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The practices of beauty -- A market for beauty -- Advertising beauty -- Maligning beauty -- Domesticating beauty -- Selling natural artifice -- Selling the orient -- Selling masculinity.
Book Synopsis Selling Beauty by : Morag Martin
Download or read book Selling Beauty written by Morag Martin and published by JHU Press. This book was released on 2009-10-05 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: The practices of beauty -- A market for beauty -- Advertising beauty -- Maligning beauty -- Domesticating beauty -- Selling natural artifice -- Selling the orient -- Selling masculinity.
Between the 1920s and the 1970s, American economic culture began to emphasize the value of consumption over production. At the same time, the rise of new mass media such as radio and television facilitated the advertising and sales of consumer goods on an unprecedented scale. In Style and Status: Selling Beauty to African American Women, 1920--1975, Susannah Walker analyzes an often-overlooked facet of twentieth-century consumer society as she explores the political, social, and racial implications of the business devoted to producing and marketing beauty products for African American women. Walker examines African American beauty culture as a significant component of twentieth-century consumerism, and she links both subjects to the complex racial politics of the era. The efforts of black entrepreneurs to participate in the American economy and to achieve self-determination of black beauty standards often caused conflict within the African American community. Additionally, a prevalence of white-owned firms in the African American beauty industry sparked widespread resentment, even among advocates of full integration in other areas of the American economy and culture. Concerned African Americans argued that whites had too much influence over black beauty culture and were invading the market, complicating matters of physical appearance with questions of race and power. Based on a wide variety of documentary and archival evidence, Walker concludes that African American beauty standards were shaped within black society as much as they were formed in reaction to, let alone imposed by, the majority culture. Style and Status challenges the notion that the civil rights and black power movements of the 1950s through the 1970s represents the first period in which African Americans wielded considerable influence over standards of appearance and beauty. Walker explores how beauty culture affected black women's racial and feminine identities, the role of black-owned businesses in African American communities, differences between black-owned and white-owned manufacturers of beauty products, and the concept of racial progress in the post--World War II era. Through the story of the development of black beauty culture, Walker examines the interplay of race, class, and gender in twentieth-century America.
Book Synopsis Style and Status by : Susannah Walker
Download or read book Style and Status written by Susannah Walker and published by University Press of Kentucky. This book was released on 2007-02-23 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between the 1920s and the 1970s, American economic culture began to emphasize the value of consumption over production. At the same time, the rise of new mass media such as radio and television facilitated the advertising and sales of consumer goods on an unprecedented scale. In Style and Status: Selling Beauty to African American Women, 1920--1975, Susannah Walker analyzes an often-overlooked facet of twentieth-century consumer society as she explores the political, social, and racial implications of the business devoted to producing and marketing beauty products for African American women. Walker examines African American beauty culture as a significant component of twentieth-century consumerism, and she links both subjects to the complex racial politics of the era. The efforts of black entrepreneurs to participate in the American economy and to achieve self-determination of black beauty standards often caused conflict within the African American community. Additionally, a prevalence of white-owned firms in the African American beauty industry sparked widespread resentment, even among advocates of full integration in other areas of the American economy and culture. Concerned African Americans argued that whites had too much influence over black beauty culture and were invading the market, complicating matters of physical appearance with questions of race and power. Based on a wide variety of documentary and archival evidence, Walker concludes that African American beauty standards were shaped within black society as much as they were formed in reaction to, let alone imposed by, the majority culture. Style and Status challenges the notion that the civil rights and black power movements of the 1950s through the 1970s represents the first period in which African Americans wielded considerable influence over standards of appearance and beauty. Walker explores how beauty culture affected black women's racial and feminine identities, the role of black-owned businesses in African American communities, differences between black-owned and white-owned manufacturers of beauty products, and the concept of racial progress in the post--World War II era. Through the story of the development of black beauty culture, Walker examines the interplay of race, class, and gender in twentieth-century America.
"Jaclyn is a woman of integrity, leader and a truly passionate person Most Passionate Spa and Esthetic leader " -- Thomas Eramo, Regional Director, Thermafuse "Her talent and commitment to the beauty professional is limitless." -- An G. Hinds, President & Owner of Catherine Hinds Institute of Esthetics "Whether as an instructor, sales associate, spa manager or the many other professional experiences she brings to the table, Jaclyn has always been a stand out inspiration in her field." -- Brend Brock, Founder of Farmesthetics, Fine Herbal Skin Care If you own your own salon, spa, or beauty business, then this book is for you. Jaclyn Luongo, a beauty industry leader with over 20 years of health and beauty experience, shares with you her tactics for connecting and building your clientele, growing sales, and generating higher revenue. The perfect companion to your growing business or a great gift for the beauty professional in your life, Jaclyn presents inspirational and easy-to-read chapters that can help guide a beautician to success.
