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Mobile Commerce: Concepts, Methodologies, Tools, and Applications

Author: Management Association, Information Resources

Publisher: IGI Global

Published: 2017-06-19

Total Pages: 1555

ISBN-13: 1522526005

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In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.

Book Synopsis Mobile Commerce: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Mobile Commerce: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-06-19 with total page 1555 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.

Mobile Commerce

Author: Paul May

Publisher: Cambridge University Press

Published: 2001-04-19

Total Pages: 304

ISBN-13: 9780521797566

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This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly emerging subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant p arties in a company can read to ensure common understanding. Topics include, devices, technologies, applications, standards, security, and more.

Book Synopsis Mobile Commerce by : Paul May

Download or read book Mobile Commerce written by Paul May and published by Cambridge University Press. This book was released on 2001-04-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly emerging subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant p arties in a company can read to ensure common understanding. Topics include, devices, technologies, applications, standards, security, and more.

The Mobile Commerce Revolution

Author: Tim Hayden

Publisher: Pearson Education

Published: 2014

Total Pages: 201

ISBN-13: 0789751542

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More than 60% of the U.S. population now owns smartphones. Hayden and Webster cover everything you need to know to capitalize on history's greatest shifts in human and consumer behavior, from infrastructure to culture, strategy to tactics. Packed with case studies and practical guidance from small startups to large brands, this guide offers provocative and actionable insight, and will help you make the internal changes required to fully leverage the mobile commerce opportunity.

Book Synopsis The Mobile Commerce Revolution by : Tim Hayden

Download or read book The Mobile Commerce Revolution written by Tim Hayden and published by Pearson Education. This book was released on 2014 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than 60% of the U.S. population now owns smartphones. Hayden and Webster cover everything you need to know to capitalize on history's greatest shifts in human and consumer behavior, from infrastructure to culture, strategy to tactics. Packed with case studies and practical guidance from small startups to large brands, this guide offers provocative and actionable insight, and will help you make the internal changes required to fully leverage the mobile commerce opportunity.

Mobile Commerce

Author: Brian Ernest Mennecke

Publisher: IGI Global

Published: 2003-01-01

Total Pages: 368

ISBN-13: 9781931777827

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"M-commerce (mobile commerce) applications for both individuals and organizations are expected to grow considerably over the next few years. This book addresses issues pertaining to the development, deployment, and use of these applications. Provided is a single source of up-to-date information about mobile commerce, including the technology involved, research on the expected impact of this technology on businesses and consumers, and case studies describing state-of-the-art m-commerce applications and lessons learned. The role of m-commerce in the automotive industry, advertising, and the wireless classroom is addressed."

Book Synopsis Mobile Commerce by : Brian Ernest Mennecke

Download or read book Mobile Commerce written by Brian Ernest Mennecke and published by IGI Global. This book was released on 2003-01-01 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "M-commerce (mobile commerce) applications for both individuals and organizations are expected to grow considerably over the next few years. This book addresses issues pertaining to the development, deployment, and use of these applications. Provided is a single source of up-to-date information about mobile commerce, including the technology involved, research on the expected impact of this technology on businesses and consumers, and case studies describing state-of-the-art m-commerce applications and lessons learned. The role of m-commerce in the automotive industry, advertising, and the wireless classroom is addressed."

Mobile Electronic Commerce

Author: June Wei

Publisher: CRC Press

Published: 2014-11-20

Total Pages: 494

ISBN-13: 1482264242

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Mobile commerce transactions continue to soar, driven largely by the ever-increasing adoption and use of smartphones and tablets. The use of this technology gives consumers the flexibility to shop whenever and wherever they want. Mobile Electronic Commerce: Foundations, Development, and Applications addresses the role of industry, academia, sc

Book Synopsis Mobile Electronic Commerce by : June Wei

Download or read book Mobile Electronic Commerce written by June Wei and published by CRC Press. This book was released on 2014-11-20 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile commerce transactions continue to soar, driven largely by the ever-increasing adoption and use of smartphones and tablets. The use of this technology gives consumers the flexibility to shop whenever and wherever they want. Mobile Electronic Commerce: Foundations, Development, and Applications addresses the role of industry, academia, sc

Advances in Mobile Commerce Technologies

Author: Ee-Peng Lim

Publisher: IGI Global

Published: 2003-01-01

Total Pages: 324

ISBN-13: 1591400899

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There is substantial interest in research in developing countries, especially in the use, implementation and development of information technology and systems. Many researchers have been moving toward an understanding of indigenous social and cultural structures and how they influence the use and development of information systems. E-Commerce and Cultural Values addresses these issues and brings together scholars to share their expertise on different aspects of the social side of e-Commerce and information systems and how they impact the cultural values of a society.

Book Synopsis Advances in Mobile Commerce Technologies by : Ee-Peng Lim

Download or read book Advances in Mobile Commerce Technologies written by Ee-Peng Lim and published by IGI Global. This book was released on 2003-01-01 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is substantial interest in research in developing countries, especially in the use, implementation and development of information technology and systems. Many researchers have been moving toward an understanding of indigenous social and cultural structures and how they influence the use and development of information systems. E-Commerce and Cultural Values addresses these issues and brings together scholars to share their expertise on different aspects of the social side of e-Commerce and information systems and how they impact the cultural values of a society.

