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SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.
Book Synopsis Selling the Invisible by : Harry Beckwith
Download or read book Selling the Invisible written by Harry Beckwith and published by Business Plus. This book was released on 2000-10-15 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.
With uncompromising insight, Auster reinvents the coming-of-age story and takes readers into the shadowy borderland between truth and memory, between authorship and identity, to produce a work of unforgettable power.
Book Synopsis Invisible by : Paul Auster
Download or read book Invisible written by Paul Auster and published by Macmillan. This book was released on 2009-10-27 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: With uncompromising insight, Auster reinvents the coming-of-age story and takes readers into the shadowy borderland between truth and memory, between authorship and identity, to produce a work of unforgettable power.
Read the #1 New York Times bestselling thriller Invisible, then continue the series with Unsolved. Everyone thinks Emmy Dockery is crazy. Obsessed with finding the link between hundreds of unsolved cases, Emmy has taken leave from her job as an FBI researcher. Now all she has are the newspaper clippings that wallpaper her bedroom, and her recurring nightmares of an all-consuming fire. Not even Emmy's ex-boyfriend, field agent Harrison "Books" Bookman, will believe her that hundreds of kidnappings, rapes, and murders are all connected. That is, until Emmy finds a piece of evidence he can't afford to ignore. More murders are reported by the day--and they're all inexplicable. No motives, no murder weapons, no suspects. Could one person really be responsible for these unthinkable crimes? INVISIBLE is James Patterson's scariest, most chilling thriller yet.
Book Synopsis Invisible by : James Patterson
Download or read book Invisible written by James Patterson and published by Little, Brown. This book was released on 2014-06-23 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Read the #1 New York Times bestselling thriller Invisible, then continue the series with Unsolved. Everyone thinks Emmy Dockery is crazy. Obsessed with finding the link between hundreds of unsolved cases, Emmy has taken leave from her job as an FBI researcher. Now all she has are the newspaper clippings that wallpaper her bedroom, and her recurring nightmares of an all-consuming fire. Not even Emmy's ex-boyfriend, field agent Harrison "Books" Bookman, will believe her that hundreds of kidnappings, rapes, and murders are all connected. That is, until Emmy finds a piece of evidence he can't afford to ignore. More murders are reported by the day--and they're all inexplicable. No motives, no murder weapons, no suspects. Could one person really be responsible for these unthinkable crimes? INVISIBLE is James Patterson's scariest, most chilling thriller yet.
"A police inspector [reluctantly returns] to her hometown in Basque Country--a place engulfed in mythology and superstition--to solve a series of eerie murders"--Amazon.com.
Book Synopsis The Invisible Guardian by : Dolores Redondo
Download or read book The Invisible Guardian written by Dolores Redondo and published by Simon and Schuster. This book was released on 2016-03-08 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A police inspector [reluctantly returns] to her hometown in Basque Country--a place engulfed in mythology and superstition--to solve a series of eerie murders"--Amazon.com.
Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works! Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion rates—painlessly! In The Invisible Sale, Tom Martin reveals techniques he’s used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin’s simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language...real-life case studies...easy-to-understand templates...and actionable solutions! • Discover the “invisible funnel,” where self-educated buyers are making decisions before you know they exist • Leverage Funnel Optimized website design to identify your prospects’ key challenges before you ever speak to them • Integrate social media, content, and email to optimize the entire prospecting process • Make every sales call count with behaviorally targeted email prospecting • Leverage Twitter, Facebook, and LinkedIn to efficiently “prospect at scale” • Use the science of propinquity to choose “outposts,” strategize social networking, and drive offline campaigns • Save money by rightsizing production quality to each marketing requirement • Rapidly create keyword-rich text content, and use it widely to promote self-qualification • Create webinars and tutorials more easily and painlessly than you ever thought possible • Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content • Learn how to apply Aikido Selling Techniques to close self-educated buyers
Book Synopsis The Invisible Sale by : Tom Martin
Download or read book The Invisible Sale written by Tom Martin and published by Que Publishing. This book was released on 2013-09-24 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works! Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion rates—painlessly! In The Invisible Sale, Tom Martin reveals techniques he’s used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin’s simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language...real-life case studies...easy-to-understand templates...and actionable solutions! • Discover the “invisible funnel,” where self-educated buyers are making decisions before you know they exist • Leverage Funnel Optimized website design to identify your prospects’ key challenges before you ever speak to them • Integrate social media, content, and email to optimize the entire prospecting process • Make every sales call count with behaviorally targeted email prospecting • Leverage Twitter, Facebook, and LinkedIn to efficiently “prospect at scale” • Use the science of propinquity to choose “outposts,” strategize social networking, and drive offline campaigns • Save money by rightsizing production quality to each marketing requirement • Rapidly create keyword-rich text content, and use it widely to promote self-qualification • Create webinars and tutorials more easily and painlessly than you ever thought possible • Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content • Learn how to apply Aikido Selling Techniques to close self-educated buyers
#1 NEW YORK TIMES BESTSELLER • In this riveting novel from Danielle Steel, a gifted young woman must grapple with the legacy of a troubled childhood in order to pursue her dreams. Antonia Adams is the product of a loveless marriage between an aspiring actress and an aristocrat. As a child, she is abandoned in the abyss that yawns between them, blamed by her mother, ignored by her father, and neglected by both. Unprotected and unloved, she learns that the only way to feel safe is to hide from the dangers around her, drawing as little attention as possible to herself, to be “invisible.” In her isolation, books are her refuge and movies her escape. A day spent being carried away by an unforgettable film in a dark theater is her greatest thrill. Her love of the movies turns into a dream to become a screenwriter, and a summer job at a Hollywood studio. There, a famous British filmmaker notices her, and suddenly she can remain invisible no longer. He wants to put her in a movie and make her a star. It is a dazzling opportunity but a terrifying one, as it strips her of the camouflage that made her feel safe. She is suddenly thrust into the public eye—and even more so when they fall in love. She will never let go of her true dream of becoming a filmmaker, though, and if she wants to make that leap, she will have to expose herself in ways she never has before. When tragedy strikes, she must decide whether she will remain center stage or become invisible again, where she feels safest. Will she face her demons, or run and hide? In this extraordinary novel, Danielle Steel tells the story of a woman who must decide how high a price she is willing to pay to pursue her passion—and whether it is possible to stay true to herself while she does.
Book Synopsis Invisible by : Danielle Steel
Download or read book Invisible written by Danielle Steel and published by Delacorte Press. This book was released on 2022-01-04 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • In this riveting novel from Danielle Steel, a gifted young woman must grapple with the legacy of a troubled childhood in order to pursue her dreams. Antonia Adams is the product of a loveless marriage between an aspiring actress and an aristocrat. As a child, she is abandoned in the abyss that yawns between them, blamed by her mother, ignored by her father, and neglected by both. Unprotected and unloved, she learns that the only way to feel safe is to hide from the dangers around her, drawing as little attention as possible to herself, to be “invisible.” In her isolation, books are her refuge and movies her escape. A day spent being carried away by an unforgettable film in a dark theater is her greatest thrill. Her love of the movies turns into a dream to become a screenwriter, and a summer job at a Hollywood studio. There, a famous British filmmaker notices her, and suddenly she can remain invisible no longer. He wants to put her in a movie and make her a star. It is a dazzling opportunity but a terrifying one, as it strips her of the camouflage that made her feel safe. She is suddenly thrust into the public eye—and even more so when they fall in love. She will never let go of her true dream of becoming a filmmaker, though, and if she wants to make that leap, she will have to expose herself in ways she never has before. When tragedy strikes, she must decide whether she will remain center stage or become invisible again, where she feels safest. Will she face her demons, or run and hide? In this extraordinary novel, Danielle Steel tells the story of a woman who must decide how high a price she is willing to pay to pursue her passion—and whether it is possible to stay true to herself while she does.
