The Rhetorical Power of Popular Culture

The Rhetorical Power of Popular Culture

Author: Deanna D. Sellnow

Publisher: SAGE

Published: 2010

Total Pages: 217

ISBN-13: 1412915414

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This introductory textbook unites the study of rhetoric with the persuasive potential of today's 'texts' in popular culture. By providing students with a means by which to understand why popular texts are important to study-as well as how to examine these texts' underlying messages from a variety of rhetorical perspectives-Deanna Sellnow helps readers become critical consumers of the many popular culture texts that influence them in their daily lives.Features &BAD:amp; Benefits:This textbook unites rhetorical criticism with mediated popular cultural texts (e.g., film, television, rap music) in ways that relate directly to the experiences of people in society today. Each chapter is devoted to one theoretical perspective (e.g., narrative, dramatistic, Marxist, feminist, illusion of life, visual pleasure, media effects) Each chapter provides (a) an explana¡tion of a particular rhetorical theory, (b) examples of messages the theory reveals when applied to vari¡ous contemporary popular culture texts, (c) embedded ôapplying what youÆve learnedö opportuni¡ties for students to practice examining a specific film, television program, song, or adver¡tisement using the theory, (d) one or two scholarly articles that use the theory to examine a popular culture text, (e) one or two sample student papers that use the theory to examine a popu¡lar culture text, and (f) an end-of-chapter challenge posed to students to examine in depth a contempo¡rary artifact using the concepts described in the chapter Each chapter opens with reflective questions to guide students to about specific examples as read the chapter.


Book Synopsis The Rhetorical Power of Popular Culture by : Deanna D. Sellnow

Download or read book The Rhetorical Power of Popular Culture written by Deanna D. Sellnow and published by SAGE. This book was released on 2010 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory textbook unites the study of rhetoric with the persuasive potential of today's 'texts' in popular culture. By providing students with a means by which to understand why popular texts are important to study-as well as how to examine these texts' underlying messages from a variety of rhetorical perspectives-Deanna Sellnow helps readers become critical consumers of the many popular culture texts that influence them in their daily lives.Features &BAD:amp; Benefits:This textbook unites rhetorical criticism with mediated popular cultural texts (e.g., film, television, rap music) in ways that relate directly to the experiences of people in society today. Each chapter is devoted to one theoretical perspective (e.g., narrative, dramatistic, Marxist, feminist, illusion of life, visual pleasure, media effects) Each chapter provides (a) an explana¡tion of a particular rhetorical theory, (b) examples of messages the theory reveals when applied to vari¡ous contemporary popular culture texts, (c) embedded ôapplying what youÆve learnedö opportuni¡ties for students to practice examining a specific film, television program, song, or adver¡tisement using the theory, (d) one or two scholarly articles that use the theory to examine a popular culture text, (e) one or two sample student papers that use the theory to examine a popu¡lar culture text, and (f) an end-of-chapter challenge posed to students to examine in depth a contempo¡rary artifact using the concepts described in the chapter Each chapter opens with reflective questions to guide students to about specific examples as read the chapter.

The Rhetorical Power of Popular Culture

The Rhetorical Power of Popular Culture

Author: Deanna D. Sellnow

Publisher: SAGE Publications

Published: 2017-03-07

Total Pages: 339

ISBN-13: 1506315224

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Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition’s easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work.


Book Synopsis The Rhetorical Power of Popular Culture by : Deanna D. Sellnow

Download or read book The Rhetorical Power of Popular Culture written by Deanna D. Sellnow and published by SAGE Publications. This book was released on 2017-03-07 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition’s easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work.

The Rhetorical Power of Popular Culture

The Rhetorical Power of Popular Culture

Author: Deanna D. Sellnow

Publisher: SAGE Publications

Published: 2017-02-17

Total Pages: 476

ISBN-13: 1506315232

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Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition’s easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work.


