Download The 4 Billion Dollar Tweet full books in PDF, epub, and Kindle. Read online The 4 Billion Dollar Tweet ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Social media is coming for you? ready or not. It might be a viral video or a rogue employee or a media query.Or it could be the POTUS, singling out your company in a 2 a.m. Twitter rant.So this little book will answer some big questions: Why does social media matter for CEOs and how do I do it right?
Book Synopsis The 4 Billion Dollar Tweet by : Ryan Holmes
Download or read book The 4 Billion Dollar Tweet written by Ryan Holmes and published by . This book was released on 2017-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media is coming for you? ready or not. It might be a viral video or a rogue employee or a media query.Or it could be the POTUS, singling out your company in a 2 a.m. Twitter rant.So this little book will answer some big questions: Why does social media matter for CEOs and how do I do it right?
The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events to President Trump’s preferred method of communication. It has hundreds of millions of active users all over the world. But few people know that it nearly fell to pieces early on. In this rousing history that reads like a novel, Hatching Twitter takes readers behind the scenes of Twitter’s early exponential growth, following the four hackers—Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass, who created the cultural juggernaut practically by accident. It’s a drama of betrayed friendships and high-stakes power struggles over money, influence, and control over a company that was growing faster than they could ever imagine. Drawing on hundreds of sources, documents, and internal e-mails, Bilton offers a rarely-seen glimpse of the inner workings of technology startups, venture capital, and Silicon Valley culture.
Book Synopsis Hatching Twitter by : Nick Bilton
Download or read book Hatching Twitter written by Nick Bilton and published by Penguin. This book was released on 2014-09-30 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events to President Trump’s preferred method of communication. It has hundreds of millions of active users all over the world. But few people know that it nearly fell to pieces early on. In this rousing history that reads like a novel, Hatching Twitter takes readers behind the scenes of Twitter’s early exponential growth, following the four hackers—Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass, who created the cultural juggernaut practically by accident. It’s a drama of betrayed friendships and high-stakes power struggles over money, influence, and control over a company that was growing faster than they could ever imagine. Drawing on hundreds of sources, documents, and internal e-mails, Bilton offers a rarely-seen glimpse of the inner workings of technology startups, venture capital, and Silicon Valley culture.
A leading marketer breaks down the barriers between traditional and digital media, offering timeless principles for customer engagement
Book Synopsis Twitter is Not a Strategy by : Tom Doctoroff
Download or read book Twitter is Not a Strategy written by Tom Doctoroff and published by Macmillan. This book was released on 2014-11-11 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading marketer breaks down the barriers between traditional and digital media, offering timeless principles for customer engagement
This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential. Chip Wilson is an entrepreneur, philanthropist, loving husband and a father to five boys. As the founder of Westbeach and yoga-inspired clothing company lululemon athletica, Chip is a globally recognized innovator in the field of technical apparel. He is widely credited with starting the “athleisure” retail category, now a $100-billion-a year global business. At lululemon, Chip was known for his people-before-product leadership approach. He surrounded himself with like-minded individuals: creative, driven, athletic locals with a love for work-life balance inspired by the West Coast. This cohesive culture fueled the innovation and growth of the brand. In 2007, lululemon athletica was taken public and Chip remains its largest individual shareholder and biggest cheerleader.
Book Synopsis The Story of lululemon by : Chip Wilson
Download or read book The Story of lululemon written by Chip Wilson and published by Time is Tight Communications, Ltd.. This book was released on 2021-03-14 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential. Chip Wilson is an entrepreneur, philanthropist, loving husband and a father to five boys. As the founder of Westbeach and yoga-inspired clothing company lululemon athletica, Chip is a globally recognized innovator in the field of technical apparel. He is widely credited with starting the “athleisure” retail category, now a $100-billion-a year global business. At lululemon, Chip was known for his people-before-product leadership approach. He surrounded himself with like-minded individuals: creative, driven, athletic locals with a love for work-life balance inspired by the West Coast. This cohesive culture fueled the innovation and growth of the brand. In 2007, lululemon athletica was taken public and Chip remains its largest individual shareholder and biggest cheerleader.
