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The man behind Mikkeller brewery offers his guide to the best beers. Discover how he got started in the business, and learn about the ever-growing Nordic beer revolution with its fascinating origins. Then find out everything you have ever wanted to know about this highly versatile drink with an in-depth look at various beer types and the intrinsic differences between them. Drawing on his years of experimenting with tastes, textures and techniques in the art of beer brewing, Mikkel offers you his own extraordinary insights into the processes behind your favourite beers. Starting with the basics, discover how to make beer at home with easy-to-follow recipes that cover many of the sought-after brews that Mikkeller and his friends have become known for. In addition to this, learn about how to taste beer and understand its flavours. With a chapter dedicated to food, Mikkel offers an alternative to wine with meals and teaches us which beers work best with what foods, as well as providing us with a few tasty recipes of his own.
Book Synopsis Mikkeller's Book of Beer by : Mikkel Borg Bjergso
Download or read book Mikkeller's Book of Beer written by Mikkel Borg Bjergso and published by Jacqui Small. This book was released on 2015-04-01 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: The man behind Mikkeller brewery offers his guide to the best beers. Discover how he got started in the business, and learn about the ever-growing Nordic beer revolution with its fascinating origins. Then find out everything you have ever wanted to know about this highly versatile drink with an in-depth look at various beer types and the intrinsic differences between them. Drawing on his years of experimenting with tastes, textures and techniques in the art of beer brewing, Mikkel offers you his own extraordinary insights into the processes behind your favourite beers. Starting with the basics, discover how to make beer at home with easy-to-follow recipes that cover many of the sought-after brews that Mikkeller and his friends have become known for. In addition to this, learn about how to taste beer and understand its flavours. With a chapter dedicated to food, Mikkel offers an alternative to wine with meals and teaches us which beers work best with what foods, as well as providing us with a few tasty recipes of his own.
Brewing Better Beer is a comprehensive look at technical, practical and creative homebrewing advice from Gordon Strong, three-time winner of the coveted National Homebrew Competition Ninkasi Award. Discover techniques, philosophy, recipes and tips that will help you take your homebrew to the next level.
Book Synopsis Brewing Better Beer by : Gordon Strong
Download or read book Brewing Better Beer written by Gordon Strong and published by Brewers Publications. This book was released on 2011-05-16 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brewing Better Beer is a comprehensive look at technical, practical and creative homebrewing advice from Gordon Strong, three-time winner of the coveted National Homebrew Competition Ninkasi Award. Discover techniques, philosophy, recipes and tips that will help you take your homebrew to the next level.
A delightful gift for any discerning beer drinker, this shaped book features 50 of the world's best brews from Adams Broadside in the UK to US classics such as Bear Republic Racer 5 IPA and Sierra Nevada Bigfoot and the unmissable German lagers and wheat beers that include Ayinger Celebrator and Schneider Weisse. For each beer, a shaped bottle image is accompanied by detailed tasting notes and a list of other similar beers to try. Beers range from best bitters and IPAs to stouts and porters, Trappist ales and oak-aged brown ales to lagers and wheat beers. The author, Adrian Tierney-Jones, is an award-winning beer writer.
Book Synopsis World Bottled Beers by : Adrian Tierney- Jones
Download or read book World Bottled Beers written by Adrian Tierney- Jones and published by Jacqui Small. This book was released on 2014-11-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A delightful gift for any discerning beer drinker, this shaped book features 50 of the world's best brews from Adams Broadside in the UK to US classics such as Bear Republic Racer 5 IPA and Sierra Nevada Bigfoot and the unmissable German lagers and wheat beers that include Ayinger Celebrator and Schneider Weisse. For each beer, a shaped bottle image is accompanied by detailed tasting notes and a list of other similar beers to try. Beers range from best bitters and IPAs to stouts and porters, Trappist ales and oak-aged brown ales to lagers and wheat beers. The author, Adrian Tierney-Jones, is an award-winning beer writer.
