The Visual Story

The Visual Story

Author: Bruce Block

Publisher: Taylor & Francis

Published: 2013-04-02

Total Pages: 303

ISBN-13: 1136043454

DOWNLOAD EBOOK

If you can't make it to one of Bruce Block's legendary visual storytelling seminars, then you need his book! Now in full color for the first time, this best-seller offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, animated piece, or video game. You'll learn how to structure your visuals as carefully as a writer structures a story or a composer structures music. Understanding visual structure allows you to communicate moods and emotions, and most importantly, reveals the critical relationship between story structure and visual structure. The concepts in this book will benefit writers, directors, photographers, production designers, art directors, and editors who are always confronted by the same visual problems that have faced every picture maker in the past, present, and future.


Book Synopsis The Visual Story by : Bruce Block

Download or read book The Visual Story written by Bruce Block and published by Taylor & Francis. This book was released on 2013-04-02 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you can't make it to one of Bruce Block's legendary visual storytelling seminars, then you need his book! Now in full color for the first time, this best-seller offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, animated piece, or video game. You'll learn how to structure your visuals as carefully as a writer structures a story or a composer structures music. Understanding visual structure allows you to communicate moods and emotions, and most importantly, reveals the critical relationship between story structure and visual structure. The concepts in this book will benefit writers, directors, photographers, production designers, art directors, and editors who are always confronted by the same visual problems that have faced every picture maker in the past, present, and future.

Infographics

Infographics

Author: Jason Lankow

Publisher: John Wiley & Sons

Published: 2012-09-21

Total Pages: 546

ISBN-13: 1118421590

DOWNLOAD EBOOK

Transform your marketing efforts through the power of visual content In today's fast-paced environment, you must communicate your message in a concise and engaging way that sets it apart from the noise. Visual content—such as infographics and data visualization—can accomplish this. With DIY functionality, Infographics: The Power of Visual Storytelling will teach you how to find stories in your data, and how to visually communicate and share them with your audience for maximum impact. Infographics will show you the vast potential to using the communication medium as a marketing tool by creating informative and shareable infographic content. Learn how to explain an object, idea, or process using strong illustration that captures interest and provides instant clarity Discover how to unlock interesting stories (in previously buried or boring data) and turn them into visual communications that will help build brands and increase sales Use the power of visual content to communicate with and engage your audience, capture attention, and expand your market.


Book Synopsis Infographics by : Jason Lankow

Download or read book Infographics written by Jason Lankow and published by John Wiley & Sons. This book was released on 2012-09-21 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your marketing efforts through the power of visual content In today's fast-paced environment, you must communicate your message in a concise and engaging way that sets it apart from the noise. Visual content—such as infographics and data visualization—can accomplish this. With DIY functionality, Infographics: The Power of Visual Storytelling will teach you how to find stories in your data, and how to visually communicate and share them with your audience for maximum impact. Infographics will show you the vast potential to using the communication medium as a marketing tool by creating informative and shareable infographic content. Learn how to explain an object, idea, or process using strong illustration that captures interest and provides instant clarity Discover how to unlock interesting stories (in previously buried or boring data) and turn them into visual communications that will help build brands and increase sales Use the power of visual content to communicate with and engage your audience, capture attention, and expand your market.

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

Author: Ekaterina Walter

Publisher: McGraw Hill Professional

Published: 2014-03-07

Total Pages: 237

ISBN-13: 0071824006

DOWNLOAD EBOOK

Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes. “This book is not only a complete overview of [visual storytelling] but, most importantly, the key to doing it right, a total Right Hook!” —Gary Vaynerchuk, New York Times bestselling author of Crush It! and Jab, Jab, Jab, Right Hook “A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.” —Guy Kawasaki, author of APE: Author, Publisher, Entrepreneur and former chief evangelist of Apple “The Power of Visual Storytelling is the new marketing bible!” —Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel “If a picture is worth a thousand words, The Power of Visual Storytelling is worth a million.” —Scott Monty, Global Digital & Multimedia Communications for Ford Motor Company


Book Synopsis The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand by : Ekaterina Walter