This book takes a social science approach to address two related questions: (1) what does Donald Trump say on Twitter? and (2) why? Since entering the 2016 Presidential Election, Donald Trump’s tweets have been a major part of his communications strategy with the public. While the popular media has devoted considerable attention to selected tweets, it is less clear what those selected tweets tell us about Trump the businessman, the political candidate, and, finally, the President of the United States. We argue that to fully understand Trump, we must take a more comprehensive approach to examining all of his activities on Twitter. Overall, our analysis presents a strikingly complex picture of Trump and how he uses Twitter. Not only has his pattern of tweets changed over time, we find that Trump’s use of Twitter is more deliberate than he has been given credit. Like most other politicians, Trump is strategically-minded about his presence on social media.
Book Synopsis Trump, Twitter, and the American Democracy by : Yu Ouyang
Download or read book Trump, Twitter, and the American Democracy written by Yu Ouyang and published by Springer Nature. This book was released on 2020-06-29 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a social science approach to address two related questions: (1) what does Donald Trump say on Twitter? and (2) why? Since entering the 2016 Presidential Election, Donald Trump’s tweets have been a major part of his communications strategy with the public. While the popular media has devoted considerable attention to selected tweets, it is less clear what those selected tweets tell us about Trump the businessman, the political candidate, and, finally, the President of the United States. We argue that to fully understand Trump, we must take a more comprehensive approach to examining all of his activities on Twitter. Overall, our analysis presents a strikingly complex picture of Trump and how he uses Twitter. Not only has his pattern of tweets changed over time, we find that Trump’s use of Twitter is more deliberate than he has been given credit. Like most other politicians, Trump is strategically-minded about his presence on social media.
What would your work and your life look like if you knew how to stay focused yet flexible, if you got more of the right things done, and if you were helping to create a more peaceful world at the same time? “A mindful leader makes the work environment a generative social field in which compassion, connection, and creativity thrive. The seven accessible practices in this book can teach you how to become just such a leader.” — from the foreword by Daniel J. Siegel, MD, executive director of Mindsight Institute Today’s leaders are grappling with the pace and complexity of change, the challenge of supporting healthy collaboration and alignment among teams, and the resulting stress and burnout. The practice of mindful leadership may be one of the most important competencies in business today if leaders are to move beyond fear, anxiety, nagging self-doubt, and the feeling of constant overwhelm. Marc Lesser has taught his proven seven-step method to leaders at Google, Genentech, SAP, Facebook, and dozens of other Fortune 500 companies for over twenty years and has distilled a lifetime of mindfulness and business experience into these chapters. This incredibly practical yet accessible book draws on Marc’s experience as a CEO of three companies, as cofounder of the world-renowned Search Inside Yourself (SIY) program within Google, and as a longtime Zen practitioner. The principles in this book can be applied to leadership at any level, providing readers with the tools they need to shift awareness, enhance communication, build trust, eliminate fear and self-doubt, and minimize unnecessary workplace drama. Embracing any one of the seven practices alone can be life-changing. When used together, they support a path of well-being, productivity, and positive influence. Practicing mindful leadership will allow you to achieve results — with more energy, clarity, meaning, and connection. Your intentions and actions will be more aligned. You will accomplish more with less wasted effort. After reading this book, you’ll understand why some of the world’s most successful companies routinely incorporate the Seven Practices of a Mindful Leader, integrating mindfulness, emotional intelligence, and business savvy to create great corporate cultures, and even a better world.
Book Synopsis Seven Practices of a Mindful Leader by : Marc Lesser
Download or read book Seven Practices of a Mindful Leader written by Marc Lesser and published by New World Library. This book was released on 2019-02-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: What would your work and your life look like if you knew how to stay focused yet flexible, if you got more of the right things done, and if you were helping to create a more peaceful world at the same time? “A mindful leader makes the work environment a generative social field in which compassion, connection, and creativity thrive. The seven accessible practices in this book can teach you how to become just such a leader.” — from the foreword by Daniel J. Siegel, MD, executive director of Mindsight Institute Today’s leaders are grappling with the pace and complexity of change, the challenge of supporting healthy collaboration and alignment among teams, and the resulting stress and burnout. The practice of mindful leadership may be one of the most important competencies in business today if leaders are to move beyond fear, anxiety, nagging self-doubt, and the feeling of constant overwhelm. Marc Lesser has taught his proven seven-step method to leaders at Google, Genentech, SAP, Facebook, and dozens of other Fortune 500 companies for over twenty years and has distilled a lifetime of mindfulness and business experience into these chapters. This incredibly practical yet accessible book draws on Marc’s experience as a CEO of three companies, as cofounder of the world-renowned Search Inside Yourself (SIY) program within Google, and as a longtime Zen practitioner. The principles in this book can be applied to leadership at any level, providing readers with the tools they need to shift awareness, enhance communication, build trust, eliminate fear and self-doubt, and minimize unnecessary workplace drama. Embracing any one of the seven practices alone can be life-changing. When used together, they support a path of well-being, productivity, and positive influence. Practicing mindful leadership will allow you to achieve results — with more energy, clarity, meaning, and connection. Your intentions and actions will be more aligned. You will accomplish more with less wasted effort. After reading this book, you’ll understand why some of the world’s most successful companies routinely incorporate the Seven Practices of a Mindful Leader, integrating mindfulness, emotional intelligence, and business savvy to create great corporate cultures, and even a better world.