Book Synopsis Successful Selling in the Beauty Industry: Simple Solutions for Growing Retail Sales, Building Clientele, and Generating Higher Revenue by : Jaclyn Luongo
Download or read book Successful Selling in the Beauty Industry: Simple Solutions for Growing Retail Sales, Building Clientele, and Generating Higher Revenue written by Jaclyn Luongo and published by . This book was released on 2019-09-13 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Jaclyn is a woman of integrity, leader and a truly passionate person Most Passionate Spa and Esthetic leader " -- Thomas Eramo, Regional Director, Thermafuse "Her talent and commitment to the beauty professional is limitless." -- An G. Hinds, President & Owner of Catherine Hinds Institute of Esthetics "Whether as an instructor, sales associate, spa manager or the many other professional experiences she brings to the table, Jaclyn has always been a stand out inspiration in her field." -- Brend Brock, Founder of Farmesthetics, Fine Herbal Skin Care If you own your own salon, spa, or beauty business, then this book is for you. Jaclyn Luongo, a beauty industry leader with over 20 years of health and beauty experience, shares with you her tactics for connecting and building your clientele, growing sales, and generating higher revenue. The perfect companion to your growing business or a great gift for the beauty professional in your life, Jaclyn presents inspirational and easy-to-read chapters that can help guide a beautician to success.
The first comprehensive study of how images of male beauty are projected onto society, Behold the Man: The Hype and Selling of Male Beauty in Media and Culture examines the role media and society play in creating the image of the idealized male. This book explores how these images are interpreted by all genders and sexual orientations in order to investigate the phenomenon’s effect on the self-esteem of adolescent and adult males. Behold the Man provides you with research and examples that identify this problem from many angles to help you realize that being a man is more than merely possessing muscles and good looks. Discussing examples in which both attractive men and women are idealized as “the norm,” Behold the Man argues that men are experiencing the same injustices as women--splashed on the covers of magazines and in advertisements, based on their sex appeal, sometimes to promote nothing more than their looks. Within Behold the Man, you‘ll find topics that relate to the reasons for and effects of male beauty standards, such as: aspects of male beauty, from Ancient Greek ideals to how it is visualized throughout history in art the vision of “the ideal male,” along with sexual connotations, in advertisements for clothing, cologne, sunglasses, automobiles, and shaving products the emphasis of strong, well-built males and their bodies in movies, music videos, and literature how men alter their bodies by dieting and cosmetic surgery to achieve the look found in advertisements today’s growing numbers of male eating disorders caused by the notion that only good-looking, muscular men are acceptable reasons behind the exploitation of the male body and the double standards for male beauty found within gay male communities how advertisers and authors faithfully follow the “bigger is better” theory--from pectoral and bicep muscles to penis size Recognizing how society has created and changed the appearance of the ideal male, this text explains to you the danger men of all ages face who feel they need to be physically handsome to be desirable. From Behold the Man, you’ll learn about the real messages of advertising and media, the problems they cause, and that true self-worth cannot be measured by physical attributes.
Book Synopsis Behold the Man by : Edisol Dotson
Download or read book Behold the Man written by Edisol Dotson and published by Routledge. This book was released on 2021-03-04 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive study of how images of male beauty are projected onto society, Behold the Man: The Hype and Selling of Male Beauty in Media and Culture examines the role media and society play in creating the image of the idealized male. This book explores how these images are interpreted by all genders and sexual orientations in order to investigate the phenomenon’s effect on the self-esteem of adolescent and adult males. Behold the Man provides you with research and examples that identify this problem from many angles to help you realize that being a man is more than merely possessing muscles and good looks. Discussing examples in which both attractive men and women are idealized as “the norm,” Behold the Man argues that men are experiencing the same injustices as women--splashed on the covers of magazines and in advertisements, based on their sex appeal, sometimes to promote nothing more than their looks. Within Behold the Man, you‘ll find topics that relate to the reasons for and effects of male beauty standards, such as: aspects of male beauty, from Ancient Greek ideals to how it is visualized throughout history in art the vision of “the ideal male,” along with sexual connotations, in advertisements for clothing, cologne, sunglasses, automobiles, and shaving products the emphasis of strong, well-built males and their bodies in movies, music videos, and literature how men alter their bodies by dieting and cosmetic surgery to achieve the look found in advertisements today’s growing numbers of male eating disorders caused by the notion that only good-looking, muscular men are acceptable reasons behind the exploitation of the male body and the double standards for male beauty found within gay male communities how advertisers and authors faithfully follow the “bigger is better” theory--from pectoral and bicep muscles to penis size Recognizing how society has created and changed the appearance of the ideal male, this text explains to you the danger men of all ages face who feel they need to be physically handsome to be desirable. From Behold the Man, you’ll learn about the real messages of advertising and media, the problems they cause, and that true self-worth cannot be measured by physical attributes.
