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PayPal offers a wide range of payment technologies, but it’s not always clear which is the best choice for a website. This book gets under the hood to show you how the different technologies work, how to choose the right solution, and how to implement it - complete with real-world examples. The book shows developers how to integrate PayPal directly into websites to make use of its payment technologies. This allows developers, no matter what language they program in, to build shopping carts or similar channel products with PayPal as a payment option. The book is written by a PayPal employee with great knowledge of the technology.
Book Synopsis Pro PayPal E-Commerce by : Damon Williams
Download or read book Pro PayPal E-Commerce written by Damon Williams and published by Apress. This book was released on 2007-04-30 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: PayPal offers a wide range of payment technologies, but it’s not always clear which is the best choice for a website. This book gets under the hood to show you how the different technologies work, how to choose the right solution, and how to implement it - complete with real-world examples. The book shows developers how to integrate PayPal directly into websites to make use of its payment technologies. This allows developers, no matter what language they program in, to build shopping carts or similar channel products with PayPal as a payment option. The book is written by a PayPal employee with great knowledge of the technology.
This book provides an In-depth look at the Apache Open for Business (OFBiz) (R) project with a special emphasis on the eCommerce application. If you want to understand what you get out-of-the-box with the OFBiz eCommerce application, this book was written for you. Key application features, essential functions and OFBiz benefits are presented in an easy to read, non-technical format. Business owners, consultants and end-users evaluating OFBiz, whether it be for a small, home-grown business or a global, multinational corporation, will find useful information about what you get (and don't get) with OFBiz out-of-the-box.
Book Synopsis OFBiz Ecommerce Out-Of-The-Box by : Ruth Hoffman
Download or read book OFBiz Ecommerce Out-Of-The-Box written by Ruth Hoffman and published by Lulu.com. This book was released on 2009-10-01 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an In-depth look at the Apache Open for Business (OFBiz) (R) project with a special emphasis on the eCommerce application. If you want to understand what you get out-of-the-box with the OFBiz eCommerce application, this book was written for you. Key application features, essential functions and OFBiz benefits are presented in an easy to read, non-technical format. Business owners, consultants and end-users evaluating OFBiz, whether it be for a small, home-grown business or a global, multinational corporation, will find useful information about what you get (and don't get) with OFBiz out-of-the-box.
In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced web developer, you’re guaranteed to learn something new. The book uses two complete e-commerce site examples, with various features and goals, to present the widest possible range of e-commerce scenarios. This fully updated and expanded second edition includes an additional and new payment processing example, and also reflects the latest changes in PayPal’s options and methodologies. There are new chapters on marketing-related tools to improve the site and sales, on adding functionality via Ajax, and on implementing e-commerce functionality using OOP instead of procedural code. Effortless E-Commerce with PHP and MySQL, Second Edition teaches you how to: Think of the customer first, in order to maximize sales and customer satisfaction Create a safe server environment and database Use secure transactions and prevent common vulnerabilities Incorporate different payment gateways Design scalable sites that are easy to maintain Build administrative interfaces Extend both examples to match the needs of your own sites
Book Synopsis Effortless E-Commerce with PHP and MySQL by : Larry Ullman
Download or read book Effortless E-Commerce with PHP and MySQL written by Larry Ullman and published by New Riders. This book was released on 2013-11-12 with total page 1683 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced web developer, you’re guaranteed to learn something new. The book uses two complete e-commerce site examples, with various features and goals, to present the widest possible range of e-commerce scenarios. This fully updated and expanded second edition includes an additional and new payment processing example, and also reflects the latest changes in PayPal’s options and methodologies. There are new chapters on marketing-related tools to improve the site and sales, on adding functionality via Ajax, and on implementing e-commerce functionality using OOP instead of procedural code. Effortless E-Commerce with PHP and MySQL, Second Edition teaches you how to: Think of the customer first, in order to maximize sales and customer satisfaction Create a safe server environment and database Use secure transactions and prevent common vulnerabilities Incorporate different payment gateways Design scalable sites that are easy to maintain Build administrative interfaces Extend both examples to match the needs of your own sites
Annotation WordPress is easily one of the hottest platforms for building blogs and general web sites. With the addition of the WP e-Commerce plug-in, it's also a competent platform for easily creating and running an online store, capable of selling physical items as well as services and digital downloads. WordPress with e-Commerce offers every feature that a seller and a customer may need. You can build an online store that makes it easier for the customers to find and buy products. WordPress 2.9 e-Commerce focuses on the integration of WordPress with the WordPress e-Commerce plug-in, covering all aspects of building and developing an online store from scratch. This book provides a simple, step-by-step approach to developing an effective online store. It guides you through your initial planning and first steps, plug-in installation and configuration, building your catalog of products to sell, accepting payments for your orders, and dealing with taxes and shipping. You will also learn how to promote and market your new store, handle customer accounts and staff roles, and deal with essential store security. As you work through each chapter, your online store will grow in scope and functionality. By the time you finish this book, you will have a complete and working store, ready to release your products to the world.