The Nirma University Journal of Business and Management Studies (NUJBMS) is the flagship journal of the Institute of Management, Nirma University. It provides conceptual, empirical, and case-based research tailored to the needs of management scholars and practitioners researching and working in business schools and in industry. ISSN (Print): 2249-5630
Book Synopsis Nirma University Journal of Business and Management Studies by : Renisha Chainani
Download or read book Nirma University Journal of Business and Management Studies written by Renisha Chainani and published by IndraStra Global e-Journal Hosting Services. This book was released on 2019-12-31 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Nirma University Journal of Business and Management Studies (NUJBMS) is the flagship journal of the Institute of Management, Nirma University. It provides conceptual, empirical, and case-based research tailored to the needs of management scholars and practitioners researching and working in business schools and in industry. ISSN (Print): 2249-5630
This book constitutes the refereed proceedings of the 16th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2015, held in Albi, France, in October 2015. The 61 revised papers were carefully selected from 126 submissions. They provide a comprehensive overview of identified challenges and recent advances in various collaborative network (CN) domains and their applications, with a strong focus on the following areas: risks in collaborative networks; agility and resilience in collaborative networks; collaboration frameworks; logistics and transportation; innovation networks; governance in collaborative networks; collaborative communities; information and assets sharing; business processes; performance and optimization; and network formation.
Book Synopsis Risks and Resilience of Collaborative Networks by : Luis M. Camarinha-Matos
Download or read book Risks and Resilience of Collaborative Networks written by Luis M. Camarinha-Matos and published by Springer. This book was released on 2015-10-02 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 16th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2015, held in Albi, France, in October 2015. The 61 revised papers were carefully selected from 126 submissions. They provide a comprehensive overview of identified challenges and recent advances in various collaborative network (CN) domains and their applications, with a strong focus on the following areas: risks in collaborative networks; agility and resilience in collaborative networks; collaboration frameworks; logistics and transportation; innovation networks; governance in collaborative networks; collaborative communities; information and assets sharing; business processes; performance and optimization; and network formation.
The hilarious New York Times bestseller “sharply observes the lives of globe-trotting, overindulging investment bankers” (Entertainment Weekly). “Some chick asked me what I would do with 10 million bucks. I told her I’d wonder where the rest of my money went.” —@GSElevator For three years, the notorious @GSElevator Twitter feed offered a hilarious, shamelessly voyeuristic look into the real world of international finance. Hundreds of thousands followed the account, Goldman Sachs launched an internal investigation, and when the true identity of the man behind it all was revealed, it created a national media sensation—but that’s only part of the story. Where @GSElevator captured the essence of the banking elite with curated jokes and submissions overheard by readers, Straight to Hell adds John LeFevre’s own story—an unapologetic and darkly funny account of a career as a globe-conquering investment banker spanning New York, London, and Hong Kong. Straight to Hell pulls back the curtain on a world that is both hated and envied, taking readers from the trading floors and roadshows to private planes and after-hours overindulgence. Full of shocking lawlessness, boyish antics, and win-at-all-costs schemes, this is the definitive take on the deviant, dysfunctional, and absolutely excessive world of finance. “Shocking and sordid—and so much fun.” —Daily News (New York) “LeFevre’s workplace anecdotes include tales of nastiness, sabotage, favoritism, sexism, racism, expense-account padding, and legally questionable collusion.” —The New Yorker
Book Synopsis Straight to Hell by : John LeFevre
Download or read book Straight to Hell written by John LeFevre and published by Open Road + Grove/Atlantic. This book was released on 2015-07-14 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The hilarious New York Times bestseller “sharply observes the lives of globe-trotting, overindulging investment bankers” (Entertainment Weekly). “Some chick asked me what I would do with 10 million bucks. I told her I’d wonder where the rest of my money went.” —@GSElevator For three years, the notorious @GSElevator Twitter feed offered a hilarious, shamelessly voyeuristic look into the real world of international finance. Hundreds of thousands followed the account, Goldman Sachs launched an internal investigation, and when the true identity of the man behind it all was revealed, it created a national media sensation—but that’s only