Visual Merchandising and Store Design Workbook

Visual Merchandising and Store Design Workbook

Author: Greg M. Gorman

Publisher: St Media Group International Incorporated

Published: 1996

Total Pages: 112

ISBN-13: 9780944094204

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The purpose of this workbook is to introduce the concept of store design from a design direction. It is fully intended for students and store owners. It allows the reader to fully understand all aspects of the retail store requirements and how they all have an effect on the final product, the store. -- Introduction.


Book Synopsis Visual Merchandising and Store Design Workbook by : Greg M. Gorman

Download or read book Visual Merchandising and Store Design Workbook written by Greg M. Gorman and published by St Media Group International Incorporated. This book was released on 1996 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this workbook is to introduce the concept of store design from a design direction. It is fully intended for students and store owners. It allows the reader to fully understand all aspects of the retail store requirements and how they all have an effect on the final product, the store. -- Introduction.

Store Design and Visual Merchandising, Second Edition

Store Design and Visual Merchandising, Second Edition

Author: Claus Ebster

Publisher: Business Expert Press

Published: 2015-03-05

Total Pages: 289

ISBN-13: 1631571133

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The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.


Book Synopsis Store Design and Visual Merchandising, Second Edition by : Claus Ebster

Download or read book Store Design and Visual Merchandising, Second Edition written by Claus Ebster and published by Business Expert Press. This book was released on 2015-03-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.

VM+SD

VM+SD

Author: Greg M. Gorman

Publisher:

Published: 1996

Total Pages: 111

ISBN-13: 9780944094204

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Book Synopsis VM+SD by : Greg M. Gorman

Download or read book VM+SD written by Greg M. Gorman and published by . This book was released on 1996 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Visual Merchandising Second Edition

Visual Merchandising Second Edition

Author: Tony Morgan

Publisher: Laurence King Publishing

Published: 2011-10-24

Total Pages: 208

ISBN-13: 1780675534

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A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology and how to construct and source props, and explains the psychology behind shopping and buyer behaviour. This new edition contains new case studies and updated images. Presented through colour photographs, diagrams of floor layouts and store case studies, and including invaluable information such as a glossary of terms used in the industry, Visual Merchandising is an essential handbook for anyone working in and learning about this exciting area.


Book Synopsis Visual Merchandising Second Edition by : Tony Morgan

Download or read book Visual Merchandising Second Edition written by Tony Morgan and published by Laurence King Publishing. This book was released on 2011-10-24 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology and how to construct and source props, and explains the psychology behind shopping and buyer behaviour. This new edition contains new case studies and updated images. Presented through colour photographs, diagrams of floor layouts and store case studies, and including invaluable information such as a glossary of terms used in the industry, Visual Merchandising is an essential handbook for anyone working in and learning about this exciting area.

Store Design and Visual Merchandising

Store Design and Visual Merchandising

Author: Claus Ebster

Publisher: Business Expert Press

Published: 2011

Total Pages: 217

ISBN-13: 160649094X

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Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store Topics covered in the book include: goals and relevance of store design; design tips de


Book Synopsis Store Design and Visual Merchandising by : Claus Ebster

Download or read book Store Design and Visual Merchandising written by Claus Ebster and published by Business Expert Press. This book was released on 2011 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store Topics covered in the book include: goals and relevance of store design; design tips de

Visual Merchandising and Display

Visual Merchandising and Display

Author: Martin M. Pegler

Publisher: Bloomsbury Publishing USA

Published: 2018-02-22

Total Pages: 416

ISBN-13: 1501315293

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Revised edition of Visual merchandising and display, c2012.


Book Synopsis Visual Merchandising and Display by : Martin M. Pegler

Download or read book Visual Merchandising and Display written by Martin M. Pegler and published by Bloomsbury Publishing USA. This book was released on 2018-02-22 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of Visual merchandising and display, c2012.

Store Presentation & Design

Store Presentation & Design

Author: Martin M. Pegler

Publisher: Visual Reference Publications

Published: 2004

Total Pages: 188

ISBN-13: 9781584710356

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Store Presentation & Design showcases the very best in store visual merchandising...demonstrating how the creative use of design, architecture, lighting, fixturing, and merchandise presentation and display can turn selling space into sales. This book illustrates how store design, visual merchandising, and display have become closely inter-related and keeps you abreast of the latest trends in new materials, fixturing, lighting, interior design, store layout, props and signage. Learn why the store itself is the most influential salesperson... it 's the store's design and displays that showcase the merchandise, project the store's image, entice the customer to buy, and create a customer's most lasting impression.


Book Synopsis Store Presentation & Design by : Martin M. Pegler

Download or read book Store Presentation & Design written by Martin M. Pegler and published by Visual Reference Publications. This book was released on 2004 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Store Presentation & Design showcases the very best in store visual merchandising...demonstrating how the creative use of design, architecture, lighting, fixturing, and merchandise presentation and display can turn selling space into sales. This book illustrates how store design, visual merchandising, and display have become closely inter-related and keeps you abreast of the latest trends in new materials, fixturing, lighting, interior design, store layout, props and signage. Learn why the store itself is the most influential salesperson... it 's the store's design and displays that showcase the merchandise, project the store's image, entice the customer to buy, and create a customer's most lasting impression.

Retail Desire

Retail Desire

Author: Johnny Tucker

Publisher: Rotovision

Published: 2004

Total Pages: 160

ISBN-13: 9782880468064

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Explains the visual merchandisers creative process and how they use design to attract customers.


Book Synopsis Retail Desire by : Johnny Tucker

Download or read book Retail Desire written by Johnny Tucker and published by Rotovision. This book was released on 2004 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains the visual merchandisers creative process and how they use design to attract customers.

Great Retail Displays

Great Retail Displays

Author: Visual Merchandising and Store

Publisher: Rockport Pub

Published: 1995

Total Pages: 158

ISBN-13: 9781564961143

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Book Synopsis Great Retail Displays by : Visual Merchandising and Store

Download or read book Great Retail Displays written by Visual Merchandising and Store and published by Rockport Pub. This book was released on 1995 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Silent Selling

Silent Selling

Author: Judy Bell

Publisher: Bloomsbury Publishing USA

Published: 2017-08-10

Total Pages: 448

ISBN-13: 1501315498

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This all-inclusive approach to best practices in visual merchandising includes a new "Creative Challenge" chapter feature offering experiential tools to deepen students' understanding of the material, plus full-page color photographs of the latest retail concept stores.


Book Synopsis Silent Selling by : Judy Bell

Download or read book Silent Selling written by Judy Bell and published by Bloomsbury Publishing USA. This book was released on 2017-08-10 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This all-inclusive approach to best practices in visual merchandising includes a new "Creative Challenge" chapter feature offering experiential tools to deepen students' understanding of the material, plus full-page color photographs of the latest retail concept stores.