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Loaded with examples, this book is for anyone interested in learning how to use SAS software for market research. It focuses on ways to help you analyze your market, enabling you to perform random sampling, create survey forms and manage survey data, analyze qualitative frequency data, write tabular reports and produce plots, charts, and maps, perform basic statistical analysis including regression, and access database tables and files.
Book Synopsis Introduction to Market Research Using the SAS System by :
Download or read book Introduction to Market Research Using the SAS System written by and published by SAS Press. This book was released on 1994 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Loaded with examples, this book is for anyone interested in learning how to use SAS software for market research. It focuses on ways to help you analyze your market, enabling you to perform random sampling, create survey forms and manage survey data, analyze qualitative frequency data, write tabular reports and produce plots, charts, and maps, perform basic statistical analysis including regression, and access database tables and files.
Book Synopsis Marketing Research by : James Dockery
Download or read book Marketing Research written by James Dockery and published by . This book was released on 1996 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Research written by and published by . This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Research Methods in the SAS System by : Warren F. Kuhfeld
Download or read book Marketing Research Methods in the SAS System written by Warren F. Kuhfeld and published by . This book was released on 1994 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Second Edition SAS® PROGRAMMING FOR RESEARCHERS AND SOCIAL SCIENTISTS By PAUL E. SPECTOR, University of South Florida University of South Florida "Just what the novice SAS programmer needs, particularly those who have no real programming experience. For example, branching is one of the more difficult programming commands for students to implement and the author does an excellent job of explaining this topic clearly and at a basic level. A big plus is the Common Errors section since students will definitely encounter errors." a?Robert Pavur, Management Science, University of North Texas The book that won accolades from thousands has been completely revised! Taking a problem solving approach that focuses on common programming tasks that social scientists encounter in doing data analysis, Spector uses sample programs and examples from social science problems to show readers how to write orderly programs and avoid excessive and disorganized branching. He provides readers with a three-step approach (preplanning, writing the program, and debugging) and tips about helpful features and practices as well as how to avoid certain pitfalls. "Spector has done an excellent job in explaining a somewhat difficult topic in a clear and concise manner. I like the fact that screen captures are included. It allows students to better follow what is being described in the book in relation to what is on the screen." a?Philip Craiger, Computer Science, University of Nebraska, Omaha ThisA bookA provides readers with even more practical tips and advice. New features in this edition include: *New sections on debugging in each chapter that provide advice about common errors *End of chapter Debugging Exercises that offer readers the chance to practice spotting the errors in the sample programs *New section in Chapter 1 on how to use the interface, including how to work with three separate windows, where to write the program, executing the program, managing the program files, and using the F key *Five new appendices, including a Glossary of Programming Terms, A Summary of SAS Language Statements, A Summary of SAS PROCs, Information Sources for SAS PROCs, and Corrections for the Debugging Exercises *Plus, a link to Spector's online SAS course! Appropriate for readers with little or no knowledge of the SAS language, this book will enable readers to run each example, adapt the examples to real problems that the reader may have, and create a program. "A solid introduction to programming in SAS, with a good, brief explanation of how that process differs from the usual point-and-click of Windows-based software such as SPSS and a spreadsheet. Even uninformed students can use it as a guide to creating SAS datasets, manipulating them, and writing programs in the SAS language that will produce all manner of statistical results." a?James P. Whittenburg, History, College of William & Mary A "Bridges the gap between programming syntax and programming applications. In contrast to other books on SAS programming, this book combines a clear explanation of the SAS language with a problem-solving approach to writing a SAS program. It provides the novice programmer with a useful and meaningful model for solving the types of programming problems encountered by re
Book Synopsis SAS Programming for Researchers and Social Scientists by : Paul E. Spector
