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The Export Marketing Imperative

Author: Michael R. Czinkota

Publisher: South Western Educational Publishing

Published: 2004

Total Pages: 292

ISBN-13:

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Increasing competition and mounting pressure to boost revenues leave limited growth options for some companies, prompting many to turn a hopeful eye toward international markets. A must-read for anyone interested in breaking into global markets, The Export Marketing Imperative walks readers through the entire exporting process - from beginning to end - offering a wealth of information with its comprehensive coverage of all facets of exporting, including pricing, channel management, marketing plans/strategies, financial environments, and more. An essential resource for entry- and mid-level managers involved in marketing and exporting.

Book Synopsis The Export Marketing Imperative by : Michael R. Czinkota

Download or read book The Export Marketing Imperative written by Michael R. Czinkota and published by South Western Educational Publishing. This book was released on 2004 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasing competition and mounting pressure to boost revenues leave limited growth options for some companies, prompting many to turn a hopeful eye toward international markets. A must-read for anyone interested in breaking into global markets, The Export Marketing Imperative walks readers through the entire exporting process - from beginning to end - offering a wealth of information with its comprehensive coverage of all facets of exporting, including pricing, channel management, marketing plans/strategies, financial environments, and more. An essential resource for entry- and mid-level managers involved in marketing and exporting.

The Global Marketing Imperative

Author: Michael R. Czinkota

Publisher: McGraw Hill Professional

Published: 1996

Total Pages: 324

ISBN-13: 9780844230108

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Helps in bringing students quickly up to speed on the essentials of international marketing and teaches them how to strike back when global competitors move into a company's territory and shrink its markets.

Book Synopsis The Global Marketing Imperative by : Michael R. Czinkota

Download or read book The Global Marketing Imperative written by Michael R. Czinkota and published by McGraw Hill Professional. This book was released on 1996 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Helps in bringing students quickly up to speed on the essentials of international marketing and teaches them how to strike back when global competitors move into a company's territory and shrink its markets.

The Global Marketing Imperative

Author:

Publisher:

Published: 2009

Total Pages:

ISBN-13:

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Book Synopsis The Global Marketing Imperative by :

Download or read book The Global Marketing Imperative written by and published by . This book was released on 2009 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The STAT-USA/Internet Companion to International Marketing

Author: Michael R. Czinkota

Publisher:

Published: 2001

Total Pages: 88

ISBN-13:

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Book Synopsis The STAT-USA/Internet Companion to International Marketing by : Michael R. Czinkota

Download or read book The STAT-USA/Internet Companion to International Marketing written by Michael R. Czinkota and published by . This book was released on 2001 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Exporting

Author: Laurel J. Delaney

Publisher: Apress

Published: 2013-12-05

Total Pages: 526

ISBN-13: 1430257911

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The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners-the makers, movers, and shakers in our world-interested in taking their businesses to the next level of growth through exports.

Book Synopsis Exporting by : Laurel J. Delaney

Download or read book Exporting written by Laurel J. Delaney and published by Apress. This book was released on 2013-12-05 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners-the makers, movers, and shakers in our world-interested in taking their businesses to the next level of growth through exports.

Export–Import Theory, Practices, and Procedures

Author: Belay Seyoum

Publisher: Routledge

Published: 2021-07-29

Total Pages: 717

ISBN-13: 1000395987

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This book remains the sole export–import textbook aimed squarely at the academic audience. Discussing theoretical issues in depth, while maintaining a practical approach, it offers a comprehensive exploration of import procedures and export regulations. In addition to updated cases, this new edition includes: New major developments in bilateral and regional trade agreements Changes to INCOTERMS 2010 Coverage of the role of e-commerce Expanded updates on methods of payment, export pricing, and government export finance This clearly written and comprehensive textbook will ground students in theory and prepare them for the realities of a career in this fast-moving field. Suitable for upper-level undergraduates and postgraduates of international trade, the book stands alone in its blend of conceptual frameworks and cogent analysis. A related website, filled with export–import resources, opinion pieces, cases, and the latest news is located at: www.export-importtradecenter.com.

Book Synopsis Export–Import Theory, Practices, and Procedures by : Belay Seyoum

Download or read book Export–Import Theory, Practices, and Procedures written by Belay Seyoum and published by Routledge. This book was released on 2021-07-29 with total page 717 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book remains the sole export–import textbook aimed squarely at the academic audience. Discussing theoretical issues in depth, while maintaining a practical approach, it offers a comprehensive exploration of import procedures and export regulations. In addition to updated cases, this new edition includes: New major developments in bilateral and regional trade agreements Changes to INCOTERMS 2010 Coverage of the role of e-commerce Expanded updates on methods of payment, export pricing, and government export finance This clearly written and comprehensive textbook will ground students in theory and prepare them for the realities of a career in this fast-moving field. Suitable for upper-level undergraduates and postgraduates of international trade, the book stands alone in its blend of conceptual frameworks and cogent analysis. A related website, filled with export–import resources, opinion pieces, cases, and the latest news is located at: www.export-importtradecenter.com.

EXPORT IMPERATIVE.

Author: President's Export Council (U.S.)

Publisher:

Published: 1970

Total Pages:

ISBN-13:

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Book Synopsis EXPORT IMPERATIVE. by : President's Export Council (U.S.)

Download or read book EXPORT IMPERATIVE. written by President's Export Council (U.S.) and published by . This book was released on 1970 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Export Marketing Strategy

Author: Shaoming Zou

Publisher: Business Expert Press

Published: 2009-05-01

Total Pages: 150

ISBN-13: 9781606490099

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If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.

Book Synopsis Export Marketing Strategy by : Shaoming Zou

Download or read book Export Marketing Strategy written by Shaoming Zou and published by Business Expert Press. This book was released on 2009-05-01 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.

Emerging Trends, Threats and Opportunities in International Marketing

Author: Michael Czinkota

Publisher: Business Expert Press

Published: 2009-11-01

Total Pages: 400

ISBN-13: 9781606490365

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The context of international business has evolved over the years, and has always reflected the climate of the time. This book addresses three major changes that have taken place in the last decade in a series of articles compiled by the authors.

Book Synopsis Emerging Trends, Threats and Opportunities in International Marketing by : Michael Czinkota

Download or read book Emerging Trends, Threats and Opportunities in International Marketing written by Michael Czinkota and published by Business Expert Press. This book was released on 2009-11-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The context of international business has evolved over the years, and has always reflected the climate of the time. This book addresses three major changes that have taken place in the last decade in a series of articles compiled by the authors.

Global Strategic Management in the Service Industry

Author: Saloomeh Tabari

Publisher: Emerald Group Publishing

Published: 2022-09-12

Total Pages: 216

ISBN-13: 1801170819

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Global Strategic Management in the Service Industry illustrates how strategic managers in service industry appraise the sectors in which their organisations are involved; appraise their competitors; and reassess their strategy and fix goals to meet all the challenges presented.

Book Synopsis Global Strategic Management in the Service Industry by : Saloomeh Tabari

Download or read book Global Strategic Management in the Service Industry written by Saloomeh Tabari and published by Emerald Group Publishing. This book was released on 2022-09-12 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Strategic Management in the Service Industry illustrates how strategic managers in service industry appraise the sectors in which their organisations are involved; appraise their competitors; and reassess their strategy and fix goals to meet all the challenges presented.