The Method Method

The Method Method

Author: Eric Ryan

Publisher: Penguin

Published: 2011-09-15

Total Pages: 296

ISBN-13: 1101516097

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An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever. Ryan and Lowry obsess over seven principles at the heart of Method's business philosophy, including: *Kick Ass at Fast: Use small size to your advantage; by bringing innovations to market faster, you can stay out in front of larger rivals. *Inspire Advocates: Rather than getting caught up in costly battles for market share, foster deeper relationships with fewer customers in pursuit of greater wallet share. *Win on Product Experience: Beyond satisfying your customers' rational needs, design experiences for them. The Method Method is an irreverent, candid, firsthand case study. Readers will learn how today's consumers behave, how today's companies compete, and how both groups are acting together to drive profound global change.


Book Synopsis The Method Method by : Eric Ryan

Download or read book The Method Method written by Eric Ryan and published by Penguin. This book was released on 2011-09-15 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever. Ryan and Lowry obsess over seven principles at the heart of Method's business philosophy, including: *Kick Ass at Fast: Use small size to your advantage; by bringing innovations to market faster, you can stay out in front of larger rivals. *Inspire Advocates: Rather than getting caught up in costly battles for market share, foster deeper relationships with fewer customers in pursuit of greater wallet share. *Win on Product Experience: Beyond satisfying your customers' rational needs, design experiences for them. The Method Method is an irreverent, candid, firsthand case study. Readers will learn how today's consumers behave, how today's companies compete, and how both groups are acting together to drive profound global change.

The Method

The Method

Author: Isaac Butler

Publisher: Bloomsbury Publishing USA

Published: 2022-02-01

Total Pages: 545

ISBN-13: 1635574781

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National Book Critics Circle Award Winner, Nonfiction NAMED ONE OF THE BEST BOOKS OF 2022 BY THE NEW YORKER, TIME MAGAZINE, SAN FRANCISCO CHRONICLE, VOX, SALON, LIT HUB, AND VANITY FAIR “Entertaining and illuminating.”--The New Yorker * “Compulsively readable.”--New York Times * “Delicious, humane, probing.”--Vulture * “The best and most important book about acting I've ever read.”--Nathan Lane The critically acclaimed cultural history of Method acting-an ebullient account of creative discovery and the birth of classic Hollywood. On stage and screen, we know a great performance when we see it. But how do actors draw from their bodies and minds to turn their selves into art? What is the craft of being an authentic fake? More than a century ago, amid tsarist Russia's crushing repression, one of the most talented actors ever, Konstantin Stanislavski, asked these very questions, reached deep into himself, and emerged with an answer. How his “system” remade itself into the Method and forever transformed American theater and film is an unlikely saga that has never before been fully told. Now, critic and theater director Isaac Butler chronicles the history of the Method in a narrative that transports readers from Moscow to New York to Los Angeles, from The Seagull to A Streetcar Named Desire to Raging Bull. He traces how a cohort of American mavericks--including Stella Adler, Lee Strasberg, and the storied Group Theatre--refashioned Stanislavski's ideas for a Depression-plagued nation that had yet to find its place as an artistic powerhouse. The Group's feuds and rivalries would, in turn, shape generations of actors who enabled Hollywood to become the global dream-factory it is today. Some of these performers the Method would uplift; others, it would destroy. Long after its midcentury heyday, the Method lives on as one of the most influential--and misunderstood--ideas in American culture. Studded with marquee names--from Marlon Brando, Marilyn Monroe, and Elia Kazan, to James Baldwin, Ellen Burstyn, and Dustin Hoffman--The Method is a spirited history of ideas and a must-read for any fan of Broadway or American film.


