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The Glocalization of Shanghai Disneyland

Author: Ni-Chen Sung

Publisher: Routledge

Published: 2021-04-11

Total Pages: 98

ISBN-13: 1000398757

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Focusing on Disney’s production of Shanghai Disneyland, this book examines how the Chinese state and the local market influence Disney’s ownership and production of the identities and the representations of Shanghai Disneyland. Qualitative methods are here applied to combine both primary and secondary data, including document analysis, participant observation, and in-depth interviews. Shanghai Disneyland is purposely created to be different from the other Disneylands, under the “authentically Disney and distinctly Chinese” mandate. In order to survive and thrive in China, Disney carefully constructs Shanghai Disneyland as Disneyland with Chinese characteristics. Previous studies tend to link Disney with cultural imperialism; however, this book argues that it is not imperialism but glocalization that promotes a global company’s interests in China. In particular, the findings suggest state-capital-led glocalization: glocalization led by economic capital of the state (direct investment) and economic capital with the state (market potential). Furthermore, the four categories of glocalization with different conditions, considerations, and consequences illustrate various global–local dynamics in the process of a global formation of locality. The Glocalization of Shanghai Disneyland will appeal to students and scholars of sociology, communication studies, business studies, and Asian studies more broadly.

Book Synopsis The Glocalization of Shanghai Disneyland by : Ni-Chen Sung

Download or read book The Glocalization of Shanghai Disneyland written by Ni-Chen Sung and published by Routledge. This book was released on 2021-04-11 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on Disney’s production of Shanghai Disneyland, this book examines how the Chinese state and the local market influence Disney’s ownership and production of the identities and the representations of Shanghai Disneyland. Qualitative methods are here applied to combine both primary and secondary data, including document analysis, participant observation, and in-depth interviews. Shanghai Disneyland is purposely created to be different from the other Disneylands, under the “authentically Disney and distinctly Chinese” mandate. In order to survive and thrive in China, Disney carefully constructs Shanghai Disneyland as Disneyland with Chinese characteristics. Previous studies tend to link Disney with cultural imperialism; however, this book argues that it is not imperialism but glocalization that promotes a global company’s interests in China. In particular, the findings suggest state-capital-led glocalization: glocalization led by economic capital of the state (direct investment) and economic capital with the state (market potential). Furthermore, the four categories of glocalization with different conditions, considerations, and consequences illustrate various global–local dynamics in the process of a global formation of locality. The Glocalization of Shanghai Disneyland will appeal to students and scholars of sociology, communication studies, business studies, and Asian studies more broadly.

Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022)

Author: Bootheina Majoul

Publisher: Springer Nature

Published: 2023-03-14

Total Pages: 1614

ISBN-13: 2494069971

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This is an open access book.The 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) was successfully held on October 28th-30th, 2022 in Xi’an, China (virtual conference). ICLAHD 2022 brought together academics and experts in the field of Literature, Art and Human Development research to a common forum, promoting research and developmental activities in related fields as well as scientific information interchange between researchers, developers, and engineers working all around the world.We were honored to have Assoc. Prof. Chew Fong Peng from University of Malaya, Malaysia to serve as our Conference Chair. The conference covered keynote speeches, oral presentations, and online Q&A discussion, attracting over 300 individuals. Firstly, keynote speakers were each allocated 30-45 minutes to hold their speeches. Then in the oral presentations, the excellent papers selected were presented by their authors in sequence.

Book Synopsis Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) by : Bootheina Majoul

Download or read book Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) written by Bootheina Majoul and published by Springer Nature. This book was released on 2023-03-14 with total page 1614 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.The 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) was successfully held on October 28th-30th, 2022 in Xi’an, China (virtual conference). ICLAHD 2022 brought together academics and experts in the field of Literature, Art and Human Development research to a common forum, promoting research and developmental activities in related fields as well as scientific information interchange between researchers, developers, and engineers working all around the world.We were honored to have Assoc. Prof. Chew Fong Peng from University of Malaya, Malaysia to serve as our Conference Chair. The conference covered keynote speeches, oral presentations, and online Q&A discussion, attracting over 300 individuals. Firstly, keynote speakers were each allocated 30-45 minutes to hold their speeches. Then in the oral presentations, the excellent papers selected were presented by their authors in sequence.