Lager - it's both the world's most loved and most maligned of beers, enjoyed by billions the world over but often sneered at by beer aficionados. But lager is much more than just generic brands. The history of styles of lager around the world is a fascinating one, full of urban myth and legend. Did you know pilsner's forebears were spawned by industrial espionage (involving syringes in umbrellas to steal yeast samples)? Or that the world-famous Louis Pasteur played a huge role in ensuring the improvement of brewing standards, especially in lager, just too annoy his German neighbours? Or that the best-selling lager in the world is 'yellow Snow'? In The Little Book of Lager, award-winning beer writer, Melissa Cole, takes you through a fun and informative romp around the world of lager and the surprising array of different styles. The book covers over 50 different lagers and takes you from the fun and frivolities of Oktoberfest to the recent rise in craft lager. Full of nuggets of trivia, fun facts, what to eat with each type and where to find them (or something that you'll enjoy equally), it's designed to reignite people's passion for an underrated beer style.
Book Synopsis Little Book of Lager by : Melissa Cole
Download or read book Little Book of Lager written by Melissa Cole and published by Hardie Grant. This book was released on 2020-05-19 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lager - it's both the world's most loved and most maligned of beers, enjoyed by billions the world over but often sneered at by beer aficionados. But lager is much more than just generic brands. The history of styles of lager around the world is a fascinating one, full of urban myth and legend. Did you know pilsner's forebears were spawned by industrial espionage (involving syringes in umbrellas to steal yeast samples)? Or that the world-famous Louis Pasteur played a huge role in ensuring the improvement of brewing standards, especially in lager, just too annoy his German neighbours? Or that the best-selling lager in the world is 'yellow Snow'? In The Little Book of Lager, award-winning beer writer, Melissa Cole, takes you through a fun and informative romp around the world of lager and the surprising array of different styles. The book covers over 50 different lagers and takes you from the fun and frivolities of Oktoberfest to the recent rise in craft lager. Full of nuggets of trivia, fun facts, what to eat with each type and where to find them (or something that you'll enjoy equally), it's designed to reignite people's passion for an underrated beer style.
"Provides everything you need to know to stock your home bar and make classic cocktails, including what equipment to use, ingredients to stock, and recipes for making delicious drinks"--
Book Synopsis The Bar Cart Bible by : Adams Media
Download or read book The Bar Cart Bible written by Adams Media and published by Simon and Schuster. This book was released on 2017 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides everything you need to know to stock your home bar and make classic cocktails, including what equipment to use, ingredients to stock, and recipes for making delicious drinks"--
From the mighty Brew Dog to the much-loved Brooklyn in New York, 50 of the most exciting, ground-breaking and pioneering craft breweries in the world reveal the recipes behind their best beers in this unique, useful and technically accurate book for the homebrewer. With homebrew recipes from the world's best craft breweries, including Brew Dog, Brooklyn Brewery, Kernal, Beavertown, Nogne Ø, Mikkeller and many more, this unique recipe book provides a solid introduction to the kit required for all-grain brewing at home, including a glossary of the terms, and tips and techniques for getting the best brew at home.
Book Synopsis Craft Brew by : Euan Ferguson
Download or read book Craft Brew written by Euan Ferguson and published by White Lion Publishing. This book was released on 2016-05-05 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the mighty Brew Dog to the much-loved Brooklyn in New York, 50 of the most exciting, ground-breaking and pioneering craft breweries in the world reveal the recipes behind their best beers in this unique, useful and technically accurate book for the homebrewer. With homebrew recipes from the world's best craft breweries, including Brew Dog, Brooklyn Brewery, Kernal, Beavertown, Nogne Ø, Mikkeller and many more, this unique recipe book provides a solid introduction to the kit required for all-grain brewing at home, including a glossary of the terms, and tips and techniques for getting the best brew at home.
