The Business Model Innovation Playbook

The Business Model Innovation Playbook

Author: Gennaro Cuofano

Publisher: FourWeekMBA

Published: 2019-11-19

Total Pages: 23

ISBN-13:

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Business model innovation is about increasing the success of an organization with existing products and technologies by crafting a compelling value proposition able to propel a new business model to scale up customers and create a lasting competitive advantage. And it all starts by mastering the key customers. - The importance of business model innovation - Business model innovation enables you to create competitive moats - A multi-faceted concept - Analysts use business models to produce financial analyses - Academics study business models for the sake of classifying things - Most people confuse business models for business plans - Startups confuse business models for monetization strategies - Business model innovation is an experimentation mindset for entrepreneurs - An entrepreneur is not a scientist - Business model innovation is at the same time a mindset, a framework and a set of tools for entrepreneurs - Myth one: the best product wins - Myth two: technology is what gives a competitive advantage - Myth three: business model innovation is just about how you make money - What kind of questions do you need to ask with business model innovation? - Paths toward business model innovation - Engineer an innovative business model from scratch - Find an innovative business model along the way - Use business model innovation as a survival mechanism - Business model innovation examples - Netflix business model innovation (case study) - Amazon business model innovation (case study) - Apple business model innovation (case study) - Google business model innovation (case study) - Facebook business model innovation (case study) - Is business model innovation for anyone? - Key takeaways


Book Synopsis The Business Model Innovation Playbook by : Gennaro Cuofano

Download or read book The Business Model Innovation Playbook written by Gennaro Cuofano and published by FourWeekMBA. This book was released on 2019-11-19 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business model innovation is about increasing the success of an organization with existing products and technologies by crafting a compelling value proposition able to propel a new business model to scale up customers and create a lasting competitive advantage. And it all starts by mastering the key customers. - The importance of business model innovation - Business model innovation enables you to create competitive moats - A multi-faceted concept - Analysts use business models to produce financial analyses - Academics study business models for the sake of classifying things - Most people confuse business models for business plans - Startups confuse business models for monetization strategies - Business model innovation is an experimentation mindset for entrepreneurs - An entrepreneur is not a scientist - Business model innovation is at the same time a mindset, a framework and a set of tools for entrepreneurs - Myth one: the best product wins - Myth two: technology is what gives a competitive advantage - Myth three: business model innovation is just about how you make money - What kind of questions do you need to ask with business model innovation? - Paths toward business model innovation - Engineer an innovative business model from scratch - Find an innovative business model along the way - Use business model innovation as a survival mechanism - Business model innovation examples - Netflix business model innovation (case study) - Amazon business model innovation (case study) - Apple business model innovation (case study) - Google business model innovation (case study) - Facebook business model innovation (case study) - Is business model innovation for anyone? - Key takeaways

The Innovation Playbook

The Innovation Playbook

Author: Nicholas J. Webb

Publisher: John Wiley & Sons

Published: 2010-08-31

Total Pages: 290

ISBN-13: 0470916893

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A complete roadmap to a revolution in business excellence founded on innovation Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of "real open" innovation and customer co-creation, the secret formula for reducing product and market risk, the magic of Future-casting, and so much more. Includes an abundance of anecdotes and examples of successful-and unsuccessful-innovation Shares the 56 ways in which innovations fail Learn the success secrets of "Innovation Superstars" Reduce innovation failure and build speed to market Includes online training a ($150.00 value) that will help you put the theory into practice, The Innovation Playbook will prepare you to get your CIS Certification, as well as to implement a successful innovation culture in corporate life.


Book Synopsis The Innovation Playbook by : Nicholas J. Webb

Download or read book The Innovation Playbook written by Nicholas J. Webb and published by John Wiley & Sons. This book was released on 2010-08-31 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete roadmap to a revolution in business excellence founded on innovation Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of "real open" innovation and customer co-creation, the secret formula for reducing product and market risk, the magic of Future-casting, and so much more. Includes an abundance of anecdotes and examples of successful-and unsuccessful-innovation Shares the 56 ways in which innovations fail Learn the success secrets of "Innovation Superstars" Reduce innovation failure and build speed to market Includes online training a ($150.00 value) that will help you put the theory into practice, The Innovation Playbook will prepare you to get your CIS Certification, as well as to implement a successful innovation culture in corporate life.

Seizing the White Space

Seizing the White Space

Author: Mark W. Johnson

Publisher: Harvard Business Press

Published: 2010

Total Pages: 227

ISBN-13: 1422124819

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Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This text describes how companies can achieve transformational growth in new markets or, simply put, how they can seize the white space.


