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Are you currently in the beauty industry, either as a stylist, a salon owner, nail tech, or even in the field of massage therapy? If you want to learn exactly how I went from failing at two salons, to making over 6 figures a year by "cracking the code to the IT factor" of marketing, getting more clients, boosting my income...and actually getting to enjoy more freedom and fun, then this guide is for you.
Book Synopsis The IT FACTOR of a SIX FIGURE STYLIST (Get more clients and skyrocket your income) by : Sharon Smith
Download or read book The IT FACTOR of a SIX FIGURE STYLIST (Get more clients and skyrocket your income) written by Sharon Smith and published by Lulu.com. This book was released on 2017-01-08 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you currently in the beauty industry, either as a stylist, a salon owner, nail tech, or even in the field of massage therapy? If you want to learn exactly how I went from failing at two salons, to making over 6 figures a year by "cracking the code to the IT factor" of marketing, getting more clients, boosting my income...and actually getting to enjoy more freedom and fun, then this guide is for you.
Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.
Book Synopsis Own Your Niche by : Stephanie Chandler
Download or read book Own Your Niche written by Stephanie Chandler and published by . This book was released on 2012-01-31 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.
The classic novel of a boy’s struggle for survival in WWII Poland, from the National Book Award–winning author of Steps and Being There. “In 1939, a six-year-old boy is sent by his anti-Nazi parents to a remote village in Poland where they believe he will be safe. Things happen, however, and the boy is left to roam the Polish countryside. . . . To the blond, blue-eyed peasants in this part of the country, the swarthy, dark-eyed boy who speaks the dialect of the educated class is either Jew, gypsy, vampire, or devil. They fear him and they fear what the Germans will do to them if he is found among them. So he must keep moving. In doing so, over a period of years, he observes every conceivable variation on the theme of horror” (Kirkus Reviews). Originally published in 1965, The Painted Bird established Jerzy Kosinski as a major literary figure. With sparse prose and vivid imagery, it is a story of mythic proportion and timeless human relevance. “One of the best . . . Written with deep sincerity and sensitivity.” —Elie Wiesel, The New York Times Book Review “Of all the remarkable fiction that emerged from World Wat II, nothing stands higher than Jerzy Kosinski’s The Painted Bird. A magnificent work of art, and a celebration of the individual will. No one who reads it will forget it; no one who reads it will be unmoved by it. The Painted Bird enriches our literature and our lives.” —Jonathan Yardley, The Miami Herald “Extraordinary . . . Literally staggering . . . One of the most powerful books I have ever read.” —Richard Kluger, Harper’s Magazine “One of our most significant writers.” —Newsweek
Book Synopsis The Painted Bird by : Jerzy Kosinski
Download or read book The Painted Bird written by Jerzy Kosinski and published by Grove/Atlantic, Inc.. This book was released on 2007-12-01 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic novel of a boy’s struggle for survival in WWII Poland, from the National Book Award–winning author of Steps and Being There. “In 1939, a six-year-old boy is sent by his anti-Nazi parents to a remote village in Poland where they believe he will be safe. Things happen, however, and the boy is left to roam the Polish countryside. . . . To the blond, blue-eyed peasants in this part of the country, the swarthy, dark-eyed boy who speaks the dialect of the educated class is either Jew, gypsy, vampire, or devil. They fear him and they fear what the Germans will do to them if he is found among them. So he must keep moving. In doing so, over a period of years, he observes every conceivable variation on the theme of horror” (Kirkus Reviews). Originally published in 1965, The Painted Bird established Jerzy Kosinski as a major literary figure. With sparse prose and vivid imagery, it is a story of mythic proportion and timeless human relevance. “One of the best . . . Written with deep sincerity and sensitivity.” —Elie Wiesel, The New York Times Book Review “Of all the remarkable fiction that emerged from World Wat II, nothing stands higher than Jerzy Kosinski’s The Painted Bird. A magnificent work of art, and a celebration of the individual will. No one who reads it will forget it; no one who reads it will be unmoved by it. The Painted Bird enriches our literature and our lives.” —Jonathan Yardley, The Miami Herald “Extraordinary . . . Literally staggering . . . One of the most powerful books I have ever read.” —Richard Kluger, Harper’s Magazine “One of our most significant writers.” —Newsweek
Sociologist Ashley Mears takes us behind the brightly lit runways and glossy advertisements of the fashion industry in this insider’s study of the world of modeling. Mears, who worked as a model in New York and London, draws on observations as well as extensive interviews with male and female models, agents, clients, photographers, stylists, and others, to explore the economics and politics—and the arbitrariness— behind the business of glamour. Exploring a largely hidden arena of cultural production, she shows how the right "look" is discovered, developed, and packaged to become a prized commodity. She examines how models sell themselves, how agents promote them, and how clients decide to hire them. An original contribution to the sociology of work in the new cultural economy, Pricing Beauty offers rich, accessible analysis of the invisible ways in which gender, race, and class shape worth in the marketplace.