**FREE SAMPLER** BrewDog is one of the world's fastest-growing food and drink brands. Well known for their crowdfunded, rapid expansion and iconoclastic approach, the company now has a wide range of award-winning craft beers (67 to date) that are stocked by every major retailer, 55 BrewDog-branded bars around the world and is just opening a major brewery in Ohio. Their first beer book will focus on explaining craft beer to the widest possible audience. It will include a survey of what makes craft beer great, how to understand different beer styles, how to cook with beer and match beers and food, right through to how to brew your own. It will be both a window into the BrewDog world and a repository of essential information. Designed in the highly individual style of the brand, the book will include quirky features such as spaces to place your drop of beer once you've ticked a particular beer off your 'to-drink' list and a DIY beer mat. We hope that you enjoy this free sampler.
Book Synopsis BrewDog by : Richard Taylor
Download or read book BrewDog written by Richard Taylor and published by Hachette UK. This book was released on 2017-09-05 with total page 55 pages. Available in PDF, EPUB and Kindle. Book excerpt: **FREE SAMPLER** BrewDog is one of the world's fastest-growing food and drink brands. Well known for their crowdfunded, rapid expansion and iconoclastic approach, the company now has a wide range of award-winning craft beers (67 to date) that are stocked by every major retailer, 55 BrewDog-branded bars around the world and is just opening a major brewery in Ohio. Their first beer book will focus on explaining craft beer to the widest possible audience. It will include a survey of what makes craft beer great, how to understand different beer styles, how to cook with beer and match beers and food, right through to how to brew your own. It will be both a window into the BrewDog world and a repository of essential information. Designed in the highly individual style of the brand, the book will include quirky features such as spaces to place your drop of beer once you've ticked a particular beer off your 'to-drink' list and a DIY beer mat. We hope that you enjoy this free sampler.
BEER SCHOOL Beer School Bottling Success at the Brooklyn Brewery What do you get when you cross a journalist and a banker? A brewery, of course. “A great city should have great beer. New York finally has, thanks to Brooklyn. Steve Hindy and Tom Potter provided it. Beer School explains how they did it: their mistakes as well as their triumphs. Steve writes with a journalist’s skepticism—as though he has forgotten that he is reporting on himself. Tom is even less forgiving—he’s a banker, after all. The inside story reads at times like a cautionary tale, but it is an account of a great and welcome achievement.” —Michael Jackson, The Beer Hunter “An accessible and insightful case study with terrific insight for aspiring entrepreneurs. And if that’s not enough, it is all about beer!” —Professor Murray Low, Executive Director, Lang Center for Entrepreneurship, Columbia Business School “Great lessons on what every first-time entrepreneur will experience. Being down the block from the Brooklyn Brewery, I had firsthand witness to their positive impact on our community. I give Steve and Tom’s book an A++!” —Norm Brodsky, Senior Contributing Editor, Inc. magazine “Beer School is a useful and entertaining book. In essence, this is the story of starting a beer business from scratch in New York City. The product is one readers can relate to, and the market is as tough as they get. What a fun challenge! The book can help not only those entrepreneurs who are starting a business but also those trying to grow one once it is established. Steve and Tom write with enthusiasm and insight about building their business. It is clear that they learned a lot along the way. Readers can learn from these lessons too.” —Michael Preston, Adjunct Professor, Lang Center for Entrepreneurship, Columbia Business School, and coauthor, The Road to Success: How to Manage Growth “Although we (thankfully!) never had to deal with the Mob, being held up at gunpoint, or having our beer and equipment ripped off, we definitely identified with the challenges faced in those early days of cobbling a brewery together. The revealing story Steve and Tom tell about two partners entering a business out of passion, in an industry they knew little about, being seriously undercapitalized, with an overly naive business plan, and their ultimate success, is an inspiring tale.” —Ken Grossman, founder, Sierra Nevada Brewing Co.