Download or read book SAS Programming for Researchers and Social Scientists written by Paul E. Spector and published by SAGE. This book was released on 2001-04-20 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Second Edition SAS® PROGRAMMING FOR RESEARCHERS AND SOCIAL SCIENTISTS By PAUL E. SPECTOR, University of South Florida University of South Florida "Just what the novice SAS programmer needs, particularly those who have no real programming experience. For example, branching is one of the more difficult programming commands for students to implement and the author does an excellent job of explaining this topic clearly and at a basic level. A big plus is the Common Errors section since students will definitely encounter errors." a?Robert Pavur, Management Science, University of North Texas The book that won accolades from thousands has been completely revised! Taking a problem solving approach that focuses on common programming tasks that social scientists encounter in doing data analysis, Spector uses sample programs and examples from social science problems to show readers how to write orderly programs and avoid excessive and disorganized branching. He provides readers with a three-step approach (preplanning, writing the program, and debugging) and tips about helpful features and practices as well as how to avoid certain pitfalls. "Spector has done an excellent job in explaining a somewhat difficult topic in a clear and concise manner. I like the fact that screen captures are included. It allows students to better follow what is being described in the book in relation to what is on the screen." a?Philip Craiger, Computer Science, University of Nebraska, Omaha ThisA bookA provides readers with even more practical tips and advice. New features in this edition include: *New sections on debugging in each chapter that provide advice about common errors *End of chapter Debugging Exercises that offer readers the chance to practice spotting the errors in the sample programs *New section in Chapter 1 on how to use the interface, including how to work with three separate windows, where to write the program, executing the program, managing the program files, and using the F key *Five new appendices, including a Glossary of Programming Terms, A Summary of SAS Language Statements, A Summary of SAS PROCs, Information Sources for SAS PROCs, and Corrections for the Debugging Exercises *Plus, a link to Spector's online SAS course! Appropriate for readers with little or no knowledge of the SAS language, this book will enable readers to run each example, adapt the examples to real problems that the reader may have, and create a program. "A solid introduction to programming in SAS, with a good, brief explanation of how that process differs from the usual point-and-click of Windows-based software such as SPSS and a spreadsheet. Even uninformed students can use it as a guide to creating SAS datasets, manipulating them, and writing programs in the SAS language that will produce all manner of statistical results." a?James P. Whittenburg, History, College of William & Mary A "Bridges the gap between programming syntax and programming applications. In contrast to other books on SAS programming, this book combines a clear explanation of the SAS language with a problem-solving approach to writing a SAS program. It provides the novice programmer with a useful and meaningful model for solving the types of programming problems encountered by re
Book Synopsis Marketing Research Methods in the SAS System by : Warren F. Kuhfeld
Download or read book Marketing Research Methods in the SAS System written by Warren F. Kuhfeld and published by . This book was released on 1996 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
With the powerful interactive and visual functionality of JMP, you can dynamically analyze market data to transform it into actionable and useful information with clear, concise, and insightful reports and displays. Market Data Analysis Using JMP is a unique example-driven book because it has a specific application focus: market data analysis. A working knowledge of JMP will help you turn your market data into vital knowledge that will help you succeed in a highly competitive, fast-moving, and dynamic business world. This book can be used as a stand-alone resource for working professionals, or as a supplement to a business school course in market data research. Anyone who works with market data will benefit from reading and studying this book, then using JMP to apply the dynamic analytical concepts to their market data. After reading this book, you will be able to quickly and effortlessly use JMP to: prepare market data for analysis use and interpret sophisticated statistical methods build choice models estimate regression models to turn data into useful and actionable information Market Data Analysis Using JMP will teach you how to use dynamic graphics to illustrate your market data analysis and explore the vast possibilities that your data can offer!
Book Synopsis Market Data Analysis Using JMP by : Walter R. Paczkowski
Download or read book Market Data Analysis Using JMP written by Walter R. Paczkowski and published by SAS Institute. This book was released on 2016-12-19 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the powerful interactive and visual functionality of JMP, you can dynamically analyze market data to transform it into actionable and useful information with clear, concise, and insightful reports and displays. Market Data Analysis Using JMP is a unique example-driven book because it has a specific application focus: market data analysis. A working knowledge of JMP will help you turn your market data into vital knowledge that will help you succeed in a highly competitive, fast-moving, and dynamic business world. This book can be used as a stand-alone resource for working professionals, or as a supplement to a business school course in market data research. Anyone who works with market data will benefit from reading and studying this book, then using JMP to apply the dynamic analytical concepts to their market data. After reading this book, you will be able to quickly and effortlessly use JMP to: prepare market data for analysis use and interpret sophisticated statistical methods build choice models estimate regression models to turn data into useful and actionable information Market Data Analysis Using JMP will teach you how to use dynamic graphics to illustrate your market data analysis and explore the vast possibilities that your data can offer!