Book Synopsis Pricing Beauty by : Ashley Mears
Download or read book Pricing Beauty written by Ashley Mears and published by Univ of California Press. This book was released on 2011-09-14 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sociologist Ashley Mears takes us behind the brightly lit runways and glossy advertisements of the fashion industry in this insider’s study of the world of modeling. Mears, who worked as a model in New York and London, draws on observations as well as extensive interviews with male and female models, agents, clients, photographers, stylists, and others, to explore the economics and politics—and the arbitrariness— behind the business of glamour. Exploring a largely hidden arena of cultural production, she shows how the right "look" is discovered, developed, and packaged to become a prized commodity. She examines how models sell themselves, how agents promote them, and how clients decide to hire them. An original contribution to the sociology of work in the new cultural economy, Pricing Beauty offers rich, accessible analysis of the invisible ways in which gender, race, and class shape worth in the marketplace.
A novel based on the factual events surrounding British Petroleum's 2010 oil spill in the Gulf of Mexico.
Book Synopsis The Simple Truth by : J. Turley
Download or read book The Simple Truth written by J. Turley and published by Brier Patch, Llcshing, LLC. This book was released on 2012 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: A novel based on the factual events surrounding British Petroleum's 2010 oil spill in the Gulf of Mexico.
Business growth requires more than a business plan and a dream. You must utilize many tools and techniques to take your company to the next level. This book presents practical strategies that you can leverage based on your business-growth goals and the distinct needs of your company. In four sections--Leverage, Execute, Accelerate, and Prosper--you will learn how to: develop a business-growth action plan; automate your business; locate business capital; identify powerful marketing strategies; harness the power of the Internet; attract the media and gain valuable exposure; boost profits by innovating; and protect your time so you can enjoy your life.--From publisher description.
Book Synopsis Leap! 101 Ways to Grow Your Business by : Stephanie Chandler
Download or read book Leap! 101 Ways to Grow Your Business written by Stephanie Chandler and published by Red Wheel/Weiser. This book was released on 2009-01-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business growth requires more than a business plan and a dream. You must utilize many tools and techniques to take your company to the next level. This book presents practical strategies that you can leverage based on your business-growth goals and the distinct needs of your company. In four sections--Leverage, Execute, Accelerate, and Prosper--you will learn how to: develop a business-growth action plan; automate your business; locate business capital; identify powerful marketing strategies; harness the power of the Internet; attract the media and gain valuable exposure; boost profits by innovating; and protect your time so you can enjoy your life.--From publisher description.
Celebrity entertainers, star athletes, and corporate icons didn’t accidentally wind up at the top—they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own “elevator speech” and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today’s hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs—Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.
Book Synopsis You Are a Brand! by : Catherine Kaputa
Download or read book You Are a Brand! written by Catherine Kaputa and published by Hachette UK. This book was released on 2010-05-13 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrity entertainers, star athletes, and corporate icons didn’t accidentally wind up at the top—they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own “elevator speech” and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today’s hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs—Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.
