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Based on the creation of every kid's favorite football play: "The Statue of Liberty". A wonderful, underdog story, that shows every kid that being yourself can lead to greatness.
Book Synopsis Smart Is the New Cool by : P. J. V. Zquez
Download or read book Smart Is the New Cool written by P. J. V. Zquez and published by AuthorHouse. This book was released on 2012-04 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the creation of every kid's favorite football play: "The Statue of Liberty". A wonderful, underdog story, that shows every kid that being yourself can lead to greatness.
"The smartest girls at school--Adri, Bry, and Cam--think McKeyla is definitely I.A.W.A.T.S.T. (Interesting And Weird At The Same Time). They discover she is an agent for NOV8 (that's Innovate), a top secret organization of super-smart women, and her assignment is to keep the prince safe"--Amazon.com.
Book Synopsis Project Mc2: Smart is the New Cool by : Jade Hemsworth
Download or read book Project Mc2: Smart is the New Cool written by Jade Hemsworth and published by Macmillan. This book was released on 2016-03 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The smartest girls at school--Adri, Bry, and Cam--think McKeyla is definitely I.A.W.A.T.S.T. (Interesting And Weird At The Same Time). They discover she is an agent for NOV8 (that's Innovate), a top secret organization of super-smart women, and her assignment is to keep the prince safe"--Amazon.com.
“We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New Cool Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.
Book Synopsis Good Is the New Cool by : Afdhel Aziz
Download or read book Good Is the New Cool written by Afdhel Aziz and published by Simon and Schuster. This book was released on 2016-10-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: “We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New Cool Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.
Being Cool vs. Being Smart models how we're confronted by countless choices each day. It is an illustrated book conveying a clear message to the younger generation, showing and telling them that the result of success and failure is a mirrored reflection of the choices we make. This influential piece of artistic literary work not only provides one with a wise perspective on making good choices versus making bad ones, but it also presents common, real-life situations and their outcomes or consequences. As one read Being Cool vs. Being Smart, it will enhance their critical thinking skills by promoting them to be more mentally conscious of weighing the consequences of their actions before acting or engaging in certain situations. However, overall this book will help one to understand the dynamics of choices, so that they can live a rich and satisfying life while staying focused to make good choices to succeed.
Book Synopsis Being Cool Vs. Being Smart by : Caleb Antoine Allen
Download or read book Being Cool Vs. Being Smart written by Caleb Antoine Allen and published by . This book was released on 2020-01-10 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being Cool vs. Being Smart models how we're confronted by countless choices each day. It is an illustrated book conveying a clear message to the younger generation, showing and telling them that the result of success and failure is a mirrored reflection of the choices we make. This influential piece of artistic literary work not only provides one with a wise perspective on making good choices versus making bad ones, but it also presents common, real-life situations and their outcomes or consequences. As one read Being Cool vs. Being Smart, it will enhance their critical thinking skills by promoting them to be more mentally conscious of weighing the consequences of their actions before acting or engaging in certain situations. However, overall this book will help one to understand the dynamics of choices, so that they can live a rich and satisfying life while staying focused to make good choices to succeed.
A kaleidoscopic tribute to San Francisco by a life-long Bay Area resident and co-founder of Salon explores specific city sites including the Golden Gate Bridge and the Land's End sea cliffs while tying his visits to key historical events. By the author of Shadow Knights. 30,000 first printing.
Book Synopsis Cool Gray City of Love by : Gary Kamiya
Download or read book Cool Gray City of Love written by Gary Kamiya and published by Bloomsbury Publishing USA. This book was released on 2014-10-14 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: A kaleidoscopic tribute to San Francisco by a life-long Bay Area resident and co-founder of Salon explores specific city sites including the Golden Gate Bridge and the Land's End sea cliffs while tying his visits to key historical events. By the author of Shadow Knights. 30,000 first printing.
Explains how self-delusion is part of a person's psychological defense system, identifying common misconceptions people have on topics such as caffeine withdrawal, hindsight, and brand loyalty.
Book Synopsis You Are Not So Smart by : David McRaney
Download or read book You Are Not So Smart written by David McRaney and published by Avery. This book was released on 2012-11-06 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how self-delusion is part of a person's psychological defense system, identifying common misconceptions people have on topics such as caffeine withdrawal, hindsight, and brand loyalty.