Book Synopsis Seizing the White Space by : Mark W. Johnson

Download or read book Seizing the White Space written by Mark W. Johnson and published by Harvard Business Press. This book was released on 2010 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This text describes how companies can achieve transformational growth in new markets or, simply put, how they can seize the white space.

The Radical Innovation Playbook

The Radical Innovation Playbook

Author: Olga Kokshagina

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2020-10-12

Total Pages: 180

ISBN-13: 311064150X

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The Radical Innovation Playbook is a practical guide that helps innovators and entrepreneurs to harness new, extreme ideas despite complex business barriers along the way. Designed to be easy-to-use The Radical Innovation Playbook provides insight, practical solutions and reusable canvasses to help innovation managers, CEOs, Chief Innovators and directors of innovation labs to develop breakthrough ideas. In this playbook you will learn how to: Make vital decisions about how to plan and share your radical ideas Collect and analyse information to influence and convince others Engage with peers and stakeholders about your innovation project Challenge established company norms and business models Discover, explore and secure investment Gain confidence and skills for a successful launch Reach new markets and commercial channels Build a structure within an organisation that enables innovation to grow Inspire and support future generations to make an impact and achieve success Read The Radical Innovation Playbook and discover how to successfully unleash and develop your breakthrough moment. Olga Kokshagina, RMIT University, Melbourne, Australia Allen Alexander, University of Exeter, UK


Book Synopsis The Radical Innovation Playbook by : Olga Kokshagina

Download or read book The Radical Innovation Playbook written by Olga Kokshagina and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-10-12 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Radical Innovation Playbook is a practical guide that helps innovators and entrepreneurs to harness new, extreme ideas despite complex business barriers along the way. Designed to be easy-to-use The Radical Innovation Playbook provides insight, practical solutions and reusable canvasses to help innovation managers, CEOs, Chief Innovators and directors of innovation labs to develop breakthrough ideas. In this playbook you will learn how to: Make vital decisions about how to plan and share your radical ideas Collect and analyse information to influence and convince others Engage with peers and stakeholders about your innovation project Challenge established company norms and business models Discover, explore and secure investment Gain confidence and skills for a successful launch Reach new markets and commercial channels Build a structure within an organisation that enables innovation to grow Inspire and support future generations to make an impact and achieve success Read The Radical Innovation Playbook and discover how to successfully unleash and develop your breakthrough moment. Olga Kokshagina, RMIT University, Melbourne, Australia Allen Alexander, University of Exeter, UK

Reinvent Your Business Model

Reinvent Your Business Model

Author: Mark W. Johnson

Publisher: Harvard Business Press

Published: 2018-06-19

Total Pages: 278

ISBN-13: 1633696472

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Named a Top 10 Business Strategy Book of 2018 by Inc. magazine In his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Nearly a decade later, the art and science of business model innovation is more relevant than ever. In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework for understanding how a business model actually works. Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and scaling it into a profitable and thriving enterprise. In a new chapter on digital transformation, he shows how serial transformers like Amazon leverage business model innovation so successfully. With rich new case studies of companies that have achieved new success and postmortems of those that haven't, Reinvent Your Business Model will show you how to: Determine if and when your organization needs a new business model Identify powerful new opportunities to serve your existing customers in existing markets Reach entirely new customers and create new markets through disruptive business models and products Seize opportunities for growth opened up by tectonic shifts in market demand, government policy, and technologies Make business model innovation a more predictable discipline inside your organization Business model innovation has the power to reshape whole industries--including retail, aviation, media, and technology--redistributing billions of dollars of value. This book gives you the tools to reshape your own company for enduring success. Reinvent Your Business Model is the strategic innovation playbook you need now and in the future.


Book Synopsis Reinvent Your Business Model by : Mark W. Johnson

Download or read book Reinvent Your Business Model written by Mark W. Johnson and published by Harvard Business Press. This book was released on 2018-06-19 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named a Top 10 Business Strategy Book of 2018 by Inc. magazine In his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Nearly a decade later, the art and science of business model innovation is more relevant than ever. In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework for understanding how a business model actually works. Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and scaling it into a profitable and thriving enterprise. In a new chapter on digital transformation, he shows how serial transformers like Amazon leverage business model innovation so successfully. With rich new case studies of companies that have achieved new success and postmortems of those that haven't, Reinvent Your Business Model will show you how to: Determine if and when your organization needs a new business model Identify powerful new opportunities to serve your existing customers in existing markets Reach entirely new customers and create new markets through disruptive business models and products Seize opportunities for growth opened up by tectonic shifts in market demand, government policy, and technologies Make business model innovation a more predictable discipline inside your organization Business model innovation has the power to reshape whole industries--including retail, aviation, media, and technology--redistributing billions of dollars of value. This book gives you the tools to reshape your own company for enduring success. Reinvent Your Business Model is the strategic innovation playbook you need now and in the future.

