Socialize Your Patient Engagement Strategy

Socialize Your Patient Engagement Strategy

Author: Letizia Affinito

Publisher: Routledge

Published: 2016-03-03

Total Pages: 252

ISBN-13: 1317053206

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Socialize Your Patient Engagement Strategy makes the case for a fundamentally new approach to healthcare communication; one that mobilizes patients, healthcare professionals and uses new media to enable gathering, sharing and communication of information to achieve patient-centricity and provide better value for both organizations (in terms of profit) and patients (in terms of better service and improved health). Letizia Affinito and John Mack focus on three priority areas for actions: Improving Health Literacy (e.g. web sites; targeted mass digital campaigns), Improving Self-care (e.g. self-management education; self-monitoring; self-treatment), Improving Patient Safety (e.g. adherence to treatment regimens; equipping patients for safer selfcare). The authors explain the healthcare context to the digital communications revolution; the emerging digital marketing and communications techniques that enable this revolution and the core elements behind a patient-driven digital strategy. Drawing on the authors’ research and consulting practices, as well as on the practical experience of managers in medium-large companies worldwide, the book provides a proven framework for improving the development and implementation of patient-centered digital communication programs in healthcare organizations. It is an engaging how-to/how-not-to book which includes tips, advice, and critical reviews that every stakeholder dealing with the healthcare system must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. Socialize Your Patient Engagement Strategy includes interviews with experts and leading case histories of successful digital communication programs in the healthcare arena. While there are books that focus on specific healthcare communicators within different types of organizations, in their book the authors recognize that effective patient-centric communication crosses all organizational boundar


Book Synopsis Socialize Your Patient Engagement Strategy by : Letizia Affinito

Download or read book Socialize Your Patient Engagement Strategy written by Letizia Affinito and published by Routledge. This book was released on 2016-03-03 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Socialize Your Patient Engagement Strategy makes the case for a fundamentally new approach to healthcare communication; one that mobilizes patients, healthcare professionals and uses new media to enable gathering, sharing and communication of information to achieve patient-centricity and provide better value for both organizations (in terms of profit) and patients (in terms of better service and improved health). Letizia Affinito and John Mack focus on three priority areas for actions: Improving Health Literacy (e.g. web sites; targeted mass digital campaigns), Improving Self-care (e.g. self-management education; self-monitoring; self-treatment), Improving Patient Safety (e.g. adherence to treatment regimens; equipping patients for safer selfcare). The authors explain the healthcare context to the digital communications revolution; the emerging digital marketing and communications techniques that enable this revolution and the core elements behind a patient-driven digital strategy. Drawing on the authors’ research and consulting practices, as well as on the practical experience of managers in medium-large companies worldwide, the book provides a proven framework for improving the development and implementation of patient-centered digital communication programs in healthcare organizations. It is an engaging how-to/how-not-to book which includes tips, advice, and critical reviews that every stakeholder dealing with the healthcare system must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. Socialize Your Patient Engagement Strategy includes interviews with experts and leading case histories of successful digital communication programs in the healthcare arena. While there are books that focus on specific healthcare communicators within different types of organizations, in their book the authors recognize that effective patient-centric communication crosses all organizational boundar


Socialize Your Patient Engagement Strategy

Socialize Your Patient Engagement Strategy

Author: Letizia Affinito

Publisher: Routledge

Published: 2016-03-03

Total Pages: 197

ISBN-13: 1317053192

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Socialize Your Patient Engagement Strategy makes the case for a fundamentally new approach to healthcare communication; one that mobilizes patients, healthcare professionals and uses new media to enable gathering, sharing and communication of information to achieve patient-centricity and provide better value for both organizations (in terms of profit) and patients (in terms of better service and improved health). Letizia Affinito and John Mack focus on three priority areas for actions: Improving Health Literacy (e.g. web sites; targeted mass digital campaigns), Improving Self-care (e.g. self-management education; self-monitoring; self-treatment), Improving Patient Safety (e.g. adherence to treatment regimens; equipping patients for safer selfcare). The authors explain the healthcare context to the digital communications revolution; the emerging digital marketing and communications techniques that enable this revolution and the core elements behind a patient-driven digital strategy. Drawing on the authors’ research and consulting practices, as well as on the practical experience of managers in medium-large companies worldwide, the book provides a proven framework for improving the development and implementation of patient-centered digital communication programs in healthcare organizations. It is an engaging how-to/how-not-to book which includes tips, advice, and critical reviews that every stakeholder dealing with the healthcare system must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. Socialize Your Patient Engagement Strategy includes interviews with experts and leading case histories of successful digital communication programs in the healthcare arena. While there are books that focus on specific healthcare communicators within different types of organizations, in their book the authors recognize that effective patient-centric communication crosses all organizational boundar