Handbook Event Market China

Author: Helmut Schwägermann

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2015-12-14

Total Pages: 432

ISBN-13: 3110398621

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China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry. This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends. The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.

Book Synopsis Handbook Event Market China by : Helmut Schwägermann

Download or read book Handbook Event Market China written by Helmut Schwägermann and published by Walter de Gruyter GmbH & Co KG. This book was released on 2015-12-14 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry. This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends. The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.

Handbook Event Market China

Author: Helmut Schwägermann

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2015-12-14

Total Pages: 432

ISBN-13: 3110366770

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Book Synopsis Handbook Event Market China by : Helmut Schwägermann

Global Business

Author: Yongsun Paik

Publisher: Routledge

Published: 2017-05-08

Total Pages: 486

ISBN-13: 131540432X

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This textbook is designed to help students understand the key issues of global business by connecting theory with reality. Divided into three parts, it covers critical issues of international business, introducing readers to topics they will connect with, and discussing core concepts. With a user-friendly pedagogy and a host of helpful visuals, the authors offer a practitioner’s perspective on global business knowledge, examining familiar theory on trade, direct investment, and political environment alongside fresh topics, like geopolitical conflicts, emerging markets, and sustainability. Over sixty case studies are included to illustrate the magnitude and complexity of global business involving different stakeholders. Undergraduate students looking for an introduction to international business and graduate students looking to apply their knowledge will find Global Business stimulating, since it demonstrates how theories and concepts work in real-world business settings.

Book Synopsis Global Business by : Yongsun Paik

Download or read book Global Business written by Yongsun Paik and published by Routledge. This book was released on 2017-05-08 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook is designed to help students understand the key issues of global business by connecting theory with reality. Divided into three parts, it covers critical issues of international business, introducing readers to topics they will connect with, and discussing core concepts. With a user-friendly pedagogy and a host of helpful visuals, the authors offer a practitioner’s perspective on global business knowledge, examining familiar theory on trade, direct investment, and political environment alongside fresh topics, like geopolitical conflicts, emerging markets, and sustainability. Over sixty case studies are included to illustrate the magnitude and complexity of global business involving different stakeholders. Undergraduate students looking for an introduction to international business and graduate students looking to apply their knowledge will find Global Business stimulating, since it demonstrates how theories and concepts work in real-world business settings.

Maps of the Disney Parks

Author: Vanessa Hunt

Publisher: Disney Editions

Published: 2016-10-18

Total Pages: 0

ISBN-13: 9781484715475

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It all started with a map. . . . Maps of the Disney Parks are more than just atlases used by guests to find their way to Big Thunder Mountain Railroad. They are snapshots of a place and time, relics treasured by collectors, and gorgeous pieces of artwork. In fact, it was a map-imagined by Walt Disney and drawn by Herbert Ryman-that was used to sell the idea of Disneyland to investors. Unfold this book bursting with beautiful maps from when the very first Disney Park opened in 1955 right up to today. Discover details on how and why the domestic and international parks have changed over time, and enjoy six decades worth of skillful creativity.

Book Synopsis Maps of the Disney Parks by : Vanessa Hunt

Download or read book Maps of the Disney Parks written by Vanessa Hunt and published by Disney Editions. This book was released on 2016-10-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: It all started with a map. . . . Maps of the Disney Parks are more than just atlases used by guests to find their way to Big Thunder Mountain Railroad. They are snapshots of a place and time, relics treasured by collectors, and gorgeous pieces of artwork. In fact, it was a map-imagined by Walt Disney and drawn by Herbert Ryman-that was used to sell the idea of Disneyland to investors. Unfold this book bursting with beautiful maps from when the very first Disney Park opened in 1955 right up to today. Discover details on how and why the domestic and international parks have changed over time, and enjoy six decades worth of skillful creativity.

Understanding Disney

Author: Janet Wasko

Publisher: John Wiley & Sons

Published: 2020-01-20

Total Pages: 288

ISBN-13: 0745695671

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Since the 1930s, the Walt Disney Company has produced characters, images, and stories that have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children, as well as adults? In this updated second edition, with new examples provided throughout, Janet Wasko examines the processes by which the Disney company – one of the largest media and entertainment corporations in the world – continues to manufacture the fantasies that enthrall millions. She analyses the historical expansion of the Disney empire into the twenty-first century, examines the content of Disney’s classic and more recent films, cartoons and TV programs and discusses how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception (and sometimes, reinterpretation) of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides an updated and comprehensive overview of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies, as well as a broader readership of Disney fans.

