Media and Communication Research Methods

Media and Communication Research Methods

Author: Anders Hansen

Publisher: Bloomsbury Publishing

Published: 2018-09-12

Total Pages: 462

ISBN-13: 1350306649

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This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.


Book Synopsis Media and Communication Research Methods by : Anders Hansen

Download or read book Media and Communication Research Methods written by Anders Hansen and published by Bloomsbury Publishing. This book was released on 2018-09-12 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.

Media and Communication Research

Media and Communication Research

Author: Arthur Asa Berger

Publisher: SAGE

Published: 2000-03-21

Total Pages: 324

ISBN-13: 9780761918530

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In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.


Book Synopsis Media and Communication Research by : Arthur Asa Berger

Download or read book Media and Communication Research written by Arthur Asa Berger and published by SAGE. This book was released on 2000-03-21 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.

Understanding Communication Research Methods

Understanding Communication Research Methods

Author: Stephen M. Croucher

Publisher: Routledge

Published: 2014-10-17

Total Pages: 377

ISBN-13: 1135053626

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Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about research methods and a guide to actually conduct research themselves. Examining quantitative, qualitative, and critical research methods, the textbook helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book defines all the main research traditions, illustrates key methods used in communication research, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action.


Book Synopsis Understanding Communication Research Methods by : Stephen M. Croucher

Download or read book Understanding Communication Research Methods written by Stephen M. Croucher and published by Routledge. This book was released on 2014-10-17 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about research methods and a guide to actually conduct research themselves. Examining quantitative, qualitative, and critical research methods, the textbook helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book defines all the main research traditions, illustrates key methods used in communication research, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action.

A Handbook of Media and Communication Research

A Handbook of Media and Communication Research

Author: Klaus Bruhn Jensen

Publisher: Routledge

Published: 2013-04-15

Total Pages: 353

ISBN-13: 1134590008

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This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.


Book Synopsis A Handbook of Media and Communication Research by : Klaus Bruhn Jensen

Download or read book A Handbook of Media and Communication Research written by Klaus Bruhn Jensen and published by Routledge. This book was released on 2013-04-15 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.

Media and Communication Research Methods

Media and Communication Research Methods

Author: Arthur Asa Berger

Publisher: SAGE

Published: 2011

Total Pages: 361

ISBN-13: 1412987776

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In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humour - to update and enhance this must-have introductory text. Combining both qualitative and quantitative research methods, the book covers the topics thoroughly and is clearly written and engaging. This book is ideal for beginning research students both at the graduate and undergraduate level because it is clear, concise, and accompanied by many detailed examples.


Book Synopsis Media and Communication Research Methods by : Arthur Asa Berger

Download or read book Media and Communication Research Methods written by Arthur Asa Berger and published by SAGE. This book was released on 2011 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humour - to update and enhance this must-have introductory text. Combining both qualitative and quantitative research methods, the book covers the topics thoroughly and is clearly written and engaging. This book is ideal for beginning research students both at the graduate and undergraduate level because it is clear, concise, and accompanied by many detailed examples.

Mass Communication Research Methods

Mass Communication Research Methods

Author: Anders Hansen

Publisher: SAGE Publications Limited

Published: 2009-02-03

Total Pages: 448

ISBN-13:

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This essential set brings together leading articles on the three major domains of the communication process: 1) Institutions/Organisations/Production; 2) Content/Representation; and 3) Audiences/Consumption.


Book Synopsis Mass Communication Research Methods by : Anders Hansen

Download or read book Mass Communication Research Methods written by Anders Hansen and published by SAGE Publications Limited. This book was released on 2009-02-03 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential set brings together leading articles on the three major domains of the communication process: 1) Institutions/Organisations/Production; 2) Content/Representation; and 3) Audiences/Consumption.

Media and Communication Research

Media and Communication Research

Author: Arthur Asa Berger

Publisher: SAGE Publications, Incorporated

Published: 2000-03-21

Total Pages: 324

ISBN-13:

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In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.


Book Synopsis Media and Communication Research by : Arthur Asa Berger

Download or read book Media and Communication Research written by Arthur Asa Berger and published by SAGE Publications, Incorporated. This book was released on 2000-03-21 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.

A Handbook of Media and Communication Research

A Handbook of Media and Communication Research

Author: Klaus Bruhn Jensen

Publisher: Routledge

Published: 2013-03

Total Pages: 449

ISBN-13: 1136597654

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This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.


Book Synopsis A Handbook of Media and Communication Research by : Klaus Bruhn Jensen

Download or read book A Handbook of Media and Communication Research written by Klaus Bruhn Jensen and published by Routledge. This book was released on 2013-03 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.

Media and Communication Research Methods

Media and Communication Research Methods

Author: Anders Hansen

Publisher: Bloomsbury Publishing

Published: 2018-09-12

Total Pages: 314

ISBN-13: 1137589647

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This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.


Book Synopsis Media and Communication Research Methods by : Anders Hansen

Download or read book Media and Communication Research Methods written by Anders Hansen and published by Bloomsbury Publishing. This book was released on 2018-09-12 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.

Mass Communication Research Methods

Mass Communication Research Methods

Author: Anders Hansen

Publisher: NYU Press

Published: 1998-06

Total Pages: 359

ISBN-13: 081473572X

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Introduces key research methods and approaches used in the study of mass communication and media, for students in communications, media and cultural studies, and other social science disciplines. After an overview of research principles, coverage includes participant observation, archival research, content analysis, surveys, and computer-assisted handling and analysis of data. The development and application of each method is described, and examples of research instruments are given. Annotation copyrighted by Book News, Inc., Portland, OR


Book Synopsis Mass Communication Research Methods by : Anders Hansen

Download or read book Mass Communication Research Methods written by Anders Hansen and published by NYU Press. This book was released on 1998-06 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces key research methods and approaches used in the study of mass communication and media, for students in communications, media and cultural studies, and other social science disciplines. After an overview of research principles, coverage includes participant observation, archival research, content analysis, surveys, and computer-assisted handling and analysis of data. The development and application of each method is described, and examples of research instruments are given. Annotation copyrighted by Book News, Inc., Portland, OR