Project Startup #1

Project Startup #1

Author: Laura D'Asaro

Publisher: Penguin

Published: 2021-02-16

Total Pages: 225

ISBN-13: 0593096177

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“The perfect book for any young entrepreneur!” —Mark Cuban, entrepreneur and Shark Tank investor Inspired by the incredible true story of two friends who landed a deal on Shark Tank. Sixth-grade students-turned-entrepreneurs are on a mission to save the world, one bug at a time, in this fun and empowering illustrated novel filled with facts! Hallie and Jaye are two very different sixth graders who both attend Brookdale Middle School. When they get paired as partners for their business class pitch competition, it's not exactly a perfect match. Jaye doesn't want to be seen with the kid who was called "Bug Girl" after eating a fried cricket during a trip to the zoo! But they're stuck with each other, and together try to come up with creative ways to sell bugs as food. As the competition heats up, can Hallie and Jaye make the judges say "Bug appétit!" or will they only hear crickets? Based on the true story of a sustainable protein start-up company, this relatable illustrated novel is a heartwarming reimagining for any middle-grade reader interested in STEM, entrepreneurship, or fitting in and finding friends. Bonus material includes a Cricket Cookie Recipe in the back of the book as well as an interview with the creators. Chirps founders Rose Wang and Laura D'Asaro met as freshmen at Harvard University and cooked up the concept of selling chips made with cricket flour to help Americans feel more comfortable eating bugs. Together, Rose and Laura appeared on the TV show Shark Tank to pitch their idea and landed a deal with Mark Cuban. Chirps chips are now sold in stores across the nation.


Book Synopsis Project Startup #1 by : Laura D'Asaro

Download or read book Project Startup #1 written by Laura D'Asaro and published by Penguin. This book was released on 2021-02-16 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The perfect book for any young entrepreneur!” —Mark Cuban, entrepreneur and Shark Tank investor Inspired by the incredible true story of two friends who landed a deal on Shark Tank. Sixth-grade students-turned-entrepreneurs are on a mission to save the world, one bug at a time, in this fun and empowering illustrated novel filled with facts! Hallie and Jaye are two very different sixth graders who both attend Brookdale Middle School. When they get paired as partners for their business class pitch competition, it's not exactly a perfect match. Jaye doesn't want to be seen with the kid who was called "Bug Girl" after eating a fried cricket during a trip to the zoo! But they're stuck with each other, and together try to come up with creative ways to sell bugs as food. As the competition heats up, can Hallie and Jaye make the judges say "Bug appétit!" or will they only hear crickets? Based on the true story of a sustainable protein start-up company, this relatable illustrated novel is a heartwarming reimagining for any middle-grade reader interested in STEM, entrepreneurship, or fitting in and finding friends. Bonus material includes a Cricket Cookie Recipe in the back of the book as well as an interview with the creators. Chirps founders Rose Wang and Laura D'Asaro met as freshmen at Harvard University and cooked up the concept of selling chips made with cricket flour to help Americans feel more comfortable eating bugs. Together, Rose and Laura appeared on the TV show Shark Tank to pitch their idea and landed a deal with Mark Cuban. Chirps chips are now sold in stores across the nation.

All In Startup

All In Startup

Author: Diana Kander

Publisher: John Wiley & Sons

Published: 2014-06-30

Total Pages: 311

ISBN-13: 1118857666

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If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.


Book Synopsis All In Startup by : Diana Kander

Download or read book All In Startup written by Diana Kander and published by John Wiley & Sons. This book was released on 2014-06-30 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.

The Cold Start Problem

The Cold Start Problem

Author: Andrew Chen

Publisher: HarperCollins

Published: 2021-12-07

Total Pages: 368

ISBN-13: 0062969757

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A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users. Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth. Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.


Book Synopsis The Cold Start Problem by : Andrew Chen

Download or read book The Cold Start Problem written by Andrew Chen and published by HarperCollins. This book was released on 2021-12-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users. Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth. Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

Start-Up City

Start-Up City

Author: Gabe Klein

Publisher: Island Press

Published: 2015-10-15

Total Pages: 255

ISBN-13: 1610916905

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"The public-private partnerships of the future will need to embody a triple-bottom-line approach that focuses on the new P3: people-planet-profit. This book is for anyone who wants to improve the way that we live in cities, without waiting for the glacial pace of change in government or corporate settings. If you are willing to go against the tide and follow some basic lessons in goal setting, experimentation, change management, financial innovation, and communication, real change in cities is possible."--Publisher's description.