Download or read book The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand written by Ekaterina Walter and published by McGraw Hill Professional. This book was released on 2014-03-07 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes. “This book is not only a complete overview of [visual storytelling] but, most importantly, the key to doing it right, a total Right Hook!” —Gary Vaynerchuk, New York Times bestselling author of Crush It! and Jab, Jab, Jab, Right Hook “A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.” —Guy Kawasaki, author of APE: Author, Publisher, Entrepreneur and former chief evangelist of Apple “The Power of Visual Storytelling is the new marketing bible!” —Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel “If a picture is worth a thousand words, The Power of Visual Storytelling is worth a million.” —Scott Monty, Global Digital & Multimedia Communications for Ford Motor Company

Visual Storytelling

Visual Storytelling

Author: Ronald J. Osgood

Publisher: Wadsworth Publishing Company

Published: 2009

Total Pages: 398

ISBN-13:

DOWNLOAD EBOOK

DVD-ROM contains: Interactive modules that illustrate concepts discussed in the text.


Book Synopsis Visual Storytelling by : Ronald J. Osgood

Download or read book Visual Storytelling written by Ronald J. Osgood and published by Wadsworth Publishing Company. This book was released on 2009 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: DVD-ROM contains: Interactive modules that illustrate concepts discussed in the text.

The Visual Story

The Visual Story

Author: Bruce A. Block

Publisher: Taylor & Francis US

Published: 2001

Total Pages: 262

ISBN-13: 9780240804675

DOWNLOAD EBOOK

The Visual Story offers students and professionals in cinematography, production design, directing and screenwriting a clear view of the relationship between the story/script structure and the visual structure of a film or video. An understanding of the visual components will serve as the guide in the selection of locations, set dressing, props, wardrobe, lenses, camera positions, lighting, actor staging, and editorial choices. The Visual Story divides what is seen on screen into tangible sections: contrast and affinity, space, line and shape, tone, color, movement, and rhythm. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. *Encourages the filmmaker to develop a "visual vocabulary" *Shows the filmmaker how to structure visuals, communicating moods and emotions with style and variety


Book Synopsis The Visual Story by : Bruce A. Block

Download or read book The Visual Story written by Bruce A. Block and published by Taylor & Francis US. This book was released on 2001 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Visual Story offers students and professionals in cinematography, production design, directing and screenwriting a clear view of the relationship between the story/script structure and the visual structure of a film or video. An understanding of the visual components will serve as the guide in the selection of locations, set dressing, props, wardrobe, lenses, camera positions, lighting, actor staging, and editorial choices. The Visual Story divides what is seen on screen into tangible sections: contrast and affinity, space, line and shape, tone, color, movement, and rhythm. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. *Encourages the filmmaker to develop a "visual vocabulary" *Shows the filmmaker how to structure visuals, communicating moods and emotions with style and variety

The Visual Story

The Visual Story

Author: Bruce A. Block

Publisher:

Published: 2013

Total Pages: 297

ISBN-13:

DOWNLOAD EBOOK


Book Synopsis The Visual Story by : Bruce A. Block

Download or read book The Visual Story written by Bruce A. Block and published by . This book was released on 2013 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Visual Story

The Visual Story

Author: Bruce Block

Publisher: Routledge

Published: 2020-08-04

Total Pages: 367

ISBN-13: 1317745698

DOWNLOAD EBOOK

This updated edition of a best-selling classic shows you how to structure your visuals as carefully as a writer structures a story or composers structure their music. The Visual Story teaches you how to design and control the structure of your production using the basic visual components of space, line, shape, tone, color, movement, and rhythm. You can use these components to effectively convey moods and emotions, create a visual style, and utilize the important relationship between the visual and the story structures. Using over 700 color illustrations, author Bruce Block explains how understanding the connection between story and visual structures will guide you in the selection of camera angles, lenses, actor staging, composition, set design and locations, lighting, storyboard planning, camera coverage, and editing. The Visual Story is an ideal blend of theory and practice. The concepts and examples in this new edition will benefit students learning cinematic production, as well as professional writers, directors, cinematographers, art directors, animators, game designers, and anyone working in visual media who wants a better understanding of visual structure.


Book Synopsis The Visual Story by : Bruce Block

Download or read book The Visual Story written by Bruce Block and published by Routledge. This book was released on 2020-08-04 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated edition of a best-selling classic shows you how to structure your visuals as carefully as a writer structures a story or composers structure their music. The Visual Story teaches you how to design and control the structure of your production using the basic visual components of space, line, shape, tone, color, movement, and rhythm. You can use these components to effectively convey moods and emotions, create a visual style, and utilize the important relationship between the visual and the story structures. Using over 700 color illustrations, author Bruce Block explains how understanding the connection between story and visual structures will guide you in the selection of camera angles, lenses, actor staging, composition, set design and locations, lighting, storyboard planning, camera coverage, and editing. The Visual Story is an ideal blend of theory and practice. The concepts and examples in this new edition will benefit students learning cinematic production, as well as professional writers, directors, cinematographers, art directors, animators, game designers, and anyone working in visual media who wants a better understanding of visual structure.