Book Synopsis Wordpress 2.9 E-Commerce by : Brian Bondari
Download or read book Wordpress 2.9 E-Commerce written by Brian Bondari and published by Packt Publishing Ltd. This book was released on 2010-03-10 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation WordPress is easily one of the hottest platforms for building blogs and general web sites. With the addition of the WP e-Commerce plug-in, it's also a competent platform for easily creating and running an online store, capable of selling physical items as well as services and digital downloads. WordPress with e-Commerce offers every feature that a seller and a customer may need. You can build an online store that makes it easier for the customers to find and buy products. WordPress 2.9 e-Commerce focuses on the integration of WordPress with the WordPress e-Commerce plug-in, covering all aspects of building and developing an online store from scratch. This book provides a simple, step-by-step approach to developing an effective online store. It guides you through your initial planning and first steps, plug-in installation and configuration, building your catalog of products to sell, accepting payments for your orders, and dealing with taxes and shipping. You will also learn how to promote and market your new store, handle customer accounts and staff roles, and deal with essential store security. As you work through each chapter, your online store will grow in scope and functionality. By the time you finish this book, you will have a complete and working store, ready to release your products to the world.
If you've bought or sold items through eBay, or through hundreds of other online sites, then you're familiar with PayPal, the online payment service. With PayPal, a valid email address, and a credit card or bank account, you can easily send and receive payments online. Not a bank or financial institution itself, PayPal describes its service as one that builds on the financial infrastructure of bank accounts and credit cards, and using advanced propriety fraud prevention systems, creates a safe, global, real-time payment solution. Put simply, PayPal provides the means for people to conduct financial transactions online, instantly and securely.But there's more to PayPal than meets the eye. PayPal Hacks shows you how to make the most of PayPal to get the most out of your online business or transactions. Authors Shannon Sofield of Payloadz.com and PayPal evangelist David Nielsen guide you through the rigors of using and developing with PayPal. Whether you're building an ecommerce site using PayPal as a transaction provider, or simply trying to pay for an eBay auction without getting burned, PayPal Hacks will give you the skinny on this leading global online payment service.The collection of tips and tricks in PayPal Hacks shows you how to find or even build the right tools for using PayPal to buy and sell on eBay or as a transaction provider for ecommerce on your own site. Written for all PayPal users, from those just starting out to those developing sophisticated ecommerce sites, this book begins with the basics such as setting up your account, then moves quickly into specific tips and tools for buyers, sellers, and developers.With PayPal Hacks, you can: Learn extra steps to help protect yourself while buying or selling on eBay Save time and money with advanced tips and undocumented features Learn dozens of easy-to-follow procedures to help you request and receive payments and fill orders Use PayPal to handle subscriptions, affiliate systems, and donations Create and customize your customers' checkout process Effortlessly integrate PayPal's shopping cart system into your own website Implement digital fulfillment with Instant Payment Notification (IPN) and Payment Data Transfer (PDT) Develop and distribute ecommerce applications with the PayPal API Each hack consists of a task to be accomplished or a creative solution to a problem, presented in a clear, logical, and task-oriented format. PayPal Hacks provides the tools and details necessary to make PayPal more profitable, more flexible, and more convenient.
