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Seminar paper from the year 2009 in the subject English Language and Literature Studies - Culture and Applied Geography, grade: 1, University of Vienna, language: English, abstract: The paper is concerned with the Americanization of Austria. In the beginning the most important historical stages and events with regards to U.S.American influence on Austria as well as an overview on the most important student exchange programs shall help gain a better understandig of the topic. The second part will focus on the the power and influence of U.S.American advertisements, whereas the the analysis of a print-medium advertisement will exemplify and support my theories and thoughts concerning this matter.
Book Synopsis The Americanization of Austria from a historical point of view and the power of the American image in Austrian advertisements by : Katharina Eder
Download or read book The Americanization of Austria from a historical point of view and the power of the American image in Austrian advertisements written by Katharina Eder and published by GRIN Verlag. This book was released on 2011-05-26 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2009 in the subject English Language and Literature Studies - Culture and Applied Geography, grade: 1, University of Vienna, language: English, abstract: The paper is concerned with the Americanization of Austria. In the beginning the most important historical stages and events with regards to U.S.American influence on Austria as well as an overview on the most important student exchange programs shall help gain a better understandig of the topic. The second part will focus on the the power and influence of U.S.American advertisements, whereas the the analysis of a print-medium advertisement will exemplify and support my theories and thoughts concerning this matter.
Political, economic, social, and cultural modernization dramatically transformed twentieth-century Austria. Innovative new methods of production and management, such as the assembly line, changed Austrian business after World War I, much as the Marshall Plan shaped the economy after World War II. At the same time, jazz, Hollywood movies, television programming, and mass commodities were as popular in Austria as elsewhere in Western Europe. Even political campaigns followed American trends. All this occurred despite the fact that in West Germany, American nostrums and models had been rejected, modified, or "translated" into milder versions. Ultimately, Austria was "Western Europeanized" when it joined the European Union in 1995. How Western are the Austrians? This volume analyzes trends toward Americanization and Westernization in Austria throughout the twentieth century. Reinhold Wagnleitner's lead essay studies the foreign politics of American pop culture. Anna Schober and Monika Bernold analyze the influence of Hollywood movies and television on postwar Austrian society. Reinhard Sieder follows changing discourses on family life, while Ingrid Bauer looks at American influences on Austrian women. Maria-Regina Kecht, Kurt Drexel, and Christina Hainzl follow the American impact on Austrian literature, opera, and art. Banker Anton Fink examines American banking and finance practices. Andre Pfoertner and Matthias Fuchs study the Americanization of Austrian business and tourism. Helmut Lackner describes how well-heeled Austrian travelers to the United States brought back innovative American production methods and other ideas gleaned from world expositions before World War I. American influences on Austrian politics and political science are dissected by Gunter Bischof, Martin Kofler, Fritz Plasser, and Anton Pelinka. The Americanization of Vienna is the subject of journalist Armin Thurnher's essay. Comparisons with West Germany are presented by Michael Hochgesc
Book Synopsis The Americanization/Westernization of Austria by : Anton Pelinka
Download or read book The Americanization/Westernization of Austria written by Anton Pelinka and published by Routledge. This book was released on 2017-07-12 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political, economic, social, and cultural modernization dramatically transformed twentieth-century Austria. Innovative new methods of production and management, such as the assembly line, changed Austrian business after World War I, much as the Marshall Plan shaped the economy after World War II. At the same time, jazz, Hollywood movies, television programming, and mass commodities were as popular in Austria as elsewhere in Western Europe. Even political campaigns followed American trends. All this occurred despite the fact that in West Germany, American nostrums and models had been rejected, modified, or "translated" into milder versions. Ultimately, Austria was "Western Europeanized" when it joined the European Union in 1995. How Western are the Austrians? This volume analyzes trends toward Americanization and Westernization in Austria throughout the twentieth century. Reinhold Wagnleitner's lead essay studies the foreign politics of American pop culture. Anna Schober and Monika Bernold analyze the influence of Hollywood movies and television on postwar Austrian society. Reinhard Sieder follows changing discourses on family life, while Ingrid Bauer looks at American influences on Austrian women. Maria-Regina Kecht, Kurt Drexel, and Christina Hainzl follow the American impact on Austrian literature, opera, and art. Banker Anton Fink examines American banking and finance practices. Andre Pfoertner and Matthias Fuchs study the Americanization of Austrian business and tourism. Helmut Lackner describes how well-heeled Austrian travelers to the United States brought back innovative American production methods and other ideas gleaned from world expositions before World War I. American influences on Austrian politics and political science are dissected by Gunter Bischof, Martin Kofler, Fritz Plasser, and Anton Pelinka. The Americanization of Vienna is the subject of journalist Armin Thurnher's essay. Comparisons with West Germany are presented by Michael Hochgesc
Book Synopsis The Americanization/Westernization of Austria by :
Download or read book The Americanization/Westernization of Austria written by and published by . This book was released on 2009 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Through literature, film, diplomatic relations, and academic exchanges, this volume examines key historical points in Austrian-American relations of the past century, pondering the roots of how and why "austrianness" was adapted to American culture, and how America's cultural lens focused on the two countries' exchanges. From Freud's early reception, to FDR's policy toward Austrian refugees in the Pacific, and from film adaptations to film-writing, literature and Freudianism during the McCarthy era, it reviews encounters between Austria and the United States, between Austrians and Americans, between each's images of the other, and the lives of those caught in between. (Series: American Studies in Austria, Vol. 15) [Subject: Politics, American Studies, Austrian Studies, Sociology]
Book Synopsis Austria and America: 20th-Century Cross-Cultural Encounters by : Joshua Parker
Download or read book Austria and America: 20th-Century Cross-Cultural Encounters written by Joshua Parker and published by LIT Verlag Münster. This book was released on 2017 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through literature, film, diplomatic relations, and academic exchanges, this volume examines key historical points in Austrian-American relations of the past century, pondering the roots of how and why "austrianness" was adapted to American culture, and how America's cultural lens focused on the two countries' exchanges. From Freud's early reception, to FDR's policy toward Austrian refugees in the Pacific, and from film adaptations to film-writing, literature and Freudianism during the McCarthy era, it reviews encounters between Austria and the United States, between Austrians and Americans, between each's images of the other, and the lives of those caught in between. (Series: American Studies in Austria, Vol. 15) [Subject: Politics, American Studies, Austrian Studies, Sociology]
Book Synopsis Austria Between Wars by : Austria. Botschaft (U.S.)