Book Synopsis The Method by : Isaac Butler

Download or read book The Method written by Isaac Butler and published by Bloomsbury Publishing USA. This book was released on 2022-02-01 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: National Book Critics Circle Award Winner, Nonfiction NAMED ONE OF THE BEST BOOKS OF 2022 BY THE NEW YORKER, TIME MAGAZINE, SAN FRANCISCO CHRONICLE, VOX, SALON, LIT HUB, AND VANITY FAIR “Entertaining and illuminating.”--The New Yorker * “Compulsively readable.”--New York Times * “Delicious, humane, probing.”--Vulture * “The best and most important book about acting I've ever read.”--Nathan Lane The critically acclaimed cultural history of Method acting-an ebullient account of creative discovery and the birth of classic Hollywood. On stage and screen, we know a great performance when we see it. But how do actors draw from their bodies and minds to turn their selves into art? What is the craft of being an authentic fake? More than a century ago, amid tsarist Russia's crushing repression, one of the most talented actors ever, Konstantin Stanislavski, asked these very questions, reached deep into himself, and emerged with an answer. How his “system” remade itself into the Method and forever transformed American theater and film is an unlikely saga that has never before been fully told. Now, critic and theater director Isaac Butler chronicles the history of the Method in a narrative that transports readers from Moscow to New York to Los Angeles, from The Seagull to A Streetcar Named Desire to Raging Bull. He traces how a cohort of American mavericks--including Stella Adler, Lee Strasberg, and the storied Group Theatre--refashioned Stanislavski's ideas for a Depression-plagued nation that had yet to find its place as an artistic powerhouse. The Group's feuds and rivalries would, in turn, shape generations of actors who enabled Hollywood to become the global dream-factory it is today. Some of these performers the Method would uplift; others, it would destroy. Long after its midcentury heyday, the Method lives on as one of the most influential--and misunderstood--ideas in American culture. Studded with marquee names--from Marlon Brando, Marilyn Monroe, and Elia Kazan, to James Baldwin, Ellen Burstyn, and Dustin Hoffman--The Method is a spirited history of ideas and a must-read for any fan of Broadway or American film.

The MELT Method

The MELT Method

Author: Sue Hitzmann

Publisher: HarperCollins

Published: 2015-01-20

Total Pages: 284

ISBN-13: 0062362933

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In this enhanced digital edition of The MELT Method, Sue Hitzmann shows you how to live without pain, illustrating her MELT techniques with 20 instructional videos plus 10 audio clips, so you can listen hands-free while you start your journey toward a pain-free body. In The MELT Method, therapist Sue Hitzmann offers a breakthrough self-treatment system to combat chronic pain and erase the effects of aging and active living—in as little as ten minutes a day. With a focus on the body's connective tissues and the role they play in pain, stress, weight gain, and overall health, Hitzmann's life-changing program features techniques that can be done in your own home. A nationally known manual therapist and educator, Hitzmann helps her clients find relief from pain and suffering by taking advantage of the body's natural restorative properties. The MELT Method shows you how to eliminate pain, no matter what the cause, and embrace a happier, healthier lifestyle.


Book Synopsis The MELT Method by : Sue Hitzmann

Download or read book The MELT Method written by Sue Hitzmann and published by HarperCollins. This book was released on 2015-01-20 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this enhanced digital edition of The MELT Method, Sue Hitzmann shows you how to live without pain, illustrating her MELT techniques with 20 instructional videos plus 10 audio clips, so you can listen hands-free while you start your journey toward a pain-free body. In The MELT Method, therapist Sue Hitzmann offers a breakthrough self-treatment system to combat chronic pain and erase the effects of aging and active living—in as little as ten minutes a day. With a focus on the body's connective tissues and the role they play in pain, stress, weight gain, and overall health, Hitzmann's life-changing program features techniques that can be done in your own home. A nationally known manual therapist and educator, Hitzmann helps her clients find relief from pain and suffering by taking advantage of the body's natural restorative properties. The MELT Method shows you how to eliminate pain, no matter what the cause, and embrace a happier, healthier lifestyle.

The Classical Piano Method

The Classical Piano Method

Author: Hans-Günter Heumann

Publisher: Schott Music

Published: 2019-03-08

Total Pages: 97

ISBN-13: 3795715881

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This exciting new teaching method, by the renowned piano pedagogue Hans-Günter Heumann is ideal for adults and young people looking to learn the piano from scratch, or for those returning to the piano after a break from playing. Using classical music as a basis for learning, this method introduces interesting, varied and well-known pieces right from the outset. The two method books have been carefully designed to progress in small manageable steps, beginning with simple fingering patterns and exercises, onto some of the most beautiful melodies and pieces from the baroque, classical and romantic eras, such as the Ode to Joy, Für Elise and the Blue Danube Waltz. Leading the student through a range of exercises, repertoire pieces, theory checks, tips on practicing, playing and technique, and composer biographies, the process of learning is made interesting, informed and fun. The four supplementary volumes present further material to help learning at each stage of the students' development, as well as offering up a wider range of beautiful pieces, for the solo pianist, or piano duet.