Business Model Innovation

Business Model Innovation

Author: Constantinos Markides

Publisher: Cambridge University Press

Published: 2023-06-29

Total Pages: 119

ISBN-13: 1108999174

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Digital technologies have allowed for the proliferation of new business models, something that has attracted the attention of academic research. Much of this research has focused on (i) understanding what a business model is and its theoretical connection to the concept of strategy, and (ii) exploring what business model innovation is and what its sources and outcomes are. Less work has gone into studying the issues that established firms face in business model innovation – such as how to respond to the arrival of a disruptive business model in one's industry, or how to compete with dual business models or how to migrate from one business model to another. This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.


Book Synopsis Business Model Innovation by : Constantinos Markides

Download or read book Business Model Innovation written by Constantinos Markides and published by Cambridge University Press. This book was released on 2023-06-29 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technologies have allowed for the proliferation of new business models, something that has attracted the attention of academic research. Much of this research has focused on (i) understanding what a business model is and its theoretical connection to the concept of strategy, and (ii) exploring what business model innovation is and what its sources and outcomes are. Less work has gone into studying the issues that established firms face in business model innovation – such as how to respond to the arrival of a disruptive business model in one's industry, or how to compete with dual business models or how to migrate from one business model to another. This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.

Open Innovation Playbook

Open Innovation Playbook

Author: V. Sundar Raj, Saravana Mani

Publisher: Notion Press

Published: 2021-04-21

Total Pages: 141

ISBN-13: 1637815018

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“Open Innovation Playbook” is a humble creation by Sundar Raj Venkatakrishnan and Saravana Mani, who are passionate innovation practitioners. Being inspired by the power of Open Innovation (OI) and having worked extensively in the space of corporate innovation and the innovation ecosystem, the authors have synthesized their first-hand insights on the dynamics of launching and institutionalizing Open Innovation in an organizational setup. In this book, the authors take the reader on a journey filled with: - Uncovering the landscape of corporate innovation, - Passionately enrolling every reader to appreciate the “why and what” of ecosystem-driven innovation, - Explaining the “how” of OI by meticulously guiding the reader through the different pillars of the architecture of open innovation, - Describing what it takes to establish OI as a practice in an organization, - Inviting every practitioner to be present to the fact that innovation is as much about one’s mindset as it is about strategy, skill set, principles, practices and tools. This book is comprehensive and authentic to the spirit and richness of innovation. Staying true to their passion towards the subject, the authors invite you to consume this book and be moved by the possibilities of Open Innovation.


Book Synopsis Open Innovation Playbook by : V. Sundar Raj, Saravana Mani

Download or read book Open Innovation Playbook written by V. Sundar Raj, Saravana Mani and published by Notion Press. This book was released on 2021-04-21 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Open Innovation Playbook” is a humble creation by Sundar Raj Venkatakrishnan and Saravana Mani, who are passionate innovation practitioners. Being inspired by the power of Open Innovation (OI) and having worked extensively in the space of corporate innovation and the innovation ecosystem, the authors have synthesized their first-hand insights on the dynamics of launching and institutionalizing Open Innovation in an organizational setup. In this book, the authors take the reader on a journey filled with: - Uncovering the landscape of corporate innovation, - Passionately enrolling every reader to appreciate the “why and what” of ecosystem-driven innovation, - Explaining the “how” of OI by meticulously guiding the reader through the different pillars of the architecture of open innovation, - Describing what it takes to establish OI as a practice in an organization, - Inviting every practitioner to be present to the fact that innovation is as much about one’s mindset as it is about strategy, skill set, principles, practices and tools. This book is comprehensive and authentic to the spirit and richness of innovation. Staying true to their passion towards the subject, the authors invite you to consume this book and be moved by the possibilities of Open Innovation.