From the author of the picture book phenomenon The Invisible String comes a moving companion title about coping with grief when a pet dies. "When our pets aren't with us anymore, an Invisible Leash connects our hearts to each other. Forever." That's what Zack's friend Emily tells him after his dog dies. Zack doesn't believe it. He only believes in what he can see. But on an enlightening journey through their neighborhood—and through his grief—he comes to feel the comforting tug of the Invisible Leash. And it feels like love. Accompanied by tender. uplifting art by Joanne Lew-Vriethoff, bestselling author Patrice Karst's gentle story uses the same bonding technique from her classic book The Invisible String to help readers through the experience of the loss of a beloved animal.
Book Synopsis The Invisible Leash by : Patrice Karst
Download or read book The Invisible Leash written by Patrice Karst and published by Little, Brown Books for Young Readers. This book was released on 2019-12-03 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of the picture book phenomenon The Invisible String comes a moving companion title about coping with grief when a pet dies. "When our pets aren't with us anymore, an Invisible Leash connects our hearts to each other. Forever." That's what Zack's friend Emily tells him after his dog dies. Zack doesn't believe it. He only believes in what he can see. But on an enlightening journey through their neighborhood—and through his grief—he comes to feel the comforting tug of the Invisible Leash. And it feels like love. Accompanied by tender. uplifting art by Joanne Lew-Vriethoff, bestselling author Patrice Karst's gentle story uses the same bonding technique from her classic book The Invisible String to help readers through the experience of the loss of a beloved animal.
Selected and arranged by the author, and with a new introduction by novelist David Mitchell, How To Be Invisible presents the lyrics of Kate Bush published together for the first time. 'For millions around the world, Kate is way more than another singer-songwriter: she is a creator of musical companions that travel with you through life. One paradox about Kate is that while her lyrics are proudly idiosyncratic, those same lyrics evoke emotions and sensations that feel universal. Literature works in similar mysterious ways. Kate's the opposite of a confessional singer-songwriter ... You don't learn much about Kate from her songs. She's fond of masks and costumes - lyrically and literally - and of yarns, fabulations and atypical narrative viewpoints. Yet, these fiercely singular songs, which nobody else could have authored, are also maps of the heart, the psyche, the imagination. In other words, art.' David Mitchell
Book Synopsis How To Be Invisible by : Kate Bush
Download or read book How To Be Invisible written by Kate Bush and published by Faber & Faber. This book was released on 2018-12-04 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selected and arranged by the author, and with a new introduction by novelist David Mitchell, How To Be Invisible presents the lyrics of Kate Bush published together for the first time. 'For millions around the world, Kate is way more than another singer-songwriter: she is a creator of musical companions that travel with you through life. One paradox about Kate is that while her lyrics are proudly idiosyncratic, those same lyrics evoke emotions and sensations that feel universal. Literature works in similar mysterious ways. Kate's the opposite of a confessional singer-songwriter ... You don't learn much about Kate from her songs. She's fond of masks and costumes - lyrically and literally - and of yarns, fabulations and atypical narrative viewpoints. Yet, these fiercely singular songs, which nobody else could have authored, are also maps of the heart, the psyche, the imagination. In other words, art.' David Mitchell
A USA TODAY and Indie Bestseller! For fans of New Kid and Allergic, a must-have graphic novel about five very different students who are forced together by their school to complete community service... and may just have more in common than they thought. Can five overlooked kids make one big difference? There's George: the brain Sara: the loner Dayara: the tough kid Nico: the rich kid And Miguel: the athlete And they're stuck together when they're forced to complete their school's community service hours. Although they're sure they have nothing in common with one another, some people see them as all the same . . . just five Spanish-speaking kids. Then they meet someone who truly needs their help, and they must decide whether they are each willing to expose their own secrets to help . . . or if remaining invisible is the only way to survive middle school. With text in English and Spanish, Invisible features a groundbreaking format paired with an engaging, accessible, and relatable storyline. This Breakfast Club--inspired story by Christina Diaz Gonzalez, award-winning author of Concealed, and Gabriela Epstein, illustrator of two Baby-Sitters Club graphic novel adaptations, is a must-have graphic novel about unexpected friendships and being seen for who you really are.
