Common-Sense Business

Common-Sense Business

Author: Theodore Roosevelt Malloch

Publisher: Simon and Schuster

Published: 2017-10-17

Total Pages: 232

ISBN-13: 1510729828

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“Has the potential to transform how all companies are run…Nothing could be more valuable!”—Mark Drewell, CEO, Globally Responsible Leadership Initiative (GRLI) From two of the world’s most successful business leaders comes Common-Sense Business—an accessible, actionable guide to better leadership, increased profits, and a more sustainable economic model predicated on prudence and socially conscious business. Common sense and prudence have long been among the guiding tenets of society, but in today’s economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good. Ted Malloch, a thought leader and policy influencer in global economic strategy, and Whitney MacMillan, the former chairman and CEO of the world’s largest private corporation, draw on recent research, history’s greatest minds, and their own successes to explain that ethically driven business is both a moral and financial necessity. Inspired by Thomas Paine’s Common Sense, this work explains to readers in all walks of life that ethically driven business will lead to better long-term profits, larger customer bases and more positive customer relations, and a holistically improved business. This book is a must-read for business owners, entrepreneurs, students, and businessmen and women in all sectors of the economy.


Book Synopsis Common-Sense Business by : Theodore Roosevelt Malloch

Download or read book Common-Sense Business written by Theodore Roosevelt Malloch and published by Simon and Schuster. This book was released on 2017-10-17 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Has the potential to transform how all companies are run…Nothing could be more valuable!”—Mark Drewell, CEO, Globally Responsible Leadership Initiative (GRLI) From two of the world’s most successful business leaders comes Common-Sense Business—an accessible, actionable guide to better leadership, increased profits, and a more sustainable economic model predicated on prudence and socially conscious business. Common sense and prudence have long been among the guiding tenets of society, but in today’s economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good. Ted Malloch, a thought leader and policy influencer in global economic strategy, and Whitney MacMillan, the former chairman and CEO of the world’s largest private corporation, draw on recent research, history’s greatest minds, and their own successes to explain that ethically driven business is both a moral and financial necessity. Inspired by Thomas Paine’s Common Sense, this work explains to readers in all walks of life that ethically driven business will lead to better long-term profits, larger customer bases and more positive customer relations, and a holistically improved business. This book is a must-read for business owners, entrepreneurs, students, and businessmen and women in all sectors of the economy.

Art and Soul Common Sense in Business

Art and Soul Common Sense in Business

Author: Tory R. Zweigle

Publisher:

Published: 2016-07-15

Total Pages:

ISBN-13: 9780578180205

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Book Synopsis Art and Soul Common Sense in Business by : Tory R. Zweigle

Download or read book Art and Soul Common Sense in Business written by Tory R. Zweigle and published by . This book was released on 2016-07-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Common Sense Rules

Common Sense Rules

Author: Deborah Meaden

Publisher: Random House

Published: 2010-07-01

Total Pages: 227

ISBN-13: 1409062031

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Deborah Meaden is known to millions for her straight-talking, no-nonsense approach on BBC2's Dragons' Den, and in Common Sense Rules she shares insights and observations gleaned from a life lived in business. Some of them come from witnessing the successes - and the failures - of others. Many more, though, are drawn from her own business ventures. She shows, for example, how an early stint in a holiday park gave her a crash course in customer relations. She frankly and honestly analyses why her first enterprise, which started so promisingly, turned sour. And she explains why turning down a multimillion-pound offer for her chain of holiday parks was the best decision she ever made. As direct and to-the-point on the page as she is in the Den, Deborah Meaden is a superbly clear-sighted and experienced observer of business success, and her book is guaranteed both to inform and inspire.


Book Synopsis Common Sense Rules by : Deborah Meaden

Download or read book Common Sense Rules written by Deborah Meaden and published by Random House. This book was released on 2010-07-01 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deborah Meaden is known to millions for her straight-talking, no-nonsense approach on BBC2's Dragons' Den, and in Common Sense Rules she shares insights and observations gleaned from a life lived in business. Some of them come from witnessing the successes - and the failures - of others. Many more, though, are drawn from her own business ventures. She shows, for example, how an early stint in a holiday park gave her a crash course in customer relations. She frankly and honestly analyses why her first enterprise, which started so promisingly, turned sour. And she explains why turning down a multimillion-pound offer for her chain of holiday parks was the best decision she ever made. As direct and to-the-point on the page as she is in the Den, Deborah Meaden is a superbly clear-sighted and experienced observer of business success, and her book is guaranteed both to inform and inspire.

