Return on Ideas

Return on Ideas

Author:

Publisher: Robert Shaw

Published:

Total Pages: 40

ISBN-13:

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Download or read book Return on Ideas written by and published by Robert Shaw. This book was released on with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Return on Imagination

Return on Imagination

Author: Tom Wujec

Publisher: London ; Toronto : Financial Times/Prentice Hall

Published: 2002

Total Pages: 256

ISBN-13: 9780130622853

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Book Synopsis Return on Imagination by : Tom Wujec

Download or read book Return on Imagination written by Tom Wujec and published by London ; Toronto : Financial Times/Prentice Hall. This book was released on 2002 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Ideas, Influence, and Income

Ideas, Influence, and Income

Author: Tanya Hall

Publisher: Greenleaf Book Group

Published: 2018-05-27

Total Pages: 224

ISBN-13: 1626345155

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A comprehensive guide to writing, publishing, and launching your book—and monetizing your content ​Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content. Designed for experts and thought leaders and written by Greenleaf Book Group CEO Tanya Hall, this book will teach you how to • Get clarity on your message and audience • Develop your manuscript and choose a publishing option • Build your author platform and presence through social media, publicity, influencer marketing, and partnerships • Launch your book with the bang that it deserves • Use the content you’ve developed to create new income streams beyond the book These are the tools and strategies Hall has used to launch the 1000+ titles represented by Greenleaf Book Group, an independent publishing company that has made the Inc 500/5000 Fastest Growing Companies in America list seven times. A book is the holy grail of content marketing, and approaching it strategically from the outset ensures a return on the time, energy, and money behind it. Ideas, Influence, and Income is a must-have resource for authors seeking a smarter way to get the most out of publishing.


Book Synopsis Ideas, Influence, and Income by : Tanya Hall

Download or read book Ideas, Influence, and Income written by Tanya Hall and published by Greenleaf Book Group. This book was released on 2018-05-27 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to writing, publishing, and launching your book—and monetizing your content ​Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content. Designed for experts and thought leaders and written by Greenleaf Book Group CEO Tanya Hall, this book will teach you how to • Get clarity on your message and audience • Develop your manuscript and choose a publishing option • Build your author platform and presence through social media, publicity, influencer marketing, and partnerships • Launch your book with the bang that it deserves • Use the content you’ve developed to create new income streams beyond the book These are the tools and strategies Hall has used to launch the 1000+ titles represented by Greenleaf Book Group, an independent publishing company that has made the Inc 500/5000 Fastest Growing Companies in America list seven times. A book is the holy grail of content marketing, and approaching it strategically from the outset ensures a return on the time, energy, and money behind it. Ideas, Influence, and Income is a must-have resource for authors seeking a smarter way to get the most out of publishing.


Return To The "Old Ideas"

Return To The

Author:

Publisher:

Published:

Total Pages:

ISBN-13:

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Download or read book Return To The "Old Ideas" written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:


Why Startups Fail

Why Startups Fail

Author: Tom Eisenmann

Publisher: Currency

Published: 2021-03-30

Total Pages: 370

ISBN-13: 0593137027

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If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.


Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.


Return on Ideas

Return on Ideas

Author: David Nichols

Publisher: John Wiley & Sons

Published: 2008-05-23

Total Pages: 280

ISBN-13: 9780470512074

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Return on Ideas is a practical guide to getting more from the resources you put into your innovation process. David Nichols clearly shows why current innovation funnel models stifle rather than encourage new ideas, and offers a new methodology, ‘rocketing’, to tackle the problem. The first book to look in detail at innovation as a business-driving imperative, Return on Ideas provides the tools, techniques and processes to actually upgrade the way you tackle innovation, illustrated with examples from innovative companies such as Yo! Sushi, Apple, Vodafone, Unilever, P&G, Danone, Amex and Ben & Jerry’s – as well as unconventional sources such as theatre and comedy.


Book Synopsis Return on Ideas by : David Nichols

Download or read book Return on Ideas written by David Nichols and published by John Wiley & Sons. This book was released on 2008-05-23 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Return on Ideas is a practical guide to getting more from the resources you put into your innovation process. David Nichols clearly shows why current innovation funnel models stifle rather than encourage new ideas, and offers a new methodology, ‘rocketing’, to tackle the problem. The first book to look in detail at innovation as a business-driving imperative, Return on Ideas provides the tools, techniques and processes to actually upgrade the way you tackle innovation, illustrated with examples from innovative companies such as Yo! Sushi, Apple, Vodafone, Unilever, P&G, Danone, Amex and Ben & Jerry’s – as well as unconventional sources such as theatre and comedy.


