Portfolios that Sell

Portfolios that Sell

Author: Selina Oppenheim

Publisher:

Published: 2003

Total Pages: 148

ISBN-13:

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It used to be that art directors, creative professionals, and producers hired talent based on reputation, networking, and personal relationships. Today’s ultracompetitive business climate is vastly different. Art buying is now more project-oriented. Art directors and creative professionals now must review portfolios with their clients before making any hiring decisions. Since most photographers are self-employed, hiring a photo rep is an expense that cuts dramatically into an already-tight bottom line. So now more than ever, showing a “killer” portfolio that communicates a clear vision can mean the difference between winning projects or just sitting on the sidelines. InPortfolios That Sell, veteran consultant and lecturer Selina Oppenheim reveals how to create an innovative, competitive, and effective portfolio that will get attention from any potential client. Based on her 20-plus years of consulting with scores of photographers, graphic designers, and illustrators, Oppenheim demonstrates how today’s commercial photographer can communicate expertise, experience, and creative vision clearly and intelligently through a well-executed portfolio. Packed with a wealth of no-fail tips and practical advice for effective marketing, self-promotion, and client relationships, Portfolios That Sell is an indispensable guide for the photographer who wants financial as well as artistic success. • Filled with scores of high-quality images taken for real-life clients • Presents important information about a timely, practical subject • A unique look at the business strategies as well as the artistic concerns of preparing a winning portfolio


Book Synopsis Portfolios that Sell by : Selina Oppenheim

Download or read book Portfolios that Sell written by Selina Oppenheim and published by . This book was released on 2003 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: It used to be that art directors, creative professionals, and producers hired talent based on reputation, networking, and personal relationships. Today’s ultracompetitive business climate is vastly different. Art buying is now more project-oriented. Art directors and creative professionals now must review portfolios with their clients before making any hiring decisions. Since most photographers are self-employed, hiring a photo rep is an expense that cuts dramatically into an already-tight bottom line. So now more than ever, showing a “killer” portfolio that communicates a clear vision can mean the difference between winning projects or just sitting on the sidelines. InPortfolios That Sell, veteran consultant and lecturer Selina Oppenheim reveals how to create an innovative, competitive, and effective portfolio that will get attention from any potential client. Based on her 20-plus years of consulting with scores of photographers, graphic designers, and illustrators, Oppenheim demonstrates how today’s commercial photographer can communicate expertise, experience, and creative vision clearly and intelligently through a well-executed portfolio. Packed with a wealth of no-fail tips and practical advice for effective marketing, self-promotion, and client relationships, Portfolios That Sell is an indispensable guide for the photographer who wants financial as well as artistic success. • Filled with scores of high-quality images taken for real-life clients • Presents important information about a timely, practical subject • A unique look at the business strategies as well as the artistic concerns of preparing a winning portfolio

Building Design Portfolios

Building Design Portfolios

Author: Sara Eisenman

Publisher: Rockport Publishers

Published: 2006-06-01

Total Pages: 192

ISBN-13: 1616735929

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Presenting one's portfolio is where every designer begins his or her career. Therefore, crafting a portfolio, whether online or for presentation in person, is an essential skill for survival. Because a portfolio can make or break a career, it is vital that designers go out armed with all the right moves and materials. This book talks both to the professionals who have both designed their own portfolios and those on the other side of the table who have looked at scores of portfolios, to uncover the tips and tricks that have won jobs, as well as the must-avoid moves that have lost opportunities. This book is not only a handbook for dos and don'ts; it also provides plenty of inspiration from a wide collection of portfolios, both virtual and real-life. This book asks leaders in the field about the real-world realities of presenting one's work for consideration and answers the question, "What sells and what doesn't."


Book Synopsis Building Design Portfolios by : Sara Eisenman

Download or read book Building Design Portfolios written by Sara Eisenman and published by Rockport Publishers. This book was released on 2006-06-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting one's portfolio is where every designer begins his or her career. Therefore, crafting a portfolio, whether online or for presentation in person, is an essential skill for survival. Because a portfolio can make or break a career, it is vital that designers go out armed with all the right moves and materials. This book talks both to the professionals who have both designed their own portfolios and those on the other side of the table who have looked at scores of portfolios, to uncover the tips and tricks that have won jobs, as well as the must-avoid moves that have lost opportunities. This book is not only a handbook for dos and don'ts; it also provides plenty of inspiration from a wide collection of portfolios, both virtual and real-life. This book asks leaders in the field about the real-world realities of presenting one's work for consideration and answers the question, "What sells and what doesn't."