part of the story. Where @GSElevator captured the essence of the banking elite with curated jokes and submissions overheard by readers, Straight to Hell adds John LeFevre’s own story—an unapologetic and darkly funny account of a career as a globe-conquering investment banker spanning New York, London, and Hong Kong. Straight to Hell pulls back the curtain on a world that is both hated and envied, taking readers from the trading floors and roadshows to private planes and after-hours overindulgence. Full of shocking lawlessness, boyish antics, and win-at-all-costs schemes, this is the definitive take on the deviant, dysfunctional, and absolutely excessive world of finance. “Shocking and sordid—and so much fun.” —Daily News (New York) “LeFevre’s workplace anecdotes include tales of nastiness, sabotage, favoritism, sexism, racism, expense-account padding, and legally questionable collusion.” —The New Yorker
In this "lively and entertaining" history of ideas (Liaquat Ahamed, The New Yorker), New York Times editorial writer Binyamin Appelbaum tells the story of the people who sparked four decades of economic revolution. Before the 1960s, American politicians had never paid much attention to economists. But as the post-World War II boom began to sputter, economists gained influence and power. In The Economists' Hour, Binyamin Appelbaum traces the rise of the economists, first in the United States and then around the globe, as their ideas reshaped the modern world, curbing government, unleashing corporations and hastening globalization. Some leading figures are relatively well-known, such as Milton Friedman, the elfin libertarian who had a greater influence on American life than any other economist of his generation, and Arthur Laffer, who sketched a curve on a cocktail napkin that helped to make tax cuts a staple of conservative economic policy. Others stayed out of the limelight, but left a lasting impact on modern life: Walter Oi, a blind economist who dictated to his wife and assistants some of the calculations that persuaded President Nixon to end military conscription; Alfred Kahn, who deregulated air travel and rejoiced in the crowded cabins on commercial flights as the proof of his success; and Thomas Schelling, who put a dollar value on human life. Their fundamental belief? That government should stop trying to manage the economy.Their guiding principle? That markets would deliver steady growth, and ensure that all Americans shared in the benefits. But the Economists' Hour failed to deliver on its promise of broad prosperity. And the single-minded embrace of markets has come at the expense of economic equality, the health of liberal democracy, and future generations. Timely, engaging and expertly researched, The Economists' Hour is a reckoning -- and a call for people to rewrite the rules of the market. A Wall Street Journal Business BestsellerWinner of the Porchlight Business Book Award in Narrative & Biography
Book Synopsis The Economists' Hour by : Binyamin Appelbaum
Download or read book The Economists' Hour written by Binyamin Appelbaum and published by Little, Brown. This book was released on 2019-09-03 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this "lively and entertaining" history of ideas (Liaquat Ahamed, The New Yorker), New York Times editorial writer Binyamin Appelbaum tells the story of the people who sparked four decades of economic revolution. Before the 1960s, American politicians had never paid much attention to economists. But as the post-World War II boom began to sputter, economists gained influence and power. In The Economists' Hour, Binyamin Appelbaum traces the rise of the economists, first in the United States and then around the globe, as their ideas reshaped the modern world, curbing government, unleashing corporations and hastening globalization. Some leading figures are relatively well-known, such as Milton Friedman, the elfin libertarian who had a greater influence on American life than any other economist of his generation, and Arthur Laffer, who sketched a curve on a cocktail napkin that helped to make tax cuts a staple of conservative economic policy. Others stayed out of the limelight, but left a lasting impact on modern life: Walter Oi, a blind economist who dictated to his wife and assistants some of the calculations that persuaded President Nixon to end military conscription; Alfred Kahn, who deregulated air travel and rejoiced in the crowded cabins on commercial flights as the proof of his success; and Thomas Schelling, who put a dollar value on human life. Their fundamental belief? That government should stop trying to manage the economy.Their guiding principle? That markets would deliver steady growth, and ensure that all Americans shared in the benefits. But the Economists' Hour failed to deliver on its promise of broad prosperity. And the single-minded embrace of markets has come at the expense of economic equality, the health of liberal democracy, and future generations. Timely, engaging and expertly researched, The Economists' Hour is a reckoning -- and a call for people to rewrite the rules of the market. A Wall Street Journal Business BestsellerWinner of the Porchlight Business Book Award in Narrative & Biography