Book Synopsis Beer School by : Steve Hindy
Download or read book Beer School written by Steve Hindy and published by John Wiley & Sons. This book was released on 2011-01-31 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: BEER SCHOOL Beer School Bottling Success at the Brooklyn Brewery What do you get when you cross a journalist and a banker? A brewery, of course. “A great city should have great beer. New York finally has, thanks to Brooklyn. Steve Hindy and Tom Potter provided it. Beer School explains how they did it: their mistakes as well as their triumphs. Steve writes with a journalist’s skepticism—as though he has forgotten that he is reporting on himself. Tom is even less forgiving—he’s a banker, after all. The inside story reads at times like a cautionary tale, but it is an account of a great and welcome achievement.” —Michael Jackson, The Beer Hunter “An accessible and insightful case study with terrific insight for aspiring entrepreneurs. And if that’s not enough, it is all about beer!” —Professor Murray Low, Executive Director, Lang Center for Entrepreneurship, Columbia Business School “Great lessons on what every first-time entrepreneur will experience. Being down the block from the Brooklyn Brewery, I had firsthand witness to their positive impact on our community. I give Steve and Tom’s book an A++!” —Norm Brodsky, Senior Contributing Editor, Inc. magazine “Beer School is a useful and entertaining book. In essence, this is the story of starting a beer business from scratch in New York City. The product is one readers can relate to, and the market is as tough as they get. What a fun challenge! The book can help not only those entrepreneurs who are starting a business but also those trying to grow one once it is established. Steve and Tom write with enthusiasm and insight about building their business. It is clear that they learned a lot along the way. Readers can learn from these lessons too.” —Michael Preston, Adjunct Professor, Lang Center for Entrepreneurship, Columbia Business School, and coauthor, The Road to Success: How to Manage Growth “Although we (thankfully!) never had to deal with the Mob, being held up at gunpoint, or having our beer and equipment ripped off, we definitely identified with the challenges faced in those early days of cobbling a brewery together. The revealing story Steve and Tom tell about two partners entering a business out of passion, in an industry they knew little about, being seriously undercapitalized, with an overly naive business plan, and their ultimate success, is an inspiring tale.” —Ken Grossman, founder, Sierra Nevada Brewing Co.
Mikkeller is a renowned Danish gypsy craft brewing business that was born global. Its inspiring portfolio of beers, blended using exotic ingredients and unusual processes, are much sought after by craft beer geeks. Founder Mikkel Bjergsø used an international partnership strategy to build a highly creative beer brand that is outstandingly innovative, but decided not to invest in his own brewing facilities or sell beer in his home market, favouring an international first manufacturing and marketing strategy. This marketing strategy case encourages students to evaluate: business model selection, entrepreneurial marketing, and international market entry strategies.
Book Synopsis Mikkeller by : Justin OBrien
Download or read book Mikkeller written by Justin OBrien and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Mikkeller is a renowned Danish gypsy craft brewing business that was born global. Its inspiring portfolio of beers, blended using exotic ingredients and unusual processes, are much sought after by craft beer geeks. Founder Mikkel Bjergsø used an international partnership strategy to build a highly creative beer brand that is outstandingly innovative, but decided not to invest in his own brewing facilities or sell beer in his home market, favouring an international first manufacturing and marketing strategy. This marketing strategy case encourages students to evaluate: business model selection, entrepreneurial marketing, and international market entry strategies.
Beer in the United States has always been bound up with race, racism, and the construction of white institutions and identities. Given the very quick rise of craft beer, as well as the myopic scholarly focus on economic and historical trends in the field, there is an urgent need to take stock of the intersectional inequalities that such realities gloss over. This unique book carves a much-needed critical and interdisciplinary path to examine and understand the racial dynamics in the craft beer industry and the popular consumption of beer.
Book Synopsis Beer and Racism by : Chapman, Nathaniel
Download or read book Beer and Racism written by Chapman, Nathaniel and published by Bristol University Press. This book was released on 2020-10-14 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beer in the United States has always been bound up with race, racism, and the construction of white institutions and identities. Given the very quick rise of craft beer, as well as the myopic scholarly focus on economic and historical trends in the field, there is an urgent need to take stock of the intersectional inequalities that such realities gloss over. This unique book carves a much-needed critical and interdisciplinary path to examine and understand the racial dynamics in the craft beer industry and the popular consumption of beer.