Many marketing researchers, companies and business schools need to use statistical procedures and accurately interpret the result, that's why the SAS® Enterprise Guide software, which uses a user-friendly drag-and-drop menu to extract statistical information, is so popular. Marketing Research with SAS Enterprise Guide includes 236 screen shots to provide a detailed explanation of the SAS® Enterprise Guide software. Based on a step-by-step approach and real managerial situations, it guides the reader to an understanding of the use of statistical methods. It demonstrates ways of extracting information, collating it to provide reliable knowledge, and how to use these insights to solve day-to-day business and research problems. SAS ® offers a stand-alone marketing research tool by means of the SAS® OnDemand Enterprise Guide solution for academics and business professionals. This straightforward, pragmatic reference manual will help: -
Book Synopsis Marketing Research with SAS Enterprise Guide by : Kristof Coussement
Download or read book Marketing Research with SAS Enterprise Guide written by Kristof Coussement and published by Routledge. This book was released on 2017-03-02 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many marketing researchers, companies and business schools need to use statistical procedures and accurately interpret the result, that's why the SAS® Enterprise Guide software, which uses a user-friendly drag-and-drop menu to extract statistical information, is so popular. Marketing Research with SAS Enterprise Guide includes 236 screen shots to provide a detailed explanation of the SAS® Enterprise Guide software. Based on a step-by-step approach and real managerial situations, it guides the reader to an understanding of the use of statistical methods. It demonstrates ways of extracting information, collating it to provide reliable knowledge, and how to use these insights to solve day-to-day business and research problems. SAS ® offers a stand-alone marketing research tool by means of the SAS® OnDemand Enterprise Guide solution for academics and business professionals. This straightforward, pragmatic reference manual will help: -
Discover the power of mixed models with SAS. Mixed models—now the mainstream vehicle for analyzing most research data—are part of the core curriculum in most master’s degree programs in statistics and data science. In a single volume, this book updates both SAS® for Linear Models, Fourth Edition, and SAS® for Mixed Models, Second Edition, covering the latest capabilities for a variety of applications featuring the SAS GLIMMIX and MIXED procedures. Written for instructors of statistics, graduate students, scientists, statisticians in business or government, and other decision makers, SAS® for Mixed Models is the perfect entry for those with a background in two-way analysis of variance, regression, and intermediate-level use of SAS. This book expands coverage of mixed models for non-normal data and mixed-model-based precision and power analysis, including the following topics: Random-effect-only and random-coefficients models Multilevel, split-plot, multilocation, and repeated measures models Hierarchical models with nested random effects Analysis of covariance models Generalized linear mixed models This book is part of the SAS Press program.
Book Synopsis SAS for Mixed Models by : Walter W. Stroup
Download or read book SAS for Mixed Models written by Walter W. Stroup and published by SAS Institute. This book was released on 2018-12-12 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the power of mixed models with SAS. Mixed models—now the mainstream vehicle for analyzing most research data—are part of the core curriculum in most master’s degree programs in statistics and data science. In a single volume, this book updates both SAS® for Linear Models, Fourth Edition, and SAS® for Mixed Models, Second Edition, covering the latest capabilities for a variety of applications featuring the SAS GLIMMIX and MIXED procedures. Written for instructors of statistics, graduate students, scientists, statisticians in business or government, and other decision makers, SAS® for Mixed Models is the perfect entry for those with a background in two-way analysis of variance, regression, and intermediate-level use of SAS. This book expands coverage of mixed models for non-normal data and mixed-model-based precision and power analysis, including the following topics: Random-effect-only and random-coefficients models Multilevel, split-plot, multilocation, and repeated measures models Hierarchical models with nested random effects Analysis of covariance models Generalized linear mixed models This book is part of the SAS Press program.
This accessible, practice-oriented and compact text provides a hands-on introduction to the principles of market research. Using the market research process as a framework, the authors explain how to collect and describe the necessary data and present the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis, and cluster analysis. An explanation is provided of the theoretical choices a market researcher has to make with regard to each technique, as well as how these are translated into actions in IBM SPSS Statistics. This includes a discussion of what the outputs mean and how they should be interpreted from a market research perspective. Each chapter concludes with a case study that illustrates the process based on real-world data. A comprehensive web appendix includes additional analysis techniques, datasets, video files and case studies. Several mobile tags in the text allow readers to quickly browse related web content using a mobile device.
Book Synopsis A Concise Guide to Market Research by : Erik Mooi
Download or read book A Concise Guide to Market Research written by Erik Mooi and published by Springer Science & Business Media. This book was released on 2011-02-01 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible, practice-oriented and compact text provides a hands-on introduction to the principles of market research. Using the market research process as a framework, the authors explain how to collect and describe the necessary data and present the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis, and cluster analysis. An explanation is provided of the theoretical choices a market researcher has to make with regard to each technique, as well as how these are translated into actions in IBM SPSS Statistics. This includes a discussion of what the outputs mean and how they should be interpreted from a market research perspective. Each chapter concludes with a case study that illustrates the process based on real-world data. A comprehensive web appendix includes additional analysis techniques, datasets, video files and case studies. Several mobile tags in the text allow readers to quickly browse related web content using a mobile device.
