Strategic Event Leveraging

Strategic Event Leveraging

Author: Vassilios Ziakas

Publisher: CABI

Published: 2021-10-25

Total Pages: 178

ISBN-13: 1789247853

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This book comprehensively describes, explains, critiques and refines our current perspectives of event leveraging and, in so doing, provides an analytic account of the subject area as a whole, as it concerns the strategic pursuit of attaining and magnifying benefits that derive from events. Encompassing all events including sport, cultural and business, it also covers all kinds of benefits that can be leveraged and lead to sustainability through triple-bottom-line assessment. The book takes an interdisciplinary approach to cross boundaries and creates linkages among the parent disciplines (sport management; events, hospitality and tourism; leisure studies, parks and recreation) and general disciplines (management, marketing, sociology, anthropology, urban and regional planning). Building a truly global and transdisciplinary framework, the author provides direction and possibilities that can lead to new forms of leveraging, making this an excellent resource for researchers, practitioners and students interested in event management and policy, sport management, recreation and leisure, and hospitality, tourism and festival management.


Book Synopsis Strategic Event Leveraging by : Vassilios Ziakas

Download or read book Strategic Event Leveraging written by Vassilios Ziakas and published by CABI. This book was released on 2021-10-25 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book comprehensively describes, explains, critiques and refines our current perspectives of event leveraging and, in so doing, provides an analytic account of the subject area as a whole, as it concerns the strategic pursuit of attaining and magnifying benefits that derive from events. Encompassing all events including sport, cultural and business, it also covers all kinds of benefits that can be leveraged and lead to sustainability through triple-bottom-line assessment. The book takes an interdisciplinary approach to cross boundaries and creates linkages among the parent disciplines (sport management; events, hospitality and tourism; leisure studies, parks and recreation) and general disciplines (management, marketing, sociology, anthropology, urban and regional planning). Building a truly global and transdisciplinary framework, the author provides direction and possibilities that can lead to new forms of leveraging, making this an excellent resource for researchers, practitioners and students interested in event management and policy, sport management, recreation and leisure, and hospitality, tourism and festival management.


Managing and Leveraging Events

Managing and Leveraging Events

Author: Nico Schulenkorf

Publisher: Routledge

Published: 2021-11-10

Total Pages: 159

ISBN-13: 1000472868

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This book explores and advances the latest concepts and developments in event management theory and practice. Drawing on the ever-growing event management literature – and supported by theories and concepts from parent disciplines – the book examines challenges and opportunities related to maximising business and social benefits for those working in different event management positions in a variety of contexts. Written by an international team of five management scholars, the book investigates event management and leverage from various angles, including international business, event business studies, sport management, community development, and business strategy. It does so by offering a combination of theoretical approaches as well as contemporary cases from around the world. This book will be of interest to undergraduate and postgraduate students of event management, as well as scholars researching in social and business-related areas of event management and leverage.


Book Synopsis Managing and Leveraging Events by : Nico Schulenkorf

Download or read book Managing and Leveraging Events written by Nico Schulenkorf and published by Routledge. This book was released on 2021-11-10 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores and advances the latest concepts and developments in event management theory and practice. Drawing on the ever-growing event management literature – and supported by theories and concepts from parent disciplines – the book examines challenges and opportunities related to maximising business and social benefits for those working in different event management positions in a variety of contexts. Written by an international team of five management scholars, the book investigates event management and leverage from various angles, including international business, event business studies, sport management, community development, and business strategy. It does so by offering a combination of theoretical approaches as well as contemporary cases from around the world. This book will be of interest to undergraduate and postgraduate students of event management, as well as scholars researching in social and business-related areas of event management and leverage.


Sport Tourism

Sport Tourism

Author: Brent W. Ritchie

Publisher: Channel View Publications

Published: 2004-07-26

Total Pages: 316

ISBN-13: 1845413377

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This book examines the economic, social and environmental impacts and issues associated with the development of sport tourism globally, including the lack of research and coordination between industry and government. The book suggests the need for a more balanced analysis of the impacts and issues associated with future sport tourism development.


Book Synopsis Sport Tourism by : Brent W. Ritchie

Download or read book Sport Tourism written by Brent W. Ritchie and published by Channel View Publications. This book was released on 2004-07-26 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the economic, social and environmental impacts and issues associated with the development of sport tourism globally, including the lack of research and coordination between industry and government. The book suggests the need for a more balanced analysis of the impacts and issues associated with future sport tourism development.