Book Synopsis The Rhetorical Power of Popular Culture by : Deanna D. Sellnow

Download or read book The Rhetorical Power of Popular Culture written by Deanna D. Sellnow and published by SAGE Publications. This book was released on 2017-02-17 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition’s easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work.

Rhetoric in Popular Culture

Rhetoric in Popular Culture

Author: Barry Brummett

Publisher: SAGE Publications

Published: 2017-10-10

Total Pages: 324

ISBN-13: 150631564X

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Rhetoric in Popular Culture, Fifth Edition, shows readers how to apply growing and cutting-edge methods of critical studies to a full spectrum of contemporary issues seen in daily life. Exploring a wide range of mass media including current movies, magazines, advertisements, social networking sites, music videos, and television shows, Barry Brummett uses critical analysis to apply key rhetorical concepts to a variety of exciting examples drawn from popular culture. Readers are guided from theory to practice in an easy-to-understand manner, providing them with a foundational understanding of the definition and history of rhetoric as well as new approaches to the rhetorical tradition. Ideal for courses in rhetorical criticism, the highly anticipated Fifth Edition includes new critical essays and case studies that demonstrate for readers how the critical methods discussed can be used to study the hidden rhetoric of popular culture.


Book Synopsis Rhetoric in Popular Culture by : Barry Brummett

Download or read book Rhetoric in Popular Culture written by Barry Brummett and published by SAGE Publications. This book was released on 2017-10-10 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetoric in Popular Culture, Fifth Edition, shows readers how to apply growing and cutting-edge methods of critical studies to a full spectrum of contemporary issues seen in daily life. Exploring a wide range of mass media including current movies, magazines, advertisements, social networking sites, music videos, and television shows, Barry Brummett uses critical analysis to apply key rhetorical concepts to a variety of exciting examples drawn from popular culture. Readers are guided from theory to practice in an easy-to-understand manner, providing them with a foundational understanding of the definition and history of rhetoric as well as new approaches to the rhetorical tradition. Ideal for courses in rhetorical criticism, the highly anticipated Fifth Edition includes new critical essays and case studies that demonstrate for readers how the critical methods discussed can be used to study the hidden rhetoric of popular culture.

Making Camp

Making Camp

Author: Helene A. Shugart

Publisher: University of Alabama Press

Published: 2008-04-15

Total Pages: 200

ISBN-13: 0817316078

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The rhetorical power of camp in American popular culture Making Camp examines the rhetoric and conventions of “camp” in contemporary popular culture and the ways it both subverts and is co-opted by mainstream ideology and discourse, especially as it pertains to issues of gender and sexuality. Camp has long been aligned with gay male culture and performance. Helene Shugart and Catherine Waggoner contend that camp in the popular media—whether visual, dramatic, or musical—is equally pervasive. While aesthetic and performative in nature, the authors argue that camp—female camp in particular—is also highly political and that conventions of femininity and female sexuality are negotiated, if not always resisted, in female camp performances. The authors draw on a wide range of references and figures representative of camp, both historical and contemporary, in presenting the evolution of female camp and its negotiation of gender, political, and identity issues. Antecedents such as Joan Crawford, Wonder Woman, Marilyn Monroe, and Pam Grier are discussed as archetypes for contemporary popular culture figures—Macy Gray, Gwen Stefani, and the characters of Xena from Xena: Warrior Princess and Karen Walker from Will & Grace. Shugart and Waggoner find that these and other female camp performances are liminal, occupying a space between conformity and resistance. The result is a study that demonstrates the prevalence of camp as a historical and evolving phenomenon in popular culture, its role as a site for the rupture of conventional notions of gender and sexuality, and how camp is configured in mainstream culture and in ways that resist its being reduced to merely a style.


