The Health and Fitness Professional's Guide to Social Media Marketing

The Health and Fitness Professional's Guide to Social Media Marketing

Author: Debra Atkinson

Publisher:

Published: 2018

Total Pages: 133

ISBN-13: 9781606794357

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Book Synopsis The Health and Fitness Professional's Guide to Social Media Marketing by : Debra Atkinson

Download or read book The Health and Fitness Professional's Guide to Social Media Marketing written by Debra Atkinson and published by . This book was released on 2018 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Social Media in Health Care

Social Media in Health Care

Author: Mona Shattell

Publisher: Taylor & Francis

Published: 2024-06-01

Total Pages: 175

ISBN-13: 1040137679

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A practical, essential guide to social media for health care professionals, Social Media in Health Care equips readers with the skills to build their online brand, share their professional knowledge with a wider audience, and become a trusted source of information and thought leader in their field. Authors Mona Shattell, Melissa Batchelor, and Rebecca Darmoc explain the principles behind building a respected digital presence and developing meaningful online connections, while providing practical tips for navigating the five major social media platforms: Twitter, LinkedIn, Facebook, Instagram, and YouTube. Everyone from health care students to the most seasoned professionals will benefit from the 3C’s Framework outlined in the book: Consume, Contribute, and Create. Social Media in Health Care can be read cover to cover or used as quick reference guide. Topics include: Exercises for novice, intermediate, and advanced users Best practices for consuming, sharing, and creating content Tips for readers to build their social media presence and professional brand Recommendations for using digital platforms to expand professional networks Patient privacy concerns and how to avoid ethical pitfalls Social media can start conversations and serve as an open line of communication between peers, the public, and patients. Social Media in Health Care guides members of the medical community in how to use social media to help educate the public and specific patient communities about health care and health policy, make connections with industry leaders and peers, and enhance their professional reputation.


Book Synopsis Social Media in Health Care by : Mona Shattell

Download or read book Social Media in Health Care written by Mona Shattell and published by Taylor & Francis. This book was released on 2024-06-01 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, essential guide to social media for health care professionals, Social Media in Health Care equips readers with the skills to build their online brand, share their professional knowledge with a wider audience, and become a trusted source of information and thought leader in their field. Authors Mona Shattell, Melissa Batchelor, and Rebecca Darmoc explain the principles behind building a respected digital presence and developing meaningful online connections, while providing practical tips for navigating the five major social media platforms: Twitter, LinkedIn, Facebook, Instagram, and YouTube. Everyone from health care students to the most seasoned professionals will benefit from the 3C’s Framework outlined in the book: Consume, Contribute, and Create. Social Media in Health Care can be read cover to cover or used as quick reference guide. Topics include: Exercises for novice, intermediate, and advanced users Best practices for consuming, sharing, and creating content Tips for readers to build their social media presence and professional brand Recommendations for using digital platforms to expand professional networks Patient privacy concerns and how to avoid ethical pitfalls Social media can start conversations and serve as an open line of communication between peers, the public, and patients. Social Media in Health Care guides members of the medical community in how to use social media to help educate the public and specific patient communities about health care and health policy, make connections with industry leaders and peers, and enhance their professional reputation.


365 Social Media Post Ideas for Fitness Coaches and Personal Trainers

365 Social Media Post Ideas for Fitness Coaches and Personal Trainers

Author: Easy Fitness Branding

Publisher: Nick Tsai

Published:

Total Pages: 116

ISBN-13:

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Cultivate Your Online Presence with '365 Social Media Post Ideas for Fitness Coaches and Personal Trainers' Are you a fitness coach or personal trainer looking to boost your social media presence and engage with your audience effectively? This book is your ultimate guide to creating compelling and attention-grabbing content for your online platforms. Inside, you'll find a year's worth of content ideas, specifically curated for fitness professionals like you: 100 Nutrition and Diet Tips: Keep your followers informed about healthy eating habits, nutritional facts, and dietary hacks to fuel their fitness journey. 100 Fitness and Bodybuilding Tips: Share expert advice on exercise routines, training methods, and body sculpting techniques to inspire your clients and followers. 100 Weight Loss Tips: Help your audience on their weight loss journey with valuable tips, tricks, and motivational strategies. 25 Health & Fitness FAQs: Address the most common questions your clients and followers have, positioning yourself as a trusted source of information. 40 Motivational Quotes: Keep your social media channels energized and inspire your audience to push their limits and achieve their fitness goals. 18 social media marketing hacks to grow your following and generate more leads online. 50 more social media content ideas that you can use to engage with your audience. With '365 Social Media Post Ideas for Fitness Coaches and Personal Trainers,' you'll never run out of content to share. Elevate your online presence, engage with your audience, and establish yourself as a go-to expert in the fitness industry. Take your social media game to the next level and watch your followers and clients grow as you implement these proven content ideas. Start making a lasting impact today with '365 Social Media Post Ideas for Fitness Coaches and Personal Trainers!'


Book Synopsis 365 Social Media Post Ideas for Fitness Coaches and Personal Trainers by : Easy Fitness Branding

Download or read book 365 Social Media Post Ideas for Fitness Coaches and Personal Trainers written by Easy Fitness Branding and published by Nick Tsai. This book was released on with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cultivate Your Online Presence with '365 Social Media Post Ideas for Fitness Coaches and Personal Trainers' Are you a fitness coach or personal trainer looking to boost your social media presence and engage with your audience effectively? This book is your ultimate guide to creating compelling and attention-grabbing content for your online platforms. Inside, you'll find a year's worth of content ideas, specifically curated for fitness professionals like you: 100 Nutrition and Diet Tips: Keep your followers informed about healthy eating habits, nutritional facts, and dietary hacks to fuel their fitness journey. 100 Fitness and Bodybuilding Tips: Share expert advice on exercise routines, training methods, and body sculpting techniques to inspire your clients and followers. 100 Weight Loss Tips: Help your audience on their weight loss journey with valuable tips, tricks, and motivational strategies. 25 Health & Fitness FAQs: Address the most common questions your clients and followers have, positioning yourself as a trusted source of information. 40 Motivational Quotes: Keep your social media channels energized and inspire your audience to push their limits and achieve their fitness goals. 18 social media marketing hacks to grow your following and generate more leads online. 50 more social media content ideas that you can use to engage with your audience. With '365 Social Media Post Ideas for Fitness Coaches and Personal Trainers,' you'll never run out of content to share. Elevate your online presence, engage with your audience, and establish yourself as a go-to expert in the fitness industry. Take your social media game to the next level and watch your followers and clients grow as you implement these proven content ideas. Start making a lasting impact today with '365 Social Media Post Ideas for Fitness Coaches and Personal Trainers!'


The Marketing Handbook for Sports and Fitness Professionals

The Marketing Handbook for Sports and Fitness Professionals

Author: Nita Martin

Publisher: Bloomsbury Publishing

Published: 2015-08-27

Total Pages: 177

ISBN-13: 1408195941

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The Marketing Handbook for Sports and Fitness Professionals is the companion for coaches hoping to set up or develop their own business. Being successful as a sports or fitness professional requires more than just knowing your sport inside out. Without successful marketing, even the best professionals can struggle to attract and retain new customers. A practical, easy-to-digest guide for both new and established sports and fitness coaches, it includes: - A simple guide to getting your business marketing started - A range of both traditional and electronic marketing techniques - Over 100 templates and real-life examples to create a tailor-made marketing plan - Information on tracking and updating your marketing plan - Advice on generating new customers and retaining current ones - Guidance on putting in place customer service policies For all those fitness professionals who struggle to dedicate time to marketing, this is the only handbook that provides them with all of the tools to gain a competitive edge in the marketplace - using only the time they have available - while ensuring a happy clientele and a growing business.