Book Synopsis Socialize Your Patient Engagement Strategy by : Letizia Affinito

Download or read book Socialize Your Patient Engagement Strategy written by Letizia Affinito and published by Routledge. This book was released on 2016-03-03 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Socialize Your Patient Engagement Strategy makes the case for a fundamentally new approach to healthcare communication; one that mobilizes patients, healthcare professionals and uses new media to enable gathering, sharing and communication of information to achieve patient-centricity and provide better value for both organizations (in terms of profit) and patients (in terms of better service and improved health). Letizia Affinito and John Mack focus on three priority areas for actions: Improving Health Literacy (e.g. web sites; targeted mass digital campaigns), Improving Self-care (e.g. self-management education; self-monitoring; self-treatment), Improving Patient Safety (e.g. adherence to treatment regimens; equipping patients for safer selfcare). The authors explain the healthcare context to the digital communications revolution; the emerging digital marketing and communications techniques that enable this revolution and the core elements behind a patient-driven digital strategy. Drawing on the authors’ research and consulting practices, as well as on the practical experience of managers in medium-large companies worldwide, the book provides a proven framework for improving the development and implementation of patient-centered digital communication programs in healthcare organizations. It is an engaging how-to/how-not-to book which includes tips, advice, and critical reviews that every stakeholder dealing with the healthcare system must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. Socialize Your Patient Engagement Strategy includes interviews with experts and leading case histories of successful digital communication programs in the healthcare arena. While there are books that focus on specific healthcare communicators within different types of organizations, in their book the authors recognize that effective patient-centric communication crosses all organizational boundar


Patient Engagement

Patient Engagement

Author: Guendalina Graffigna

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2016-01-01

Total Pages: 154

ISBN-13: 3110452448

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Patient engagement should be envisaged as a key priority today to innovate healthcare services delivery and to make it more effective and sustainable. The experience of engagement is a key qualifier of the exchange between the demand (i.e. citizens/patients) and the supply process of healthcare services. To understand and detect the strategic levers that sustain a good quality of patients’ engagement may thus allow not only to improve clinical outcomes, but also to increase patients’ satisfaction and to reduce the organizational costs of the delivery of services. By assuming a relational marketing perspective, the book offers practical insights about the developmental process of patients’ engagement, by suggesting concrete tools for assessing the levels of patients’ engagement and strategies to sustain it. Crucial resources to implement these strategies are also the new technologies that should be (1) implemented according to precise guidelines and (2) designed according to a user-centered design process. Furthermore, the book describes possible fields of patients’ engagement application by describing the best practices and experiences matured in different fields


Book Synopsis Patient Engagement by : Guendalina Graffigna

Download or read book Patient Engagement written by Guendalina Graffigna and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-01-01 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Patient engagement should be envisaged as a key priority today to innovate healthcare services delivery and to make it more effective and sustainable. The experience of engagement is a key qualifier of the exchange between the demand (i.e. citizens/patients) and the supply process of healthcare services. To understand and detect the strategic levers that sustain a good quality of patients’ engagement may thus allow not only to improve clinical outcomes, but also to increase patients’ satisfaction and to reduce the organizational costs of the delivery of services. By assuming a relational marketing perspective, the book offers practical insights about the developmental process of patients’ engagement, by suggesting concrete tools for assessing the levels of patients’ engagement and strategies to sustain it. Crucial resources to implement these strategies are also the new technologies that should be (1) implemented according to precise guidelines and (2) designed according to a user-centered design process. Furthermore, the book describes possible fields of patients’ engagement application by describing the best practices and experiences matured in different fields