Book Synopsis PayPal Hacks by : Shannon Sofield
Download or read book PayPal Hacks written by Shannon Sofield and published by "O'Reilly Media, Inc.". This book was released on 2004-09-07 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you've bought or sold items through eBay, or through hundreds of other online sites, then you're familiar with PayPal, the online payment service. With PayPal, a valid email address, and a credit card or bank account, you can easily send and receive payments online. Not a bank or financial institution itself, PayPal describes its service as one that builds on the financial infrastructure of bank accounts and credit cards, and using advanced propriety fraud prevention systems, creates a safe, global, real-time payment solution. Put simply, PayPal provides the means for people to conduct financial transactions online, instantly and securely.But there's more to PayPal than meets the eye. PayPal Hacks shows you how to make the most of PayPal to get the most out of your online business or transactions. Authors Shannon Sofield of Payloadz.com and PayPal evangelist David Nielsen guide you through the rigors of using and developing with PayPal. Whether you're building an ecommerce site using PayPal as a transaction provider, or simply trying to pay for an eBay auction without getting burned, PayPal Hacks will give you the skinny on this leading global online payment service.The collection of tips and tricks in PayPal Hacks shows you how to find or even build the right tools for using PayPal to buy and sell on eBay or as a transaction provider for ecommerce on your own site. Written for all PayPal users, from those just starting out to those developing sophisticated ecommerce sites, this book begins with the basics such as setting up your account, then moves quickly into specific tips and tools for buyers, sellers, and developers.With PayPal Hacks, you can: Learn extra steps to help protect yourself while buying or selling on eBay Save time and money with advanced tips and undocumented features Learn dozens of easy-to-follow procedures to help you request and receive payments and fill orders Use PayPal to handle subscriptions, affiliate systems, and donations Create and customize your customers' checkout process Effortlessly integrate PayPal's shopping cart system into your own website Implement digital fulfillment with Instant Payment Notification (IPN) and Payment Data Transfer (PDT) Develop and distribute ecommerce applications with the PayPal API Each hack consists of a task to be accomplished or a creative solution to a problem, presented in a clear, logical, and task-oriented format. PayPal Hacks provides the tools and details necessary to make PayPal more profitable, more flexible, and more convenient.
Protocols for Secure Electronic Commerce, Third Edition presents a compendium of protocols for securing electronic commerce, or e-commerce, in consumer- and business-to-business applications. Attending to a variety of electronic payment systems currently in use around the globe, this edition: Updates all chapters to reflect the latest technical advances and developments in areas such as mobile commerce Adds a new chapter on Bitcoin and other cryptocurrencies that did not exist at the time of the previous edition's publication Increases the coverage of PayPal in accordance with PayPal’s amplified role for consumers and businesses Expands the discussion of bank cards, dedicating a full chapter to magnetic stripe cards and a full chapter to chip-and-PIN technology Protocols for Secure Electronic Commerce, Third Edition offers a state-of-the-art overview of best practices for the security of e-commerce, complete with end-of-chapter review questions and an extensive bibliography of specialized references. A Solutions Manual and PowerPoint slides are available with qualifying course adoption.
Book Synopsis Protocols for Secure Electronic Commerce by : Mostafa Hashem Sherif
Download or read book Protocols for Secure Electronic Commerce written by Mostafa Hashem Sherif and published by CRC Press. This book was released on 2017-12-19 with total page 905 pages. Available in PDF, EPUB and Kindle. Book excerpt: Protocols for Secure Electronic Commerce, Third Edition presents a compendium of protocols for securing electronic commerce, or e-commerce, in consumer- and business-to-business applications. Attending to a variety of electronic payment systems currently in use around the globe, this edition: Updates all chapters to reflect the latest technical advances and developments in areas such as mobile commerce Adds a new chapter on Bitcoin and other cryptocurrencies that did not exist at the time of the previous edition's publication Increases the coverage of PayPal in accordance with PayPal’s amplified role for consumers and businesses Expands the discussion of bank cards, dedicating a full chapter to magnetic stripe cards and a full chapter to chip-and-PIN technology Protocols for Secure Electronic Commerce, Third Edition offers a state-of-the-art overview of best practices for the security of e-commerce, complete with end-of-chapter review questions and an extensive bibliography of specialized references. A Solutions Manual and PowerPoint slides are available with qualifying course adoption.
E-Commerce Management-A Simplified Guide to Manage Your Online Retail Store Successfully is genuinely is an easy and comprehensive guide to run a successful e-commerce store. The author shares the triumphant journey to navigate every caveat of e-commerce management. They are sharing highs and lows, as well as how to overcome the stumbling blocks. This collection of 15 plus years of e-commerce information will assist any entrepreneur starting the e-commerce sector journey or an up-and-coming e-commerce manager navigate the online retail space. Are you struggling to manage your online store? Are you feeling overwhelmed by the complexities of e-commerce? Look no further than E-commerce Management: A Simplified Guide to Manage your Online Store by MonicaFaye Hall. In this comprehensive guide, Hall breaks down the intricacies of e-commerce management into easy-to-follow steps. With her simplified approach, you'll learn everything from setting up your online store to driving traffic, optimizing conversions, and managing inventory. Hall draws on her years of experience in e-commerce to provide practical advice and actionable tips. You'll learn how to create a seamless shopping experience for your customers, build a loyal customer base, and grow your business. Whether you're a beginner or an experienced e-commerce seller, this book is the ultimate resource for managing your online store. With its clear and concise language and practical insights, E-commerce Management: A Simplified Guide to Manage your Online Store is a must-have for anyone looking to succeed in the world of online business. Get your copy today and start taking your e-commerce business to the next level!