Digital Portfolio

Digital Portfolio

Author: Anne T. McKenna

Publisher: Rockport Publishers

Published: 2000

Total Pages: 168

ISBN-13:

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26 design portfolios unzipped unlocks the secrets of creating a memorable digital portfolio through an in-depth look at 26 different designers who have bridgd the gap from print to pixel in presenting their best work.


Book Synopsis Digital Portfolio by : Anne T. McKenna

Download or read book Digital Portfolio written by Anne T. McKenna and published by Rockport Publishers. This book was released on 2000 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: 26 design portfolios unzipped unlocks the secrets of creating a memorable digital portfolio through an in-depth look at 26 different designers who have bridgd the gap from print to pixel in presenting their best work.

Design Portfolios

Design Portfolios

Author: Diane Bender

Publisher: Bloomsbury Publishing USA

Published: 2017-02-09

Total Pages: 281

ISBN-13: 1501317245

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Today's students of architecture, interior design, and landscape design need to master the art of marketing themselves via multiple print and digital formats. This third edition of Design Portfolios reflects contemporary portfolio practices and enables students to create portfolios that serve as both evolving collections of creative solutions to design problems and evidence of their abilities to visually relay messages. Readers will learn how to create not just a collection of design work but a unique marketing tool for a successful design career.


Book Synopsis Design Portfolios by : Diane Bender

Download or read book Design Portfolios written by Diane Bender and published by Bloomsbury Publishing USA. This book was released on 2017-02-09 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's students of architecture, interior design, and landscape design need to master the art of marketing themselves via multiple print and digital formats. This third edition of Design Portfolios reflects contemporary portfolio practices and enables students to create portfolios that serve as both evolving collections of creative solutions to design problems and evidence of their abilities to visually relay messages. Readers will learn how to create not just a collection of design work but a unique marketing tool for a successful design career.

Books, Boxes & Portfolios: Binding, Construct and Design, Step-By-Step

Books, Boxes & Portfolios: Binding, Construct and Design, Step-By-Step

Author: Franz Zeier

Publisher: McGraw Hill Professional

Published: 1990-08

Total Pages: 316

ISBN-13: 9780830634835

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In this introduction to the techniques of bookbinding, Franz Zeier guides readers step-by-step through projects for making a variety of boxes, portfolios, book covers, photograph albums, mats, and sewn and adhesive


Book Synopsis Books, Boxes & Portfolios: Binding, Construct and Design, Step-By-Step by : Franz Zeier

Download or read book Books, Boxes & Portfolios: Binding, Construct and Design, Step-By-Step written by Franz Zeier and published by McGraw Hill Professional. This book was released on 1990-08 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this introduction to the techniques of bookbinding, Franz Zeier guides readers step-by-step through projects for making a variety of boxes, portfolios, book covers, photograph albums, mats, and sewn and adhesive

Portfolio Design

Portfolio Design

Author: Harold Linton

Publisher: W W Norton & Company Incorporated

Published: 2003

Total Pages: 200

ISBN-13: 9780393730951

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The ?ible?of portfolio design and production is now in its third edition, revised and expanded to include essential information on the digital and multimedia direction of portfolios today. Whether you work in architecture, urban planning, landscape or interior design, a finely tailored portfolio is the most important element to include in your application for graduate school, a design grant or competition, or to bring to a job interview. In addition to showing you how to assemble a portfolio that will display your talents and qualifications to the best advantage, the third edition of Portfolio Design adds a chapter on digital strategies, discussing all the elements necessary to bring your work together in a digital format. Also new to this edition is commentary and analysis of selected student portfolios by three experienced professionals who offer unique insights to help you develop your own portfolio. From formats, bindings, and cases to reproduction techniques, content, style, sequencing, multimedia, and the latest in promoting yourself on the Internet, Portfolio Design addresses every aspect of portfolio planning and production. Three-hundred samples nearly half of them new to this edition drawn from a wide array of current student and professional portfolios, both print and electronic, illustrate many and varied graphic design alternatives to demonstrate what will capture the reviewer? attention?nd secure you an offer. Portfolio pointers from industry professionals and educators complement the practical advice given by Harold Linton, who has taught portfolio design to generations of students.