Leveraging Mega-Event Legacies

Leveraging Mega-Event Legacies

Author: Jonathan Grix

Publisher: Routledge

Published: 2018-10-11

Total Pages: 142

ISBN-13: 1315439824

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This is a multi-disciplinary contribution to the burgeoning literature on and around mega-events in general and sports mega-events in particular. The volume is not specifically about mega-events or their management, but rather how such events act as a lens through which a number of important and critical questions about the decisions to host, the host nation, its society and the politics of culture, sport and leisure more broadly can be dealt with. In doing so this book seeks to build on, and out from initial work on (sports) mega events by acknowledging the major shift towards ‘emerging’ states awarded such events since 2006 and incorporating the latest advances in research that have taken place in recent years. For example, debates about what constitutes a ‘mega-event’, what is meant by a ‘legacy’, what is ‘soft power’ and so on are dealt with from a team of leading academics from a variety of academic disciplines. This book was previously published as a special issue of Leisure Studies.


Book Synopsis Leveraging Mega-Event Legacies by : Jonathan Grix

Download or read book Leveraging Mega-Event Legacies written by Jonathan Grix and published by Routledge. This book was released on 2018-10-11 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a multi-disciplinary contribution to the burgeoning literature on and around mega-events in general and sports mega-events in particular. The volume is not specifically about mega-events or their management, but rather how such events act as a lens through which a number of important and critical questions about the decisions to host, the host nation, its society and the politics of culture, sport and leisure more broadly can be dealt with. In doing so this book seeks to build on, and out from initial work on (sports) mega events by acknowledging the major shift towards ‘emerging’ states awarded such events since 2006 and incorporating the latest advances in research that have taken place in recent years. For example, debates about what constitutes a ‘mega-event’, what is meant by a ‘legacy’, what is ‘soft power’ and so on are dealt with from a team of leading academics from a variety of academic disciplines. This book was previously published as a special issue of Leisure Studies.


Embrace Strategic Event Planning

Embrace Strategic Event Planning

Author: Nettie Cearlock

Publisher:

Published: 2021-05-18

Total Pages: 172

ISBN-13:

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Strategic event planning is about data and analytics. It's about creating goals that will tell you if your event served the purpose it was meant to serve or if it flopped. You need to understand the data you can gather at your events and whether or not you're tracking what you need to track. In this book, the author clearly and definitively demonstrates how companies seeking a competitive edge can follow the "Discovery Process" and embrace strategic event planning. Dramatically transform your meetings to deliver quantifiable ROI and influence what your target audiences feel, think, say, and do. This book is a must-read for event professionals, CMOs, sales, or procurement executives-for anyone with bottom-line accountability. You'll gain the valuable insight you need to create a powerful paradigm shift within your organization


Book Synopsis Embrace Strategic Event Planning by : Nettie Cearlock

Download or read book Embrace Strategic Event Planning written by Nettie Cearlock and published by . This book was released on 2021-05-18 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic event planning is about data and analytics. It's about creating goals that will tell you if your event served the purpose it was meant to serve or if it flopped. You need to understand the data you can gather at your events and whether or not you're tracking what you need to track. In this book, the author clearly and definitively demonstrates how companies seeking a competitive edge can follow the "Discovery Process" and embrace strategic event planning. Dramatically transform your meetings to deliver quantifiable ROI and influence what your target audiences feel, think, say, and do. This book is a must-read for event professionals, CMOs, sales, or procurement executives-for anyone with bottom-line accountability. You'll gain the valuable insight you need to create a powerful paradigm shift within your organization


Leveraging Legacies from Sports Mega-Events

Leveraging Legacies from Sports Mega-Events

Author: J. Grix

Publisher: Springer

Published: 2014-04-17

Total Pages: 277

ISBN-13: 1137371188

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This volume offers a panoramic and interdisciplinary view of the growing field of Sports Mega-Event studies. Contributions explore leveraging strategies and the legacies from previous sports megas (London, Seoul, Sydney, Vancouver) and recent and future 'emerging' states and their hosting strategies (India, China, Qatar, Russia, Brazil).