Book Synopsis Making Camp by : Helene A. Shugart

Download or read book Making Camp written by Helene A. Shugart and published by University of Alabama Press. This book was released on 2008-04-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rhetorical power of camp in American popular culture Making Camp examines the rhetoric and conventions of “camp” in contemporary popular culture and the ways it both subverts and is co-opted by mainstream ideology and discourse, especially as it pertains to issues of gender and sexuality. Camp has long been aligned with gay male culture and performance. Helene Shugart and Catherine Waggoner contend that camp in the popular media—whether visual, dramatic, or musical—is equally pervasive. While aesthetic and performative in nature, the authors argue that camp—female camp in particular—is also highly political and that conventions of femininity and female sexuality are negotiated, if not always resisted, in female camp performances. The authors draw on a wide range of references and figures representative of camp, both historical and contemporary, in presenting the evolution of female camp and its negotiation of gender, political, and identity issues. Antecedents such as Joan Crawford, Wonder Woman, Marilyn Monroe, and Pam Grier are discussed as archetypes for contemporary popular culture figures—Macy Gray, Gwen Stefani, and the characters of Xena from Xena: Warrior Princess and Karen Walker from Will & Grace. Shugart and Waggoner find that these and other female camp performances are liminal, occupying a space between conformity and resistance. The result is a study that demonstrates the prevalence of camp as a historical and evolving phenomenon in popular culture, its role as a site for the rupture of conventional notions of gender and sexuality, and how camp is configured in mainstream culture and in ways that resist its being reduced to merely a style.

Rhetorical Power

Rhetorical Power

Author: Steven Mailloux

Publisher: Cornell University Press

Published: 1989

Total Pages: 214

ISBN-13: 9780801496028

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In this provocative and forcefully written book, Steven Mailloux takes issue with the validity of a number of distinctions commonly made in contemporary literary theory and cultural studies--distinctions between theory and history, reader and text, truth and ideology, aesthetics and politics. Mailloux first presents the case for a rhetorical hermeneutics and against foundationalist theories of interpretation. Doing hermeneutic theory, he argues, entails doing rhetorical history. By means of a detailed analysis of reader-response criticism, he highlights the connections between institutional politics and the interpretive rhetoric of academic literary criticism. Mailloux then uses Adventures of Huckleberry Finn as an exemplary text. Relating Mark Twain's rhetoric to the cultural politics of post-Reconstruction debates about racist ideology, he places his reader-oriented interpretation within the rhetorical history of controversies over the meaning and value of Huckleberry Finn. Finally, in a far-ranging study of cultural reception, he juxtaposes the twentieth-century concern about the topic of race in Huckleberry Finn with the nineteenth-century audience's very different concerns about juvenile delinquency and the "bad-boy boom." In the final part of the book, Mailloux restates his critique of foundationalist hermeneutics through readings of Ken Kesey, Michel Foucault, Edward Said, and Richard Rorty, and he concludes by examining the role of rhetoric and theory in a congressional dispute over the Reagan administration's reinterpretation of the Anti-Ballistic Missile Treaty. Rhetorical Power will be welcomed by readers in literary theory and American studies, as well as in such fields as speech communication, the sociology of culture, and social and intellectual history, and by others interested in the politics of persuasion.


Book Synopsis Rhetorical Power by : Steven Mailloux

Download or read book Rhetorical Power written by Steven Mailloux and published by Cornell University Press. This book was released on 1989 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative and forcefully written book, Steven Mailloux takes issue with the validity of a number of distinctions commonly made in contemporary literary theory and cultural studies--distinctions between theory and history, reader and text, truth and ideology, aesthetics and politics. Mailloux first presents the case for a rhetorical hermeneutics and against foundationalist theories of interpretation. Doing hermeneutic theory, he argues, entails doing rhetorical history. By means of a detailed analysis of reader-response criticism, he highlights the connections between institutional politics and the interpretive rhetoric of academic literary criticism. Mailloux then uses Adventures of Huckleberry Finn as an exemplary text. Relating Mark Twain's rhetoric to the cultural politics of post-Reconstruction debates about racist ideology, he places his reader-oriented interpretation within the rhetorical history of controversies over the meaning and value of Huckleberry Finn. Finally, in a far-ranging study of cultural reception, he juxtaposes the twentieth-century concern about the topic of race in Huckleberry Finn with the nineteenth-century audience's very different concerns about juvenile delinquency and the "bad-boy boom." In the final part of the book, Mailloux restates his critique of foundationalist hermeneutics through readings of Ken Kesey, Michel Foucault, Edward Said, and Richard Rorty, and he concludes by examining the role of rhetoric and theory in a congressional dispute over the Reagan administration's reinterpretation of the Anti-Ballistic Missile Treaty. Rhetorical Power will be welcomed by readers in literary theory and American studies, as well as in such fields as speech communication, the sociology of culture, and social and intellectual history, and by others interested in the politics of persuasion.