Book Synopsis Invisible: A Graphic Novel by : Christina Diaz Gonzalez
Download or read book Invisible: A Graphic Novel written by Christina Diaz Gonzalez and published by Scholastic Inc.. This book was released on 2022-08-02 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: A USA TODAY and Indie Bestseller! For fans of New Kid and Allergic, a must-have graphic novel about five very different students who are forced together by their school to complete community service... and may just have more in common than they thought. Can five overlooked kids make one big difference? There's George: the brain Sara: the loner Dayara: the tough kid Nico: the rich kid And Miguel: the athlete And they're stuck together when they're forced to complete their school's community service hours. Although they're sure they have nothing in common with one another, some people see them as all the same . . . just five Spanish-speaking kids. Then they meet someone who truly needs their help, and they must decide whether they are each willing to expose their own secrets to help . . . or if remaining invisible is the only way to survive middle school. With text in English and Spanish, Invisible features a groundbreaking format paired with an engaging, accessible, and relatable storyline. This Breakfast Club--inspired story by Christina Diaz Gonzalez, award-winning author of Concealed, and Gabriela Epstein, illustrator of two Baby-Sitters Club graphic novel adaptations, is a must-have graphic novel about unexpected friendships and being seen for who you really are.
Science is said to be on the verge of achieving the ancient dream of making objects invisible. Invisible is a biography of an idea, tied to the history of science over the "longue duree." Taking in Plato to today s science, Ball shows us that the stories we have told about invisibility are not in fact about technical capability but about power, sex, concealment, morality, and corruption. Precisely because they refer to matters that lie beyond our senses, unseen beings and worlds have long been a repository for hopes, fears, and suppressed desires. Ideas of invisibility are, like all ideas rooted in legend, ultimately parables about our own potential and weaknesses. Invisible presents the first comprehensive survey of the roles that the idea of invisibility has played throughout time and culture. This territory takes us from medieval grimoires to cutting-edge nanotechnology, from fairy tales to telecommunications, from camouflage to early cinematography, and from beliefs about ghosts to the dawn of nuclear physics and the discovery of dark energy. Invisible reveals what our age-old fantasies about what lurks unseen, and whether we can enter that realm ourselves, truly say about us. "
Book Synopsis Invisible by : Philip Ball
Download or read book Invisible written by Philip Ball and published by University of Chicago Press. This book was released on 2015-04-08 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science is said to be on the verge of achieving the ancient dream of making objects invisible. Invisible is a biography of an idea, tied to the history of science over the "longue duree." Taking in Plato to today s science, Ball shows us that the stories we have told about invisibility are not in fact about technical capability but about power, sex, concealment, morality, and corruption. Precisely because they refer to matters that lie beyond our senses, unseen beings and worlds have long been a repository for hopes, fears, and suppressed desires. Ideas of invisibility are, like all ideas rooted in legend, ultimately parables about our own potential and weaknesses. Invisible presents the first comprehensive survey of the roles that the idea of invisibility has played throughout time and culture. This territory takes us from medieval grimoires to cutting-edge nanotechnology, from fairy tales to telecommunications, from camouflage to early cinematography, and from beliefs about ghosts to the dawn of nuclear physics and the discovery of dark energy. Invisible reveals what our age-old fantasies about what lurks unseen, and whether we can enter that realm ourselves, truly say about us. "
