Psychological Foundations Of Attitudes eBook Download PDF

Download Psychological Foundations Of Attitudes full books in PDF, epub, and Kindle. Read online Psychological Foundations Of Attitudes ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

Psychological Foundations of Attitudes

Author: Anthony G. Greenwald

Publisher: Academic Press

Published: 2013-09-24

Total Pages: 432

ISBN-13: 1483258513

DOWNLOAD EBOOK

Psychological Foundations of Attitudes presents various approaches and theories about attitudes. The book opens with a chapter on the development of attitude theory from 1930 to 1950. This is followed by separate chapters on the principles of the attitude-reinforcer-discriminative system; a systematic test of a learning theory analysis of interpersonal attraction; a "spread of effect" in attitude formation; Hullian learning theory; and possible origins of learned attitudinal cognitions. Subsequent chapters deal with mechanisms through which attitudes can function as both independent and dependent variables in the attitude-behavior link; and the problem of how people go about applying a summary label to their attitudes and the reciprocal effects that rating has on the content of attitude. The final chapters discuss a commodity theory that relates selective social communication to value formation; the freedoms there are in regard to attitudes; attitude change occasioned by actions which are discrepant from one's previously existing attitudes or values; and the conflict-theory approach to attitude change.

Book Synopsis Psychological Foundations of Attitudes by : Anthony G. Greenwald

Download or read book Psychological Foundations of Attitudes written by Anthony G. Greenwald and published by Academic Press. This book was released on 2013-09-24 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychological Foundations of Attitudes presents various approaches and theories about attitudes. The book opens with a chapter on the development of attitude theory from 1930 to 1950. This is followed by separate chapters on the principles of the attitude-reinforcer-discriminative system; a systematic test of a learning theory analysis of interpersonal attraction; a "spread of effect" in attitude formation; Hullian learning theory; and possible origins of learned attitudinal cognitions. Subsequent chapters deal with mechanisms through which attitudes can function as both independent and dependent variables in the attitude-behavior link; and the problem of how people go about applying a summary label to their attitudes and the reciprocal effects that rating has on the content of attitude. The final chapters discuss a commodity theory that relates selective social communication to value formation; the freedoms there are in regard to attitudes; attitude change occasioned by actions which are discrepant from one's previously existing attitudes or values; and the conflict-theory approach to attitude change.

Psychological foundations of attitudes, ed

Author: Anthony G. Greenwald

Publisher:

Published:

Total Pages:

ISBN-13:

DOWNLOAD EBOOK

Book Synopsis Psychological foundations of attitudes, ed by : Anthony G. Greenwald

Download or read book Psychological foundations of attitudes, ed written by Anthony G. Greenwald and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Psychological Foundations of Marketing

Author: Allan J Kimmel

Publisher: Routledge

Published: 2018-01-12

Total Pages: 406

ISBN-13: 1315436078

DOWNLOAD EBOOK

This is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consumer behavior. Ideally suited for both students and professionals, the new edition is a complete primer on how psychology informs and explains marketing strategies, and how consumers respond to them. The book provides comprehensive coverage of: Motivation: the human needs at the root of many consumer behaviors and marketing decisions. Perception: the nature of perceptual selection, attention, and organization and how they relate to the evolving marketing landscape. Decision making: how and under what circumstances it is possible to predict consumer choices, attitudes, and persuasion. Personality and lifestyle: how insight into consumer personality can be used to formulate marketing plans. Social behavior: the powerful role of social influence on consumption. Now featuring case studies throughout to highlight how psychological research can be applied in the marketplace, and insightful analysis of the role of digital media and new technologies, this award-winning textbook is required reading for anyone interested in this fascinating and evolving subject.