Book Synopsis E-Commerce Management - A Simplified Guide to Manage Your Online Store Successfully by : MonicaFaye Hall
Download or read book E-Commerce Management - A Simplified Guide to Manage Your Online Store Successfully written by MonicaFaye Hall and published by Monica Hall. This book was released on 2022-09-11 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-Commerce Management-A Simplified Guide to Manage Your Online Retail Store Successfully is genuinely is an easy and comprehensive guide to run a successful e-commerce store. The author shares the triumphant journey to navigate every caveat of e-commerce management. They are sharing highs and lows, as well as how to overcome the stumbling blocks. This collection of 15 plus years of e-commerce information will assist any entrepreneur starting the e-commerce sector journey or an up-and-coming e-commerce manager navigate the online retail space. Are you struggling to manage your online store? Are you feeling overwhelmed by the complexities of e-commerce? Look no further than E-commerce Management: A Simplified Guide to Manage your Online Store by MonicaFaye Hall. In this comprehensive guide, Hall breaks down the intricacies of e-commerce management into easy-to-follow steps. With her simplified approach, you'll learn everything from setting up your online store to driving traffic, optimizing conversions, and managing inventory. Hall draws on her years of experience in e-commerce to provide practical advice and actionable tips. You'll learn how to create a seamless shopping experience for your customers, build a loyal customer base, and grow your business. Whether you're a beginner or an experienced e-commerce seller, this book is the ultimate resource for managing your online store. With its clear and concise language and practical insights, E-commerce Management: A Simplified Guide to Manage your Online Store is a must-have for anyone looking to succeed in the world of online business. Get your copy today and start taking your e-commerce business to the next level!
* Learn with the experts by building an ecommerce site with expert programmers. * Practical guide to the specific task of building an e-commerce site. * Phased tutorial style delivers early website results, and shows how this site can evolve over time to something more complex if the reader needs that. * Proven authoring team. * Updated for .NET 1.1 and Visual Studio .NET 2003.
Book Synopsis Beginning ASP.NET 1.1 E-Commerce by : Karli Watson
Download or read book Beginning ASP.NET 1.1 E-Commerce written by Karli Watson and published by Apress. This book was released on 2004-06-21 with total page 630 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Learn with the experts by building an ecommerce site with expert programmers. * Practical guide to the specific task of building an e-commerce site. * Phased tutorial style delivers early website results, and shows how this site can evolve over time to something more complex if the reader needs that. * Proven authoring team. * Updated for .NET 1.1 and Visual Studio .NET 2003.
As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity? Whether you're one of the many merchants already using PayPal--or thinking about becoming one--this book will show you how PayPal can help integrate services like credit card payments, subscription billing, online invoicing, and more to help grow your business and improve the bottom line. Both casual sellers and established business owners will learn how to use PayPal to: Assist customers--from accepting credit cards to allowing bank payments Manage money--from getting paid to helping you avoid fraud Apply reports--from assessing inventory to tracking profits Maximize growth--from expanding marketing to increasing sales PayPal has the tools and this book shares the skills you need to learn, apply, and grow your business.
Book Synopsis The PayPal Official Insider Guide to Growing Your Business by : Michael R. Miller
Download or read book The PayPal Official Insider Guide to Growing Your Business written by Michael R. Miller and published by New Riders. This book was released on 2011-07-19 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity? Whether you're one of the many merchants already using PayPal--or thinking about becoming one--this book will show you how PayPal can help integrate services like credit card payments, subscription billing, online invoicing, and more to help grow your business and improve the bottom line. Both casual sellers and established business owners will learn how to use PayPal to: Assist customers--from accepting credit cards to allowing bank payments Manage money--from getting paid to helping you avoid fraud Apply reports--from assessing inventory to tracking profits Maximize growth--from expanding marketing to increasing sales PayPal has the tools and this book shares the skills you need to learn, apply, and grow your business.