Book Synopsis Understanding Disney by : Janet Wasko

Download or read book Understanding Disney written by Janet Wasko and published by John Wiley & Sons. This book was released on 2020-01-20 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 1930s, the Walt Disney Company has produced characters, images, and stories that have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children, as well as adults? In this updated second edition, with new examples provided throughout, Janet Wasko examines the processes by which the Disney company – one of the largest media and entertainment corporations in the world – continues to manufacture the fantasies that enthrall millions. She analyses the historical expansion of the Disney empire into the twenty-first century, examines the content of Disney’s classic and more recent films, cartoons and TV programs and discusses how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception (and sometimes, reinterpretation) of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides an updated and comprehensive overview of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies, as well as a broader readership of Disney fans.

Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022)

Author: Zehui Zhan

Publisher: Springer Nature

Published: 2022-12-28

Total Pages: 1663

ISBN-13: 249406905X

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This is an open access book. 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) was held on June 24–26, 2022 in Chengdu, China. It aims to encourage exchange of information on research frontiers in different fields, connect the most advanced academic resources in China and abroad, turn research results into industrial solutions, bring together talents, technologies and capital to boost development. The purpose of the conference is to provide an international platform for experts, scholars, engineers and technicians, and technical R&D personnel engaged in related fields such as "Science Education" and "Art Appreciation" , to share scientific research results, broaden research ideas, collide with new ideas, and strengthen academic research, and to explore the key challenges and research directions faced by the development of this field, and promote the industrialization cooperation of academic achievements. Experts, scholars, business people and other relevant personnel from universities and research institutions at home and abroad are cordially invited to attend and exchange.

Book Synopsis Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) by : Zehui Zhan

Download or read book Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) written by Zehui Zhan and published by Springer Nature. This book was released on 2022-12-28 with total page 1663 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) was held on June 24–26, 2022 in Chengdu, China. It aims to encourage exchange of information on research frontiers in different fields, connect the most advanced academic resources in China and abroad, turn research results into industrial solutions, bring together talents, technologies and capital to boost development. The purpose of the conference is to provide an international platform for experts, scholars, engineers and technicians, and technical R&D personnel engaged in related fields such as "Science Education" and "Art Appreciation" , to share scientific research results, broaden research ideas, collide with new ideas, and strengthen academic research, and to explore the key challenges and research directions faced by the development of this field, and promote the industrialization cooperation of academic achievements. Experts, scholars, business people and other relevant personnel from universities and research institutions at home and abroad are cordially invited to attend and exchange.

Innovation Project Management

Author: Harold Kerzner

Publisher: John Wiley & Sons

Published: 2019-07-02

Total Pages: 576

ISBN-13: 1119587468

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Actionable tools, processes and metrics for successfully managing innovation projects Conventional project management methods are oftentimes insufficient for managing innovation projects. Innovation is lost under the pre-determined scope and forecasted environments of traditional project management. There is tremendous pressure on organizations to innovate, and the project managers responsible for managing these innovation projects do not have the training or tools to do their jobs effectively. Innovation Project Management provides the tools, insights, and metrics needed to successfully manage innovation projects—helping readers identify problems in their organization, conceive elegant solutions, and, when necessary, promote changes to their organizational culture. There are several kinds of innovation—ranging from incremental changes to existing products to wholly original processes that emerge from market-disrupting new technology—that possess different characteristics and often require different tools. Best-selling author and project management expert Harold Kerzner integrates innovation, project management, and strategic planning to offer students and practicing professionals the essential tools and processes to analyze innovation from all sides. Innovation Project Management deconstructs traditional project management methods and explains why and how innovation projects should be managed differently. This invaluable resource: Provides practical advice and actionable tools for effectively managing innovation projects Offers value-based project management metrics and guidance on how to establish a metrics management program Shares exclusive insights from project managers at world-class organizations such as Airbus, Boeing, Hitachi, IBM, and Siemens on how they manage innovation projects Explores a variety of types of innovation including co-creation, value-driven, agile, open versus closed, and more Instructors have access to PowerPoint lecture slides by chapter through the book’s companion website Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects is an essential text for professional project managers, corporate managers, innovation team members, as well as students in project management, innovation and entrepreneurship programs.