Sex Sells… With a gift for sales, Sydney Biddle Barrows, once known infamously as the Mayflower Madam, found wealth in selling her customers exactly what they wanted - and shockingly, it wasn't sex! Yes, ultimately a sure thing was involved, but if that was really her clients' main objective, they could have gone elsewhere for a lot less. The business she was really in? Selling a fantasies. Fantasies inspire, excite and motivate - they make us feel good about ourselves. We all buy fantasies everyday - from a car dealership, a spa, a realtor. The salesman that masters the art of selling fantasies can write his own check. Now the Mayflower Madam shows you how - in a way you've never dreamed of. This one-of-a-kind sales guide works for any business and any salesperson. Through racy examples and entertaining anecdotes, discover how to: Unearth your prospects' unspoken expectations so you can create a sales design that delivers the goods Figure out what business your customers want you to be in - and how to reverse engineer it so your customer actually receives that experience Be selective and attract affluent customers where price is not a barrier Reverse the sales process, creating a sales choreography to take control of your prospect Quickly establish your clients' trust - lessons from a business where trust is hard to come by Plus get Sydney's 25 XXX-Rated Sales Secrets! Provocative and clever, Biddle Barrows brilliantly addresses hidden, overlooked and neglected aspects of selling. Through her own experiences, she takes you where no other sales expert has ever taken you and equips you to fine-tune your own sales process providing the ultimate payoff! [REVIEW:] The fast-talking, closing-obsessed salesperson of the past is dead and doesn’t know it. Potential customers hate being bullied; though they may cave in the face of such old-style aggression, they won’t be back and they won’t send referrals. Barrows and Kennedy make an irrefutable case that people are more beguiled by an approach centered on providing an experience consistent with inner desires than a pressure-sell. Barrows urges listening first, then selling clients what they yearn for. “What problem are they trying to solve, what pain are they seeking to al-leviate or avoid? What pleasure or gain are they hoping to experience? What do they see as the ideal outcome and how will that make them feel?” This approach meets less sales resistance than trying to convince people to want what is already on hand. The author and co-author are an absolutely unique duo in the sphere of marketing. Sydney Biddle Barrows first came to the public’s notice when labeled by the press as the “Mayflower Madam,”—mistress of a highly lucrative out-call service, called Cachet. She is now a highly in demand public speaker, business mentor, and management consultant. Dan Kennedy is a consulting guru whose daily fee (which folks line up to pay) is about the same as the average annual per capita income in the U.S.. His eleven previous books include The No B.S. series of specialized sales guides. According to Barrows and Kennedy, the smart seller should shift focus from products and pricing, to the minds of customers, and put their energy into building honest relationships. Those who aren’t sure exactly what business they’re really in (answer: whatever legal business the clients want you to be in) will soon be out of business. Niche businesses are lucrative, but sub-niches serving a very particularized segment are even more suc-cessful because the seller can tailor their approach to more closely match expectations. One proviso: the techniques detailed here apply without modification only to those serving clients with plenty of disposable cash. Individuals on limited budgets might like to be catered to, but they still check the price tag. Several additional sales specialists contribute short sections that reinforce Barrows’ and Kennedy’s priorities through examples of their own successes and learning experiences. The general approach is concerned with ending overt coercion in the sales process; it’s about deeply understanding the movies playing in clients’ heads. That’s the direction of the future for the entire occupation. Don’t discount the advice of the madam and the madman; they might know more about your business than you do. (January) Review by: Todd Mercer, Foreword magazine, January/February 2009
Book Synopsis Uncensored Sales Strategies: A Radical New Approach to Selling Your Customers What They Really Want—No Matter What Business You’re In by : Sydney Biddle Barrows