The Business Innovation Playbook

The Business Innovation Playbook

Author: Martin Shoniwa

Publisher:

Published: 2020-01-06

Total Pages: 130

ISBN-13: 9781656050939

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If you want to turn your ideas into a portfolio of great products that will boost the performance of your business then this book is for you. Whether you are a startup, serial entrepreneur or corporate executive this book will take you through what is involved in generating ideas, testing their viability and developing them into products. Once you master the simple concepts in this easy-to-read book, you will have an ability to continuously develop products that customers just love. The book is a quick read and takes you through a very direct, practical and business-minded approach to transforming ideas into products. The book also gives you lots of hands-on tips and advice on how to foster creativity and innovation in your personal life and in your business.CHAPTER BREAKDOWN CHAPTER 1 - CREATIVITY This chapter defines creativity and the sources of creative thinking. Are people naturally born creative or is creativity a skill that can be acquired through training? What are the resources and social connections that are required to foster creative thinking in people?CHAPTER 2 - INNOVATION This chapter starts by defining innovation and discussing the link between creativity and innovation. You will learn how innovation boosts economies and how innovation will help your business win customers from your competition. You will also learn about the different types of innovation and how to build your business strategy around each type of innovation CHAPTER 3 - CONTEXTIn this chapter you will learn how culture shapes innovation in your business. You will also learn about hiring innovative people and the role of knowledge in innovative businesses. Then you will learn about how to use your business' unique capabilities to enhance your innovativeness. Finally you will learn the importance of process and geographic location in business' innovation.CHAPTER 4 - IDEASThis chapter talks about the different ways to generate ideas for your products. You can source ideas from your staff, outside partners, from your customers, from manipulating what you know, from studying how products are used or assessing your market. This chapter discusses how you can make the most of each of these ways of sourcing ideas for your products. CHAPTER 5 - CONCEPTThis chapter teaches you how to take the ideas you generate and refine them into a viable concept for a product. This includes identifying a significant customer pain that your product addresses. This chapter also discusses how to identify your customers and how to conduct market research. The chapter rounds off by discussing how you can test the viability of your idea by a process called developing proof-of-concept.CHAPTER 6 - PROTOTYPE This chapter discusses how you can build an initial working model of your product and how to refine that product into the first version that you can mass produce and sell. This includes explaining what the minimum feature set is, discussing how you can acquire customers and feedback, testing your product and failing fast until you achieve product-market fit. The end goal of this chapter is to help you to release a minimum viable product from which you can build your business model and commercialize your product.CHAPTER 7 - PRODUCTThis chapter discusses how to build the framework that helps you to commercialize your product. This includes explaining the important factors of product design and how to package your product. This chapter also talks about how you can build your product roadmap to shape a path into the future. Then you will learn about the different ways you can legally protect your ideas and products from being copied by your competitors. CHAPTER 8 - IMPLEMENTATION This chapter explains how you can build a business model to scale up production and sell your product for profit. This includes defining what a business model is, describing your go-to-market strategy for and structuring your revenue model


Book Synopsis The Business Innovation Playbook by : Martin Shoniwa

Download or read book The Business Innovation Playbook written by Martin Shoniwa and published by . This book was released on 2020-01-06 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to turn your ideas into a portfolio of great products that will boost the performance of your business then this book is for you. Whether you are a startup, serial entrepreneur or corporate executive this book will take you through what is involved in generating ideas, testing their viability and developing them into products. Once you master the simple concepts in this easy-to-read book, you will have an ability to continuously develop products that customers just love. The book is a quick read and takes you through a very direct, practical and business-minded approach to transforming ideas into products. The book also gives you lots of hands-on tips and advice on how to foster creativity and innovation in your personal life and in your business.CHAPTER BREAKDOWN CHAPTER 1 - CREATIVITY This chapter defines creativity and the sources of creative thinking. Are people naturally born creative or is creativity a skill that can be acquired through training? What are the resources and social connections that are required to foster creative thinking in people?CHAPTER 2 - INNOVATION This chapter starts by defining innovation and discussing the link between creativity and innovation. You will learn how innovation boosts economies and how innovation will help your business win customers from your competition. You will also learn about the different types of innovation and how to build your business strategy around each type of innovation CHAPTER 3 - CONTEXTIn this chapter you will learn how culture shapes innovation in your business. You will also learn about hiring innovative people and the role of knowledge in innovative businesses. Then you will learn about how to use your business' unique capabilities to enhance your innovativeness. Finally you will learn the importance of process and geographic location in business' innovation.CHAPTER 4 - IDEASThis chapter talks about the different ways to generate ideas for your products. You can source ideas from your staff, outside partners, from your customers, from manipulating what you know, from studying how products are used or assessing your market. This chapter discusses how you can make the most of each of these ways of sourcing ideas for your products. CHAPTER 5 - CONCEPTThis chapter teaches you how to take the ideas you generate and refine them into a viable concept for a product. This includes identifying a significant customer pain that your product addresses. This chapter also discusses how to identify your customers and how to conduct market research. The chapter rounds off by discussing how you can test the viability of your idea by a process called developing proof-of-concept.CHAPTER 6 - PROTOTYPE This chapter discusses how you can build an initial working model of your product and how to refine that product into the first version that you can mass produce and sell. This includes explaining what the minimum feature set is, discussing how you can acquire customers and feedback, testing your product and failing fast until you achieve product-market fit. The end goal of this chapter is to help you to release a minimum viable product from which you can build your business model and commercialize your product.CHAPTER 7 - PRODUCTThis chapter discusses how to build the framework that helps you to commercialize your product. This includes explaining the important factors of product design and how to package your product. This chapter also talks about how you can build your product roadmap to shape a path into the future. Then you will learn about the different ways you can legally protect your ideas and products from being copied by your competitors. CHAPTER 8 - IMPLEMENTATION This chapter explains how you can build a business model to scale up production and sell your product for profit. This includes defining what a business model is, describing your go-to-market strategy for and structuring your revenue model

