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Download or read book Technology Media Source written by and published by . This book was released on 2001 with total page 1250 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author: Timothy Borchers
Publisher: Waveland Press
Published: 2021-09-14
Total Pages: 471
ISBN-13: 1478647809
DOWNLOAD EBOOKPersuasion in the Media Age addresses the impact of electronic media on the practice of persuasion and reviews constantly evolving digital strategies. Today’s world demands a new perspective on persuasion—one that is grounded in the assumption that human consciousness and culture have been forever altered by communication technology. The fourth edition provides timely examples of persuasion in political campaigns, social movements, marketing, and interpersonal relationships—and the role of social media and media technologies in all of the contexts. From advertisers to politicians to influencers to friends, persuaders use increasingly sophisticated strategies to sway behavior. Borchers skillfully weaves theory, research, and engaging examples to help readers understand the practice of social influence—and to apply critical-thinking skills to the persuasion they encounter daily. The text takes an interdisciplinary approach to provide the latest thinking on persuasion while also drawing on a broad theoretical base for foundational concepts, such as attitudes, rhetoric, and human motivation. Throughout, Borchers emphasizes audience, storytelling, visual images, and ethics. This comprehensive, insightful, and accessible overview of persuasive communication teaches readers how to be skilled creators of persuasive messages—as well as critical consumers.
Download or read book Persuasion in the Media Age written by Timothy Borchers and published by Waveland Press. This book was released on 2021-09-14 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion in the Media Age addresses the impact of electronic media on the practice of persuasion and reviews constantly evolving digital strategies. Today’s world demands a new perspective on persuasion—one that is grounded in the assumption that human consciousness and culture have been forever altered by communication technology. The fourth edition provides timely examples of persuasion in political campaigns, social movements, marketing, and interpersonal relationships—and the role of social media and media technologies in all of the contexts. From advertisers to politicians to influencers to friends, persuaders use increasingly sophisticated strategies to sway behavior. Borchers skillfully weaves theory, research, and engaging examples to help readers understand the practice of social influence—and to apply critical-thinking skills to the persuasion they encounter daily. The text takes an interdisciplinary approach to provide the latest thinking on persuasion while also drawing on a broad theoretical base for foundational concepts, such as attitudes, rhetoric, and human motivation. Throughout, Borchers emphasizes audience, storytelling, visual images, and ethics. This comprehensive, insightful, and accessible overview of persuasive communication teaches readers how to be skilled creators of persuasive messages—as well as critical consumers.
Author: Miriam J. Metzger
Publisher: MIT Press
Published: 2008
Total Pages: 212
ISBN-13: 0262562324
DOWNLOAD EBOOKThe difficulties in determining the quality of information on the Internet--in particular, the implications of wide access and questionable credibility for youth and learning. Today we have access to an almost inconceivably vast amount of information, from sources that are increasingly portable, accessible, and interactive. The Internet and the explosion of digital media content have made more information available from more sources to more people than at any other time in human history. This brings an infinite number of opportunities for learning, social connection, and entertainment. But at the same time, the origin of information, its quality, and its veracity are often difficult to assess. This volume addresses the issue of credibility--the objective and subjective components that make information believable--in the contemporary media environment. The contributors look particularly at youth audiences and experiences, considering the implications of wide access and the questionable credibility of information for youth and learning. They discuss such topics as the credibility of health information online, how to teach credibility assessment, and public policy solutions. Much research has been done on credibility and new media, but little of it focuses on users younger than college students. Digital Media, Youth, and Credibility fills this gap in the literature. Contributors Matthew S. Eastin, Gunther Eysenbach, Brian Hilligoss, Frances Jacobson Harris, R. David Lankes, Soo Young Rieh, S. Shyam Sundar, Fred W. Weingarten
Download or read book Digital Media, Youth, and Credibility written by Miriam J. Metzger and published by MIT Press. This book was released on 2008 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: The difficulties in determining the quality of information on the Internet--in particular, the implications of wide access and questionable credibility for youth and learning. Today we have access to an almost inconceivably vast amount of information, from sources that are increasingly portable, accessible, and interactive. The Internet and the explosion of digital media content have made more information available from more sources to more people than at any other time in human history. This brings an infinite number of opportunities for learning, social connection, and entertainment. But at the same time, the origin of information, its quality, and its veracity are often difficult to assess. This volume addresses the issue of credibility--the objective and subjective components that make information believable--in the contemporary media environment. The contributors look particularly at youth audiences and experiences, considering the implications of wide access and the questionable credibility of information for youth and learning. They discuss such topics as the credibility of health information online, how to teach credibility assessment, and public policy solutions. Much research has been done on credibility and new media, but little of it focuses on users younger than college students. Digital Media, Youth, and Credibility fills this gap in the literature. Contributors Matthew S. Eastin, Gunther Eysenbach, Brian Hilligoss, Frances Jacobson Harris, R. David Lankes, Soo Young Rieh, S. Shyam Sundar, Fred W. Weingarten
Author: United States. Environmental Protection Agency
Publisher:
Published: 2003
Total Pages: 222
ISBN-13:
DOWNLOAD EBOOKDownload or read book EPA National Publications Catalog written by United States. Environmental Protection Agency and published by . This book was released on 2003 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author: Lucy Küng
Publisher: Bloomsbury Publishing
Published: 2015-07-16
Total Pages: 108
ISBN-13: 0857739964
DOWNLOAD EBOOKNews organisations are struggling with technology transitions and fearful for their future. Yet some organisations are succeeding. Why are organisations such as Vice and BuzzFeed investing in journalism and why are pedigree journalists joining them? Why are news organisations making journalists redundant but recruiting technologists? Why does everyone seem to be embracing native advertising? Why are some news organisations more innovative than others? Drawing on extensive first-hand research this book explains how different international media organisations approach digital news and pinpoints the common organisational factors that help build their success.