Book Synopsis Portfolio Design by : Harold Linton

Download or read book Portfolio Design written by Harold Linton and published by W W Norton & Company Incorporated. This book was released on 2003 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ?ible?of portfolio design and production is now in its third edition, revised and expanded to include essential information on the digital and multimedia direction of portfolios today. Whether you work in architecture, urban planning, landscape or interior design, a finely tailored portfolio is the most important element to include in your application for graduate school, a design grant or competition, or to bring to a job interview. In addition to showing you how to assemble a portfolio that will display your talents and qualifications to the best advantage, the third edition of Portfolio Design adds a chapter on digital strategies, discussing all the elements necessary to bring your work together in a digital format. Also new to this edition is commentary and analysis of selected student portfolios by three experienced professionals who offer unique insights to help you develop your own portfolio. From formats, bindings, and cases to reproduction techniques, content, style, sequencing, multimedia, and the latest in promoting yourself on the Internet, Portfolio Design addresses every aspect of portfolio planning and production. Three-hundred samples nearly half of them new to this edition drawn from a wide array of current student and professional portfolios, both print and electronic, illustrate many and varied graphic design alternatives to demonstrate what will capture the reviewer? attention?nd secure you an offer. Portfolio pointers from industry professionals and educators complement the practical advice given by Harold Linton, who has taught portfolio design to generations of students.

Creating Your Digital Portfolio

Creating Your Digital Portfolio

Author: Ian Clazie

Publisher: HOW Books

Published: 2010-12-26

Total Pages: 0

ISBN-13: 9781440310232

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Creating Your Digital Portfolio This comprehensive manual gives you all the knowledge and skills you need to build and present a digital portfolio that packs a punch. Creating Your Digital Portfolio covers everything from web hosting and uploading content, to personalizing and presenting your work to clinch that job. Exemplary portfolios, both well-constructed and unique, reveal the how, what, and why of putting together an effective digital portfolio, and leading art directors, graphic designers, and illustrators give their professional advice on making a good impression and avoiding common pitfalls. If you are making the leap to presenting your work digitally or online, or simply wanting to improve your online presence, Creating Your Digital Portfolio will prove indispensable.


Book Synopsis Creating Your Digital Portfolio by : Ian Clazie

Download or read book Creating Your Digital Portfolio written by Ian Clazie and published by HOW Books. This book was released on 2010-12-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating Your Digital Portfolio This comprehensive manual gives you all the knowledge and skills you need to build and present a digital portfolio that packs a punch. Creating Your Digital Portfolio covers everything from web hosting and uploading content, to personalizing and presenting your work to clinch that job. Exemplary portfolios, both well-constructed and unique, reveal the how, what, and why of putting together an effective digital portfolio, and leading art directors, graphic designers, and illustrators give their professional advice on making a good impression and avoiding common pitfalls. If you are making the leap to presenting your work digitally or online, or simply wanting to improve your online presence, Creating Your Digital Portfolio will prove indispensable.

Management of portfolios

Management of portfolios

Author: Stephen Jenner

Publisher: The Stationery Office

Published: 2011-01-31

Total Pages: 158

ISBN-13: 9780113312948

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This guide provides practical guidance for managers of portfolios and those working in portfolio offices as well as those filling portfolio management roles outside a formal PfMO role. It will be applicable across industry sectors. It describes both the Portfolio Definition Cycle (identifying the right, prioritised, portfolio of programmes and projects) and the Portfolio Delivery Cycle (making sure the portfolio delivers to its strategic objectives).


Book Synopsis Management of portfolios by : Stephen Jenner

Download or read book Management of portfolios written by Stephen Jenner and published by The Stationery Office. This book was released on 2011-01-31 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide provides practical guidance for managers of portfolios and those working in portfolio offices as well as those filling portfolio management roles outside a formal PfMO role. It will be applicable across industry sectors. It describes both the Portfolio Definition Cycle (identifying the right, prioritised, portfolio of programmes and projects) and the Portfolio Delivery Cycle (making sure the portfolio delivers to its strategic objectives).