Innovator's Playbook

Innovator's Playbook

Author: Nathan Baird

Publisher: John Wiley & Sons

Published: 2020-04-13

Total Pages: 242

ISBN-13: 0730383644

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Take a Design-led Approach to Innovation Innovation drives growth in organisations and entire economies. Yet innovation is hard, risky and rarely successful. Most innovations and startups fail because of a lack of focus on the front end of the innovation process where customer needs are researched, insights are distilled, solutions are ideated, prototyped and tested and business models are shaped. But innovation doesn’t have to be this way. In Innovator’s Playbook, author and leading Design Thinking expert Nathan Baird shares his 20 years of hands-on experience, tools and methods for developing a winning customer-centric approach to innovation. This book will teach you how to apply the design thinking method to innovation and help you to innovate better with five practical and proven stages: 1. Build the right team for innovation. 2. Better understand your customer through empathy. 3. Distill and refine customer-centric needs and insights. 4. Unleash your team’s creativity to create fresh new ideas to address customer needs. 5. Experiment and validate desirable, feasible and viable solutions. Innovator’s Playbook helps entrepreneurs, corporate teams, startups and leaders across all levels to use design-led methodologies for start-to-finish innovation success.


Book Synopsis Innovator's Playbook by : Nathan Baird

Download or read book Innovator's Playbook written by Nathan Baird and published by John Wiley & Sons. This book was released on 2020-04-13 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a Design-led Approach to Innovation Innovation drives growth in organisations and entire economies. Yet innovation is hard, risky and rarely successful. Most innovations and startups fail because of a lack of focus on the front end of the innovation process where customer needs are researched, insights are distilled, solutions are ideated, prototyped and tested and business models are shaped. But innovation doesn’t have to be this way. In Innovator’s Playbook, author and leading Design Thinking expert Nathan Baird shares his 20 years of hands-on experience, tools and methods for developing a winning customer-centric approach to innovation. This book will teach you how to apply the design thinking method to innovation and help you to innovate better with five practical and proven stages: 1. Build the right team for innovation. 2. Better understand your customer through empathy. 3. Distill and refine customer-centric needs and insights. 4. Unleash your team’s creativity to create fresh new ideas to address customer needs. 5. Experiment and validate desirable, feasible and viable solutions. Innovator’s Playbook helps entrepreneurs, corporate teams, startups and leaders across all levels to use design-led methodologies for start-to-finish innovation success.

Business Model Innovation

Business Model Innovation

Author: Allan Afuah

Publisher: Routledge

Published: 2014-03-26

Total Pages: 377

ISBN-13: 1136656421

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Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. The book investigates how organizations can use innovations in business models to take advantage of entrepreneurial opportunities from: • Crowdsourcing and open innovation • Long Tails • Social media • Disruptive technologies • Less-is-more innovations • Network effects • Scarcity of complementary capabilities The book also looks at the ways firms can use innovations in business models to exploit or defend against threats. With twelve supplementary cases to help readers apply the concepts and techniques, this book is a must-have for anyone looking to understand the fundamentals of business model innovation.


Book Synopsis Business Model Innovation by : Allan Afuah

Download or read book Business Model Innovation written by Allan Afuah and published by Routledge. This book was released on 2014-03-26 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. The book investigates how organizations can use innovations in business models to take advantage of entrepreneurial opportunities from: • Crowdsourcing and open innovation • Long Tails • Social media • Disruptive technologies • Less-is-more innovations • Network effects • Scarcity of complementary capabilities The book also looks at the ways firms can use innovations in business models to exploit or defend against threats. With twelve supplementary cases to help readers apply the concepts and techniques, this book is a must-have for anyone looking to understand the fundamentals of business model innovation.