The Rhetorical Emergence of Culture

The Rhetorical Emergence of Culture

Author: Christian Meyer

Publisher: Berghahn Books

Published: 2011-05-01

Total Pages: 337

ISBN-13: 0857451138

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“Just as rhetoric is founded in culture, culture is founded in rhetoric” - the first half of this central statement from the International Rhetoric Culture Project is abundantly evidenced. It is the latter half that this volume explores: how does culture emerge out of rhetorical action, out of seemingly dispersed individual actions and interactions? The contributors do not rely on rhetorical “text” alone but engage the situational, bodily, and often antagonistic character of cultural and communicative practices. The social situation itself is argued to be the fundamental site of cultural creation, as will-driven social processes are shaped by cognitive dispositions and shape them in turn. Drawing on expertise in a variety of disciplines and regions, the contributors critically engage dialogical approaches in their emphasis on how a view from rhetoric changes our perception of people's intersubjective and conjoint creation of culture.


Book Synopsis The Rhetorical Emergence of Culture by : Christian Meyer

Download or read book The Rhetorical Emergence of Culture written by Christian Meyer and published by Berghahn Books. This book was released on 2011-05-01 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Just as rhetoric is founded in culture, culture is founded in rhetoric” - the first half of this central statement from the International Rhetoric Culture Project is abundantly evidenced. It is the latter half that this volume explores: how does culture emerge out of rhetorical action, out of seemingly dispersed individual actions and interactions? The contributors do not rely on rhetorical “text” alone but engage the situational, bodily, and often antagonistic character of cultural and communicative practices. The social situation itself is argued to be the fundamental site of cultural creation, as will-driven social processes are shaped by cognitive dispositions and shape them in turn. Drawing on expertise in a variety of disciplines and regions, the contributors critically engage dialogical approaches in their emphasis on how a view from rhetoric changes our perception of people's intersubjective and conjoint creation of culture.

Popular Culture in American History

Popular Culture in American History

Author: Jim Cullen

Publisher: John Wiley & Sons

Published: 2013-04-01

Total Pages: 309

ISBN-13: 0470673656

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The second edition of Popular Culture in American History updates the text for a contemporary readership and explores academic developments in this area of study over the last decade. Fully revised second edition with over 50 percent new material Compact and classroom-friendly format Includes the best writing on popular culture from the 1970s onwards Essays examine pivotal moments, issues, and genres in American popular culture, from the ‘penny press’ to the Internet


Book Synopsis Popular Culture in American History by : Jim Cullen

Download or read book Popular Culture in American History written by Jim Cullen and published by John Wiley & Sons. This book was released on 2013-04-01 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of Popular Culture in American History updates the text for a contemporary readership and explores academic developments in this area of study over the last decade. Fully revised second edition with over 50 percent new material Compact and classroom-friendly format Includes the best writing on popular culture from the 1970s onwards Essays examine pivotal moments, issues, and genres in American popular culture, from the ‘penny press’ to the Internet