Download or read book Innovators in Digital News written by Lucy Küng and published by Bloomsbury Publishing. This book was released on 2015-07-16 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: News organisations are struggling with technology transitions and fearful for their future. Yet some organisations are succeeding. Why are organisations such as Vice and BuzzFeed investing in journalism and why are pedigree journalists joining them? Why are news organisations making journalists redundant but recruiting technologists? Why does everyone seem to be embracing native advertising? Why are some news organisations more innovative than others? Drawing on extensive first-hand research this book explains how different international media organisations approach digital news and pinpoints the common organisational factors that help build their success.
Author: Hopeton S. Dunn
Publisher: Springer Nature
Published: 2021-01-30
Total Pages: 390
ISBN-13: 303054169X
DOWNLOAD EBOOKThis book advances alternative approaches to understanding media, culture and technology in two vibrant regions of the Global South. Bringing together scholars from Africa and the Caribbean, it traverses the domains of communication theory, digital technology strategy, media practice reforms, and corporate and cultural renewal. The first section tackles research and technology with new conceptual thinking from the South. The book then looks at emerging approaches to community digital networks, online diaspora entertainment, and video gaming strategies. The volume then explores reforms in policy and professional practice, including in broadcast television, online newspapers, media philanthropy, and business news reporting. Its final section examines the role of village-based folk media, the power of popular music in political opposition, and new approaches to overcoming neo-colonial propaganda and external corporate hegemony. This book therefore engages critically with the central issues of how we communicate, produce, entertain, and build communities in 21st-century Africa and the Caribbean.
Download or read book Re-imagining Communication in Africa and the Caribbean written by Hopeton S. Dunn and published by Springer Nature. This book was released on 2021-01-30 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book advances alternative approaches to understanding media, culture and technology in two vibrant regions of the Global South. Bringing together scholars from Africa and the Caribbean, it traverses the domains of communication theory, digital technology strategy, media practice reforms, and corporate and cultural renewal. The first section tackles research and technology with new conceptual thinking from the South. The book then looks at emerging approaches to community digital networks, online diaspora entertainment, and video gaming strategies. The volume then explores reforms in policy and professional practice, including in broadcast television, online newspapers, media philanthropy, and business news reporting. Its final section examines the role of village-based folk media, the power of popular music in political opposition, and new approaches to overcoming neo-colonial propaganda and external corporate hegemony. This book therefore engages critically with the central issues of how we communicate, produce, entertain, and build communities in 21st-century Africa and the Caribbean.
Author: Bernard H. Kueper
Publisher: Springer Science & Business
Published: 2014-04-22
Total Pages: 759
ISBN-13: 1461469228
DOWNLOAD EBOOKThe purpose of this book is to help engineers and scientists better understand dense nonaqueous phase liquid (DNAPL) contamination of groundwater and the methods and technology used for characterization and remediation. Remediation of DNAPL source zones is very difficult and controversial and must be based on state-of-the-art knowledge of the behavior (transport and fate) of nonaqueous phase liquids in the subsurface and site specific geology, chemistry and hydrology. This volume is focused on the characterization and remediation of nonaqueous phase chlorinated solvents and it is hoped that mid-level engineers and scientists will find this book helpful in understanding the current state-of-practice of DNAPL source zone management and remediation.
Download or read book Chlorinated Solvent Source Zone Remediation written by Bernard H. Kueper and published by Springer Science & Business. This book was released on 2014-04-22 with total page 759 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to help engineers and scientists better understand dense nonaqueous phase liquid (DNAPL) contamination of groundwater and the methods and technology used for characterization and remediation. Remediation of DNAPL source zones is very difficult and controversial and must be based on state-of-the-art knowledge of the behavior (transport and fate) of nonaqueous phase liquids in the subsurface and site specific geology, chemistry and hydrology. This volume is focused on the characterization and remediation of nonaqueous phase chlorinated solvents and it is hoped that mid-level engineers and scientists will find this book helpful in understanding the current state-of-practice of DNAPL source zone management and remediation.
Author: Michael Orey
Publisher: Springer Science & Business Media
Published: 2011-12-13
Total Pages: 526
ISBN-13: 1461413044
DOWNLOAD EBOOKThe Educational Media and Technology Yearbook is dedicated to theoretical, empirical and practical approaches to educational media development. All chapters are invited and selected based on a variety of strategies to determine current trends and issues in the field. The 2011 edition will highlight innovative Trends and Issues in Learning Design and Technology, Trends and Issues in Information and Library Science, and features a sections that list and describe Media Related Organizations and Associations in North America, departments in the allied fields, and a listing of journals in the field. The Educational Media and Technology Yearbook, a scholarly resource for a highly specialized professional community, is an official publication of the AECT and has been published annually for 35 years.