Download or read book Uncensored Sales Strategies: A Radical New Approach to Selling Your Customers What They Really Want—No Matter What Business You’re In written by Sydney Biddle Barrows and published by Entrepreneur Press. This book was released on 2008-12-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sex Sells… With a gift for sales, Sydney Biddle Barrows, once known infamously as the Mayflower Madam, found wealth in selling her customers exactly what they wanted - and shockingly, it wasn't sex! Yes, ultimately a sure thing was involved, but if that was really her clients' main objective, they could have gone elsewhere for a lot less. The business she was really in? Selling a fantasies. Fantasies inspire, excite and motivate - they make us feel good about ourselves. We all buy fantasies everyday - from a car dealership, a spa, a realtor. The salesman that masters the art of selling fantasies can write his own check. Now the Mayflower Madam shows you how - in a way you've never dreamed of. This one-of-a-kind sales guide works for any business and any salesperson. Through racy examples and entertaining anecdotes, discover how to: Unearth your prospects' unspoken expectations so you can create a sales design that delivers the goods Figure out what business your customers want you to be in - and how to reverse engineer it so your customer actually receives that experience Be selective and attract affluent customers where price is not a barrier Reverse the sales process, creating a sales choreography to take control of your prospect Quickly establish your clients' trust - lessons from a business where trust is hard to come by Plus get Sydney's 25 XXX-Rated Sales Secrets! Provocative and clever, Biddle Barrows brilliantly addresses hidden, overlooked and neglected aspects of selling. Through her own experiences, she takes you where no other sales expert has ever taken you and equips you to fine-tune your own sales process providing the ultimate payoff! [REVIEW:] The fast-talking, closing-obsessed salesperson of the past is dead and doesn’t know it. Potential customers hate being bullied; though they may cave in the face of such old-style aggression, they won’t be back and they won’t send referrals. Barrows and Kennedy make an irrefutable case that people are more beguiled by an approach centered on providing an experience consistent with inner desires than a pressure-sell. Barrows urges listening first, then selling clients what they yearn for. “What problem are they trying to solve, what pain are they seeking to al-leviate or avoid? What pleasure or gain are they hoping to experience? What do they see as the ideal outcome and how will that make them feel?” This approach meets less sales resistance than trying to convince people to want what is already on hand. The author and co-author are an absolutely unique duo in the sphere of marketing. Sydney Biddle Barrows first came to the public’s notice when labeled by the press as the “Mayflower Madam,”—mistress of a highly lucrative out-call service, called Cachet. She is now a highly in demand public speaker, business mentor, and management consultant. Dan Kennedy is a consulting guru whose daily fee (which folks line up to pay) is about the same as the average annual per capita income in the U.S.. His eleven previous books include The No B.S. series of specialized sales guides. According to Barrows and Kennedy, the smart seller should shift focus from products and pricing, to the minds of customers, and put their energy into building honest relationships. Those who aren’t sure exactly what business they’re really in (answer: whatever legal business the clients want you to be in) will soon be out of business. Niche businesses are lucrative, but sub-niches serving a very particularized segment are even more suc-cessful because the seller can tailor their approach to more closely match expectations. One proviso: the techniques detailed here apply without modification only to those serving clients with plenty of disposable cash. Individuals on limited budgets might like to be catered to, but they still check the price tag. Several additional sales specialists contribute short sections that reinforce Barrows’ and Kennedy’s priorities through examples of their own successes and learning experiences. The general approach is concerned with ending overt coercion in the sales process; it’s about deeply understanding the movies playing in clients’ heads. That’s the direction of the future for the entire occupation. Don’t discount the advice of the madam and the madman; they might know more about your business than you do. (January) Review by: Todd Mercer, Foreword magazine, January/February 2009
Experience the life of doctors and patients. Discover remedies for various conditions; how to lower your medical bills, and secure quality health care.
Book Synopsis Pet Goats and Pap Smears by : Pamela Wible
Download or read book Pet Goats and Pap Smears written by Pamela Wible and published by . This book was released on 2012-07-04 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experience the life of doctors and patients. Discover remedies for various conditions; how to lower your medical bills, and secure quality health care.
Book Synopsis America's Best Meal Deals by : Zagat Survey
Download or read book America's Best Meal Deals written by Zagat Survey and published by . This book was released on 1998-04 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: