The Leadership Mind Switch: Rethinking How We Lead in the New World of Work

The Leadership Mind Switch: Rethinking How We Lead in the New World of Work

Author: D. A. Benton

Publisher: McGraw Hill Professional

Published: 2017-06-23

Total Pages: 304

ISBN-13: 1259836053

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Lead your company to success in the New Industrial Revolution! The world of business has completely transformed in recent years—and the pace of change will only increase in coming years. But one thing remains the same: Quality leadership is the hinge on which the fate of every organization swings. The Leadership Mind Switch provides the critical lessons you need to lead your company in a fully globalized business world where radical technologies reign supreme. Debra Benton and Kylie Wright-Ford have helped some of today’s most top executives successfully position themselves and their companies for the future. Now, in this groundbreaking leadership guide, they share their insight with you. Learn how to effectively lead a workforce that: Is rich in demographic texture—representing as many as four different generations Has varying—and sometimes conflicting—expectations of the company Operates with different ideas about what success looks like Uses, approaches, and even understands technology in different ways The answers to these questions and many others are all here. You’ll learn how to be the kind of leader who is both firm in his or her decisions but maintains an air of approachability. You’ll learn how to drive high productivity while keeping your workers happy and satisfied in their jobs. And you’ll learn how to embrace new technologies without sacrificing the human touch—which is the hallmark of great leadership. It will take unprecedented levels of agility, confidence, and fearlessness to lead into the future. Make the leadership mind switch to seize the competitive edge now in order to drive profits and growth tomorrow.


Book Synopsis The Leadership Mind Switch: Rethinking How We Lead in the New World of Work by : D. A. Benton

Download or read book The Leadership Mind Switch: Rethinking How We Lead in the New World of Work written by D. A. Benton and published by McGraw Hill Professional. This book was released on 2017-06-23 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lead your company to success in the New Industrial Revolution! The world of business has completely transformed in recent years—and the pace of change will only increase in coming years. But one thing remains the same: Quality leadership is the hinge on which the fate of every organization swings. The Leadership Mind Switch provides the critical lessons you need to lead your company in a fully globalized business world where radical technologies reign supreme. Debra Benton and Kylie Wright-Ford have helped some of today’s most top executives successfully position themselves and their companies for the future. Now, in this groundbreaking leadership guide, they share their insight with you. Learn how to effectively lead a workforce that: Is rich in demographic texture—representing as many as four different generations Has varying—and sometimes conflicting—expectations of the company Operates with different ideas about what success looks like Uses, approaches, and even understands technology in different ways The answers to these questions and many others are all here. You’ll learn how to be the kind of leader who is both firm in his or her decisions but maintains an air of approachability. You’ll learn how to drive high productivity while keeping your workers happy and satisfied in their jobs. And you’ll learn how to embrace new technologies without sacrificing the human touch—which is the hallmark of great leadership. It will take unprecedented levels of agility, confidence, and fearlessness to lead into the future. Make the leadership mind switch to seize the competitive edge now in order to drive profits and growth tomorrow.

Switch

Switch

Author: Chip Heath

Publisher: Crown Currency

Published: 2010-02-16

Total Pages: 322

ISBN-13: 030759016X

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Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.


Book Synopsis Switch by : Chip Heath

Download or read book Switch written by Chip Heath and published by Crown Currency. This book was released on 2010-02-16 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

Winning the War in Your Mind

Winning the War in Your Mind

Author: Craig Groeschel

Publisher: Zondervan

Published: 2021-02-16

Total Pages: 254

ISBN-13: 0310362733

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MORE THAN 500,000 COPIES SOLD! Are your thoughts out of control--just like your life? Do you long to break free from the spiral of destructive thinking? Let God's truth become your battle plan to win the war in your mind! We've all tried to think our way out of bad habits and unhealthy thought patterns, only to find ourselves stuck with an out-of-control mind and off-track daily life. Pastor and New York Times bestselling author Craig Groeschel understands deeply this daily battle against self-doubt and negative thinking, and in this powerful new book he reveals the strategies he's discovered to change your mind and your life for the long-term. Drawing upon Scripture and the latest findings of brain science, Groeschel lays out practical strategies that will free you from the grip of harmful, destructive thinking and enable you to live the life of joy and peace that God intends you to live. Winning the War in Your Mind will help you: Learn how your brain works and see how to rewire it Identify the lies your enemy wants you to believe Recognize and short-circuit your mental triggers for destructive thinking See how prayer and praise will transform your mind Develop practices that allow God's thoughts to become your thoughts God has something better for your life than your old ways of thinking. It's time to change your mind so God can change your life.


Book Synopsis Winning the War in Your Mind by : Craig Groeschel

Download or read book Winning the War in Your Mind written by Craig Groeschel and published by Zondervan. This book was released on 2021-02-16 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: MORE THAN 500,000 COPIES SOLD! Are your thoughts out of control--just like your life? Do you long to break free from the spiral of destructive thinking? Let God's truth become your battle plan to win the war in your mind! We've all tried to think our way out of bad habits and unhealthy thought patterns, only to find ourselves stuck with an out-of-control mind and off-track daily life. Pastor and New York Times bestselling author Craig Groeschel understands deeply this daily battle against self-doubt and negative thinking, and in this powerful new book he reveals the strategies he's discovered to change your mind and your life for the long-term. Drawing upon Scripture and the latest findings of brain science, Groeschel lays out practical strategies that will free you from the grip of harmful, destructive thinking and enable you to live the life of joy and peace that God intends you to live. Winning the War in Your Mind will help you: Learn how your brain works and see how to rewire it Identify the lies your enemy wants you to believe Recognize and short-circuit your mental triggers for destructive thinking See how prayer and praise will transform your mind Develop practices that allow God's thoughts to become your thoughts God has something better for your life than your old ways of thinking. It's time to change your mind so God can change your life.

The Mind Switch

The Mind Switch

Author: Umesh Pherwani

Publisher: Notion Press

Published: 2018-02-27

Total Pages: 224

ISBN-13: 1642493961

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Are you still wondering where life is taking you? Are you still grappling with a sense of depression? Are you still searching for happiness? In this stunning new book, author Umesh Pherwani helps readers understand how mindsets affect outcomes. A thoroughly and well-researched book on the power of the human mind, this is his second book. The Mind Switch has all the answers to readers’ questions and easy-to-adopt techniques. One will be able to experience instant changes in their mood right from the first page. Be prepared to be amazed at how easy it is to be happy and successful—from understanding cravings, to the brain chemistry behind happiness and addictions to negative thoughts. Umesh simplifies the process of being happy: it is as easy as switching on a light switch.


Book Synopsis The Mind Switch by : Umesh Pherwani

Download or read book The Mind Switch written by Umesh Pherwani and published by Notion Press. This book was released on 2018-02-27 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you still wondering where life is taking you? Are you still grappling with a sense of depression? Are you still searching for happiness? In this stunning new book, author Umesh Pherwani helps readers understand how mindsets affect outcomes. A thoroughly and well-researched book on the power of the human mind, this is his second book. The Mind Switch has all the answers to readers’ questions and easy-to-adopt techniques. One will be able to experience instant changes in their mood right from the first page. Be prepared to be amazed at how easy it is to be happy and successful—from understanding cravings, to the brain chemistry behind happiness and addictions to negative thoughts. Umesh simplifies the process of being happy: it is as easy as switching on a light switch.

Switch On Your Brain

Switch On Your Brain

Author: Dr. Caroline Leaf

Publisher: Baker Books

Published: 2013-09-01

Total Pages: 172

ISBN-13: 1441244646

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Over 900,000 copies sold! According to researchers, the vast majority--a whopping 75-98 percent--of the illnesses that plague us today are a direct result of our thought life. What we think about truly affects us both physically and emotionally. In fact, fear alone triggers more than 1,400 known physical and chemical responses in our bodies, activating more than thirty different hormones! Today our culture is undergoing an epidemic of toxic thoughts that, left unchecked, create ideal conditions for illnesses. Supported by current scientific and medical research, Dr. Caroline Leaf gives readers a prescription for better health and wholeness through correct thinking patterns, declaring that we are not victims of our biology. She shares with readers the "switch" in our brains that enables us to live happier, healthier, more enjoyable lives where we achieve our goals, maintain our weight, and even become more intelligent. She shows us how to choose life, get our minds under control, and reap the benefits of a detoxed thought life.


Book Synopsis Switch On Your Brain by : Dr. Caroline Leaf

Download or read book Switch On Your Brain written by Dr. Caroline Leaf and published by Baker Books. This book was released on 2013-09-01 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 900,000 copies sold! According to researchers, the vast majority--a whopping 75-98 percent--of the illnesses that plague us today are a direct result of our thought life. What we think about truly affects us both physically and emotionally. In fact, fear alone triggers more than 1,400 known physical and chemical responses in our bodies, activating more than thirty different hormones! Today our culture is undergoing an epidemic of toxic thoughts that, left unchecked, create ideal conditions for illnesses. Supported by current scientific and medical research, Dr. Caroline Leaf gives readers a prescription for better health and wholeness through correct thinking patterns, declaring that we are not victims of our biology. She shares with readers the "switch" in our brains that enables us to live happier, healthier, more enjoyable lives where we achieve our goals, maintain our weight, and even become more intelligent. She shows us how to choose life, get our minds under control, and reap the benefits of a detoxed thought life.

The Off Switch

The Off Switch

Author: Professor Mark Cropley

Publisher: Random House

Published: 2015-06-25

Total Pages: 290

ISBN-13: 075355156X

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'At a time when we are paying a heavy price for the collective delusion that being plugged in 24/7 is an express elevator to the top, The Off Switch reminds us that there is an alternative. Mark Cropley shows that intentionally switching off from work is not only essential for our well-being, it also allows for the unwinding and renewal that help us perform at our best when we switch back on.' Arianna Huffington Work better not longer- learn how to be more productive by switching off from work in the evenings, worrying less and facing the new working day fresh, full of energy and ambition. Work is a big part of our lives, but it's easier than ever to let it take over. Laptops, tablets and smartphones that are supposed to free us from the office actually bind us to it. If you've ever felt stressed as you checked your work email in the evenings, or found yourself unable to sleep worrying about tomorrow's meeting, then this is the book for you! Learning to flick THE OFF-SWITCH when you leave work is essential- not only for your sanity but also for your job. If you can learn to relax and rest effectively when you're not at work, you can then get more done when you're in the office. It's a win-win solution! In this unique book, Professor Mark Cropley, a world expert in how we recover from the working day, blends engaging real-life case studies, clinical expertise and evidence-based techniques to provide a complete guide for how to switch off better - get more enjoyment from your free time, and still get more done.


Book Synopsis The Off Switch by : Professor Mark Cropley

Download or read book The Off Switch written by Professor Mark Cropley and published by Random House. This book was released on 2015-06-25 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'At a time when we are paying a heavy price for the collective delusion that being plugged in 24/7 is an express elevator to the top, The Off Switch reminds us that there is an alternative. Mark Cropley shows that intentionally switching off from work is not only essential for our well-being, it also allows for the unwinding and renewal that help us perform at our best when we switch back on.' Arianna Huffington Work better not longer- learn how to be more productive by switching off from work in the evenings, worrying less and facing the new working day fresh, full of energy and ambition. Work is a big part of our lives, but it's easier than ever to let it take over. Laptops, tablets and smartphones that are supposed to free us from the office actually bind us to it. If you've ever felt stressed as you checked your work email in the evenings, or found yourself unable to sleep worrying about tomorrow's meeting, then this is the book for you! Learning to flick THE OFF-SWITCH when you leave work is essential- not only for your sanity but also for your job. If you can learn to relax and rest effectively when you're not at work, you can then get more done when you're in the office. It's a win-win solution! In this unique book, Professor Mark Cropley, a world expert in how we recover from the working day, blends engaging real-life case studies, clinical expertise and evidence-based techniques to provide a complete guide for how to switch off better - get more enjoyment from your free time, and still get more done.

Switch On Your Brain Workbook

Switch On Your Brain Workbook

Author: Dr. Caroline Leaf

Publisher: Baker Books

Published: 2017-11-07

Total Pages: 112

ISBN-13: 149341500X

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We all want to be more at peace, to be happier and healthier, but we often don't know how to go about it. Everything we try seems to fall short of true change. Dr. Caroline Leaf knows that we cannot change anything until we change our thinking. This follow-up to her bestselling book will help readers apply the science and wisdom of Switch On Your Brain to their daily lives so that they can detox their thinking and experience improved happiness and health. Each of the keys in the Switch On Your Brain Workbook pairs science with Scripture, asking penetrating personal questions in order to understand the impact of our thought lives on our brains, bodies, and lifestyles. Discussion sections help readers see vital connections between our body of scientific knowledge and the Bible. Recommended reading lists are included for those who wish to dig deeper.


Book Synopsis Switch On Your Brain Workbook by : Dr. Caroline Leaf

Download or read book Switch On Your Brain Workbook written by Dr. Caroline Leaf and published by Baker Books. This book was released on 2017-11-07 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all want to be more at peace, to be happier and healthier, but we often don't know how to go about it. Everything we try seems to fall short of true change. Dr. Caroline Leaf knows that we cannot change anything until we change our thinking. This follow-up to her bestselling book will help readers apply the science and wisdom of Switch On Your Brain to their daily lives so that they can detox their thinking and experience improved happiness and health. Each of the keys in the Switch On Your Brain Workbook pairs science with Scripture, asking penetrating personal questions in order to understand the impact of our thought lives on our brains, bodies, and lifestyles. Discussion sections help readers see vital connections between our body of scientific knowledge and the Bible. Recommended reading lists are included for those who wish to dig deeper.

How Minds Change

How Minds Change

Author: David McRaney

Publisher: Penguin

Published: 2022-06-21

Total Pages: 353

ISBN-13: 0593190297

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The 2022 Porchlight Marketing and Sales Book of the Year A brain-bending investigation of why some people never change their minds—and others do in an instant—by the bestselling author of You Are Not So Smart What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? How do voter opinions shift from neutral to resolute? Can widespread social change only take place when a generation dies out? From one of our greatest thinkers on reasoning, HOW MINDS CHANGE is a book about the science, and the experience, of transformation. When self-delusion expert and psychology nerd David McRaney began a book about how to change someone’s mind in one conversation, he never expected to change his own. But then a diehard 9/11 Truther’s conversion blew up his theories—inspiring him to ask not just how to persuade, but why we believe, from the eye of the beholder. Delving into the latest research of psychologists and neuroscientists, HOW MINDS CHANGE explores the limits of reasoning, the power of groupthink, and the effects of deep canvassing. Told with McRaney’s trademark sense of humor, compassion, and scientific curiosity, it’s an eye-opening journey among cult members, conspiracy theorists, and political activists, from Westboro Baptist Church picketers to LGBTQ campaigners in California—that ultimately challenges us to question our own motives and beliefs. In an age of dangerous conspiratorial thinking, can we rise to the occasion with empathy? An expansive, big-hearted journalistic narrative, HOW MINDS CHANGE reaches surprising and thought-provoking conclusions, to demonstrate the rare but transformative circumstances under which minds can change.


Book Synopsis How Minds Change by : David McRaney

Download or read book How Minds Change written by David McRaney and published by Penguin. This book was released on 2022-06-21 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2022 Porchlight Marketing and Sales Book of the Year A brain-bending investigation of why some people never change their minds—and others do in an instant—by the bestselling author of You Are Not So Smart What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? How do voter opinions shift from neutral to resolute? Can widespread social change only take place when a generation dies out? From one of our greatest thinkers on reasoning, HOW MINDS CHANGE is a book about the science, and the experience, of transformation. When self-delusion expert and psychology nerd David McRaney began a book about how to change someone’s mind in one conversation, he never expected to change his own. But then a diehard 9/11 Truther’s conversion blew up his theories—inspiring him to ask not just how to persuade, but why we believe, from the eye of the beholder. Delving into the latest research of psychologists and neuroscientists, HOW MINDS CHANGE explores the limits of reasoning, the power of groupthink, and the effects of deep canvassing. Told with McRaney’s trademark sense of humor, compassion, and scientific curiosity, it’s an eye-opening journey among cult members, conspiracy theorists, and political activists, from Westboro Baptist Church picketers to LGBTQ campaigners in California—that ultimately challenges us to question our own motives and beliefs. In an age of dangerous conspiratorial thinking, can we rise to the occasion with empathy? An expansive, big-hearted journalistic narrative, HOW MINDS CHANGE reaches surprising and thought-provoking conclusions, to demonstrate the rare but transformative circumstances under which minds can change.

The Omnivore's Dilemma

The Omnivore's Dilemma

Author: Michael Pollan

Publisher: Penguin

Published: 2007-08-28

Total Pages: 481

ISBN-13: 0143038583

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"Outstanding . . . a wide-ranging invitation to think through the moral ramifications of our eating habits." —The New Yorker One of the New York Times Book Review's Ten Best Books of the Year and Winner of the James Beard Award Author of This is Your Mind on Plants, How to Change Your Mind and the #1 New York Times Bestseller In Defense of Food and Food Rules What should we have for dinner? Ten years ago, Michael Pollan confronted us with this seemingly simple question and, with The Omnivore’s Dilemma, his brilliant and eye-opening exploration of our food choices, demonstrated that how we answer it today may determine not only our health but our survival as a species. In the years since, Pollan’s revolutionary examination has changed the way Americans think about food. Bringing wide attention to the little-known but vitally important dimensions of food and agriculture in America, Pollan launched a national conversation about what we eat and the profound consequences that even the simplest everyday food choices have on both ourselves and the natural world. Ten years later, The Omnivore’s Dilemma continues to transform the way Americans think about the politics, perils, and pleasures of eating.