Download or read book Educational Media and Technology Yearbook written by Michael Orey and published by Springer Science & Business Media. This book was released on 2011-12-13 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Educational Media and Technology Yearbook is dedicated to theoretical, empirical and practical approaches to educational media development. All chapters are invited and selected based on a variety of strategies to determine current trends and issues in the field. The 2011 edition will highlight innovative Trends and Issues in Learning Design and Technology, Trends and Issues in Information and Library Science, and features a sections that list and describe Media Related Organizations and Associations in North America, departments in the allied fields, and a listing of journals in the field. The Educational Media and Technology Yearbook, a scholarly resource for a highly specialized professional community, is an official publication of the AECT and has been published annually for 35 years.
Author: Costantino Thanos
Publisher: Springer
Published: 2003-08-02
Total Pages: 680
ISBN-13: 354045747X
DOWNLOAD EBOOKECDL 2002 was the 6th conference in the series of European Conferences on Research and Advanced Technologies for Digital Libraries. Following previous events in Pisa (1997), Heraklion (1998), Paris (1999), Lisbon (2000), and Da- stadt (2001), this year ECDL was held in Rome. ECDL 2002 contributed, - gether with the previous conferences, to establishing ECDL as the major - ropean forum focusing on digital libraries and associated technical, practical, and social issues. ECDL 2002 continued the tradition already established by the previous conferences in meeting the needs of a large and diverse constituency, which includes researchers, practitioners, educators, policy makers, and users. The focus of ECDL 2002 was on underlying principles, methods, systems, and tools to build and make available e?ective digital libraries to end users. Architecture, metadata, collection building, web archiving, web technologies,- books, OAI applications, preservation, navigation, query languages, audio video retrieval, multimedia-mixed media, user studies and evaluation, humanities, and digital libraries were some of the key issues addressed. An international Program Committee was set up composed of 61 members, with representatives from 25 countries. A total of 145 paper submissions, 15 poster submissions, and 18 proposals for demos were received. Each paper was evaluated by 3 referees and 42 full papers and 6 short papers of high quality were selected for presentation.
Download or read book Research and Advanced Technology for Digital Libraries written by Costantino Thanos and published by Springer. This book was released on 2003-08-02 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: ECDL 2002 was the 6th conference in the series of European Conferences on Research and Advanced Technologies for Digital Libraries. Following previous events in Pisa (1997), Heraklion (1998), Paris (1999), Lisbon (2000), and Da- stadt (2001), this year ECDL was held in Rome. ECDL 2002 contributed, - gether with the previous conferences, to establishing ECDL as the major - ropean forum focusing on digital libraries and associated technical, practical, and social issues. ECDL 2002 continued the tradition already established by the previous conferences in meeting the needs of a large and diverse constituency, which includes researchers, practitioners, educators, policy makers, and users. The focus of ECDL 2002 was on underlying principles, methods, systems, and tools to build and make available e?ective digital libraries to end users. Architecture, metadata, collection building, web archiving, web technologies,- books, OAI applications, preservation, navigation, query languages, audio video retrieval, multimedia-mixed media, user studies and evaluation, humanities, and digital libraries were some of the key issues addressed. An international Program Committee was set up composed of 61 members, with representatives from 25 countries. A total of 145 paper submissions, 15 poster submissions, and 18 proposals for demos were received. Each paper was evaluated by 3 referees and 42 full papers and 6 short papers of high quality were selected for presentation.
Author: Hojeong Lee
Publisher: Rowman & Littlefield
Published: 2021-03-18
Total Pages: 409
ISBN-13: 179364229X
DOWNLOAD EBOOKDigital Media, Online Activism, and Social Movements in Korea deepens the current understanding of online activism and its impacts on society by highlighting how various forms of social movements have been mobilized in Korea. Through exploring movements in Korea such as political participation based on SNS, the 2008 U.S. beef protests, and the 2016-2017 candlelight vigils, the contributors study the intersection of digital media platforms, current trends, and social, cultural, and political conditions within Korean society. Using a wide range of events and movements, this book analyzes how people have utilized the development of digital media to facilitate social movements and effect social change.
Download or read book Digital Media, Online Activism, and Social Movements in Korea written by Hojeong Lee and published by Rowman & Littlefield. This book was released on 2021-03-18 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Media, Online Activism, and Social Movements in Korea deepens the current understanding of online activism and its impacts on society by highlighting how various forms of social movements have been mobilized in Korea. Through exploring movements in Korea such as political participation based on SNS, the 2008 U.S. beef protests, and the 2016-2017 candlelight vigils, the contributors study the intersection of digital media platforms, current trends, and social, cultural, and political conditions within Korean society. Using a wide range of events and movements, this book analyzes how people have utilized the development of digital media to facilitate social movements and effect social change.