Download or read book Austria Between Wars written by Austria. Botschaft (U.S.) and published by . This book was released on 1987 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Introducing Austria by : Lonnie Richard Johnson
Download or read book Introducing Austria written by Lonnie Richard Johnson and published by . This book was released on 1987 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Brief Survey of Austrian History by : Richard Rickett
Download or read book A Brief Survey of Austrian History written by Richard Rickett and published by . This book was released on 1991 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
“Hitlerland is a bit of a guilty pleasure. Reading about the Nazis is not supposed to be fun, but Nagorski manages to make it so. Readers new to this story will find it fascinating” (The Washington Post). Hitler’s rise to power, Germany’s march to the abyss, as seen through the eyes of Americans—diplomats, military officers, journalists, expats, visiting authors, Olympic athletes—who watched horrified and up close. “Engaging if chilling…a broader look at Americans who had a ringside seat to Hitler’s rise” (USA TODAY), Hitlerland offers a gripping narrative full of surprising twists—and a startlingly fresh perspective on this heavily dissected era.
Book Synopsis Hitlerland by : Andrew Nagorski
Download or read book Hitlerland written by Andrew Nagorski and published by Simon and Schuster. This book was released on 2012-03-13 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Hitlerland is a bit of a guilty pleasure. Reading about the Nazis is not supposed to be fun, but Nagorski manages to make it so. Readers new to this story will find it fascinating” (The Washington Post). Hitler’s rise to power, Germany’s march to the abyss, as seen through the eyes of Americans—diplomats, military officers, journalists, expats, visiting authors, Olympic athletes—who watched horrified and up close. “Engaging if chilling…a broader look at Americans who had a ringside seat to Hitler’s rise” (USA TODAY), Hitlerland offers a gripping narrative full of surprising twists—and a startlingly fresh perspective on this heavily dissected era.
The interdisciplinary volume offers methodologically innovative approaches to Austria's coping with issues of migration past and present. These essays show Austria's long history as a migration country. Austrians themselves have been on the move for the past 150 years to find new homes and build better lives. After the World War II the economy improved and prosperity set in, so Austrians tended to stay at home. Austria's growing prosperity made the country attractive to immigrants. After the war, tens of thousands of "ethnic Germans" expelled from Eastern Europe settled in Austria. Starting in the 1950s "victims of the Cold War" (Hungary, Czechs and Slovaks) began looking for political asylum in Austria. Since the 1960s Austria has been recruiting a growing number of "guest workers" from Turkey and Yugoslavia to make up the labor missing in the industrial and service economies. Recently, refugees from the arc of crisis from Afghanistan to Syria to Somalia have braved perilous journeys to build new lives in a more peaceful and prosperous Europe.
Book Synopsis Migration in Austria by : Günter Bischof
Download or read book Migration in Austria written by Günter Bischof and published by . This book was released on 2017 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: The interdisciplinary volume offers methodologically innovative approaches to Austria's coping with issues of migration past and present. These essays show Austria's long history as a migration country. Austrians themselves have been on the move for the past 150 years to find new homes and build better lives. After the World War II the economy improved and prosperity set in, so Austrians tended to stay at home. Austria's growing prosperity made the country attractive to immigrants. After the war, tens of thousands of "ethnic Germans" expelled from Eastern Europe settled in Austria. Starting in the 1950s "victims of the Cold War" (Hungary, Czechs and Slovaks) began looking for political asylum in Austria. Since the 1960s Austria has been recruiting a growing number of "guest workers" from Turkey and Yugoslavia to make up the labor missing in the industrial and service economies. Recently, refugees from the arc of crisis from Afghanistan to Syria to Somalia have braved perilous journeys to build new lives in a more peaceful and prosperous Europe.
In a fascinating and comprehensive intellectual history of modern communication in America, Daniel Czitrom examines the continuing contradictions between the progressive possibilities that new communications technologies offer and their use as instruments of domination and exploitation.
Book Synopsis Media and the American Mind by : Daniel J. Czitrom
Download or read book Media and the American Mind written by Daniel J. Czitrom and published by Univ of North Carolina Press. This book was released on 2010-02-03 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a fascinating and comprehensive intellectual history of modern communication in America, Daniel Czitrom examines the continuing contradictions between the progressive possibilities that new communications technologies offer and their use as instruments of domination and exploitation.