Book Synopsis Start-Up City by : Gabe Klein

Download or read book Start-Up City written by Gabe Klein and published by Island Press. This book was released on 2015-10-15 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The public-private partnerships of the future will need to embody a triple-bottom-line approach that focuses on the new P3: people-planet-profit. This book is for anyone who wants to improve the way that we live in cities, without waiting for the glacial pace of change in government or corporate settings. If you are willing to go against the tide and follow some basic lessons in goal setting, experimentation, change management, financial innovation, and communication, real change in cities is possible."--Publisher's description.

Pitch Partners #2

Pitch Partners #2

Author: Laura D'Asaro

Publisher: Penguin

Published: 2021-11-09

Total Pages: 241

ISBN-13: 0593096193

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The second book in the sensational series inspired by the true story of two friends who landed a deal on Shark Tank. Sixth-grade students-turned-entrepreneurs are on a mission to save the world, one bug at a time! After snagging second place at their school's startup pitch competition, Hallie and Jaye are confident that their edible bug business is the food of the future. Now their ultimate goal is to get Chirps chips--tortilla chips made with cricket powder--on every grocery store shelf. First, they get to move on to the county pitch competition to try and win tickets to New York City to compete in the next round. But there are a few bumps along the way, with their cricket supply shrinking, no kitchen to cook in, and trouble brewing between the two teammates. Can they clinch first place, or will their business go bust before it really begins? Based on the true story of a sustainable protein start-up company, this illustrated novel is a reimagining for a middle-grade reader. Chirps founders Rose Wang and Laura D'Asaro met as freshmen at Harvard University and cooked up the concept of selling chips made with cricket flour to help Americans feel more comfortable eating bugs. Together, Rose and Laura appeared on the TV show Shark Tank to pitch their idea and landed a deal with Mark Cuban. Chirps chips are now sold in stores across the nation.


Book Synopsis Pitch Partners #2 by : Laura D'Asaro

Download or read book Pitch Partners #2 written by Laura D'Asaro and published by Penguin. This book was released on 2021-11-09 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second book in the sensational series inspired by the true story of two friends who landed a deal on Shark Tank. Sixth-grade students-turned-entrepreneurs are on a mission to save the world, one bug at a time! After snagging second place at their school's startup pitch competition, Hallie and Jaye are confident that their edible bug business is the food of the future. Now their ultimate goal is to get Chirps chips--tortilla chips made with cricket powder--on every grocery store shelf. First, they get to move on to the county pitch competition to try and win tickets to New York City to compete in the next round. But there are a few bumps along the way, with their cricket supply shrinking, no kitchen to cook in, and trouble brewing between the two teammates. Can they clinch first place, or will their business go bust before it really begins? Based on the true story of a sustainable protein start-up company, this illustrated novel is a reimagining for a middle-grade reader. Chirps founders Rose Wang and Laura D'Asaro met as freshmen at Harvard University and cooked up the concept of selling chips made with cricket flour to help Americans feel more comfortable eating bugs. Together, Rose and Laura appeared on the TV show Shark Tank to pitch their idea and landed a deal with Mark Cuban. Chirps chips are now sold in stores across the nation.

Why Startups Fail

Why Startups Fail

Author: Tom Eisenmann

Publisher: Currency

Published: 2021-03-30

Total Pages: 370

ISBN-13: 0593137027

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If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.


Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

Lean Project Management

Lean Project Management

Author: Philip Small

Publisher: Philip Small

Published: 2022-02-20

Total Pages: 545

ISBN-13:

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This Is How The World's Top Tech Companies Manage Their Projects - Use Their Methods And Let Your Startup Thrive! This book includes: Lean Startup, Lean Enterprise, Lean Analytics, Agile Project Management, Lean Six Sigma, Kaizen Do you want to run your small business using the same strategies as the leaders in your field? Do you want to have a clear advantage over your competitors? Do you want your customers to be happy and eager to pay you even more? It's time to learn Lean. With Lean Project Management, you can create highquality products in less time. You can manage projects in a way that actually empowers and motivates your employees. Last but not least, your customers will LOVE working with you if your company uses Lean and Agile methods. This book will show you how to implement Lean methods in your startup and take it to the next level. With this book, you will: Learn the step-by-step process of managing Lean projects Maximize your team's productivity with Scrum Visualize your workflows with Kanban Understand Lean Six Sigma roles and management boards Explore The 5S system - pros and cons Use Lean Analytics to measure the things that matter Adopt the Kaizen mindset to encourage growth and positive change Grow and scale your thriving business! The Lean mindset is your key to maximum productivity and genuine leadership. It's your key to innovation and success (and making more money in the process). You can use it to manage everything from your personal projects to a thriving corporation - Lean is scalable, flexible, and empowering. In fact, Lean Project Management can be used in all fields and industries - so dive in and transform your business now! Get your hands on this book before your competitors do. Get Your Copy Now!


Book Synopsis Lean Project Management by : Philip Small

Download or read book Lean Project Management written by Philip Small and published by Philip Small. This book was released on 2022-02-20 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Is How The World's Top Tech Companies Manage Their Projects - Use Their Methods And Let Your Startup Thrive! This book includes: Lean Startup, Lean Enterprise, Lean Analytics, Agile Project Management, Lean Six Sigma, Kaizen Do you want to run your small business using the same strategies as the leaders in your field? Do you want to have a clear advantage over your competitors? Do you want your customers to be happy and eager to pay you even more? It's time to learn Lean. With Lean Project Management, you can create highquality products in less time. You can manage projects in a way that actually empowers and motivates your employees. Last but not least, your customers will LOVE working with you if your company uses Lean and Agile methods. This book will show you how to implement Lean methods in your startup and take it to the next level. With this book, you will: Learn the step-by-step process of managing Lean projects Maximize your team's productivity with Scrum Visualize your workflows with Kanban Understand Lean Six Sigma roles and management boards Explore The 5S system - pros and cons Use Lean Analytics to measure the things that matter Adopt the Kaizen mindset to encourage growth and positive change Grow and scale your thriving business! The Lean mindset is your key to maximum productivity and genuine leadership. It's your key to innovation and success (and making more money in the process). You can use it to manage everything from your personal projects to a thriving corporation - Lean is scalable, flexible, and empowering. In fact, Lean Project Management can be used in all fields and industries - so dive in and transform your business now! Get your hands on this book before your competitors do. Get Your Copy Now!

Super Founders

Super Founders

Author: Ali Tamaseb

Publisher: PublicAffairs

Published: 2021-05-18

Total Pages: 280

ISBN-13: 1541768418

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Super Founders uses a data-driven approach to understand what really differentiates billion-dollar startups from the rest—revealing that nearly everything we thought was true about them is false! Ali Tamaseb has spent thousands of hours manually amassing what may be the largest dataset ever collected on startups, comparing billion-dollar startups with those that failed to become one—30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more. And what he found looked far different than expected. Just to mention a few: Most unicorn founders had no industry experience; There's no disadvantage to being a solo founder or to being a non-technical CEO; Less than 15% went through any kind of accelerator program; Over half had strong competitors when starting--being first to market with an idea does not actually matter. You will also hear the stories of the early days of billion-dollar startups first-hand. The book includes exclusive interviews with the founders/investors of Zoom, Instacart, PayPal, Nest, Github, Flatiron Health, Kite Pharma, Facebook, Stripe, Airbnb, YouTube, LinkedIn, Lyft, DoorDash, Coinbase, and Square, venture capital investors like Elad Gil, Peter Thiel, Alfred Lin from Sequoia Capital and Keith Rabois of Founders Fund, as well as previously untold stories about the early days of ByteDance (TikTok), WhatsApp, Dropbox, Discord, DiDi, Flipkart, Instagram, Careem, Peloton, and SpaceX. Packed with counterintuitive insights and inside stories from people who have built massively successful companies, Super Founders is a paradigm-shifting and actionable guide for entrepreneurs, investors, and anyone interested in what makes a startup successful.


