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Secret Power - Digital Marketing

Author: Erdem Cırık

Publisher: 123 Dijital Medya

Published:

Total Pages: 100

ISBN-13:

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My first book, "Secret Power: Digital Marketing, Positive Manipulation, and Communication Strategies," is carefully crafted for anyone who wants to take a different perspective on the world of digital marketing. With the support of case studies, my own story, and experiences, I aim to take you on an extraordinary journey by explaining the important concepts of Digital Marketing. If you want to explore the power of the digital world and improve your digital marketing skills, this book is perfect for you. In my comprehensive guide, I aim to share my knowledge about how positive manipulation can positively impact businesses. This book will serve as an inspiration to anyone who wants to succeed and demonstrate how manipulation can become a positive tool. In my book, I will address topics such as marketing strategies, communication skills, human psychology, and effective use of manipulation. Through real-life examples and my own experiences, I will transfer my knowledge and guide you on your digital journey. I recommend my book to anyone who wants to approach the world of digital marketing from a different perspective. Let's embark on this exciting journey together, exploring the depths of the digital world and achieving success. Before reading my book, I suggest taking a look at the concept glossary I have prepared to better understand the topics. "Digital Transformation, Positive Manipulation and Empathy", "Website and SEO (Search Engine Optimization)", "Social Media Marketing", "Content Marketing", "Email Marketing", "Digital Advertising", "Positive Manipulation and Empathy", "Sherbet by Pulse: Micro-Targeting", "Managing Perception and Creating Prestige", "Right Channel, Right Targeting", "Making You Feel Special", "Effect of Design and Appearance", "Key to Success: Originality", "Success in Digital Marketing: A Blog Story", "Influencer Marketing in New Media", "SEO: Search Engine Optimization", "The Advancement of Artificial Intelligence (AI)", "What I've Learned for Success in E-Commerce", "Social Media Strategies", "Social Manipulation Example", "A Different Disinformation Experience", "Manipulation Tactic with Map", "5G Technology, Starlink and Elon Musk", "Unethical Manipulations in Digital Marketing", "Psychological Effects of Tiktok", "Manipulative Advertising Strategy in Traditional Media", ve "Unknown Money Making Methods".

Book Synopsis Secret Power - Digital Marketing by : Erdem Cırık

Download or read book Secret Power - Digital Marketing written by Erdem Cırık and published by 123 Dijital Medya. This book was released on with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: My first book, "Secret Power: Digital Marketing, Positive Manipulation, and Communication Strategies," is carefully crafted for anyone who wants to take a different perspective on the world of digital marketing. With the support of case studies, my own story, and experiences, I aim to take you on an extraordinary journey by explaining the important concepts of Digital Marketing. If you want to explore the power of the digital world and improve your digital marketing skills, this book is perfect for you. In my comprehensive guide, I aim to share my knowledge about how positive manipulation can positively impact businesses. This book will serve as an inspiration to anyone who wants to succeed and demonstrate how manipulation can become a positive tool. In my book, I will address topics such as marketing strategies, communication skills, human psychology, and effective use of manipulation. Through real-life examples and my own experiences, I will transfer my knowledge and guide you on your digital journey. I recommend my book to anyone who wants to approach the world of digital marketing from a different perspective. Let's embark on this exciting journey together, exploring the depths of the digital world and achieving success. Before reading my book, I suggest taking a look at the concept glossary I have prepared to better understand the topics. "Digital Transformation, Positive Manipulation and Empathy", "Website and SEO (Search Engine Optimization)", "Social Media Marketing", "Content Marketing", "Email Marketing", "Digital Advertising", "Positive Manipulation and Empathy", "Sherbet by Pulse: Micro-Targeting", "Managing Perception and Creating Prestige", "Right Channel, Right Targeting", "Making You Feel Special", "Effect of Design and Appearance", "Key to Success: Originality", "Success in Digital Marketing: A Blog Story", "Influencer Marketing in New Media", "SEO: Search Engine Optimization", "The Advancement of Artificial Intelligence (AI)", "What I've Learned for Success in E-Commerce", "Social Media Strategies", "Social Manipulation Example", "A Different Disinformation Experience", "Manipulation Tactic with Map", "5G Technology, Starlink and Elon Musk", "Unethical Manipulations in Digital Marketing", "Psychological Effects of Tiktok", "Manipulative Advertising Strategy in Traditional Media", ve "Unknown Money Making Methods".

