Author: Tim Congdon
Publisher: Routledge
Published: 2004-01-14
Total Pages: 274
ISBN-13: 113487846X
DOWNLOAD EBOOKWhat does the future hold for broadcasting in Britain? At a time when British broadcasting is undergoing great change, what revenues will be available for funding programming in the 1990s and beyond? Paying for Broadcasting: The Handbook presents a wide-ranging discussion of funding options open to broadcasters. Commissioned by the BBC to inform debate in the run up to the 1996 Charter Renewal, and drawing on examples from Britain and other worldwide broadcasting markets, the authors explore the histories of and project future possibilities for the revenues available from different sources: advertising and sponsorship, subscription, programme sales and co-production and various kinds of public funding.
Book Synopsis Paying for Broadcasting: The Handbook by : Tim Congdon
Download or read book Paying for Broadcasting: The Handbook written by Tim Congdon and published by Routledge. This book was released on 2004-01-14 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does the future hold for broadcasting in Britain? At a time when British broadcasting is undergoing great change, what revenues will be available for funding programming in the 1990s and beyond? Paying for Broadcasting: The Handbook presents a wide-ranging discussion of funding options open to broadcasters. Commissioned by the BBC to inform debate in the run up to the 1996 Charter Renewal, and drawing on examples from Britain and other worldwide broadcasting markets, the authors explore the histories of and project future possibilities for the revenues available from different sources: advertising and sponsorship, subscription, programme sales and co-production and various kinds of public funding.