Book Synopsis The Marketing Handbook for Sports and Fitness Professionals by : Nita Martin

Download or read book The Marketing Handbook for Sports and Fitness Professionals written by Nita Martin and published by Bloomsbury Publishing. This book was released on 2015-08-27 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Marketing Handbook for Sports and Fitness Professionals is the companion for coaches hoping to set up or develop their own business. Being successful as a sports or fitness professional requires more than just knowing your sport inside out. Without successful marketing, even the best professionals can struggle to attract and retain new customers. A practical, easy-to-digest guide for both new and established sports and fitness coaches, it includes: - A simple guide to getting your business marketing started - A range of both traditional and electronic marketing techniques - Over 100 templates and real-life examples to create a tailor-made marketing plan - Information on tracking and updating your marketing plan - Advice on generating new customers and retaining current ones - Guidance on putting in place customer service policies For all those fitness professionals who struggle to dedicate time to marketing, this is the only handbook that provides them with all of the tools to gain a competitive edge in the marketplace - using only the time they have available - while ensuring a happy clientele and a growing business.


Ultimate Guide to Social Media Marketing

Ultimate Guide to Social Media Marketing

Author: Eric Butow

Publisher: Entrepreneur Press

Published: 2020-08-18

Total Pages: 267

ISBN-13: 1613084323

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Create Focused Social Media Campaigns Tailored to Your Business Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: Why businesses need to embrace social media marketing Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms Learning how to craft your business’s social media strategy using today’s formats How to leverage images and video in your social media outreach Leveraging chat bots, paid social media, and influencer marketing Building your business social marketing team Measure your social media outreach progress and improve your performance over time


Book Synopsis Ultimate Guide to Social Media Marketing by : Eric Butow

Download or read book Ultimate Guide to Social Media Marketing written by Eric Butow and published by Entrepreneur Press. This book was released on 2020-08-18 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create Focused Social Media Campaigns Tailored to Your Business Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: Why businesses need to embrace social media marketing Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms Learning how to craft your business’s social media strategy using today’s formats How to leverage images and video in your social media outreach Leveraging chat bots, paid social media, and influencer marketing Building your business social marketing team Measure your social media outreach progress and improve your performance over time


A Quick Start Guide to Social Media Marketing

A Quick Start Guide to Social Media Marketing

Author: Neil Richardson

Publisher: Kogan Page Publishers

Published: 2010-09-03

Total Pages: 160

ISBN-13: 0749461926

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Fragmented markets, hyper-competition and over-supply means companies must add customer value. Using social networks as a key marketing tool can lead to improved customer satisfaction, better professional relationships and increased effectiveness. A Quick Start Guide to Social Media Marketing applies relevant marketing theory to the fast changing world of social networking. Written by experienced professionals, it covers all aspects of social media marketing, including the benefits of social media marketing, how to apply advertising, PR and sales promotion, ethical behaviour, how to add value for customers, how to use social networking sites to acquire, retain and satisfy customers and crucially, the future of social media marketing. For anybody who wants to learn about high-impact, low-cost social network marketing that works, this Quick Start Guide provides an understanding of the key concepts and principles as well as insights into how theories and tools work in actual business scenarios.


Book Synopsis A Quick Start Guide to Social Media Marketing by : Neil Richardson

Download or read book A Quick Start Guide to Social Media Marketing written by Neil Richardson and published by Kogan Page Publishers. This book was released on 2010-09-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fragmented markets, hyper-competition and over-supply means companies must add customer value. Using social networks as a key marketing tool can lead to improved customer satisfaction, better professional relationships and increased effectiveness. A Quick Start Guide to Social Media Marketing applies relevant marketing theory to the fast changing world of social networking. Written by experienced professionals, it covers all aspects of social media marketing, including the benefits of social media marketing, how to apply advertising, PR and sales promotion, ethical behaviour, how to add value for customers, how to use social networking sites to acquire, retain and satisfy customers and crucially, the future of social media marketing. For anybody who wants to learn about high-impact, low-cost social network marketing that works, this Quick Start Guide provides an understanding of the key concepts and principles as well as insights into how theories and tools work in actual business scenarios.