Profit Prodigy: Unveiling the Secrets of Internet Marketing Success

Author: Shu Chen Hou

Publisher: KOKOSHUNGSAN®

Published:

Total Pages: 118

ISBN-13:

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Unlock the Secrets to Internet Marketing Success with "Profit Prodigy” Are you ready to take your business to new heights in the digital landscape? Do you want to uncover the secrets of internet marketing and propel your brand to unprecedented success? Look no further than "Profit Prodigy: Unveiling the Secrets of Internet Marketing Success.” In today's fast-paced and competitive world, internet marketing has become the driving force behind business growth. It's no longer enough to rely on traditional marketing methods; businesses need to harness the power of the internet to reach their target audience, generate leads, and drive conversions. But where do you begin? How do you navigate the ever-changing digital landscape and stand out from the crowd? "Profit Prodigy" is your ultimate guide to mastering the art of internet marketing. Packed with insights, strategies, and techniques, this book will empower you to unlock the secrets of online success. Whether you're a seasoned marketer looking to enhance your skills or a business owner venturing into the world of internet marketing for the first time, "Profit Prodigy" has something for everyone. Inside "Profit Prodigy," you'll discover: The foundations of internet marketing: From target audience identification and branding to conversion optimization and data-driven decision making, you'll gain a solid understanding of the key principles that underpin internet marketing success. Crafting a winning internet marketing strategy: Learn how to conduct market research, set clear objectives, develop a comprehensive marketing plan, and choose the right online channels to reach your target audience effectively. Building an effective online presence: Master the art of website design and optimization, mobile responsiveness, and search engine optimization (SEO) to attract and engage your audience while maximizing organic traffic. Content creation and marketing: Discover how to develop engaging and relevant content, leverage different content formats, and distribute and promote your content to maximize its reach and impact. Social media marketing: Harness the power of social media platforms to build a strong online presence, engage with your audience, and foster a community of loyal brand advocates. Driving traffic and generating leads: Explore the strategies of search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing to drive targeted traffic and convert leads into loyal customers. Maximizing conversion and sales: Learn the secrets of conversion rate optimization (CRO), creating compelling offers and sales funnels, and building trust and credibility to drive conversions and foster long-term customer relationships. Analyzing performance and scaling success: Discover how to track and analyze key metrics, measure ROI and campaign performance, stay updated with industry trends, and continuously refine your strategies for optimal results. Nurturing long-term customer relationships: Uncover strategies for providing exceptional customer service, personalizing communication, implementing loyalty programs, and delighting customers to foster loyalty and maximize customer lifetime value. With "Profit Prodigy" as your trusted guide, you'll be equipped with the knowledge and tools to conquer the digital landscape and achieve internet marketing success. The secrets of online success are within your grasp, and it's time to unleash your full potential. Are you ready to embark on a journey of digital transformation? Are you prepared to propel your business to new heights? It all starts with "Profit Prodigy: Unveiling the Secrets of Internet Marketing Success." Get your copy today and unlock the power of internet marketing!

Book Synopsis Profit Prodigy: Unveiling the Secrets of Internet Marketing Success by : Shu Chen Hou