M-Commerce

Author: Paul Skeldon

Publisher: Crimson Publishing

Published: 2011-10-19

Total Pages: 272

ISBN-13: 1780590954

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Mobile commerce is rapidly changing how businesses interact and sell. This book reveals how to master m-commerce, from global markets and trends to selling and marketing through m-commerce. Plus real life case studies and advice about how to integrate m-commerce into a multichannel business strategy.

Book Synopsis M-Commerce by : Paul Skeldon

Download or read book M-Commerce written by Paul Skeldon and published by Crimson Publishing. This book was released on 2011-10-19 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile commerce is rapidly changing how businesses interact and sell. This book reveals how to master m-commerce, from global markets and trends to selling and marketing through m-commerce. Plus real life case studies and advice about how to integrate m-commerce into a multichannel business strategy.

Encyclopedia of E-Commerce, E-Government, and Mobile Commerce

Author: Khosrow-Pour, D.B.A., Mehdi

Publisher: IGI Global

Published: 2006-03-31

Total Pages: 1350

ISBN-13: 1591408008

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[Administration (référence électronique)].

Book Synopsis Encyclopedia of E-Commerce, E-Government, and Mobile Commerce by : Khosrow-Pour, D.B.A., Mehdi

Download or read book Encyclopedia of E-Commerce, E-Government, and Mobile Commerce written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2006-03-31 with total page 1350 pages. Available in PDF, EPUB and Kindle. Book excerpt: [Administration (référence électronique)].

Wireless Communications and Mobile Commerce

Author: Nansi Shi

Publisher: IGI Global

Published: 2004-01-01

Total Pages: 298

ISBN-13: 9781591402121

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Mobile commerce is based on the rapidly growing applications of wireless technologies and mobile communications. This study collects holistic perspectives to explore strategic considerations regarding potential opportunities and issues in mobile commerce.

Book Synopsis Wireless Communications and Mobile Commerce by : Nansi Shi

Download or read book Wireless Communications and Mobile Commerce written by Nansi Shi and published by IGI Global. This book was released on 2004-01-01 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile commerce is based on the rapidly growing applications of wireless technologies and mobile communications. This study collects holistic perspectives to explore strategic considerations regarding potential opportunities and issues in mobile commerce.

Frontiers of Broadband, Electronic and Mobile Commerce

Author: Russel Cooper

Publisher: Springer Science & Business Media

Published: 2012-12-06

Total Pages: 341

ISBN-13: 3790826766

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Russel Cooper and Gary Madden The present volume analyses the frontiers of broadband, electronic and mobile commerce markets. High-capacity and intelligent mobile telecommunication net works have resulted in new services, such as SMS and Internet banking. Growth in mobile Internet network infrastructure and subscription has provided a base for the development of e-commerce. Accordingly, recent research on broadband net works is forward-looking, e. g. , forecasting Internet telephony adoption and the structure of future retail markets. The broadband regime brings with it concerns of identifying appropriate standards and delivery for universal service. Regulation and pricing are matters of importance as well as appropriate investment decisions within a market of ongoing innovation. The volume is divided in five parts: e-commerce business models; network technology and productivity; demand and pricing; market growth, regulation and investment; and issues related to the development imperative. The structure of the volume is guided by the basic themes considered at the International Telecommu nications Society's Asia-Australasian Regional Conference "Mcbusiness, E commerce and the Impact of Broadband on regional Development and Business Prospects", which took place in Perth Western Australia on 22-24 June 2003. The volume contains a selection of papers presented at this conference as well as four additional invited papers, commissioned to augment the volume. The invited pa pers are authored by Jerry Hausman (Chapter 1), Jeffery Bernstein and Charles Zarkadas (Chapter 6), M. Ishaq Nadiri and Banani Nandi (Chapter 8) and Glenn Woroch (Chapter 13).

Book Synopsis Frontiers of Broadband, Electronic and Mobile Commerce by : Russel Cooper

Download or read book Frontiers of Broadband, Electronic and Mobile Commerce written by Russel Cooper and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Russel Cooper and Gary Madden The present volume analyses the frontiers of broadband, electronic and mobile commerce markets. High-capacity and intelligent mobile telecommunication net works have resulted in new services, such as SMS and Internet banking. Growth in mobile Internet network infrastructure and subscription has provided a base for the development of e-commerce. Accordingly, recent research on broadband net works is forward-looking, e. g. , forecasting Internet telephony adoption and the structure of future retail markets. The broadband regime brings with it concerns of identifying appropriate standards and delivery for universal service. Regulation and pricing are matters of importance as well as appropriate investment decisions within a market of ongoing innovation. The volume is divided in five parts: e-commerce business models; network technology and productivity; demand and pricing; market growth, regulation and investment; and issues related to the development imperative. The structure of the volume is guided by the basic themes considered at the International Telecommu nications Society's Asia-Australasian Regional Conference "Mcbusiness, E commerce and the Impact of Broadband on regional Development and Business Prospects", which took place in Perth Western Australia on 22-24 June 2003. The volume contains a selection of papers presented at this conference as well as four additional invited papers, commissioned to augment the volume. The invited pa pers are authored by Jerry Hausman (Chapter 1), Jeffery Bernstein and Charles Zarkadas (Chapter 6), M. Ishaq Nadiri and Banani Nandi (Chapter 8) and Glenn Woroch (Chapter 13).