Empowering the Connected Physician in the E-Patient Era

Empowering the Connected Physician in the E-Patient Era

Author: Letizia Affinito

Publisher: Routledge

Published: 2018-11-09

Total Pages: 206

ISBN-13: 1351018884

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The constantly evolving digital world must be used in the practice of medicine to improve the care of patients. However, the only way to do so effectively is via evidence-based, meaningful and strategic use. Empowering the Connected Physician in the E-Patient Era provides practical guidance in this mission and is thus essential reading for all health stakeholders looking into approaching this. Drawing on the author’s research and consulting practice, as well as on the practical experience of managers in medium-large organizations worldwide, the book will provide a proven framework to improve the development and implementation of physicians’ empowering digital programs in these organizations, a step-by-step guide for how companies can develop and implement programs aiming at empowering physicians while empowering patients. It is an engaging how-to/how-not-to book which will include tips, advice and critical reviews that every stakeholder must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. This book will help healthcare organizations chart a course within this new territory and thereby improve their ability to engage with empowered patients.


Book Synopsis Empowering the Connected Physician in the E-Patient Era by : Letizia Affinito

Download or read book Empowering the Connected Physician in the E-Patient Era written by Letizia Affinito and published by Routledge. This book was released on 2018-11-09 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The constantly evolving digital world must be used in the practice of medicine to improve the care of patients. However, the only way to do so effectively is via evidence-based, meaningful and strategic use. Empowering the Connected Physician in the E-Patient Era provides practical guidance in this mission and is thus essential reading for all health stakeholders looking into approaching this. Drawing on the author’s research and consulting practice, as well as on the practical experience of managers in medium-large organizations worldwide, the book will provide a proven framework to improve the development and implementation of physicians’ empowering digital programs in these organizations, a step-by-step guide for how companies can develop and implement programs aiming at empowering physicians while empowering patients. It is an engaging how-to/how-not-to book which will include tips, advice and critical reviews that every stakeholder must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. This book will help healthcare organizations chart a course within this new territory and thereby improve their ability to engage with empowered patients.


How Patients Think

How Patients Think

Author: andrea LaFountain

Publisher:

Published: 1969-03-31

Total Pages: 176

ISBN-13: 9780692660959

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How Patients Think is a refreshing look at the heart of healthcare¬--the patient. Dr. LaFountain discusses how improvements in health and wealth are constrained by outdated approaches to patient management. She presents a scientific basis for understanding the complexities of patient decision-making regarding one of the most crippling problems facing the healthcare industry today--patient disengagement. Dr. LaFountain argues that a radical change in how we approach patient and population management is in order if we are to see measurable impact on outcomes or costs of care. She provides a thorough review of how patient engagement can be approached using a scientific platform and presents case examples in diabetes, oncology and ADHD. Tools and techniques for developing evidence-based strategies are also provided.


Book Synopsis How Patients Think by : andrea LaFountain

Download or read book How Patients Think written by andrea LaFountain and published by . This book was released on 1969-03-31 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Patients Think is a refreshing look at the heart of healthcare¬--the patient. Dr. LaFountain discusses how improvements in health and wealth are constrained by outdated approaches to patient management. She presents a scientific basis for understanding the complexities of patient decision-making regarding one of the most crippling problems facing the healthcare industry today--patient disengagement. Dr. LaFountain argues that a radical change in how we approach patient and population management is in order if we are to see measurable impact on outcomes or costs of care. She provides a thorough review of how patient engagement can be approached using a scientific platform and presents case examples in diabetes, oncology and ADHD. Tools and techniques for developing evidence-based strategies are also provided.


Engage!

Engage!

Author: Jan Oldenburg

Publisher: CRC Press

Published: 2020-10-31

Total Pages: 285

ISBN-13: 1000285286

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This book explores the benefits of digital patient engagement, from the perspectives of physicians, providers, and others in the healthcare system, and discusses what is working well in this new, digitally-empowered collaborative environment. Chapters present the changing landscape of patient engagement, starting with the impact of new payment models and Meaningful Use requirements, and the effects of patient engagement on patient safety, quality and outcomes, effective communications, and self-service transactions. The book explores social media and mobile as tools, presents guidance on privacy and security challenges, and provides helpful advice on how providers can get started. Vignettes and 23 case studies showcase the impact of patient engagement from a wide variety of settings, from large providers to small practices, and traditional medical clinics to eTherapy practices.