Book Synopsis Super Founders by : Ali Tamaseb

Download or read book Super Founders written by Ali Tamaseb and published by PublicAffairs. This book was released on 2021-05-18 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Super Founders uses a data-driven approach to understand what really differentiates billion-dollar startups from the rest—revealing that nearly everything we thought was true about them is false! Ali Tamaseb has spent thousands of hours manually amassing what may be the largest dataset ever collected on startups, comparing billion-dollar startups with those that failed to become one—30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more. And what he found looked far different than expected. Just to mention a few: Most unicorn founders had no industry experience; There's no disadvantage to being a solo founder or to being a non-technical CEO; Less than 15% went through any kind of accelerator program; Over half had strong competitors when starting--being first to market with an idea does not actually matter. You will also hear the stories of the early days of billion-dollar startups first-hand. The book includes exclusive interviews with the founders/investors of Zoom, Instacart, PayPal, Nest, Github, Flatiron Health, Kite Pharma, Facebook, Stripe, Airbnb, YouTube, LinkedIn, Lyft, DoorDash, Coinbase, and Square, venture capital investors like Elad Gil, Peter Thiel, Alfred Lin from Sequoia Capital and Keith Rabois of Founders Fund, as well as previously untold stories about the early days of ByteDance (TikTok), WhatsApp, Dropbox, Discord, DiDi, Flipkart, Instagram, Careem, Peloton, and SpaceX. Packed with counterintuitive insights and inside stories from people who have built massively successful companies, Super Founders is a paradigm-shifting and actionable guide for entrepreneurs, investors, and anyone interested in what makes a startup successful.

48-Hour Start-up

48-Hour Start-up

Author: Fraser Doherty MBE

Publisher: HarperThorsons

Published: 2016

Total Pages: 0

ISBN-13: 9780008196684

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Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly. Almost everyone dreams of starting their own business but very few do. But what if it only had to be a decision of a weekend and it didn't cost a fortune? In 48-Hour Start-Up, Fraser Doherty uses his experience building a multi-million-dollar company to attempt an experiment; starting with a blank piece of paper, he sets out to start a profitable new business over a weekend, without relying on any technical ability whatsoever. He succeeds and you can, too. By following his journey, in which Fraser shares all of his lessons and mistakes, he will explain all of the shortcuts and online tools that make it possible to: Come up with a business idea without the guesswork Create a kick-ass brand, website and on-line marketing campaign Promote your product 48-Hour Start-Up pioneers the idea of a microbusiness, a creative outlet, income stream and business you can run in your spare time at the weekends without having to quit the day job. This book is perfect for Young entrepreneurs Students learning about start-ups Established entrepreneurs looking for shortcuts Teams within corporates who want to create a more innovative and competitive environment


Book Synopsis 48-Hour Start-up by : Fraser Doherty MBE

Download or read book 48-Hour Start-up written by Fraser Doherty MBE and published by HarperThorsons. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly. Almost everyone dreams of starting their own business but very few do. But what if it only had to be a decision of a weekend and it didn't cost a fortune? In 48-Hour Start-Up, Fraser Doherty uses his experience building a multi-million-dollar company to attempt an experiment; starting with a blank piece of paper, he sets out to start a profitable new business over a weekend, without relying on any technical ability whatsoever. He succeeds and you can, too. By following his journey, in which Fraser shares all of his lessons and mistakes, he will explain all of the shortcuts and online tools that make it possible to: Come up with a business idea without the guesswork Create a kick-ass brand, website and on-line marketing campaign Promote your product 48-Hour Start-Up pioneers the idea of a microbusiness, a creative outlet, income stream and business you can run in your spare time at the weekends without having to quit the day job. This book is perfect for Young entrepreneurs Students learning about start-ups Established entrepreneurs looking for shortcuts Teams within corporates who want to create a more innovative and competitive environment

The Lean Startup

The Lean Startup

Author: Eric Ries

Publisher: Crown Currency

Published: 2011-09-13

Total Pages: 337

ISBN-13: 0307887898

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Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.


Book Synopsis The Lean Startup by : Eric Ries

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.