Named one of Vulture’s Top 10 Best Books of 2020! Leftist firebrand Fredrik deBoer exposes the lie at the heart of our educational system and demands top-to-bottom reform. Everyone agrees that education is the key to creating a more just and equal world, and that our schools are broken and failing. Proposed reforms variously target incompetent teachers, corrupt union practices, or outdated curricula, but no one acknowledges a scientifically-proven fact that we all understand intuitively: Academic potential varies between individuals, and cannot be dramatically improved. In The Cult of Smart, educator and outspoken leftist Fredrik deBoer exposes this omission as the central flaw of our entire society, which has created and perpetuated an unjust class structure based on intellectual ability. Since cognitive talent varies from person to person, our education system can never create equal opportunity for all. Instead, it teaches our children that hierarchy and competition are natural, and that human value should be based on intelligence. These ideas are counter to everything that the left believes, but until they acknowledge the existence of individual cognitive differences, progressives remain complicit in keeping the status quo in place. This passionate, voice-driven manifesto demands that we embrace a new goal for education: equality of outcomes. We must create a world that has a place for everyone, not just the academically talented. But we’ll never achieve this dream until the Cult of Smart is destroyed.
Book Synopsis The Cult of Smart by : Fredrik deBoer
Download or read book The Cult of Smart written by Fredrik deBoer and published by All Points Books. This book was released on 2020-08-04 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of Vulture’s Top 10 Best Books of 2020! Leftist firebrand Fredrik deBoer exposes the lie at the heart of our educational system and demands top-to-bottom reform. Everyone agrees that education is the key to creating a more just and equal world, and that our schools are broken and failing. Proposed reforms variously target incompetent teachers, corrupt union practices, or outdated curricula, but no one acknowledges a scientifically-proven fact that we all understand intuitively: Academic potential varies between individuals, and cannot be dramatically improved. In The Cult of Smart, educator and outspoken leftist Fredrik deBoer exposes this omission as the central flaw of our entire society, which has created and perpetuated an unjust class structure based on intellectual ability. Since cognitive talent varies from person to person, our education system can never create equal opportunity for all. Instead, it teaches our children that hierarchy and competition are natural, and that human value should be based on intelligence. These ideas are counter to everything that the left believes, but until they acknowledge the existence of individual cognitive differences, progressives remain complicit in keeping the status quo in place. This passionate, voice-driven manifesto demands that we embrace a new goal for education: equality of outcomes. We must create a world that has a place for everyone, not just the academically talented. But we’ll never achieve this dream until the Cult of Smart is destroyed.
Expanding the world of his classic-in-the-making debut novel Early Work, Andrew Martin’s Cool for America is a hilarious collection of overlapping stories that explores the dark zone between artistic ambition and its achievement The collection is bookended by the misadventures of Leslie, a young woman (first introduced in Early Work) who moves from New York to Missoula, Montana to try to draw herself out of a lingering depression, and, over the course of the book, gains painful insight into herself through a series of intense friendships and relationships. Other stories follow young men and women, alone and in couples, pushing hard against, and often crashing into, the limits of their abilities as writers and partners. In one story, two New Jersey siblings with substance-abuse problems relapse together on Christmas Eve; in another, a young couple tries to make sense of an increasingly unhinged veterinarian who seems to be tapping, deliberately or otherwise, into the unspoken troubles between them. In tales about characters as they age from punk shows and benders to book clubs and art museums, the promise of community acts—at least temporarily—as a stay against despair. Running throughout Cool for America is the characters’ yearning for transcendence through art: the hope that, maybe, the perfect, or even just the good-enough sentence, can finally make things right.
Book Synopsis Cool for America by : Andrew Martin
Download or read book Cool for America written by Andrew Martin and published by Macmillan + ORM. This book was released on 2020-07-07 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expanding the world of his classic-in-the-making debut novel Early Work, Andrew Martin’s Cool for America is a hilarious collection of overlapping stories that explores the dark zone between artistic ambition and its achievement The collection is bookended by the misadventures of Leslie, a young woman (first introduced in Early Work) who moves from New York to Missoula, Montana to try to draw herself out of a lingering depression, and, over the course of the book, gains painful insight into herself through a series of intense friendships and relationships. Other stories follow young men and women, alone and in couples, pushing hard against, and often crashing into, the limits of their abilities as writers and partners. In one story, two New Jersey siblings with substance-abuse problems relapse together on Christmas Eve; in another, a young couple tries to make sense of an increasingly unhinged veterinarian who seems to be tapping, deliberately or otherwise, into the unspoken troubles between them. In tales about characters as they age from punk shows and benders to book clubs and art museums, the promise of community acts—at least temporarily—as a stay against despair. Running throughout Cool for America is the characters’ yearning for transcendence through art: the hope that, maybe, the perfect, or even just the good-enough sentence, can finally make things right.