Download or read book Profit Prodigy: Unveiling the Secrets of Internet Marketing Success written by Shu Chen Hou and published by KOKOSHUNGSAN®. This book was released on with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the Secrets to Internet Marketing Success with "Profit Prodigy” Are you ready to take your business to new heights in the digital landscape? Do you want to uncover the secrets of internet marketing and propel your brand to unprecedented success? Look no further than "Profit Prodigy: Unveiling the Secrets of Internet Marketing Success.” In today's fast-paced and competitive world, internet marketing has become the driving force behind business growth. It's no longer enough to rely on traditional marketing methods; businesses need to harness the power of the internet to reach their target audience, generate leads, and drive conversions. But where do you begin? How do you navigate the ever-changing digital landscape and stand out from the crowd? "Profit Prodigy" is your ultimate guide to mastering the art of internet marketing. Packed with insights, strategies, and techniques, this book will empower you to unlock the secrets of online success. Whether you're a seasoned marketer looking to enhance your skills or a business owner venturing into the world of internet marketing for the first time, "Profit Prodigy" has something for everyone. Inside "Profit Prodigy," you'll discover: The foundations of internet marketing: From target audience identification and branding to conversion optimization and data-driven decision making, you'll gain a solid understanding of the key principles that underpin internet marketing success. Crafting a winning internet marketing strategy: Learn how to conduct market research, set clear objectives, develop a comprehensive marketing plan, and choose the right online channels to reach your target audience effectively. Building an effective online presence: Master the art of website design and optimization, mobile responsiveness, and search engine optimization (SEO) to attract and engage your audience while maximizing organic traffic. Content creation and marketing: Discover how to develop engaging and relevant content, leverage different content formats, and distribute and promote your content to maximize its reach and impact. Social media marketing: Harness the power of social media platforms to build a strong online presence, engage with your audience, and foster a community of loyal brand advocates. Driving traffic and generating leads: Explore the strategies of search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing to drive targeted traffic and convert leads into loyal customers. Maximizing conversion and sales: Learn the secrets of conversion rate optimization (CRO), creating compelling offers and sales funnels, and building trust and credibility to drive conversions and foster long-term customer relationships. Analyzing performance and scaling success: Discover how to track and analyze key metrics, measure ROI and campaign performance, stay updated with industry trends, and continuously refine your strategies for optimal results. Nurturing long-term customer relationships: Uncover strategies for providing exceptional customer service, personalizing communication, implementing loyalty programs, and delighting customers to foster loyalty and maximize customer lifetime value. With "Profit Prodigy" as your trusted guide, you'll be equipped with the knowledge and tools to conquer the digital landscape and achieve internet marketing success. The secrets of online success are within your grasp, and it's time to unleash your full potential. Are you ready to embark on a journey of digital transformation? Are you prepared to propel your business to new heights? It all starts with "Profit Prodigy: Unveiling the Secrets of Internet Marketing Success." Get your copy today and unlock the power of internet marketing!

The Secret Power of An Expert

Author: Val A. Slastnikov

Publisher: Author House

Published: 2014

Total Pages: 119

ISBN-13: 1491850302

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The first part of this Success Trilogy answers the following questions: - Is Success an art or a science? - What is "Success Options" and how can you use them to your advantage? - Why does your success in life and business depend on the Business Model you choose? - How to capitalize on Internet Market trends and use emerging Global Expert Communities if you want to succeed in new business conditions?

Book Synopsis The Secret Power of An Expert by : Val A. Slastnikov

Download or read book The Secret Power of An Expert written by Val A. Slastnikov and published by Author House. This book was released on 2014 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first part of this Success Trilogy answers the following questions: - Is Success an art or a science? - What is "Success Options" and how can you use them to your advantage? - Why does your success in life and business depend on the Business Model you choose? - How to capitalize on Internet Market trends and use emerging Global Expert Communities if you want to succeed in new business conditions?

The Secret Power of Paid Advertising

Author: Donald Nova

Publisher:

Published: 2019-02-18

Total Pages:

ISBN-13: 9781950788286

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Book Synopsis The Secret Power of Paid Advertising by : Donald Nova

Download or read book The Secret Power of Paid Advertising written by Donald Nova and published by . This book was released on 2019-02-18 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Marketing Secrets for Small Business