Book Synopsis Psychological Foundations of Marketing by : Allan J Kimmel

Download or read book Psychological Foundations of Marketing written by Allan J Kimmel and published by Routledge. This book was released on 2018-01-12 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consumer behavior. Ideally suited for both students and professionals, the new edition is a complete primer on how psychology informs and explains marketing strategies, and how consumers respond to them. The book provides comprehensive coverage of: Motivation: the human needs at the root of many consumer behaviors and marketing decisions. Perception: the nature of perceptual selection, attention, and organization and how they relate to the evolving marketing landscape. Decision making: how and under what circumstances it is possible to predict consumer choices, attitudes, and persuasion. Personality and lifestyle: how insight into consumer personality can be used to formulate marketing plans. Social behavior: the powerful role of social influence on consumption. Now featuring case studies throughout to highlight how psychological research can be applied in the marketplace, and insightful analysis of the role of digital media and new technologies, this award-winning textbook is required reading for anyone interested in this fascinating and evolving subject.

The SAGE Handbook of Social Psychology

Author: Michael A Hogg

Publisher: SAGE

Published: 2007-03-26

Total Pages: 417

ISBN-13: 1446204774

DOWNLOAD EBOOK

`This Volume is everything one would want from a one-volume handbook′ - Choice Magazine In response to market demand, The SAGE Handbook of Social Psychology: Concise Student Edition has been published and represents a slimmer (16 chapters in total), more course focused and student-friendly volume. The editors and authors have also updated all references, provided chapter introductions and summaries and a new Preface outlining the benefits of using the Handbook as an upper level teaching resource. It will prove indispensable reading for all upper level and graduate students studying social psychology.

Book Synopsis The SAGE Handbook of Social Psychology by : Michael A Hogg

Download or read book The SAGE Handbook of Social Psychology written by Michael A Hogg and published by SAGE. This book was released on 2007-03-26 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This Volume is everything one would want from a one-volume handbook′ - Choice Magazine In response to market demand, The SAGE Handbook of Social Psychology: Concise Student Edition has been published and represents a slimmer (16 chapters in total), more course focused and student-friendly volume. The editors and authors have also updated all references, provided chapter introductions and summaries and a new Preface outlining the benefits of using the Handbook as an upper level teaching resource. It will prove indispensable reading for all upper level and graduate students studying social psychology.

The Psychology of Attitudes and Attitude Change

Author: Gregory R. Maio

Publisher: SAGE Publications

Published: 2009

Total Pages: 289

ISBN-13: 141292975X

DOWNLOAD EBOOK

Written by two world-leading academics in the field of attitudes research, is a brand new textbook that gets to the very heart of this fascinating and far-reaching field. Greg Maio and Geoffrey Haddock describe how scientific methods have been used to better understand attitudes and how they change. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead.

Book Synopsis The Psychology of Attitudes and Attitude Change by : Gregory R. Maio

Download or read book The Psychology of Attitudes and Attitude Change written by Gregory R. Maio and published by SAGE Publications. This book was released on 2009 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by two world-leading academics in the field of attitudes research, is a brand new textbook that gets to the very heart of this fascinating and far-reaching field. Greg Maio and Geoffrey Haddock describe how scientific methods have been used to better understand attitudes and how they change. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead.

Psychological Foundations of Personality

Author: Louis Peter Thorpe

Publisher:

Published: 1938

Total Pages: 626

ISBN-13:

DOWNLOAD EBOOK

Book Synopsis Psychological Foundations of Personality by : Louis Peter Thorpe

Download or read book Psychological Foundations of Personality written by Louis Peter Thorpe and published by . This book was released on 1938 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Psychological Foundations of Education

Author: B. Claude Mathis

Publisher: Academic Press

Published: 2013-09-17

Total Pages: 797

ISBN-13: 1483258165

DOWNLOAD EBOOK

Psychological Foundations of Education presents some of the principles of psychology that are relevant to learning and teaching. It presents an alternative answer to the problem of the bifurcation of general and educational psychology in the curriculum of teacher preparation. While the solution is provisional and has obvious imperfections, it is offered in the hope that it may stimulate discussion of the problem and other solutions and/or explicit justifications for past practice. Key concepts discussed include teachers’ attitudes and behavior, different types of learning, technology in education, forgetting and extinction, child development, and intelligence measurements. Also covered are the assessment of educational achievement, the social psychology of the classroom, and education in urban schools. This text should have a variety of uses in classes where students are preparing for teaching. It was written specifically for those situations in which the prospective teacher is introduced to psychology through a one- or two-semester integrated sequence.