In Pursuit of the Perfect Portfolio

In Pursuit of the Perfect Portfolio

Author: Andrew W. Lo

Publisher: Princeton University Press

Published: 2023-05-16

Total Pages: 416

ISBN-13: 0691229880

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How the greatest thinkers in finance changed the field and how their wisdom can help investors today Is there an ideal portfolio of investment assets, one that perfectly balances risk and reward? In Pursuit of the Perfect Portfolio examines this question by profiling and interviewing ten of the most prominent figures in the finance world—Jack Bogle, Charley Ellis, Gene Fama, Marty Leibowitz, Harry Markowitz, Bob Merton, Myron Scholes, Bill Sharpe, Bob Shiller, and Jeremy Siegel. We learn about the personal and intellectual journeys of these luminaries—which include six Nobel Laureates and a trailblazer in mutual funds—and their most innovative contributions. In the process, we come to understand how the science of modern investing came to be. Each of these finance greats discusses their idea of a perfect portfolio, offering invaluable insights to today’s investors. Inspiring such monikers as the Bond Guru, Wall Street’s Wisest Man, and the Wizard of Wharton, these pioneers of investment management provide candid perspectives, both expected and surprising, on a vast array of investment topics—effective diversification, passive versus active investment, security selection and market timing, foreign versus domestic investments, derivative securities, nontraditional assets, irrational investing, and so much more. While the perfect portfolio is ultimately a moving target based on individual age and stage in life, market conditions, and short- and long-term goals, the fundamental principles for success remain constant. Aimed at novice and professional investors alike, In Pursuit of the Perfect Portfolio is a compendium of financial wisdom that no market enthusiast will want to be without.


Book Synopsis In Pursuit of the Perfect Portfolio by : Andrew W. Lo

Download or read book In Pursuit of the Perfect Portfolio written by Andrew W. Lo and published by Princeton University Press. This book was released on 2023-05-16 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the greatest thinkers in finance changed the field and how their wisdom can help investors today Is there an ideal portfolio of investment assets, one that perfectly balances risk and reward? In Pursuit of the Perfect Portfolio examines this question by profiling and interviewing ten of the most prominent figures in the finance world—Jack Bogle, Charley Ellis, Gene Fama, Marty Leibowitz, Harry Markowitz, Bob Merton, Myron Scholes, Bill Sharpe, Bob Shiller, and Jeremy Siegel. We learn about the personal and intellectual journeys of these luminaries—which include six Nobel Laureates and a trailblazer in mutual funds—and their most innovative contributions. In the process, we come to understand how the science of modern investing came to be. Each of these finance greats discusses their idea of a perfect portfolio, offering invaluable insights to today’s investors. Inspiring such monikers as the Bond Guru, Wall Street’s Wisest Man, and the Wizard of Wharton, these pioneers of investment management provide candid perspectives, both expected and surprising, on a vast array of investment topics—effective diversification, passive versus active investment, security selection and market timing, foreign versus domestic investments, derivative securities, nontraditional assets, irrational investing, and so much more. While the perfect portfolio is ultimately a moving target based on individual age and stage in life, market conditions, and short- and long-term goals, the fundamental principles for success remain constant. Aimed at novice and professional investors alike, In Pursuit of the Perfect Portfolio is a compendium of financial wisdom that no market enthusiast will want to be without.

Guide to Portfolios

Guide to Portfolios

Author: Mary Robins

Publisher: Pearson

Published: 2010

Total Pages: 58

ISBN-13:

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For Career Development courses, especially Career Management in the Workplace and Creating a Portfolio. This fun and interactive book provides information, self-assessments, and check-lists to help you create and use the portfolio that best fits your needs. Working with the premise that all portfolios are not the same and may not be completely interchangeable, this book breaks portfolios into three distinct portfolio categories: assessment, career, and personal. Categories are then broken down further into six different types of portfolios, each used in a different situation with a different audience. A simple four-step process provides you with an easy way to begin and complete the process of building your portfolio. The book closes with specific information, questions, and suggestions for creating each type of portfolio and presenting it to the unique audience for which it is intended. A Guide to Portfolios is great for individuals looking at career options, K-12 teachers, college and university faculty, students, career development professionals, and anyone who is intrigued by the idea of creating a unique and powerful tool to showcase their success.


Book Synopsis Guide to Portfolios by : Mary Robins

Download or read book Guide to Portfolios written by Mary Robins and published by Pearson. This book was released on 2010 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Career Development courses, especially Career Management in the Workplace and Creating a Portfolio. This fun and interactive book provides information, self-assessments, and check-lists to help you create and use the portfolio that best fits your needs. Working with the premise that all portfolios are not the same and may not be completely interchangeable, this book breaks portfolios into three distinct portfolio categories: assessment, career, and personal. Categories are then broken down further into six different types of portfolios, each used in a different situation with a different audience. A simple four-step process provides you with an easy way to begin and complete the process of building your portfolio. The book closes with specific information, questions, and suggestions for creating each type of portfolio and presenting it to the unique audience for which it is intended. A Guide to Portfolios is great for individuals looking at career options, K-12 teachers, college and university faculty, students, career development professionals, and anyone who is intrigued by the idea of creating a unique and powerful tool to showcase their success.