The Visual Story

The Visual Story

Author: Bruce A. Block

Publisher: Taylor & Francis

Published: 2008

Total Pages: 303

ISBN-13: 0240807790

DOWNLOAD EBOOK

First edition sold over 20,000 copies! NEW! Now in full color!


Book Synopsis The Visual Story by : Bruce A. Block

Download or read book The Visual Story written by Bruce A. Block and published by Taylor & Francis. This book was released on 2008 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: First edition sold over 20,000 copies! NEW! Now in full color!

Stories that Move Mountains

Stories that Move Mountains

Author: Martin Sykes

Publisher: John Wiley & Sons

Published: 2012-10-02

Total Pages: 274

ISBN-13: 111842400X

DOWNLOAD EBOOK

Learn how to use stories and visuals to make top–notch presentations It′s called CAST (Content, Audience, Story, & Tell) and it′s been a quiet success, until now. Developed over a twelve year period as a presentation method to help Enterprise Architects, it was adopted by Microsoft Enterprise Architecture teams and filtered from IT managers to Sales, and beyond to major organizations around the world. Now, thanks to this unique book from an expert author team that includes two Microsoft presentation experts, you can learn how to use this amazing process to create and make high–impact presentations in your own organization. The book helps you build complete visual stories, step by step, by using the CAST method to first create a Story Map and from there, a compelling presentation. It includes sample Story Maps, templates, practical success stories, and more. You′ll discover how to go beyond PowerPoint slides to create presentations that influence your peers and effect change. Explains the secrets of making presentations and effecting change using CAST to create Story Maps and from there, high–impact and visual presentations that tell a story Covers how to apply a range of techniques and what the results look like, using screenshots of presentations, one page hand outs, and basic delivery with whiteboards Coauthored by Microsoft experts and a visual design guru who have years of experience training professionals in these methods Includes sample Story Maps, templates, practical success stories, and more Learn how to sell your ideas and trigger change in your company with Stories That Move Mountains: Storytelling and Visual Design for Persuasive Presentations.


Book Synopsis Stories that Move Mountains by : Martin Sykes

Download or read book Stories that Move Mountains written by Martin Sykes and published by John Wiley & Sons. This book was released on 2012-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use stories and visuals to make top–notch presentations It′s called CAST (Content, Audience, Story, & Tell) and it′s been a quiet success, until now. Developed over a twelve year period as a presentation method to help Enterprise Architects, it was adopted by Microsoft Enterprise Architecture teams and filtered from IT managers to Sales, and beyond to major organizations around the world. Now, thanks to this unique book from an expert author team that includes two Microsoft presentation experts, you can learn how to use this amazing process to create and make high–impact presentations in your own organization. The book helps you build complete visual stories, step by step, by using the CAST method to first create a Story Map and from there, a compelling presentation. It includes sample Story Maps, templates, practical success stories, and more. You′ll discover how to go beyond PowerPoint slides to create presentations that influence your peers and effect change. Explains the secrets of making presentations and effecting change using CAST to create Story Maps and from there, high–impact and visual presentations that tell a story Covers how to apply a range of techniques and what the results look like, using screenshots of presentations, one page hand outs, and basic delivery with whiteboards Coauthored by Microsoft experts and a visual design guru who have years of experience training professionals in these methods Includes sample Story Maps, templates, practical success stories, and more Learn how to sell your ideas and trigger change in your company with Stories That Move Mountains: Storytelling and Visual Design for Persuasive Presentations.

Exploring Visual Storytelling (Book Only)

Exploring Visual Storytelling (Book Only)

Author: Brian Arnold

Publisher: Course Technology

Published: 2007-06-05

Total Pages: 0

ISBN-13: 9781111321345

DOWNLOAD EBOOK


Book Synopsis Exploring Visual Storytelling (Book Only) by : Brian Arnold

Download or read book Exploring Visual Storytelling (Book Only) written by Brian Arnold and published by Course Technology. This book was released on 2007-06-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: