Quantum Business: Navigating Infinite Outcomes

Quantum Business: Navigating Infinite Outcomes

Author: Meherab Hossain Rafi

Publisher: Ocleno

Published: 2023-10-19

Total Pages: 19

ISBN-13:

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In the ever-shifting landscape of business, where challenges and opportunities coalesce, "Resilient Horizons: Strategies for Thriving in Turbulent Times" stands as a guiding beacon. Within these pages, readers embark on a transformative journey, exploring the profound depths of intention, innovation, collaboration, ethical leadership, data mastery, and resilience. Unraveling the complexities of modern entrepreneurship, this book illuminates the art of navigating uncertainty, fostering creativity, and cultivating a profound sense of purpose. Dive into the heart of intentionality, where clarity of purpose sets the stage for unprecedented growth. Explore the alchemy of innovation, where creativity and adaptability merge, birthing groundbreaking solutions to age-old challenges. Journey into the world of collaborative synergy, where diverse minds harmonize, birthing collaborations that redefine industries. Embrace ethical leadership as a guiding philosophy, steering businesses toward sustainable success, grounded in integrity and social responsibility. Master the art of data, where raw information transforms into strategic insights, driving decisions and shaping the future of enterprises. Delve into the depths of resilience, where challenges are not obstacles but stepping stones toward enduring success. From the boardrooms to the frontlines, "Resilient Horizons" offers profound insights, real-life case studies, and actionable strategies, empowering readers to navigate the complex currents of the business world with confidence and foresight. In a world marked by uncertainties, this book serves as a compass, guiding entrepreneurs, leaders, and visionaries toward a future where resilience, innovation, and ethical leadership are not just qualities but powerful tools for building enterprises that thrive amidst the turbulence. "Resilient Horizons" is not just a book; it's a transformative roadmap, unveiling the secrets to lasting success and leaving an indelible mark on the way businesses are envisioned and managed.


Book Synopsis Quantum Business: Navigating Infinite Outcomes by : Meherab Hossain Rafi

Download or read book Quantum Business: Navigating Infinite Outcomes written by Meherab Hossain Rafi and published by Ocleno. This book was released on 2023-10-19 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the ever-shifting landscape of business, where challenges and opportunities coalesce, "Resilient Horizons: Strategies for Thriving in Turbulent Times" stands as a guiding beacon. Within these pages, readers embark on a transformative journey, exploring the profound depths of intention, innovation, collaboration, ethical leadership, data mastery, and resilience. Unraveling the complexities of modern entrepreneurship, this book illuminates the art of navigating uncertainty, fostering creativity, and cultivating a profound sense of purpose. Dive into the heart of intentionality, where clarity of purpose sets the stage for unprecedented growth. Explore the alchemy of innovation, where creativity and adaptability merge, birthing groundbreaking solutions to age-old challenges. Journey into the world of collaborative synergy, where diverse minds harmonize, birthing collaborations that redefine industries. Embrace ethical leadership as a guiding philosophy, steering businesses toward sustainable success, grounded in integrity and social responsibility. Master the art of data, where raw information transforms into strategic insights, driving decisions and shaping the future of enterprises. Delve into the depths of resilience, where challenges are not obstacles but stepping stones toward enduring success. From the boardrooms to the frontlines, "Resilient Horizons" offers profound insights, real-life case studies, and actionable strategies, empowering readers to navigate the complex currents of the business world with confidence and foresight. In a world marked by uncertainties, this book serves as a compass, guiding entrepreneurs, leaders, and visionaries toward a future where resilience, innovation, and ethical leadership are not just qualities but powerful tools for building enterprises that thrive amidst the turbulence. "Resilient Horizons" is not just a book; it's a transformative roadmap, unveiling the secrets to lasting success and leaving an indelible mark on the way businesses are envisioned and managed.


Zero Distance

Zero Distance

Author: Danah Zohar

Publisher: Springer Nature

Published: 2022

Total Pages: 282

ISBN-13: 9811678499

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"When Danah Zohar first published the early ideas of her Quantum Management Theory in the late 1990's, she articulated a new paradigm, inspired by quantum physics, and began a major contribution to our search for a new management theory that can replace outdated Taylorism. Now, in ZERO DISTANCE, the most comprehensive account of her project, she outlines how the theory has been implemented through the revolutionary RenDanHeyi business model of China's Haier Group, and subsequently several other large companies. Zohar's suggestion that the Haier model also offers a new social and political model is thought provoking. This book is a significant addition to our continuing conversation about the best way to manage companies and other human social systems. I recommend it highly." - Gary Hamel, London Business School, Author of Humanocracy This open access book offers a new management meta-theory to replace Taylorism. It presents a new paradigm in management thinking and a new, practical organizational model for implementing it in our personal and working lives, in our companies, in our communities and nations, and in a sustainable global order. It will offer an understanding of why and how "thinking-as-usual" is failing both business and political leaders in these new times, and it will advocate new thinking and new management practices that are so radically new that they turn everything we have taken for granted inside out and upside down. This new management model is called "Quantum Management Theory", because it is rooted in the new paradigm bequeathed to us by quantum physics and its younger sibling, complexity science. Danah Zohar is a physicist, philosopher, and management thought leader. She is a Visiting Professor at Tsinghua University's School of Economics and Management and a Visiting Professor at the China Academy of Art.


Book Synopsis Zero Distance by : Danah Zohar

Download or read book Zero Distance written by Danah Zohar and published by Springer Nature. This book was released on 2022 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When Danah Zohar first published the early ideas of her Quantum Management Theory in the late 1990's, she articulated a new paradigm, inspired by quantum physics, and began a major contribution to our search for a new management theory that can replace outdated Taylorism. Now, in ZERO DISTANCE, the most comprehensive account of her project, she outlines how the theory has been implemented through the revolutionary RenDanHeyi business model of China's Haier Group, and subsequently several other large companies. Zohar's suggestion that the Haier model also offers a new social and political model is thought provoking. This book is a significant addition to our continuing conversation about the best way to manage companies and other human social systems. I recommend it highly." - Gary Hamel, London Business School, Author of Humanocracy This open access book offers a new management meta-theory to replace Taylorism. It presents a new paradigm in management thinking and a new, practical organizational model for implementing it in our personal and working lives, in our companies, in our communities and nations, and in a sustainable global order. It will offer an understanding of why and how "thinking-as-usual" is failing both business and political leaders in these new times, and it will advocate new thinking and new management practices that are so radically new that they turn everything we have taken for granted inside out and upside down. This new management model is called "Quantum Management Theory", because it is rooted in the new paradigm bequeathed to us by quantum physics and its younger sibling, complexity science. Danah Zohar is a physicist, philosopher, and management thought leader. She is a Visiting Professor at Tsinghua University's School of Economics and Management and a Visiting Professor at the China Academy of Art.


Unsupervised

Unsupervised

Author: Daniel Doll-Steinberg

Publisher: John Wiley & Sons

Published: 2023-07-25

Total Pages: 260

ISBN-13: 1394209916

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How a broad range of new immensely powerful technologies is disrupting and transforming every corner of our reality—and why you must act and adapt Unsupervised: Navigating and Influencing a World Controlled by Powerful New Technologies examines the fast-emerging technologies and tools that are already starting to completely revolutionize our world. Beyond that, the book takes an in-depth look at how we have arrived at this dizzying point in our history, who holds the reins of these formidable technologies, mostly without any supervision. It explains why we as business leaders, entrepreneurs, academics, educators, lawmakers, investors or users and all responsible citizens must act now to influence and help oversee the future of a technological world. Quantum computing, artificial intelligence, blockchain, decentralization, virtual and augmented reality, and permanent connectivity are just a few of the technologies and trends considered, but the book delves much deeper, too. You'll find a thorough analysis of energy and medical technologies, as well as cogent predictions for how new tech will redefine your work, your money, your entertainment, your transportation and your home and cities, and what you need to know to harness and prosper from these technologies. Authors Daniel Doll-Steinberg and Stuart Leaf draw on their decades of building and implementing disruptive technologies, investing and deploying funds, and advising business leaders, governments and supranational bodies on change management, the future of work, innovation and disruption, education and the economy to consider how every area of our lives, society, economy and government will likely witness incredible changes in the coming decade. When we look just a bit further into the future, we can see that the task facing us is to completely reinvent life as we know it—work, resources, war, and even humanity itself will undergo redefinition, thanks to these new and emerging tools. In Unsupervised, you'll consider what these redefinitions might look like, and how we as individuals, and part of society, can prevent powerful new technologies from falling into the wrong hands or be built to harm us. Get a primer on the foundational technologies that are reshaping business, pleasure, and life as we know it Learn about the lesser known, yet astonishing, technologies set to revolutionize medicine, agriculture, and beyond Consider the potential impact of new tech across business sectors—and what it means for you Gain the knowledge and inspiration you need to harness your own power and push the future in the direction of good for all of us not just the few Explore the best ways to invest in the changes these technologies of the future will bring about This is a remarkably thorough and comprehensive look at the future of technology and everything it touches. Shining a light on many unsupervised technologies and their unsupervised oligarchy of masters.


Book Synopsis Unsupervised by : Daniel Doll-Steinberg

Download or read book Unsupervised written by Daniel Doll-Steinberg and published by John Wiley & Sons. This book was released on 2023-07-25 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: How a broad range of new immensely powerful technologies is disrupting and transforming every corner of our reality—and why you must act and adapt Unsupervised: Navigating and Influencing a World Controlled by Powerful New Technologies examines the fast-emerging technologies and tools that are already starting to completely revolutionize our world. Beyond that, the book takes an in-depth look at how we have arrived at this dizzying point in our history, who holds the reins of these formidable technologies, mostly without any supervision. It explains why we as business leaders, entrepreneurs, academics, educators, lawmakers, investors or users and all responsible citizens must act now to influence and help oversee the future of a technological world. Quantum computing, artificial intelligence, blockchain, decentralization, virtual and augmented reality, and permanent connectivity are just a few of the technologies and trends considered, but the book delves much deeper, too. You'll find a thorough analysis of energy and medical technologies, as well as cogent predictions for how new tech will redefine your work, your money, your entertainment, your transportation and your home and cities, and what you need to know to harness and prosper from these technologies. Authors Daniel Doll-Steinberg and Stuart Leaf draw on their decades of building and implementing disruptive technologies, investing and deploying funds, and advising business leaders, governments and supranational bodies on change management, the future of work, innovation and disruption, education and the economy to consider how every area of our lives, society, economy and government will likely witness incredible changes in the coming decade. When we look just a bit further into the future, we can see that the task facing us is to completely reinvent life as we know it—work, resources, war, and even humanity itself will undergo redefinition, thanks to these new and emerging tools. In Unsupervised, you'll consider what these redefinitions might look like, and how we as individuals, and part of society, can prevent powerful new technologies from falling into the wrong hands or be built to harm us. Get a primer on the foundational technologies that are reshaping business, pleasure, and life as we know it Learn about the lesser known, yet astonishing, technologies set to revolutionize medicine, agriculture, and beyond Consider the potential impact of new tech across business sectors—and what it means for you Gain the knowledge and inspiration you need to harness your own power and push the future in the direction of good for all of us not just the few Explore the best ways to invest in the changes these technologies of the future will bring about This is a remarkably thorough and comprehensive look at the future of technology and everything it touches. Shining a light on many unsupervised technologies and their unsupervised oligarchy of masters.