Book Synopsis The Classical Piano Method by : Hans-Günter Heumann

Download or read book The Classical Piano Method written by Hans-Günter Heumann and published by Schott Music. This book was released on 2019-03-08 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new teaching method, by the renowned piano pedagogue Hans-Günter Heumann is ideal for adults and young people looking to learn the piano from scratch, or for those returning to the piano after a break from playing. Using classical music as a basis for learning, this method introduces interesting, varied and well-known pieces right from the outset. The two method books have been carefully designed to progress in small manageable steps, beginning with simple fingering patterns and exercises, onto some of the most beautiful melodies and pieces from the baroque, classical and romantic eras, such as the Ode to Joy, Für Elise and the Blue Danube Waltz. Leading the student through a range of exercises, repertoire pieces, theory checks, tips on practicing, playing and technique, and composer biographies, the process of learning is made interesting, informed and fun. The four supplementary volumes present further material to help learning at each stage of the students' development, as well as offering up a wider range of beautiful pieces, for the solo pianist, or piano duet.

The Method of Coordinates

The Method of Coordinates

Author: I. M. Gelfand

Publisher: Courier Corporation

Published: 2002-01-01

Total Pages: 82

ISBN-13: 9780486425658

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Two-part treatment begins with discussions of coordinates of points on a line, coordinates of points in a plane, and coordinates of points in space. Part two examines geometry as an aid to calculation and peculiarities of four-dimensional space. Abundance of ingenious problems — includes solutions, answers, and hints. 1967 edition.


Book Synopsis The Method of Coordinates by : I. M. Gelfand

Download or read book The Method of Coordinates written by I. M. Gelfand and published by Courier Corporation. This book was released on 2002-01-01 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two-part treatment begins with discussions of coordinates of points on a line, coordinates of points in a plane, and coordinates of points in space. Part two examines geometry as an aid to calculation and peculiarities of four-dimensional space. Abundance of ingenious problems — includes solutions, answers, and hints. 1967 edition.

The B-method

The B-method

Author: Steve Schneider

Publisher: Palgrave MacMillan

Published: 2001

Total Pages: 370

ISBN-13: 9780333792841

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Introducing abstract machines - Review of set theory and logic - Weakest preconditions - Towards machine consistency - Parameters, sets, and constants - Relations - Functions and sequences - Arrays - Nondeterminism - Structuring with includes - Structuring with SEES and USES - Data refinement - Refinement of nondeterminism - Proof obligations for refinements - Loops - Implementation machines - Case study : heapsort - Library machines.


Book Synopsis The B-method by : Steve Schneider

Download or read book The B-method written by Steve Schneider and published by Palgrave MacMillan. This book was released on 2001 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing abstract machines - Review of set theory and logic - Weakest preconditions - Towards machine consistency - Parameters, sets, and constants - Relations - Functions and sequences - Arrays - Nondeterminism - Structuring with includes - Structuring with SEES and USES - Data refinement - Refinement of nondeterminism - Proof obligations for refinements - Loops - Implementation machines - Case study : heapsort - Library machines.

The Book in a Box Method: The New Way to Quickly and Easily Write Your Book (Even If You're Not a Writer)

The Book in a Box Method: The New Way to Quickly and Easily Write Your Book (Even If You're Not a Writer)

Author: Tucker Max

Publisher: Lioncrest Publishing

Published: 2015-08-24

Total Pages: 132

ISBN-13: 9781619613461

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You have plenty of ideas you want to put into a book, but you're stalled. Maybe you start, but can't find the time to continue. Or you're frustrated with the writing process. And when you seek advice, people tell you, "It's all about discipline," or they talk about what writing software to use. But that doesn't help you actually write your book. So you never finish your book, the world never gets the benefit of your wisdom, and you never get the benefits of being an author. Isn't there an easier way? Now there is. In "The Book In A Box Method," Tucker Max and Zach Obront show you the exact steps you can follow to go from idea to finished manuscript, in an easy, quick way -- even if you're not a writer. Using the same methods, processes, and templates that they use for their authors at their company, Tucker and Zach show you exactly how to: Crystallize your book idea Create your book outline Create all the content for your book Edit that content into a great manuscript With "The Book In A Box Method," you'll be able to write a better book - in less time - than you ever thought possible.


