hope for a peaceful and unified world." In The Disney Monorail: Imagineering a Highway in the Sky, readers will discover the parallel stories of the development of a new form of transportation and the evolution of Walt's prophetic creative mind, which resulted in the first daily operating monorail in the Western Hemisphere. From that day in June 1959, this mid-century modern marvel has captured the hearts and imaginations not only of theme park and Disney fans everywhere. It has also inspired, as Walt had hoped, the creation of working monorails in practical transit applications in varied locations all around the world.


One Day at Disney

One Day at Disney

Author: Bruce Steele

Publisher: Disney Electronic Content

Published: 2020-02-11

Total Pages: 226

ISBN-13: 1368066607

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One Day at Disney is an ambitious and bold global event that will showcase unique stories capturing a typical day of magic makers around the world. The project will feature authentic, unplanned moments and cast members that bring just as much joy and “magic” to our guests as our content and experiences do.


Book Synopsis One Day at Disney by : Bruce Steele

Download or read book One Day at Disney written by Bruce Steele and published by Disney Electronic Content. This book was released on 2020-02-11 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: One Day at Disney is an ambitious and bold global event that will showcase unique stories capturing a typical day of magic makers around the world. The project will feature authentic, unplanned moments and cast members that bring just as much joy and “magic” to our guests as our content and experiences do.


Inside the Magic Kingdom

Inside the Magic Kingdom

Author: Thomas K. Connellan

Publisher: Wildcat Publishing Company

Published: 1997

Total Pages: 216

ISBN-13:

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Now an insider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way.


Book Synopsis Inside the Magic Kingdom by : Thomas K. Connellan

Download or read book Inside the Magic Kingdom written by Thomas K. Connellan and published by Wildcat Publishing Company. This book was released on 1997 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now an insider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way.


Holiday Magic at the Disney Parks

Holiday Magic at the Disney Parks

Author: Graham Allan

Publisher: Disney Editions

Published: 2020-08-25

Total Pages: 0

ISBN-13: 9781484747018

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The autumn and winter holidays are more than individual, celebrated feasts; they are an exceptional concoction of feelings, dreams, hopes, reawakened memories, and (perhaps more than at any other time of year) a renewal of traditions. Sounds a bit like the Disney theme park experience already, doesn't it? Disney magic and holiday enchantment blend smoothly, and the result has delighted guests for decades. This spectacular oversized coffee table book offers visual storytelling at its best. More than 1,800 photographs (more than half of them taken just for this book) showcase Disney's key locations filled with special holiday menu offerings, the big biggest parade and stage productions and nighttime spectacles, the tiniest decorating details from amazing artists and designers, and of course the most significant historical holiday events. A harmonic trio of researchers, writers, and photographers logged more than 150,000 miles in visiting every Disney park and resort across the globe, personally documenting the holiday installations through fifty-five thousand photographs and, wherever possible, meeting the talented and endlessly passionate artisans behind it all. With twelve theme parks and dozens of resorts, plus numerous cruise ships, dining and shopping districts, and more than six decades of holiday experiences, there're a lot of pumpkin treatments and ornate trees to reflect upon. (The smallest holiday tree at a Disney property is just four inches high, while very tallest ever put up was seventy feet.) Every parade or show requires dozens (sometimes hundreds) of creative magicians both onstage and off. And each decoration is chosen carefully to fit within a story and is placed on its tree or garland by craftspeople backstage. The decor is installed onstage, maintained, and, ultimately, de-installed and disassembled by small armies of technicians before it is once again cleaned, prepared, and stored in vast warehouses for the next year's use. The stories and contributions from so many unsung employees (usually working hard at hours of the night when so many people are asleep) fill these pages, along with the joys of Halloween, Christmas, Hanukkah, and New Year celebrations. Time to join the party!


Book Synopsis Holiday Magic at the Disney Parks by : Graham Allan

Download or read book Holiday Magic at the Disney Parks written by Graham Allan and published by Disney Editions. This book was released on 2020-08-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The autumn and winter holidays are more than individual, celebrated feasts; they are an exceptional concoction of feelings, dreams, hopes, reawakened memories, and (perhaps more than at any other time of year) a renewal of traditions. Sounds a bit like the Disney theme park experience already, doesn't it? Disney magic and holiday enchantment blend smoothly, and the result has delighted guests for decades. This spectacular oversized coffee table book offers visual storytelling at its best. More than 1,800 photographs (more than half of them taken just for this book) showcase Disney's key locations filled with special holiday menu offerings, the big biggest parade and stage productions and nighttime spectacles, the tiniest decorating details from amazing artists and designers, and of course the most significant historical holiday events. A harmonic trio of researchers, writers, and photographers logged more than 150,000 miles in visiting every Disney park and resort across the globe, personally documenting the holiday installations through fifty-five thousand photographs and, wherever possible, meeting the talented and endlessly passionate artisans behind it all. With twelve theme parks and dozens of resorts, plus numerous cruise ships, dining and shopping districts, and more than six decades of holiday experiences, there're a lot of pumpkin treatments and ornate trees to reflect upon. (The smallest holiday tree at a Disney property is just four inches high, while very tallest ever put up was seventy feet.) Every parade or show requires dozens (sometimes hundreds) of creative magicians both onstage and off. And each decoration is chosen carefully to fit within a story and is placed on its tree or garland by craftspeople backstage. The decor is installed onstage, maintained, and, ultimately, de-installed and disassembled by small armies of technicians before it is once again cleaned, prepared, and stored in vast warehouses for the next year's use. The stories and contributions from so many unsung employees (usually working hard at hours of the night when so many people are asleep) fill these pages, along with the joys of Halloween, Christmas, Hanukkah, and New Year celebrations. Time to join the party!