Author: Martin Holsinger

Publisher: CreateSpace

Published: 2014-05-29

Total Pages: 150

ISBN-13: 9781497405448

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Martin Holsinger, founder and director of Yakima Valley Marketing, presents the secrets of harnessing the hidden power of the Internet for your benefit. Inside this book you will find a comprehensive explanation of what digital marketing in the 21st century looks like and how to use it increase your market base, generate leads, and convert visitors into clients.Compiling techniques and digital marketing secrets he has gleaned from his own successful business as well as the advice from leading authorities in the industry, Martin presents eight chapters of marketing wisdom that will change how you approach your company's presence online.• Discover how your online reputation can make or break your business and what you can do to make sure its positive.• Learn from real-life examples how to interact with your online audience and build a positive relationship with your consumers that keeps them coming back to you.• Understand branding and lead generation and how these things tie in with social media.• Learn why video marketing is such a powerful tool and enjoy the step-by step guide to making your own videos.• Learn how to create marketing strategies that really work and how to maximize your return on investment by using resources that cost very little or nothing at all.Using visual aids and in-depth explanations, Martin erases the mystery of online marketing and makes it possible for you to take control of the direction of your business like never before. Best of all, Martin shares with you the many resources he uses himself and explains in detail exactly how to use them. This book is designed for innovative, forward thinking business owners looking to push their business into the spotlight.

Book Synopsis Digital Marketing Secrets for Small Business by : Martin Holsinger

Download or read book Digital Marketing Secrets for Small Business written by Martin Holsinger and published by CreateSpace. This book was released on 2014-05-29 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Martin Holsinger, founder and director of Yakima Valley Marketing, presents the secrets of harnessing the hidden power of the Internet for your benefit. Inside this book you will find a comprehensive explanation of what digital marketing in the 21st century looks like and how to use it increase your market base, generate leads, and convert visitors into clients.Compiling techniques and digital marketing secrets he has gleaned from his own successful business as well as the advice from leading authorities in the industry, Martin presents eight chapters of marketing wisdom that will change how you approach your company's presence online.• Discover how your online reputation can make or break your business and what you can do to make sure its positive.• Learn from real-life examples how to interact with your online audience and build a positive relationship with your consumers that keeps them coming back to you.• Understand branding and lead generation and how these things tie in with social media.• Learn why video marketing is such a powerful tool and enjoy the step-by step guide to making your own videos.• Learn how to create marketing strategies that really work and how to maximize your return on investment by using resources that cost very little or nothing at all.Using visual aids and in-depth explanations, Martin erases the mystery of online marketing and makes it possible for you to take control of the direction of your business like never before. Best of all, Martin shares with you the many resources he uses himself and explains in detail exactly how to use them. This book is designed for innovative, forward thinking business owners looking to push their business into the spotlight.

The Neuromarketing Book of Secrets

Author: Samuel James

Publisher: Dr. Samuel Inbaraja S

Published: 2024-02-16

Total Pages: 307

ISBN-13:

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Welcome to the captivating world of neuromarketing, where science meets persuasion and unlocks the secrets of consumer behavior. This comprehensive textbook, meticulously crafted by Dr. Samuel James, is your ultimate roadmap to understanding and influencing the hidden buyer within. Introduction: Cracking the Code of Consumer Desire Step into a world where advertising stops being a guessing game and starts being a carefully engineered blueprint for persuasion. Traditional marketing, with its reliance on flashy slogans and broad-brush campaigns, is giving way to a data-driven era. Today, success hinges on truly understanding the inner workings of the consumer's mind – and that's where neuromarketing shines.

Book Synopsis The Neuromarketing Book of Secrets by : Samuel James

Download or read book The Neuromarketing Book of Secrets written by Samuel James and published by Dr. Samuel Inbaraja S . This book was released on 2024-02-16 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the captivating world of neuromarketing, where science meets persuasion and unlocks the secrets of consumer behavior. This comprehensive textbook, meticulously crafted by Dr. Samuel James, is your ultimate roadmap to understanding and influencing the hidden buyer within. Introduction: Cracking the Code of Consumer Desire Step into a world where advertising stops being a guessing game and starts being a carefully engineered blueprint for persuasion. Traditional marketing, with its reliance on flashy slogans and broad-brush campaigns, is giving way to a data-driven era. Today, success hinges on truly understanding the inner workings of the consumer's mind – and that's where neuromarketing shines.

The Secret Power of Blogging

Author: Bruce C. Brown

Publisher: Atlantic Publishing Company

Published: 2008

Total Pages: 290

ISBN-13: 1601380097

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Blog is short for Weblog. A Weblog is a journal (or type of newsletter) that is updated often and intended for the general public. Blogs generally represent the personality of the author or the website owner. In a recent study by the Pew Internet; American Life Project estimated that the U.S. "blog population has grown to about 12 million Americans," some 8% of U.S. Internet users. The number of U.S. blog readers was estimated at 57 million (39% of the U.S. online population). If you have a product, service, brand, or cause that you want to market inexpensively online to the world, you need to look into starting a blog. It is an ideal marketing vehicle. You can use it to share your expertise, grow market share, spread your message, and establish yourself as an expert in your field for virtually no cost. A blog helps your site to rank higher in the search engines because Google and other search engines provide references to blogs and their content. Tiny one-person part-time businesses and mega companies like Microsoft, Apple, Nike, General Motors, Amazon.com, and Yahoo! use blogs as well. Most Fortune 1000 firms are using responsible blog marketing as well as advertising on blogs for one simple reason: it works! It generates profits immediately and consistently! In addition, many blogs earn additional revenue by selling advertising space on their niche-targeted blog. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Book Synopsis The Secret Power of Blogging by : Bruce C. Brown

Download or read book The Secret Power of Blogging written by Bruce C. Brown and published by Atlantic Publishing Company. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blog is short for Weblog. A Weblog is a journal (or type of newsletter) that is updated often and intended for the general public. Blogs generally represent the personality of the author or the website owner. In a recent study by the Pew Internet; American Life Project estimated that the U.S. "blog population has grown to about 12 million Americans," some 8% of U.S. Internet users. The number of U.S. blog readers was estimated at 57 million (39% of the U.S. online population). If you have a product, service, brand, or cause that you want to market inexpensively online to the world, you need to look into starting a blog. It is an ideal marketing vehicle. You can use it to share your expertise, grow market share, spread your message, and establish yourself as an expert in your field for virtually no cost. A blog helps your site to rank higher in the search engines because Google and other search engines provide references to blogs and their content. Tiny one-person part-time businesses and mega companies like Microsoft, Apple, Nike, General Motors, Amazon.com, and Yahoo! use blogs as well. Most Fortune 1000 firms are using responsible blog marketing as well as advertising on blogs for one simple reason: it works! It generates profits immediately and consistently! In addition, many blogs earn additional revenue by selling advertising space on their niche-targeted blog. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Internet Marketing Secrets

Author: Steven R Fulton

Publisher: Independently Published

Published: 2023-04-20

Total Pages: 0

ISBN-13:

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Description: Are you ready to take your internet marketing skills to the next level? Look no further than "Internet Marketing Secrets," the must-read book for anyone looking to enhance their online presence and drive more traffic to their website. With practical tips and strategies from industry experts, this book is your ultimate guide to achieving online success. Internet Marketing Secrets" is a comprehensive guidebook that outlines the best practices and strategies for successful internet marketing. Written by industry expert, this book covers everything from creating compelling content to building an effective social media presence, and driving traffic to your website. The book is packed with practical advice, real-world examples, and actionable tips to help readers grow their businesses online.Benefits: Learn proven strategies for effective internet marketing Gain insights into building a strong online presence Discover how to effectively target your audience Understand the importance of search engine optimization (SEO) and how to optimize your site Learn how to measure and track your online marketing success. Don't miss out on the opportunity to transform your marketing game - order your copy of "Internet Marketing Secrets" today.