Book Synopsis The Book in a Box Method: The New Way to Quickly and Easily Write Your Book (Even If You're Not a Writer) by : Tucker Max

Download or read book The Book in a Box Method: The New Way to Quickly and Easily Write Your Book (Even If You're Not a Writer) written by Tucker Max and published by Lioncrest Publishing. This book was released on 2015-08-24 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have plenty of ideas you want to put into a book, but you're stalled. Maybe you start, but can't find the time to continue. Or you're frustrated with the writing process. And when you seek advice, people tell you, "It's all about discipline," or they talk about what writing software to use. But that doesn't help you actually write your book. So you never finish your book, the world never gets the benefit of your wisdom, and you never get the benefits of being an author. Isn't there an easier way? Now there is. In "The Book In A Box Method," Tucker Max and Zach Obront show you the exact steps you can follow to go from idea to finished manuscript, in an easy, quick way -- even if you're not a writer. Using the same methods, processes, and templates that they use for their authors at their company, Tucker and Zach show you exactly how to: Crystallize your book idea Create your book outline Create all the content for your book Edit that content into a great manuscript With "The Book In A Box Method," you'll be able to write a better book - in less time - than you ever thought possible.

The World Only Spins Forward

The World Only Spins Forward

Author: Isaac Butler

Publisher: Bloomsbury Publishing USA

Published: 2018-02-13

Total Pages: 465

ISBN-13: 1635571774

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"Marvelous . . . A vital book about how to make political art that offers lasting solace in times of great trouble, and wisdom to audiences in the years that follow."- Washington Post NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR A STONEWALL BOOK AWARDS HONOR BOOK The oral history of Angels in America, as told by the artists who created it and the audiences forever changed by it--a moving account of the AIDS era, essential queer history, and an exuberant backstage tale. When Tony Kushner's Angels in America hit Broadway in 1993, it won the Pulitzer Prize, swept the Tonys, launched a score of major careers, and changed the way gay lives were represented in popular culture. Mike Nichols's 2003 HBO adaptation starring Meryl Streep, Al Pacino, and Mary-Louise Parker was itself a tour de force, winning Golden Globes and eleven Emmys, and introducing the play to an even wider public. This generation-defining classic continues to shock, move, and inspire viewers worldwide. Now, on the 25th anniversary of that Broadway premiere, Isaac Butler and Dan Kois offer the definitive account of Angels in America in the most fitting way possible: through oral history, the vibrant conversation and debate of actors (including Streep, Parker, Nathan Lane, and Jeffrey Wright), directors, producers, crew, and Kushner himself. Their intimate storytelling reveals the on- and offstage turmoil of the play's birth--a hard-won miracle beset by artistic roadblocks, technical disasters, and disputes both legal and creative. And historians and critics help to situate the play in the arc of American culture, from the staunch activism of the AIDS crisis through civil rights triumphs to our current era, whose politics are a dark echo of the Reagan '80s. Expanded from a popular Slate cover story and built from nearly 250 interviews, The World Only Spins Forward is both a rollicking theater saga and an uplifting testament to one of the great works of American art of the past century, from its gritty San Francisco premiere to its starry, much-anticipated Broadway revival in 2018.


Book Synopsis The World Only Spins Forward by : Isaac Butler

Download or read book The World Only Spins Forward written by Isaac Butler and published by Bloomsbury Publishing USA. This book was released on 2018-02-13 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Marvelous . . . A vital book about how to make political art that offers lasting solace in times of great trouble, and wisdom to audiences in the years that follow."- Washington Post NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR A STONEWALL BOOK AWARDS HONOR BOOK The oral history of Angels in America, as told by the artists who created it and the audiences forever changed by it--a moving account of the AIDS era, essential queer history, and an exuberant backstage tale. When Tony Kushner's Angels in America hit Broadway in 1993, it won the Pulitzer Prize, swept the Tonys, launched a score of major careers, and changed the way gay lives were represented in popular culture. Mike Nichols's 2003 HBO adaptation starring Meryl Streep, Al Pacino, and Mary-Louise Parker was itself a tour de force, winning Golden Globes and eleven Emmys, and introducing the play to an even wider public. This generation-defining classic continues to shock, move, and inspire viewers worldwide. Now, on the 25th anniversary of that Broadway premiere, Isaac Butler and Dan Kois offer the definitive account of Angels in America in the most fitting way possible: through oral history, the vibrant conversation and debate of actors (including Streep, Parker, Nathan Lane, and Jeffrey Wright), directors, producers, crew, and Kushner himself. Their intimate storytelling reveals the on- and offstage turmoil of the play's birth--a hard-won miracle beset by artistic roadblocks, technical disasters, and disputes both legal and creative. And historians and critics help to situate the play in the arc of American culture, from the staunch activism of the AIDS crisis through civil rights triumphs to our current era, whose politics are a dark echo of the Reagan '80s. Expanded from a popular Slate cover story and built from nearly 250 interviews, The World Only Spins Forward is both a rollicking theater saga and an uplifting testament to one of the great works of American art of the past century, from its gritty San Francisco premiere to its starry, much-anticipated Broadway revival in 2018.