Quantum Marketing

Quantum Marketing

Author: Raja Rajamannar

Publisher: HarperCollins Leadership

Published: 2021-02-09

Total Pages: 241

ISBN-13: 1400224039

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Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. As Chief Marketing Officer of Mastercard, one of the world’s most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful. In Quantum Marketing, readers will: Understand the evolution of marketing and how to be at the forefront of future change. Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry. Achieve breakthroughs in innovative thinking to compete in modern business. Gain perspective from top marketers across industries. Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.


Book Synopsis Quantum Marketing by : Raja Rajamannar

Download or read book Quantum Marketing written by Raja Rajamannar and published by HarperCollins Leadership. This book was released on 2021-02-09 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. As Chief Marketing Officer of Mastercard, one of the world’s most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful. In Quantum Marketing, readers will: Understand the evolution of marketing and how to be at the forefront of future change. Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry. Achieve breakthroughs in innovative thinking to compete in modern business. Gain perspective from top marketers across industries. Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.


Quo Vadis: Evolution of Modern Navigation

Quo Vadis: Evolution of Modern Navigation

Author: F. G. Major

Publisher: Springer Science & Business Media

Published: 2013-10-16

Total Pages: 428

ISBN-13: 1461486726

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Quo Vadis: Evolution of Modern Navigation presents an intelligent and intelligible account of the essential principles underlying the design of satellite navigational systems—with introductory chapters placing them in context with the early development of navigational methods. The material is organized roughly as follows: the first third of the book deals with navigation in the natural world, the early history of navigation, navigating by the stars, precise mechanical chronometers for the determination of longitude at sea, and the development of precise quartz controlled clocks. Then, the reader is introduced to quantum ideas as a lead in to a discussion of microwave and optical interactions with atoms, atomic clocks, laser gyrocompasses, and time based navigation. The final third of the book deals with satellite-based systems, including orbit theory, early satellite navigation systems, and a detailed treatment of the Global Positioning System (GPS). Intended for non-specialists with some knowledge of physics or engineering at the college level, this book covers in an intuitive manner a broad range of topics relevant to the evolution of surface and space navigation, with minimum mathematical formalism.


Book Synopsis Quo Vadis: Evolution of Modern Navigation by : F. G. Major

Download or read book Quo Vadis: Evolution of Modern Navigation written by F. G. Major and published by Springer Science & Business Media. This book was released on 2013-10-16 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quo Vadis: Evolution of Modern Navigation presents an intelligent and intelligible account of the essential principles underlying the design of satellite navigational systems—with introductory chapters placing them in context with the early development of navigational methods. The material is organized roughly as follows: the first third of the book deals with navigation in the natural world, the early history of navigation, navigating by the stars, precise mechanical chronometers for the determination of longitude at sea, and the development of precise quartz controlled clocks. Then, the reader is introduced to quantum ideas as a lead in to a discussion of microwave and optical interactions with atoms, atomic clocks, laser gyrocompasses, and time based navigation. The final third of the book deals with satellite-based systems, including orbit theory, early satellite navigation systems, and a detailed treatment of the Global Positioning System (GPS). Intended for non-specialists with some knowledge of physics or engineering at the college level, this book covers in an intuitive manner a broad range of topics relevant to the evolution of surface and space navigation, with minimum mathematical formalism.


Local Quantum Measurement and Relativity

Local Quantum Measurement and Relativity

Author: Christian Beck

Publisher: Springer Nature

Published: 2021-08-17

Total Pages: 392

ISBN-13: 3030675335

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This book treats various aspects of the quantum theory of measurement, partially in a relativistic framework. Measurement(-like) processes in quantum theory are identified and analysed; and the quantum operator formalism is derived in full generality without postulating operators as observables. Consistency conditions are derived, expressing the requirement of Lorentz-frame independence of outcomes of spacelike separated measurements and implying the impossibility of using quantum nonlocality to send signals faster than light. Local commutativity is scrutinized. The localization problem of relativistic quantum theory is studied, including comprehensive derivation of the theorems of Hegerfeld, Malament and Reeh-Schlieder. Finally, the quantum formalism is derived from the dynamics of particles with definite positions in Bohmian mechanics.


Book Synopsis Local Quantum Measurement and Relativity by : Christian Beck

Download or read book Local Quantum Measurement and Relativity written by Christian Beck and published by Springer Nature. This book was released on 2021-08-17 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book treats various aspects of the quantum theory of measurement, partially in a relativistic framework. Measurement(-like) processes in quantum theory are identified and analysed; and the quantum operator formalism is derived in full generality without postulating operators as observables. Consistency conditions are derived, expressing the requirement of Lorentz-frame independence of outcomes of spacelike separated measurements and implying the impossibility of using quantum nonlocality to send signals faster than light. Local commutativity is scrutinized. The localization problem of relativistic quantum theory is studied, including comprehensive derivation of the theorems of Hegerfeld, Malament and Reeh-Schlieder. Finally, the quantum formalism is derived from the dynamics of particles with definite positions in Bohmian mechanics.


Infinity

Infinity

Author: Ian Stewart

Publisher: Oxford University Press

Published: 2017

Total Pages: 161

ISBN-13: 0198755236

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Infinity is an intriguing topic, with connections to religion, philosophy, metaphysics, logic, and physics as well as mathematics. Its history goes back to ancient times, with especially important contributions from Euclid, Aristotle, Eudoxus, and Archimedes. The infinitely large (infinite) isintimately related to the infinitely small (infinitesimal). Cosmologists consider sweeping questions about whether space and time are infinite. Philosophers and mathematicians ranging from Zeno to Russell have posed numerous paradoxes about infinity and infinitesimals. Many vital areas ofmathematics rest upon some version of infinity. The most obvious, and the first context in which major new techniques depended on formulating infinite processes, is calculus. But there are many others, for example Fourier analysis and fractals.In this Very Short Introduction, Ian Stewart discusses infinity in mathematics while also drawing in the various other aspects of infinity and explaining some of the major problems and insights arising from this concept. He argues that working with infinity is not just an abstract, intellectualexercise but that it is instead a concept with important practical everyday applications, and considers how mathematicians use infinity and infinitesimals to answer questions or supply techniques that do not appear to involve the infinite.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, andenthusiasm to make interesting and challenging topics highly readable.


Book Synopsis Infinity by : Ian Stewart

Download or read book Infinity written by Ian Stewart and published by Oxford University Press. This book was released on 2017 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Infinity is an intriguing topic, with connections to religion, philosophy, metaphysics, logic, and physics as well as mathematics. Its history goes back to ancient times, with especially important contributions from Euclid, Aristotle, Eudoxus, and Archimedes. The infinitely large (infinite) isintimately related to the infinitely small (infinitesimal). Cosmologists consider sweeping questions about whether space and time are infinite. Philosophers and mathematicians ranging from Zeno to Russell have posed numerous paradoxes about infinity and infinitesimals. Many vital areas ofmathematics rest upon some version of infinity. The most obvious, and the first context in which major new techniques depended on formulating infinite processes, is calculus. But there are many others, for example Fourier analysis and fractals.In this Very Short Introduction, Ian Stewart discusses infinity in mathematics while also drawing in the various other aspects of infinity and explaining some of the major problems and insights arising from this concept. He argues that working with infinity is not just an abstract, intellectualexercise but that it is instead a concept with important practical everyday applications, and considers how mathematicians use infinity and infinitesimals to answer questions or supply techniques that do not appear to involve the infinite.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, andenthusiasm to make interesting and challenging topics highly readable.


Many Worlds in One

Many Worlds in One

Author: Alex Vilenkin

Publisher: Hill and Wang

Published: 2007-07-10

Total Pages: 248

ISBN-13: 9780374707149

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A Leading Figure in the Development of the New Cosmology Explains What It All Means Among his peers, Alex Vilenkin is regarded as one of the most imaginative and creative cosmologists of our time. His contributions to our current understanding of the universe include a number of novel ideas, two of which—eternal cosmic inflation and the quantum creation of the universe from nothing—have provided a scientific foundation for the possible existence of multiple universes. With this book—his first for the general reader—Vilenkin joins another select group: the handful of first-rank scientists who are equally adept at explaining their work to nonspecialists. With engaging, well-paced storytelling, a droll sense of humor, and a generous sprinkling of helpful cartoons, he conjures up a bizarre and fascinating new worldview that—to paraphrase Niels Bohr—just might be crazy enough to be true.