The Business of Common Sense in Business

The Business of Common Sense in Business

Author: Lady Adelle Bradford

Publisher: Lulu.com

Published: 2009-08-05

Total Pages: 173

ISBN-13: 0557088461

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This book is written for small business owners, not-so-small business owners, and all levels of management and supervisory personnel. It is not intended to be an expert's "how to fix it" manual, or a detail-oriented, technically-learned textbook. Rather, it is presented as a series of short, down-to-earth articles discussing various sometimes-overlooked aspects of management problems faced in day-to-day business operations out there in the real world where every unsolved problem, no matter how small, has a negative effect on bottom line figures. Unfortunately, playing ostrich and hoping some of these small "business bugs" will simply wander away without biting you in the nether portions of your anatomy simply doesn't work. They don't go away, they just hang around and grow until they're big enough to forcibly yank your head out of the sand and demand attention.


Book Synopsis The Business of Common Sense in Business by : Lady Adelle Bradford

Download or read book The Business of Common Sense in Business written by Lady Adelle Bradford and published by Lulu.com. This book was released on 2009-08-05 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is written for small business owners, not-so-small business owners, and all levels of management and supervisory personnel. It is not intended to be an expert's "how to fix it" manual, or a detail-oriented, technically-learned textbook. Rather, it is presented as a series of short, down-to-earth articles discussing various sometimes-overlooked aspects of management problems faced in day-to-day business operations out there in the real world where every unsolved problem, no matter how small, has a negative effect on bottom line figures. Unfortunately, playing ostrich and hoping some of these small "business bugs" will simply wander away without biting you in the nether portions of your anatomy simply doesn't work. They don't go away, they just hang around and grow until they're big enough to forcibly yank your head out of the sand and demand attention.

Every Family's Business

Every Family's Business

Author: Thomas William Deans

Publisher:

Published: 2009

Total Pages: 0

ISBN-13: 9780980891010

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Book Synopsis Every Family's Business by : Thomas William Deans

Download or read book Every Family's Business written by Thomas William Deans and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Art and Soul Common Sense in Business

Art and Soul Common Sense in Business

Author: Tory R. Zweigle

Publisher:

Published: 2016-05-01

Total Pages:

ISBN-13: 9781495188114

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Book Synopsis Art and Soul Common Sense in Business by : Tory R. Zweigle

Download or read book Art and Soul Common Sense in Business written by Tory R. Zweigle and published by . This book was released on 2016-05-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Sense

Digital Sense

Author: Travis Wright

Publisher: John Wiley & Sons

Published: 2017-01-06

Total Pages: 271

ISBN-13: 1119291712

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Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. The Experience Marketing Framework and the Social Business Strategy Framework break down proven methods for exceeding the expectations customers form throughout the entirety of the buying journey. Customizable for any industry, sector, or scale, these frameworks can help your organization leap to the front of the line. The evolution of marketing and sales demands a revolution in business strategy, but realizing the irrelevance of traditional methods doesn't necessarily mean knowing what comes next. This book shows you how to compete in today's market, with real-world frameworks for implementation. Optimize competitive advantage and customer experience Map strategy back to business objectives Engage customers with a pragmatic, proven marketing system Reorganize sales and marketing to fill talent and knowledge gaps Today's customer is savvy, with more options than ever before. It's critical to meet them where they are, and engagement is the cornerstone of any cohesive, effective strategy. The technological revolution has opened many doors for marketing and sales, but the key is knowing what lies behind each one—what works for your competitor may not be right for you. Digital Sense cuts through the crosstalk and confusion to give you a solid strategy for success.


Book Synopsis Digital Sense by : Travis Wright

Download or read book Digital Sense written by Travis Wright and published by John Wiley & Sons. This book was released on 2017-01-06 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. The Experience Marketing Framework and the Social Business Strategy Framework break down proven methods for exceeding the expectations customers form throughout the entirety of the buying journey. Customizable for any industry, sector, or scale, these frameworks can help your organization leap to the front of the line. The evolution of marketing and sales demands a revolution in business strategy, but realizing the irrelevance of traditional methods doesn't necessarily mean knowing what comes next. This book shows you how to compete in today's market, with real-world frameworks for implementation. Optimize competitive advantage and customer experience Map strategy back to business objectives Engage customers with a pragmatic, proven marketing system Reorganize sales and marketing to fill talent and knowledge gaps Today's customer is savvy, with more options than ever before. It's critical to meet them where they are, and engagement is the cornerstone of any cohesive, effective strategy. The technological revolution has opened many doors for marketing and sales, but the key is knowing what lies behind each one—what works for your competitor may not be right for you. Digital Sense cuts through the crosstalk and confusion to give you a solid strategy for success.