Book Synopsis Leveraging Legacies from Sports Mega-Events by : J. Grix

Download or read book Leveraging Legacies from Sports Mega-Events written by J. Grix and published by Springer. This book was released on 2014-04-17 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume offers a panoramic and interdisciplinary view of the growing field of Sports Mega-Event studies. Contributions explore leveraging strategies and the legacies from previous sports megas (London, Seoul, Sydney, Vancouver) and recent and future 'emerging' states and their hosting strategies (India, China, Qatar, Russia, Brazil).


Event Portfolio Management

Event Portfolio Management

Author: Vladimir Antchak

Publisher: Goodfellow Publishers Ltd

Published: 2019-09-01

Total Pages: 209

ISBN-13: 1911396935

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A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.


Book Synopsis Event Portfolio Management by : Vladimir Antchak

Download or read book Event Portfolio Management written by Vladimir Antchak and published by Goodfellow Publishers Ltd. This book was released on 2019-09-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.


Strategic Event Creation

Strategic Event Creation

Author: Liz Sharples

Publisher: Goodfellow Publishers Ltd

Published: 2014-09-30

Total Pages: 306

ISBN-13: 1910158089

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The first text to move away from an older paradigm of simply ‘making events work’ and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals.


Book Synopsis Strategic Event Creation by : Liz Sharples

Download or read book Strategic Event Creation written by Liz Sharples and published by Goodfellow Publishers Ltd. This book was released on 2014-09-30 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first text to move away from an older paradigm of simply ‘making events work’ and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals.


Leveraging Legacies from Sports Mega-Events

Leveraging Legacies from Sports Mega-Events

Author: J. Grix

Publisher: Springer

Published: 2014-04-17

Total Pages: 204

ISBN-13: 1137371188

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This volume offers a panoramic and interdisciplinary view of the growing field of Sports Mega-Event studies. Contributions explore leveraging strategies and the legacies from previous sports megas (London, Seoul, Sydney, Vancouver) and recent and future 'emerging' states and their hosting strategies (India, China, Qatar, Russia, Brazil).


Book Synopsis Leveraging Legacies from Sports Mega-Events by : J. Grix

Download or read book Leveraging Legacies from Sports Mega-Events written by J. Grix and published by Springer. This book was released on 2014-04-17 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume offers a panoramic and interdisciplinary view of the growing field of Sports Mega-Event studies. Contributions explore leveraging strategies and the legacies from previous sports megas (London, Seoul, Sydney, Vancouver) and recent and future 'emerging' states and their hosting strategies (India, China, Qatar, Russia, Brazil).


Leveraging Disability Sport Events

Leveraging Disability Sport Events

Author: Laura Misener

Publisher: Routledge

Published: 2018-10-02

Total Pages: 146

ISBN-13: 1351610120

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This empirically-grounded text examines the policy, planning, development and implementation of disability sport events. It draws insights from a major international comparative study of different types of large multi-national sporting events: integrated events where able-bodied athletes and athletes with a disability compete alongside one another, and non-integrated events where athletes with a disability are separated by time but occurring in the same location. Guided by a critical disability studies perspective, the book highlights the strategic opportunity of sporting events to influence social change around community participation, and attitudes and awareness about disability more broadly. It also challenges assumptions about positive event legacies and suggests a need for a multi-lateral approach to planning. An important read for students, researchers and scholars in the fields of sport policy, sport development, disability sport, sport management, disability studies and event studies.


Book Synopsis Leveraging Disability Sport Events by : Laura Misener

Download or read book Leveraging Disability Sport Events written by Laura Misener and published by Routledge. This book was released on 2018-10-02 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: This empirically-grounded text examines the policy, planning, development and implementation of disability sport events. It draws insights from a major international comparative study of different types of large multi-national sporting events: integrated events where able-bodied athletes and athletes with a disability compete alongside one another, and non-integrated events where athletes with a disability are separated by time but occurring in the same location. Guided by a critical disability studies perspective, the book highlights the strategic opportunity of sporting events to influence social change around community participation, and attitudes and awareness about disability more broadly. It also challenges assumptions about positive event legacies and suggests a need for a multi-lateral approach to planning. An important read for students, researchers and scholars in the fields of sport policy, sport development, disability sport, sport management, disability studies and event studies.