The World is a Text: Writing About Visual and Popular Culture

The World is a Text: Writing About Visual and Popular Culture

Author: Jonathan Silverman

Publisher: Broadview Press

Published: 2018-04-30

Total Pages: 338

ISBN-13: 1770486852

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Wherever we look today, popular culture greets us with “texts” that make implicit arguments; this book helps students to think and write critically about these texts. The World Is a Text teaches critical reading, writing, and argument in the context of pop-culture and visual examples, showing students how to “read” everyday objects and visual texts with basic semiotics. The book shows how texts of all kinds, from a painting to a university building to a pair of sneakers, make complex arguments through their use of signs and symbols, and shows students how to make these arguments in their own essays. This new edition is rich with images, real-world examples, writing and discussion prompts, and examples of academic and student writing. The first part of the book is a rhetoric covering argumentation, research, the writing process, and adapting from high-school to college writing, while the second part explores writing about specific cultural topics. Notes, instruction, and advice about research are woven into the text, with research instruction closely tied to the topic being discussed. New to the updated compact edition are chapters on fashion, sports, and nature and the environment.


Book Synopsis The World is a Text: Writing About Visual and Popular Culture by : Jonathan Silverman

Download or read book The World is a Text: Writing About Visual and Popular Culture written by Jonathan Silverman and published by Broadview Press. This book was released on 2018-04-30 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wherever we look today, popular culture greets us with “texts” that make implicit arguments; this book helps students to think and write critically about these texts. The World Is a Text teaches critical reading, writing, and argument in the context of pop-culture and visual examples, showing students how to “read” everyday objects and visual texts with basic semiotics. The book shows how texts of all kinds, from a painting to a university building to a pair of sneakers, make complex arguments through their use of signs and symbols, and shows students how to make these arguments in their own essays. This new edition is rich with images, real-world examples, writing and discussion prompts, and examples of academic and student writing. The first part of the book is a rhetoric covering argumentation, research, the writing process, and adapting from high-school to college writing, while the second part explores writing about specific cultural topics. Notes, instruction, and advice about research are woven into the text, with research instruction closely tied to the topic being discussed. New to the updated compact edition are chapters on fashion, sports, and nature and the environment.

Culture and Rhetoric

Culture and Rhetoric

Author: Ivo Strecker

Publisher: Berghahn Books

Published: 2009-07-01

Total Pages: 267

ISBN-13: 1845459296

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While some scholars have said that there is no such thing as culture and have urged to abandon the concept altogether, the contributors to this volume overcome this impasse by understanding cultures and their representations for what they ultimately are – rhetorical constructs. These senior, international scholars explore the complex relationships between culture and rhetoric arguing that just as rhetoric is founded in culture, culture is founded in rhetoric. This intersection constitutes the central theme of the first part of the book, while the second is dedicated to the study of figuration as a common ground of rhetoric and anthropology. The book offers a compelling range of theoretical reflections, historical vistas, and empirical investigations, which aim to show how people talk themselves and others into particular modalities of thought and action, and how rhetoric and culture, in this way, are co-emergent. It thus turns a new page in the history of academic discourse by bringing two disciplines – anthropology and rhetoric – together in a way that has never been done before.


Book Synopsis Culture and Rhetoric by : Ivo Strecker

Download or read book Culture and Rhetoric written by Ivo Strecker and published by Berghahn Books. This book was released on 2009-07-01 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: While some scholars have said that there is no such thing as culture and have urged to abandon the concept altogether, the contributors to this volume overcome this impasse by understanding cultures and their representations for what they ultimately are – rhetorical constructs. These senior, international scholars explore the complex relationships between culture and rhetoric arguing that just as rhetoric is founded in culture, culture is founded in rhetoric. This intersection constitutes the central theme of the first part of the book, while the second is dedicated to the study of figuration as a common ground of rhetoric and anthropology. The book offers a compelling range of theoretical reflections, historical vistas, and empirical investigations, which aim to show how people talk themselves and others into particular modalities of thought and action, and how rhetoric and culture, in this way, are co-emergent. It thus turns a new page in the history of academic discourse by bringing two disciplines – anthropology and rhetoric – together in a way that has never been done before.