Return on Ideas

Return on Ideas

Author: Peter Zec

Publisher:

Published: 2007-05

Total Pages:

ISBN-13: 9789899390867

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Book Synopsis Return on Ideas by : Peter Zec

Download or read book Return on Ideas written by Peter Zec and published by . This book was released on 2007-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:


The Returns of Fetishism

The Returns of Fetishism

Author: Rosalind C. Morris

Publisher: University of Chicago Press

Published: 2017-07-26

Total Pages: 442

ISBN-13: 022646475X

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"Fetishism (supposing that it existed)": a preface to the translation of Charles de Brosses's Transgression / Rosalind C. Morris -- Introduction: fetishism, figurism, and myths of enlightenment / Daniel H. Leonard -- A note on the translation / Daniel H. Leonard -- On the worship of fetish gods; or, a parallel of the ancient religion of Egypt with the present religion of Nigritia / Charles de Brosses ; translated by Daniel H. Leonard -- After De Brosses: fetishism, translation, comparativism, critique / Rosalind C. Morris -- A fetiche is a fetiche: no knowledge without difference of the word: rereading De Brosses -- Excursus: recontextualizing De Brosses, with Pietz in and out of Africa -- Re Kant and the good fetishists among us -- Hegel: back to the heart of darkness -- Fetishism against itself; or, Marx's two fetishisms -- The great fetish; or, the fetishism of the one -- Freud and the return to the dark continent: the other fetish -- Conjuncture: Freud and Marx, via Lacan -- Anthropology's fetishism: the custodianship of reality -- Fetishism reanimated: surrealism, ethnography, and the war against decay -- Deconstruction's fetish: undecidable, or the mark of Hegel -- Rehistoricizing generalized fetishism: the era of objects -- Anthropological redux: the reality of fetishism -- The fetish is dead, long live fetishism


Book Synopsis The Returns of Fetishism by : Rosalind C. Morris

Download or read book The Returns of Fetishism written by Rosalind C. Morris and published by University of Chicago Press. This book was released on 2017-07-26 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Fetishism (supposing that it existed)": a preface to the translation of Charles de Brosses's Transgression / Rosalind C. Morris -- Introduction: fetishism, figurism, and myths of enlightenment / Daniel H. Leonard -- A note on the translation / Daniel H. Leonard -- On the worship of fetish gods; or, a parallel of the ancient religion of Egypt with the present religion of Nigritia / Charles de Brosses ; translated by Daniel H. Leonard -- After De Brosses: fetishism, translation, comparativism, critique / Rosalind C. Morris -- A fetiche is a fetiche: no knowledge without difference of the word: rereading De Brosses -- Excursus: recontextualizing De Brosses, with Pietz in and out of Africa -- Re Kant and the good fetishists among us -- Hegel: back to the heart of darkness -- Fetishism against itself; or, Marx's two fetishisms -- The great fetish; or, the fetishism of the one -- Freud and the return to the dark continent: the other fetish -- Conjuncture: Freud and Marx, via Lacan -- Anthropology's fetishism: the custodianship of reality -- Fetishism reanimated: surrealism, ethnography, and the war against decay -- Deconstruction's fetish: undecidable, or the mark of Hegel -- Rehistoricizing generalized fetishism: the era of objects -- Anthropological redux: the reality of fetishism -- The fetish is dead, long live fetishism


Return to Point Zero

Return to Point Zero

Author: Murat Somer

Publisher: State University of New York Press

Published: 2022-07-01

Total Pages: 341

ISBN-13: 1438486731

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How did the Turkish-Kurdish Conflict arise? Why have Turks and Kurds failed for so long to solve it? How can they solve it today? How can social scientists better analyze this and other protracted conflicts and propose better prescriptions for sustainable peace? Return to Point Zero develops a novel framework for analyzing the historical-structural and contemporary causes of ethnic-national conflicts, highlighting an understudied dimension: politics. Murat Somer argues that intramajority group politics rather than majority-minority differences better explains ethnic-national conflicts. Hence, the political-ideological divisions among Turks are the key to understanding the Turkish-Kurdish Conflict; though it was nationalism that produced the Kurdish Question during late-Ottoman imperial modernization, political elite decisions by the Turks created the Kurdish Conflict during the postimperial nation-state building. Today, ideational rigidities reinforce the conflict. Analyzing this conflict from "premodern" times to today, Somer emphasizes two distinct periods: the formative era of 1918–1926 and the post-2011 reformative period. Somer argues that during the formative era, political elites inadequately addressed three fundamental dilemmas of security, identity, and cooperation and includes a discussion of how the legacy of those political elite decisions impacted and framed peace attempts that have failed in the 1990s and 2010s. Return to Point Zero develops new concepts to analyze conflicts and concrete conflict-resolution proposals.