The Method Manual

The Method Manual

Author: Ed Kovens

Publisher: Lulu.com

Published: 2006-03-14

Total Pages: 187

ISBN-13: 1411699076

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A manual for actors and teachers of acting, based on the teachings of Lee Strasberg


Book Synopsis The Method Manual by : Ed Kovens

Download or read book The Method Manual written by Ed Kovens and published by Lulu.com. This book was released on 2006-03-14 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: A manual for actors and teachers of acting, based on the teachings of Lee Strasberg

The Mikado Method

The Mikado Method

Author: Daniel Brolund

Publisher: Simon and Schuster

Published: 2014-03-04

Total Pages: 353

ISBN-13: 1638353182

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Summary The Mikado Method is a book written by the creators of this process. It describes a pragmatic, straightforward, and empirical method to plan and perform non-trivial technical improvements on an existing software system. The method has simple rules, but the applicability is vast. As you read, you'll practice a step-by-step system for identifying the scope and nature of your technical debt, mapping the key dependencies, and determining the safest way to approach the "Mikado"—your goal. About the Technology The game "pick-up sticks" is a good metaphor for the Mikado Method. You eliminate "technical debt" —the legacy problems embedded in nearly every software system— by following a set of easy-to-implement rules. You carefully extract each intertwined dependency until you expose the central issue, without collapsing the project. About the Book The Mikado Method presents a pragmatic process to plan and perform nontrivial technical improvements on an existing software system. The book helps you practice a step-by-step system for identifying the scope and nature of your technical debt, mapping the key dependencies, and determining a safe way to approach the "Mikado"—your goal. A natural by-product of this process is the Mikado Graph, a roadmap that reflects deep understanding of how your system works. This book builds on agile processes such as refactoring, TDD, and rapid feedback. It requires no special hardware or software and can be practiced by both small and large teams. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. What's Inside Understand your technical debt Surface the dependencies in legacy systems Isolate and resolve core concerns while creating minimal disruption Create a roadmap for your changes About the Authors Ola Ellnestam and Daniel Brolund are developers, coaches, and team leaders. They developed the Mikado Method in response to years of experience resolving technical debt in complex legacy systems. Table of Contents PART 1 THE BASICS OF THE MIKADO METHOD Meet the Mikado Method Hello, Mikado Method! Goals, graphs, and guidelines Organizing your work PART 2 PRINCIPLES AND PATTERNS FOR IMPROVING SOFTWARE Breaking up a monolith Emergent design Common restructuring patterns


Book Synopsis The Mikado Method by : Daniel Brolund

Download or read book The Mikado Method written by Daniel Brolund and published by Simon and Schuster. This book was released on 2014-03-04 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary The Mikado Method is a book written by the creators of this process. It describes a pragmatic, straightforward, and empirical method to plan and perform non-trivial technical improvements on an existing software system. The method has simple rules, but the applicability is vast. As you read, you'll practice a step-by-step system for identifying the scope and nature of your technical debt, mapping the key dependencies, and determining the safest way to approach the "Mikado"—your goal. About the Technology The game "pick-up sticks" is a good metaphor for the Mikado Method. You eliminate "technical debt" —the legacy problems embedded in nearly every software system— by following a set of easy-to-implement rules. You carefully extract each intertwined dependency until you expose the central issue, without collapsing the project. About the Book The Mikado Method presents a pragmatic process to plan and perform nontrivial technical improvements on an existing software system. The book helps you practice a step-by-step system for identifying the scope and nature of your technical debt, mapping the key dependencies, and determining a safe way to approach the "Mikado"—your goal. A natural by-product of this process is the Mikado Graph, a roadmap that reflects deep understanding of how your system works. This book builds on agile processes such as refactoring, TDD, and rapid feedback. It requires no special hardware or software and can be practiced by both small and large teams. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. What's Inside Understand your technical debt Surface the dependencies in legacy systems Isolate and resolve core concerns while creating minimal disruption Create a roadmap for your changes About the Authors Ola Ellnestam and Daniel Brolund are developers, coaches, and team leaders. They developed the Mikado Method in response to years of experience resolving technical debt in complex legacy systems. Table of Contents PART 1 THE BASICS OF THE MIKADO METHOD Meet the Mikado Method Hello, Mikado Method! Goals, graphs, and guidelines Organizing your work PART 2 PRINCIPLES AND PATTERNS FOR IMPROVING SOFTWARE Breaking up a monolith Emergent design Common restructuring patterns