Book Synopsis Many Worlds in One by : Alex Vilenkin

Download or read book Many Worlds in One written by Alex Vilenkin and published by Hill and Wang. This book was released on 2007-07-10 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Leading Figure in the Development of the New Cosmology Explains What It All Means Among his peers, Alex Vilenkin is regarded as one of the most imaginative and creative cosmologists of our time. His contributions to our current understanding of the universe include a number of novel ideas, two of which—eternal cosmic inflation and the quantum creation of the universe from nothing—have provided a scientific foundation for the possible existence of multiple universes. With this book—his first for the general reader—Vilenkin joins another select group: the handful of first-rank scientists who are equally adept at explaining their work to nonspecialists. With engaging, well-paced storytelling, a droll sense of humor, and a generous sprinkling of helpful cartoons, he conjures up a bizarre and fascinating new worldview that—to paraphrase Niels Bohr—just might be crazy enough to be true.


Scientific and Technical Aerospace Reports

Scientific and Technical Aerospace Reports

Author:

Publisher:

Published: 1975

Total Pages: 1010

ISBN-13:

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Book Synopsis Scientific and Technical Aerospace Reports by :

Download or read book Scientific and Technical Aerospace Reports written by and published by . This book was released on 1975 with total page 1010 pages. Available in PDF, EPUB and Kindle. Book excerpt:


What Is Real?

What Is Real?

Author: Adam Becker

Publisher: Basic Books

Published: 2018-03-20

Total Pages: 418

ISBN-13: 0465096069

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"A thorough, illuminating exploration of the most consequential controversy raging in modern science." --New York Times Book Review An Editor's Choice, New York Times Book Review Longlisted for PEN/E.O. Wilson Prize for Literary Science Writing Longlisted for Goodreads Choice Award Every physicist agrees quantum mechanics is among humanity's finest scientific achievements. But ask what it means, and the result will be a brawl. For a century, most physicists have followed Niels Bohr's solipsistic and poorly reasoned Copenhagen interpretation. Indeed, questioning it has long meant professional ruin, yet some daring physicists, such as John Bell, David Bohm, and Hugh Everett, persisted in seeking the true meaning of quantum mechanics. What Is Real? is the gripping story of this battle of ideas and the courageous scientists who dared to stand up for truth. "An excellent, accessible account." --Wall Street Journal "Splendid. . . . Deeply detailed research, accompanied by charming anecdotes about the scientists." --Washington Post


Book Synopsis What Is Real? by : Adam Becker

Download or read book What Is Real? written by Adam Becker and published by Basic Books. This book was released on 2018-03-20 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A thorough, illuminating exploration of the most consequential controversy raging in modern science." --New York Times Book Review An Editor's Choice, New York Times Book Review Longlisted for PEN/E.O. Wilson Prize for Literary Science Writing Longlisted for Goodreads Choice Award Every physicist agrees quantum mechanics is among humanity's finest scientific achievements. But ask what it means, and the result will be a brawl. For a century, most physicists have followed Niels Bohr's solipsistic and poorly reasoned Copenhagen interpretation. Indeed, questioning it has long meant professional ruin, yet some daring physicists, such as John Bell, David Bohm, and Hugh Everett, persisted in seeking the true meaning of quantum mechanics. What Is Real? is the gripping story of this battle of ideas and the courageous scientists who dared to stand up for truth. "An excellent, accessible account." --Wall Street Journal "Splendid. . . . Deeply detailed research, accompanied by charming anecdotes about the scientists." --Washington Post