Book Synopsis Engage! by : Jan Oldenburg

Download or read book Engage! written by Jan Oldenburg and published by CRC Press. This book was released on 2020-10-31 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the benefits of digital patient engagement, from the perspectives of physicians, providers, and others in the healthcare system, and discusses what is working well in this new, digitally-empowered collaborative environment. Chapters present the changing landscape of patient engagement, starting with the impact of new payment models and Meaningful Use requirements, and the effects of patient engagement on patient safety, quality and outcomes, effective communications, and self-service transactions. The book explores social media and mobile as tools, presents guidance on privacy and security challenges, and provides helpful advice on how providers can get started. Vignettes and 23 case studies showcase the impact of patient engagement from a wide variety of settings, from large providers to small practices, and traditional medical clinics to eTherapy practices.


Cultivating a Digital Culture for Effective Patient Engagement

Cultivating a Digital Culture for Effective Patient Engagement

Author: Lorren Pettit

Publisher: CRC Press

Published: 2020-01-30

Total Pages: 134

ISBN-13: 042968018X

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Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complemented by a detailed "check list" of health empowerment items organizations should incorporate into their website design. A healthcare provider’s website should be an effective resource for empowering the health of patients no matter where patients are in their digital culture evolution. The challenge for many organizations is that patient engagement/connected health initiatives are frequently developed and managed separately from the organization’s digital marketing efforts. This book recognizes this disconnect and advocates for a reimaging of healthcare provider websites based on the four domains of the HEWSi strategic framework: (1) orienting; (2) enlightening; (3) aligning; and (4) personalizing. As a framework and toolkit, HEWSi helps breakdown patient engagement silos within healthcare organizations by allowing varied functional teams (marketing; web developers; patient experience staff; clinical leaders; HIM/HIS personnel; etc.) to congregate around a shared pathway for conversing, strategizing, planning, and developing an effective patient empowerment website.


Book Synopsis Cultivating a Digital Culture for Effective Patient Engagement by : Lorren Pettit

Download or read book Cultivating a Digital Culture for Effective Patient Engagement written by Lorren Pettit and published by CRC Press. This book was released on 2020-01-30 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complemented by a detailed "check list" of health empowerment items organizations should incorporate into their website design. A healthcare provider’s website should be an effective resource for empowering the health of patients no matter where patients are in their digital culture evolution. The challenge for many organizations is that patient engagement/connected health initiatives are frequently developed and managed separately from the organization’s digital marketing efforts. This book recognizes this disconnect and advocates for a reimaging of healthcare provider websites based on the four domains of the HEWSi strategic framework: (1) orienting; (2) enlightening; (3) aligning; and (4) personalizing. As a framework and toolkit, HEWSi helps breakdown patient engagement silos within healthcare organizations by allowing varied functional teams (marketing; web developers; patient experience staff; clinical leaders; HIM/HIS personnel; etc.) to congregate around a shared pathway for conversing, strategizing, planning, and developing an effective patient empowerment website.


What Do Patients Want?

What Do Patients Want?

Author: Roi Shternin

Publisher: Independently Published

Published: 2023-03-03

Total Pages: 0

ISBN-13:

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"What Do Patients Want" is a comprehensive guide for healthcare professionals to understand and empower patients. Written by patient advocate Roi Shternin, this book explores the importance of patient communication in healthcare and provides techniques for developing empathy and compassion as a healthcare provider. It also covers strategies for empowering patients to take an active role in their care, including storytelling, patient education, and resiliency. With a focus on the patient's point of view, this guide offers a patient-centric approach to healthcare and includes a toolkit for patient engagement and empowerment. The book concludes with a look at the ongoing importance of patient communication and engagement in improving healthcare outcomes and provides additional resources for further learning about the topic. This guide is a must-read for healthcare professionals looking to understand and empower their patients.