Guide to Setting up an E-Commerce Website, SEO, and Digital Marketing Strategies 2022 • How to set up an e-Commerce website • Website configuration and management for Google search engine optimization (SEO) • Driving more traffic through social media and other digital marketing techniques • Measuring performance with Google Analytics • Running pay-per-click advertising campaigns • E-Commerce business models, including dropshipping and the sale of digital products. • Passive income ideas, such as affiliate marketing and Google AdSense • The elements of good web design Who is the Book for? This book is intended for small businesses, start-ups and individual entrepreneurs who want to manage their own online business effectively for Google search engine optimization, to familiarize themselves with common content management system (CMS) features, track their business metrics, and manage their digital marketing and pay-per-click campaigns. What Topics are Covered in this Book and Where Should I Start? The topics in this book involve managing your website on the client - that is from the administration dashboard of your content management system (CMS). It also offers advice for small changes you might want to make to the code files. You will learn to write the sort of content that generates shares and follows, how to work with influencers, grow your brand, retain your followers, write great captions and titles, integrate your social media accounts with your blog, understand the psychology that drives online engagement, and much more. In addition, you will learn about some of the more popular e-commerce business models, as well as social media marketing, managing pay-per-click (PPC) advertising campaigns with Google Ads and Facebook. We will take a look at social media marketing best practices, pros and cons for the most popular platforms: Instagram, TikTok, Facebook, Pinterest, LinkedIn, YouTube, Reddit, and Twitter. In terms of SEO, we will focus on optimizing for Google's search engine. We will also discuss how to set up and add products to an online shop and cover some common technical issues. You will often hear digital marketing specialists say that there is no proven method for online success. It is easy to get caught in a frenzy of trying every single marketing strategy out there, in the hope that it will catapult your business to instant success. What often happens is that you cannot see the results of your digital labour or anyone else's because you do not know enough about what's under the hood, or how to track your website's performance. As a result, you waste time and money. This is your business. Do not be ignorant. You will need to teach yourself about the digital landscape before launching any online business. I am not saying you need a diploma, but you should understand the fundamentals.
Book Synopsis Starting an Online Business and Internet Marketing 2022 by : S. K. Holder
Download or read book Starting an Online Business and Internet Marketing 2022 written by S. K. Holder and published by S. K. Holder. This book was released on 2022-01-23 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guide to Setting up an E-Commerce Website, SEO, and Digital Marketing Strategies 2022 • How to set up an e-Commerce website • Website configuration and management for Google search engine optimization (SEO) • Driving more traffic through social media and other digital marketing techniques • Measuring performance with Google Analytics • Running pay-per-click advertising campaigns • E-Commerce business models, including dropshipping and the sale of digital products. • Passive income ideas, such as affiliate marketing and Google AdSense • The elements of good web design Who is the Book for? This book is intended for small businesses, start-ups and individual entrepreneurs who want to manage their own online business effectively for Google search engine optimization, to familiarize themselves with common content management system (CMS) features, track their business metrics, and manage their digital marketing and pay-per-click campaigns. What Topics are Covered in this Book and Where Should I Start? The topics in this book involve managing your website on the client - that is from the administration dashboard of your content management system (CMS). It also offers advice for small changes you might want to make to the code files. You will learn to write the sort of content that generates shares and follows, how to work with influencers, grow your brand, retain your followers, write great captions and titles, integrate your social media accounts with your blog, understand the psychology that drives online engagement, and much more. In addition, you will learn about some of the more popular e-commerce business models, as well as social media marketing, managing pay-per-click (PPC) advertising campaigns with Google Ads and Facebook. We will take a look at social media marketing best practices, pros and cons for the most popular platforms: Instagram, TikTok, Facebook, Pinterest, LinkedIn, YouTube, Reddit, and Twitter. In terms of SEO, we will focus on optimizing for Google's search engine. We will also discuss how to set up and add products to an online shop and cover some common technical issues. You will often hear digital marketing specialists say that there is no proven method for online success. It is easy to get caught in a frenzy of trying every single marketing strategy out there, in the hope that it will catapult your business to instant success. What often happens is that you cannot see the results of your digital labour or anyone else's because you do not know enough about what's under the hood, or how to track your website's performance. As a result, you waste time and money. This is your business. Do not be ignorant. You will need to teach yourself about the digital landscape before launching any online business. I am not saying you need a diploma, but you should understand the fundamentals.