Book Synopsis Psychological Foundations of Education by : B. Claude Mathis

Download or read book Psychological Foundations of Education written by B. Claude Mathis and published by Academic Press. This book was released on 2013-09-17 with total page 797 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychological Foundations of Education presents some of the principles of psychology that are relevant to learning and teaching. It presents an alternative answer to the problem of the bifurcation of general and educational psychology in the curriculum of teacher preparation. While the solution is provisional and has obvious imperfections, it is offered in the hope that it may stimulate discussion of the problem and other solutions and/or explicit justifications for past practice. Key concepts discussed include teachers’ attitudes and behavior, different types of learning, technology in education, forgetting and extinction, child development, and intelligence measurements. Also covered are the assessment of educational achievement, the social psychology of the classroom, and education in urban schools. This text should have a variety of uses in classes where students are preparing for teaching. It was written specifically for those situations in which the prospective teacher is introduced to psychology through a one- or two-semester integrated sequence.

Social Psychological Foundations of Clinical Psychology

Author: James E. Maddux

Publisher: Guilford Press

Published: 2011-04-14

Total Pages: 577

ISBN-13: 160623689X

DOWNLOAD EBOOK

Uniquely integrative and authoritative, this volume explores how advances in social psychology can deepen understanding and improve treatment of clinical problems. The role of basic psychological processes in mental health and disorder is examined by leading experts in social, clinical, and counseling psychology. Chapters present cutting-edge research on self and identity, self-regulation, interpersonal processes, social cognition, and emotion. The volume identifies specific ways that social psychology concepts, findings, and research methods can inform clinical assessment and diagnosis, as well as the development of effective treatments. Compelling topics include the social psychology of help seeking, therapeutic change, and the therapist–client relationship.

Book Synopsis Social Psychological Foundations of Clinical Psychology by : James E. Maddux

Download or read book Social Psychological Foundations of Clinical Psychology written by James E. Maddux and published by Guilford Press. This book was released on 2011-04-14 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uniquely integrative and authoritative, this volume explores how advances in social psychology can deepen understanding and improve treatment of clinical problems. The role of basic psychological processes in mental health and disorder is examined by leading experts in social, clinical, and counseling psychology. Chapters present cutting-edge research on self and identity, self-regulation, interpersonal processes, social cognition, and emotion. The volume identifies specific ways that social psychology concepts, findings, and research methods can inform clinical assessment and diagnosis, as well as the development of effective treatments. Compelling topics include the social psychology of help seeking, therapeutic change, and the therapist–client relationship.

Psychological Foundations of Organizational Behavior

Author: Barry M. Staw

Publisher: Pearson Scott Foresman

Published: 1983

Total Pages: 458

ISBN-13: 9780673160058

DOWNLOAD EBOOK

Book Synopsis Psychological Foundations of Organizational Behavior by : Barry M. Staw

Download or read book Psychological Foundations of Organizational Behavior written by Barry M. Staw and published by Pearson Scott Foresman. This book was released on 1983 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Psychological Foundations of Success

Author: Stephen J Kraus

Publisher: Next Level Sciences, Inc.

Published: 2002

Total Pages: 198

ISBN-13: 0972554017

DOWNLOAD EBOOK

In Psychological Foundation of Success, Stephen Kraus synthesizes decades of research on success and well-being, creating one of the most sophisticated and entertaining self-improvement books ever written. The result is a scientifically-valid five-step system for personal achievement that anyone can use.

Book Synopsis Psychological Foundations of Success by : Stephen J Kraus

Download or read book Psychological Foundations of Success written by Stephen J Kraus and published by Next Level Sciences, Inc.. This book was released on 2002 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Psychological Foundation of Success, Stephen Kraus synthesizes decades of research on success and well-being, creating one of the most sophisticated and entertaining self-improvement books ever written. The result is a scientifically-valid five-step system for personal achievement that anyone can use.