Book Synopsis Innovation Project Management by : Harold Kerzner

Download or read book Innovation Project Management written by Harold Kerzner and published by John Wiley & Sons. This book was released on 2019-07-02 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: Actionable tools, processes and metrics for successfully managing innovation projects Conventional project management methods are oftentimes insufficient for managing innovation projects. Innovation is lost under the pre-determined scope and forecasted environments of traditional project management. There is tremendous pressure on organizations to innovate, and the project managers responsible for managing these innovation projects do not have the training or tools to do their jobs effectively. Innovation Project Management provides the tools, insights, and metrics needed to successfully manage innovation projects—helping readers identify problems in their organization, conceive elegant solutions, and, when necessary, promote changes to their organizational culture. There are several kinds of innovation—ranging from incremental changes to existing products to wholly original processes that emerge from market-disrupting new technology—that possess different characteristics and often require different tools. Best-selling author and project management expert Harold Kerzner integrates innovation, project management, and strategic planning to offer students and practicing professionals the essential tools and processes to analyze innovation from all sides. Innovation Project Management deconstructs traditional project management methods and explains why and how innovation projects should be managed differently. This invaluable resource: Provides practical advice and actionable tools for effectively managing innovation projects Offers value-based project management metrics and guidance on how to establish a metrics management program Shares exclusive insights from project managers at world-class organizations such as Airbus, Boeing, Hitachi, IBM, and Siemens on how they manage innovation projects Explores a variety of types of innovation including co-creation, value-driven, agile, open versus closed, and more Instructors have access to PowerPoint lecture slides by chapter through the book’s companion website Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects is an essential text for professional project managers, corporate managers, innovation team members, as well as students in project management, innovation and entrepreneurship programs.

Hollywood Made in China

Author: Aynne Kokas

Publisher: Univ of California Press

Published: 2017-01-31

Total Pages: 272

ISBN-13: 0520967291

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Winner of the Chinese American Librarian Association Best Book Award Winner of the 2018 Next Generation Indie Book Award Montaigne Medal Finalist, Eric Hoffer Awards 2018 Frank Luther Mott - Kappa Tau Alpha Journalism & Mass Communication Research Award Finalist China’s entry into the World Trade Organization in 2001 ignited a race to capture new global media audiences. Hollywood moguls began courting Chinese investors to create entertainment on an international scale—from behemoth theme parks to blockbuster films. Hollywood Made in China examines these new collaborations, where the distinctions between Hollywood’s “dream factory” and Xi Jinping's "Chinese Dream" of global influence become increasingly blurred. With insightful policy analysis, ethnographic research, and interviews with CEOs, directors, and film workers in Beijing, Shanghai, and Los Angeles, Aynne Kokas offers an unflinching look at China’s new role in the global media industries. A window into the partnerships with Chinese corporations that now shape Hollywood, this book will captivate anyone who consumes commercial media in the twenty-first century.

Book Synopsis Hollywood Made in China by : Aynne Kokas

Download or read book Hollywood Made in China written by Aynne Kokas and published by Univ of California Press. This book was released on 2017-01-31 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Chinese American Librarian Association Best Book Award Winner of the 2018 Next Generation Indie Book Award Montaigne Medal Finalist, Eric Hoffer Awards 2018 Frank Luther Mott - Kappa Tau Alpha Journalism & Mass Communication Research Award Finalist China’s entry into the World Trade Organization in 2001 ignited a race to capture new global media audiences. Hollywood moguls began courting Chinese investors to create entertainment on an international scale—from behemoth theme parks to blockbuster films. Hollywood Made in China examines these new collaborations, where the distinctions between Hollywood’s “dream factory” and Xi Jinping's "Chinese Dream" of global influence become increasingly blurred. With insightful policy analysis, ethnographic research, and interviews with CEOs, directors, and film workers in Beijing, Shanghai, and Los Angeles, Aynne Kokas offers an unflinching look at China’s new role in the global media industries. A window into the partnerships with Chinese corporations that now shape Hollywood, this book will captivate anyone who consumes commercial media in the twenty-first century.