Book Synopsis The Omnivore's Dilemma by : Michael Pollan

Download or read book The Omnivore's Dilemma written by Michael Pollan and published by Penguin. This book was released on 2007-08-28 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Outstanding . . . a wide-ranging invitation to think through the moral ramifications of our eating habits." —The New Yorker One of the New York Times Book Review's Ten Best Books of the Year and Winner of the James Beard Award Author of This is Your Mind on Plants, How to Change Your Mind and the #1 New York Times Bestseller In Defense of Food and Food Rules What should we have for dinner? Ten years ago, Michael Pollan confronted us with this seemingly simple question and, with The Omnivore’s Dilemma, his brilliant and eye-opening exploration of our food choices, demonstrated that how we answer it today may determine not only our health but our survival as a species. In the years since, Pollan’s revolutionary examination has changed the way Americans think about food. Bringing wide attention to the little-known but vitally important dimensions of food and agriculture in America, Pollan launched a national conversation about what we eat and the profound consequences that even the simplest everyday food choices have on both ourselves and the natural world. Ten years later, The Omnivore’s Dilemma continues to transform the way Americans think about the politics, perils, and pleasures of eating.

How to Change Your Mind

How to Change Your Mind

Author: Michael Pollan

Publisher: Penguin

Published: 2019-05-14

Total Pages: 481

ISBN-13: 0735224153

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Now on Netflix as a 4-part documentary series! “Pollan keeps you turning the pages . . . cleareyed and assured.” —New York Times A #1 New York Times Bestseller, New York Times Book Review 10 Best Books of 2018, and New York Times Notable Book A brilliant and brave investigation into the medical and scientific revolution taking place around psychedelic drugs--and the spellbinding story of his own life-changing psychedelic experiences When Michael Pollan set out to research how LSD and psilocybin (the active ingredient in magic mushrooms) are being used to provide relief to people suffering from difficult-to-treat conditions such as depression, addiction and anxiety, he did not intend to write what is undoubtedly his most personal book. But upon discovering how these remarkable substances are improving the lives not only of the mentally ill but also of healthy people coming to grips with the challenges of everyday life, he decided to explore the landscape of the mind in the first person as well as the third. Thus began a singular adventure into various altered states of consciousness, along with a dive deep into both the latest brain science and the thriving underground community of psychedelic therapists. Pollan sifts the historical record to separate the truth about these mysterious drugs from the myths that have surrounded them since the 1960s, when a handful of psychedelic evangelists inadvertently catalyzed a powerful backlash against what was then a promising field of research. A unique and elegant blend of science, memoir, travel writing, history, and medicine, How to Change Your Mind is a triumph of participatory journalism. By turns dazzling and edifying, it is the gripping account of a journey to an exciting and unexpected new frontier in our understanding of the mind, the self, and our place in the world. The true subject of Pollan's "mental travelogue" is not just psychedelic drugs but also the eternal puzzle of human consciousness and how, in a world that offers us both suffering and joy, we can do our best to be fully present and find meaning in our lives.


Book Synopsis How to Change Your Mind by : Michael Pollan

Download or read book How to Change Your Mind written by Michael Pollan and published by Penguin. This book was released on 2019-05-14 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now on Netflix as a 4-part documentary series! “Pollan keeps you turning the pages . . . cleareyed and assured.” —New York Times A #1 New York Times Bestseller, New York Times Book Review 10 Best Books of 2018, and New York Times Notable Book A brilliant and brave investigation into the medical and scientific revolution taking place around psychedelic drugs--and the spellbinding story of his own life-changing psychedelic experiences When Michael Pollan set out to research how LSD and psilocybin (the active ingredient in magic mushrooms) are being used to provide relief to people suffering from difficult-to-treat conditions such as depression, addiction and anxiety, he did not intend to write what is undoubtedly his most personal book. But upon discovering how these remarkable substances are improving the lives not only of the mentally ill but also of healthy people coming to grips with the challenges of everyday life, he decided to explore the landscape of the mind in the first person as well as the third. Thus began a singular adventure into various altered states of consciousness, along with a dive deep into both the latest brain science and the thriving underground community of psychedelic therapists. Pollan sifts the historical record to separate the truth about these mysterious drugs from the myths that have surrounded them since the 1960s, when a handful of psychedelic evangelists inadvertently catalyzed a powerful backlash against what was then a promising field of research. A unique and elegant blend of science, memoir, travel writing, history, and medicine, How to Change Your Mind is a triumph of participatory journalism. By turns dazzling and edifying, it is the gripping account of a journey to an exciting and unexpected new frontier in our understanding of the mind, the self, and our place in the world. The true subject of Pollan's "mental travelogue" is not just psychedelic drugs but also the eternal puzzle of human consciousness and how, in a world that offers us both suffering and joy, we can do our best to be fully present and find meaning in our lives.