Make a Healthy Profit Plus: eBay PowerSellers' exclusive category tips! Health and beauty product purchases are often impulse buys based on emotional fulfillment. For the first time, top PowerSellers share their tips and strategies for appealing to this desire to feel more attractive or younger. Discover the best ways to find, list and sell makeup, perfume, hair products, vitamins, skin-care products, nutritional supplements and other items with this expert advice. Learn how to: Temptingly describe vivid colors, aromas and other qualities not easily captured in a photograph Keep up with trends and find the newest, hottest products-at the best prices Use trigger words that induce your customers to make impulse buys Write descriptions for health products that are both clinical and alluring Evoke buyers' emotions and desires to feel younger and more attractive
Book Synopsis How to Sell Health and Beauty Products on eBay by : Joan Kanavich
Download or read book How to Sell Health and Beauty Products on eBay written by Joan Kanavich and published by Entrepreneur Press. This book was released on 2007-03-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make a Healthy Profit Plus: eBay PowerSellers' exclusive category tips! Health and beauty product purchases are often impulse buys based on emotional fulfillment. For the first time, top PowerSellers share their tips and strategies for appealing to this desire to feel more attractive or younger. Discover the best ways to find, list and sell makeup, perfume, hair products, vitamins, skin-care products, nutritional supplements and other items with this expert advice. Learn how to: Temptingly describe vivid colors, aromas and other qualities not easily captured in a photograph Keep up with trends and find the newest, hottest products-at the best prices Use trigger words that induce your customers to make impulse buys Write descriptions for health products that are both clinical and alluring Evoke buyers' emotions and desires to feel younger and more attractive
Book Synopsis Decisions and Orders of the National Labor Relations Board by : United States. National Labor Relations Board
Download or read book Decisions and Orders of the National Labor Relations Board written by United States. National Labor Relations Board and published by . This book was released on 2014 with total page 1510 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising & Selling written by and published by . This book was released on 1920 with total page 1438 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising and Selling written by and published by . This book was released on 1920 with total page 1288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book 1997 Economic Census: Nevada written by and published by . This book was released on 1999 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Beauty seems simple; we know it when we see it. But of course our ideas about what is attractive are influenced by a broad range of social and economic factors, and in Beauty and Business leading historians set out to provide this important cultural context. How have retailers shaped popular consciousness about beauty? And how, in turn, have cultural assumptions influenced the commodification of beauty? The contributors here look to particular examples in order to address these questions, turning their attention to topics ranging from the social role of the African American hair salon, and the sexual dynamics of bathing suits and shirtcollars, to the deeper meanings of corsets and what the Avon lady tells us about changing American values. As a whole, these essays force us to reckon with the ways that beauty has been made, bought, and sold in modern America.
Book Synopsis Beauty and Business by : Philip Scranton
Download or read book Beauty and Business written by Philip Scranton and published by Routledge. This book was released on 2014-03-05 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beauty seems simple; we know it when we see it. But of course our ideas about what is attractive are influenced by a broad range of social and economic factors, and in Beauty and Business leading historians set out to provide this important cultural context. How have retailers shaped popular consciousness about beauty? And how, in turn, have cultural assumptions influenced the commodification of beauty? The contributors here look to particular examples in order to address these questions, turning their attention to topics ranging from the social role of the African American hair salon, and the sexual dynamics of bathing suits and shirtcollars, to the deeper meanings of corsets and what the Avon lady tells us about changing American values. As a whole, these essays force us to reckon with the ways that beauty has been made, bought, and sold in modern America.