Book Synopsis What Do Patients Want? by : Roi Shternin

Download or read book What Do Patients Want? written by Roi Shternin and published by Independently Published. This book was released on 2023-03-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What Do Patients Want" is a comprehensive guide for healthcare professionals to understand and empower patients. Written by patient advocate Roi Shternin, this book explores the importance of patient communication in healthcare and provides techniques for developing empathy and compassion as a healthcare provider. It also covers strategies for empowering patients to take an active role in their care, including storytelling, patient education, and resiliency. With a focus on the patient's point of view, this guide offers a patient-centric approach to healthcare and includes a toolkit for patient engagement and empowerment. The book concludes with a look at the ongoing importance of patient communication and engagement in improving healthcare outcomes and provides additional resources for further learning about the topic. This guide is a must-read for healthcare professionals looking to understand and empower their patients.


Empowering the Connected Physician in the E-patient Era

Empowering the Connected Physician in the E-patient Era

Author: Letizia Affinito

Publisher:

Published: 2018

Total Pages:

ISBN-13: 9781351018906

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The constantly evolving digital world must be used in the practice of medicine to improve the care of patients. However, the only way to do so effectively is via evidence-based, meaningful and strategic use. Empowering the Connected Physician in the E-Patient Era provides practical guidance in this mission and is thus essential reading for all health stakeholders looking into approaching this. Drawing on the author's research and consulting practice, as well as on the practical experience of managers in medium-large organizations worldwide, the book will provide a proven framework to improve the development and implementation of physicians' empowering digital programs in these organizations, a step-by-step guide for how companies can develop and implement programs aiming at empowering physicians while empowering patients. It is an engaging how-to/how-not-to book which will include tips, advice and critical reviews that every stakeholder must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. This book will help healthcare organizations chart a course within this new territory and thereby improve their ability to engage with empowered patients.


Book Synopsis Empowering the Connected Physician in the E-patient Era by : Letizia Affinito

Download or read book Empowering the Connected Physician in the E-patient Era written by Letizia Affinito and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The constantly evolving digital world must be used in the practice of medicine to improve the care of patients. However, the only way to do so effectively is via evidence-based, meaningful and strategic use. Empowering the Connected Physician in the E-Patient Era provides practical guidance in this mission and is thus essential reading for all health stakeholders looking into approaching this. Drawing on the author's research and consulting practice, as well as on the practical experience of managers in medium-large organizations worldwide, the book will provide a proven framework to improve the development and implementation of physicians' empowering digital programs in these organizations, a step-by-step guide for how companies can develop and implement programs aiming at empowering physicians while empowering patients. It is an engaging how-to/how-not-to book which will include tips, advice and critical reviews that every stakeholder must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. This book will help healthcare organizations chart a course within this new territory and thereby improve their ability to engage with empowered patients.


Patient Engagement

Patient Engagement

Author: Marie-Pascale Pomey

Publisher: Springer Nature

Published: 2019-10-10

Total Pages: 317

ISBN-13: 3030141012

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Patient-oriented approaches to healthcare management have been brought to the fore in recent years, yet this book underlines how even further change is needed in order to fully mobilise the experiential knowledge of patients, and ultimately improve our healthcare systems. With contributions from scholars and patients across the globe, this collection brings together a comprehensive overview of major achievements in patient engagement, analysing political, organizational and clinical contexts. By understanding the concept of care partnership, the authors explore how this patient revolution could transform, improve and innovate the ways in which care services are organized and delivered. Looking closely at the role of new technologies, this timely book will undoubtedly be of use to patients, managers and professionals within the healthcare industry, as well as those researching health policy and organization.


Book Synopsis Patient Engagement by : Marie-Pascale Pomey

Download or read book Patient Engagement written by Marie-Pascale Pomey and published by Springer Nature. This book was released on 2019-10-10 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Patient-oriented approaches to healthcare management have been brought to the fore in recent years, yet this book underlines how even further change is needed in order to fully mobilise the experiential knowledge of patients, and ultimately improve our healthcare systems. With contributions from scholars and patients across the globe, this collection brings together a comprehensive overview of major achievements in patient engagement, analysing political, organizational and clinical contexts. By understanding the concept of care partnership, the authors explore how this patient revolution could transform, improve and innovate the ways in which care services are organized and delivered. Looking closely at the role of new technologies, this timely book will undoubtedly be of use to patients, managers and professionals within the healthcare industry, as well as those researching health policy and organization.