Book Synopsis Return to Point Zero by : Murat Somer

Download or read book Return to Point Zero written by Murat Somer and published by State University of New York Press. This book was released on 2022-07-01 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did the Turkish-Kurdish Conflict arise? Why have Turks and Kurds failed for so long to solve it? How can they solve it today? How can social scientists better analyze this and other protracted conflicts and propose better prescriptions for sustainable peace? Return to Point Zero develops a novel framework for analyzing the historical-structural and contemporary causes of ethnic-national conflicts, highlighting an understudied dimension: politics. Murat Somer argues that intramajority group politics rather than majority-minority differences better explains ethnic-national conflicts. Hence, the political-ideological divisions among Turks are the key to understanding the Turkish-Kurdish Conflict; though it was nationalism that produced the Kurdish Question during late-Ottoman imperial modernization, political elite decisions by the Turks created the Kurdish Conflict during the postimperial nation-state building. Today, ideational rigidities reinforce the conflict. Analyzing this conflict from "premodern" times to today, Somer emphasizes two distinct periods: the formative era of 1918–1926 and the post-2011 reformative period. Somer argues that during the formative era, political elites inadequately addressed three fundamental dilemmas of security, identity, and cooperation and includes a discussion of how the legacy of those political elite decisions impacted and framed peace attempts that have failed in the 1990s and 2010s. Return to Point Zero develops new concepts to analyze conflicts and concrete conflict-resolution proposals.


Where Do You Get Your Ideas?

Where Do You Get Your Ideas?

Author: Fred White

Publisher: Penguin

Published: 2012-11-05

Total Pages: 241

ISBN-13: 1599635305

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Discover the Journal From Initial Idea to Completed Story A wardrobe that leads to a fantasy world...a rendition of Hamlet told by Rosencrantz and Guildenstern...the life and times of the Wicked Witch of the West.... Just where do successful writers get their ideas? Author Fred White demystifies the creative process of idea generation by breaking it down into six essential stages: idea recognition, idea incubation, outlining, research, drafting, and revision. In Where Do You Get Your Ideas? you will learn: • How to create, organize, and keep a writer's notebook. • Where to look for ideas--in daily observations, books, news articles, and magazines--and how to recognize a story when you see one. • Techniques for developing ideas into creative works of fiction and non-fiction: free-associating, listing, mapping, and collaging. • How to transform a good idea into a great story, novel, or memoir. With practical advice, techniques, and exercises, plus 75 seminal ideas to jump-start your creativity, Where Do You Get Your Ideas? will pull back the curtain on the magic of idea generation and reveal the wealth of writing inspiration right in front of you.


Book Synopsis Where Do You Get Your Ideas? by : Fred White

Download or read book Where Do You Get Your Ideas? written by Fred White and published by Penguin. This book was released on 2012-11-05 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the Journal From Initial Idea to Completed Story A wardrobe that leads to a fantasy world...a rendition of Hamlet told by Rosencrantz and Guildenstern...the life and times of the Wicked Witch of the West.... Just where do successful writers get their ideas? Author Fred White demystifies the creative process of idea generation by breaking it down into six essential stages: idea recognition, idea incubation, outlining, research, drafting, and revision. In Where Do You Get Your Ideas? you will learn: • How to create, organize, and keep a writer's notebook. • Where to look for ideas--in daily observations, books, news articles, and magazines--and how to recognize a story when you see one. • Techniques for developing ideas into creative works of fiction and non-fiction: free-associating, listing, mapping, and collaging. • How to transform a good idea into a great story, novel, or memoir. With practical advice, techniques, and exercises, plus 75 seminal ideas to jump-start your creativity, Where Do You Get Your Ideas? will pull back the curtain on the magic of idea generation and reveal the wealth of writing inspiration right in front of you.