Book Synopsis Internet Marketing Secrets by : Steven R Fulton

Download or read book Internet Marketing Secrets written by Steven R Fulton and published by Independently Published. This book was released on 2023-04-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description: Are you ready to take your internet marketing skills to the next level? Look no further than "Internet Marketing Secrets," the must-read book for anyone looking to enhance their online presence and drive more traffic to their website. With practical tips and strategies from industry experts, this book is your ultimate guide to achieving online success. Internet Marketing Secrets" is a comprehensive guidebook that outlines the best practices and strategies for successful internet marketing. Written by industry expert, this book covers everything from creating compelling content to building an effective social media presence, and driving traffic to your website. The book is packed with practical advice, real-world examples, and actionable tips to help readers grow their businesses online.Benefits: Learn proven strategies for effective internet marketing Gain insights into building a strong online presence Discover how to effectively target your audience Understand the importance of search engine optimization (SEO) and how to optimize your site Learn how to measure and track your online marketing success. Don't miss out on the opportunity to transform your marketing game - order your copy of "Internet Marketing Secrets" today.

Beyond the Click: Unveiling the Secrets of Digital Alchemy

Author: Sabbir Hasan Munna

Publisher: Ocleno

Published: 2024-05-09

Total Pages: 21

ISBN-13:

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"Unlocking Digital Success: A Journey through Innovative Marketing Strategies" takes readers on an immersive exploration of the ever-evolving landscape of digital marketing. From mastering the art of storytelling to leveraging cutting-edge technologies, each chapter offers actionable insights, real-world examples, and practical guidance to help marketers navigate the complexities of the digital realm. Whether you're a seasoned professional or just starting out, this book equips you with the knowledge and tools you need to harness the power of innovation, drive meaningful results, and unlock your full potential in the digital age.

Book Synopsis Beyond the Click: Unveiling the Secrets of Digital Alchemy by : Sabbir Hasan Munna

Download or read book Beyond the Click: Unveiling the Secrets of Digital Alchemy written by Sabbir Hasan Munna and published by Ocleno. This book was released on 2024-05-09 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Unlocking Digital Success: A Journey through Innovative Marketing Strategies" takes readers on an immersive exploration of the ever-evolving landscape of digital marketing. From mastering the art of storytelling to leveraging cutting-edge technologies, each chapter offers actionable insights, real-world examples, and practical guidance to help marketers navigate the complexities of the digital realm. Whether you're a seasoned professional or just starting out, this book equips you with the knowledge and tools you need to harness the power of innovation, drive meaningful results, and unlock your full potential in the digital age.

Digital Impact

Author: Vipin Mayar

Publisher: John Wiley & Sons

Published: 2011-05-18

Total Pages: 226

ISBN-13: 1118087747

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Win online by attracting the right customers and getting the right performance measurement Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods that can be followed by any businessperson at companies of all sizes. The discussion hones in on two keys to success: building a performance measurement approach that will let you get maximum impact out of your online marketing and ad dollars, and creating magnetic content that attracts customers and keeps them engaged with your brand. Leverage trust and build ROI in social media and mobile spaces Get actionable data, best practices, cases studies, anecdotes, practical coaching tips and strategic insights Engage customers who typically resist advertising messages Learn from authors who have extensive experience across major industries and accounts, giving them a wide business appeal Whether your budget is corporate-sized or on a shoestring, you'll want to achieve the measurable bottom-line improvements that come with having Digital Impact.

Book Synopsis Digital Impact by : Vipin Mayar

Download or read book Digital Impact written by Vipin Mayar and published by John Wiley & Sons. This book was released on 2011-05-18 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Win online by attracting the right customers and getting the right performance measurement Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods that can be followed by any businessperson at companies of all sizes. The discussion hones in on two keys to success: building a performance measurement approach that will let you get maximum impact out of your online marketing and ad dollars, and creating magnetic content that attracts customers and keeps them engaged with your brand. Leverage trust and build ROI in social media and mobile spaces Get actionable data, best practices, cases studies, anecdotes, practical coaching tips and strategic insights Engage customers who typically resist advertising messages Learn from authors who have extensive experience across major industries and accounts, giving them a wide business appeal Whether your budget is corporate-sized or on a shoestring, you'll want to achieve the measurable bottom-line improvements that come with having Digital Impact.