Gym Advertising

Gym Advertising

Author: Ehsan Zarei

Publisher: DMA4U

Published:

Total Pages: 246

ISBN-13:

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Are you looking for a complete guide to gym marketing? Your search ends here with this comprehensive book! This book offers 17 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your gym marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your gym marketing to the next level.


Book Synopsis Gym Advertising by : Ehsan Zarei

Download or read book Gym Advertising written by Ehsan Zarei and published by DMA4U. This book was released on with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a complete guide to gym marketing? Your search ends here with this comprehensive book! This book offers 17 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your gym marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your gym marketing to the next level.


A Professional's Guide to Small-Group Personal Training

A Professional's Guide to Small-Group Personal Training

Author: Keli Roberts

Publisher: Human Kinetics Publishers

Published: 2021-02-10

Total Pages: 274

ISBN-13: 1492546801

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A Professional's Guide to Small-Group Personal Training will help you incorporate group dynamics and your knowledge of training principles to develop new business offerings. Attract new clients and improve their performance, adherence, and enjoyment in a small-group setting.


Book Synopsis A Professional's Guide to Small-Group Personal Training by : Keli Roberts

Download or read book A Professional's Guide to Small-Group Personal Training written by Keli Roberts and published by Human Kinetics Publishers. This book was released on 2021-02-10 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Professional's Guide to Small-Group Personal Training will help you incorporate group dynamics and your knowledge of training principles to develop new business offerings. Attract new clients and improve their performance, adherence, and enjoyment in a small-group setting.


The New Rules of Fitness Marketing

The New Rules of Fitness Marketing

Author: Lisa Shaughnessy

Publisher:

Published: 2013-04-09

Total Pages: 176

ISBN-13: 9781483983677

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Attract Clients and Build a Successful Fitness Business Even if You Hate Selling!Are you a fitness professional that dreads selling? Does the thought of marketing make you break out in a cold sweat?As a small business owner myself I can relate. Selling sucks! Feeling like a used car salesman sucks! But so does not making money or being able to help people that need your services and products to lead a healthier lifestyle.Good news! You don't have to use sleazy sales tactics to grow your successful fitness business. This book will show you how to focus your marketing efforts on developing relationships, connecting with current and prospective clients, building communities and partnering with others to create the fitness business that you want.The New Rules of Fitness Marketing features interviews with 26 successful fitness professionals who are using a variety of marketing tactics to attract clients and build their fitness businesses.They contributed to this information-packed book with 14 chapters, 28 topics and 89 innovative and actionable ideas. And because each deals with one marketing-related topic, you can flip around in search of new ideas and best practices in the areas that interest you most.Although the standards are here (with new twists), there's also some you may not have thought about like podcasting, becoming a fitness brand ambassador, partnering beyond the usual health professionals and so much more!You don't have to use an idea exactly the way someone else did, either. That's why most chapters begin with "Key Points" summary and end with "Make It Your Own" suggestions. Reading what others are doing can spark an idea on how to tailor it for your business and clients.No matter what your business model, you will hear from someone you can relate to in this book.There's super successful gym owners like Rick Daman, Scott Bisbee and Mark Ehnis.There's fitness professionals tearing it up with online coaching such as Rog Lawson, JC Deen, Sirena Bernal and Nia Shanks.And there's the lucky few who own a successful gym and are killing it online like Travis Stoetzel and Tony Gentilcore.Find out how to join them in the ranks of a highly successful fitness business owner.


Book Synopsis The New Rules of Fitness Marketing by : Lisa Shaughnessy

Download or read book The New Rules of Fitness Marketing written by Lisa Shaughnessy and published by . This book was released on 2013-04-09 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attract Clients and Build a Successful Fitness Business Even if You Hate Selling!Are you a fitness professional that dreads selling? Does the thought of marketing make you break out in a cold sweat?As a small business owner myself I can relate. Selling sucks! Feeling like a used car salesman sucks! But so does not making money or being able to help people that need your services and products to lead a healthier lifestyle.Good news! You don't have to use sleazy sales tactics to grow your successful fitness business. This book will show you how to focus your marketing efforts on developing relationships, connecting with current and prospective clients, building communities and partnering with others to create the fitness business that you want.The New Rules of Fitness Marketing features interviews with 26 successful fitness professionals who are using a variety of marketing tactics to attract clients and build their fitness businesses.They contributed to this information-packed book with 14 chapters, 28 topics and 89 innovative and actionable ideas. And because each deals with one marketing-related topic, you can flip around in search of new ideas and best practices in the areas that interest you most.Although the standards are here (with new twists), there's also some you may not have thought about like podcasting, becoming a fitness brand ambassador, partnering beyond the usual health professionals and so much more!You don't have to use an idea exactly the way someone else did, either. That's why most chapters begin with "Key Points" summary and end with "Make It Your Own" suggestions. Reading what others are doing can spark an idea on how to tailor it for your business and clients.No matter what your business model, you will hear from someone you can relate to in this book.There's super successful gym owners like Rick Daman, Scott Bisbee and Mark Ehnis.There's fitness professionals tearing it up with online coaching such as Rog Lawson, JC Deen, Sirena Bernal and Nia Shanks.And there's the lucky few who own a successful gym and are killing it online like Travis Stoetzel and Tony Gentilcore.Find out how to join them in the ranks of a highly successful fitness business owner.


Social Media Marketing

Social Media Marketing

Author: Dave Evans

Publisher: John Wiley & Sons

Published: 2012-02-15

Total Pages: 426

ISBN-13: 1118240545

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Updated with 100 pages of new content, this edition is better than ever In the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can be an overwhelming topic, he demystifies the jargon, dispels the myths, and helps you develop an effective, day-by-day plan. Revised and updated with more than 100 pages of new material on all the latest developments, Evans includes new and updated coverage on Facebook, Twitter, and Google+; the latest on listening and analytics platforms; how to incorporate mobile and location-based services like Foursquare and Gowalla into your plan; and more. Helps marketers, advertisers, and small business owners quickly develop effective, practical approaches to social media marketing campaigns Highlights the latest you should know about Facebook, Twitter, and Google+; as well as mobile- and location-based services such as Foursquare and Gowalla Shows you how to track and measure results and integrate that information into your overall marketing plan Features case studies, step-by-step instructions, and hands-on tutorials If you've been seeking ways to break down social media marketing into tasks you can handle and campaigns that deliver, this is the book you need.


Book Synopsis Social Media Marketing by : Dave Evans

Download or read book Social Media Marketing written by Dave Evans and published by John Wiley & Sons. This book was released on 2012-02-15 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated with 100 pages of new content, this edition is better than ever In the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can be an overwhelming topic, he demystifies the jargon, dispels the myths, and helps you develop an effective, day-by-day plan. Revised and updated with more than 100 pages of new material on all the latest developments, Evans includes new and updated coverage on Facebook, Twitter, and Google+; the latest on listening and analytics platforms; how to incorporate mobile and location-based services like Foursquare and Gowalla into your plan; and more. Helps marketers, advertisers, and small business owners quickly develop effective, practical approaches to social media marketing campaigns Highlights the latest you should know about Facebook, Twitter, and Google+; as well as mobile- and location-based services such as Foursquare and Gowalla Shows you how to track and measure results and integrate that information into your overall marketing plan Features case studies, step-by-step instructions, and hands-on tutorials If you've been seeking ways to break down social media marketing into tasks you can handle and campaigns that deliver, this is the book you need.