Common Sense

Common Sense

Author: Ken Tanner

Publisher: Apress

Published: 2013-08-21

Total Pages: 168

ISBN-13: 1430241535

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“He may have an MBA, but he’s got no common sense.” Assessments like that by a boss can stop a career dead in its tracks. Unfortunately, many believe that common sense is a trait you are either born with or you are not. This book dispels that myth. Through the pages of Common Sense: Get It, Use It, and Teach It in the Workplace readers will learn not only what common sense is, but how to acquire it and use it to enhance their careers, increase their confidence, and take better advantage of business opportunities. Common Sense explores the use—and non-use—of common sense in the workplace and the world around us. It shows how you can become a person of great wisdom and good judgment by simply learning about all the ways people stumble in the thought process. Author Ken Tanner, a seasoned manager, consultant, and former regional vice president for two major U.S. restaurant chains, shows readers how to make better decisions, how to spot and avoid fallacious thinking, how to better assess ambiguous situations, and how to become a mature thinker with a knack for making the right move at just the right time. Best of all, Common Sense shows how to teach this trait to others, especially subordinates and co-workers who can and will do nonsensical things unless you help them learn to reason through their decisions and actions quickly and confidently. The payoff? Your staff will make you look good, greasing the way for greater responsibility and opportunity. This book: Takes you through an understanding of the term "common sense"—what it means and what it doesn’t mean. Shows how fallacies create barriers to using common sense. Provides dozens of examples of the application (as well as rejection) of common sense in the business world and elsewhere. Shows how to teach common sense to others.


Book Synopsis Common Sense by : Ken Tanner

Download or read book Common Sense written by Ken Tanner and published by Apress. This book was released on 2013-08-21 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: “He may have an MBA, but he’s got no common sense.” Assessments like that by a boss can stop a career dead in its tracks. Unfortunately, many believe that common sense is a trait you are either born with or you are not. This book dispels that myth. Through the pages of Common Sense: Get It, Use It, and Teach It in the Workplace readers will learn not only what common sense is, but how to acquire it and use it to enhance their careers, increase their confidence, and take better advantage of business opportunities. Common Sense explores the use—and non-use—of common sense in the workplace and the world around us. It shows how you can become a person of great wisdom and good judgment by simply learning about all the ways people stumble in the thought process. Author Ken Tanner, a seasoned manager, consultant, and former regional vice president for two major U.S. restaurant chains, shows readers how to make better decisions, how to spot and avoid fallacious thinking, how to better assess ambiguous situations, and how to become a mature thinker with a knack for making the right move at just the right time. Best of all, Common Sense shows how to teach this trait to others, especially subordinates and co-workers who can and will do nonsensical things unless you help them learn to reason through their decisions and actions quickly and confidently. The payoff? Your staff will make you look good, greasing the way for greater responsibility and opportunity. This book: Takes you through an understanding of the term "common sense"—what it means and what it doesn’t mean. Shows how fallacies create barriers to using common sense. Provides dozens of examples of the application (as well as rejection) of common sense in the business world and elsewhere. Shows how to teach common sense to others.

Common Sense in Business

Common Sense in Business

Author: J. Seton Gray

Publisher:

Published: 2013-10

Total Pages: 160

ISBN-13: 9781258850371

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This is a new release of the original 1956 edition.


Book Synopsis Common Sense in Business by : J. Seton Gray

Download or read book Common Sense in Business written by J. Seton Gray and published by . This book was released on 2013-10 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a new release of the original 1956 edition.

Common Sense in Business

Common Sense in Business

Author: James Seton Gray

Publisher:

Published: 1956

Total Pages: 168

ISBN-13:

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Book Synopsis Common Sense in Business by : James Seton Gray

Download or read book Common Sense in Business written by James Seton Gray and published by . This book was released on 1956 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: