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Logic and common sense have a habit of leading us to the same conclusions. If you are going to make your mark on the world, you have to start thinking differently. To think differently, you have to think illogically. This book looks at life the wrong way, in a bid to explain the benefits of making wrong decisions.
Book Synopsis Whatever You Think Think the Opposite by : Paul Arden
Download or read book Whatever You Think Think the Opposite written by Paul Arden and published by Penguin UK. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logic and common sense have a habit of leading us to the same conclusions. If you are going to make your mark on the world, you have to start thinking differently. To think differently, you have to think illogically. This book looks at life the wrong way, in a bid to explain the benefits of making wrong decisions.
" It’s Not How Good You Are, It’s How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world’s top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavors that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must. "
Book Synopsis It's Not How Good You Are, It's How Good You Want to Be by : Paul Arden
Download or read book It's Not How Good You Are, It's How Good You Want to Be written by Paul Arden and published by Phaidon Press. This book was released on 2003-06-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: " It’s Not How Good You Are, It’s How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world’s top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavors that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must. "
This “extraordinary history” of the influential black newspaper is “deeply researched, elegantly written [and] a towering achievement” (Brent Staples, New York Times Book Review). In 1905, Robert S. Abbott started printing The Chicago Defender, a newspaper dedicated to condemning Jim Crow and encouraging African Americans living in the South to join the Great Migration. Smuggling hundreds of thousands of copies into the most isolated communities in the segregated South, Abbott gave voice to the voiceless, galvanized the electoral power of black America, and became one of the first black millionaires in the process. His successor wielded the newspaper’s clout to elect mayors and presidents, including Harry S. Truman and John F. Kennedy, who would have lost in 1960 if not for The Defender’s support. Drawing on dozens of interviews and extensive archival research, Ethan Michaeli constructs a revelatory narrative of journalism and race in America, bringing to life the reporters who braved lynch mobs and policemen’s clubs to do their jobs, from the age of Teddy Roosevelt to the age of Barack Obama. “[This] epic, meticulously detailed account not only reminds its readers that newspapers matter, but so do black lives, past and present.” —USA Today
Book Synopsis The Defender by : Ethan Michaeli
Download or read book The Defender written by Ethan Michaeli and published by Houghton Mifflin Harcourt. This book was released on 2016-01-12 with total page 884 pages. Available in PDF, EPUB and Kindle. Book excerpt: This “extraordinary history” of the influential black newspaper is “deeply researched, elegantly written [and] a towering achievement” (Brent Staples, New York Times Book Review). In 1905, Robert S. Abbott started printing The Chicago Defender, a newspaper dedicated to condemning Jim Crow and encouraging African Americans living in the South to join the Great Migration. Smuggling hundreds of thousands of copies into the most isolated communities in the segregated South, Abbott gave voice to the voiceless, galvanized the electoral power of black America, and became one of the first black millionaires in the process. His successor wielded the newspaper’s clout to elect mayors and presidents, including Harry S. Truman and John F. Kennedy, who would have lost in 1960 if not for The Defender’s support. Drawing on dozens of interviews and extensive archival research, Ethan Michaeli constructs a revelatory narrative of journalism and race in America, bringing to life the reporters who braved lynch mobs and policemen’s clubs to do their jobs, from the age of Teddy Roosevelt to the age of Barack Obama. “[This] epic, meticulously detailed account not only reminds its readers that newspapers matter, but so do black lives, past and present.” —USA Today
This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. Author David DiSalvo presents evidence from evolutionary and social psychology, cognitive science, neurology, and even marketing and economics. And he interviews many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains’ foibles and turn our awareness into edifying action. Ultimately, he argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives.
Book Synopsis What Makes Your Brain Happy and Why You Should Do the Opposite by : David Disalvo
Download or read book What Makes Your Brain Happy and Why You Should Do the Opposite written by David Disalvo and published by Prometheus Books. This book was released on 2011-11-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. Author David DiSalvo presents evidence from evolutionary and social psychology, cognitive science, neurology, and even marketing and economics. And he interviews many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains’ foibles and turn our awareness into edifying action. Ultimately, he argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives.
New York Times Bestseller “We all want to raise children with good values—children who are the opposite of spoiled—yet we often neglect to talk to our children about money. . . . From handling the tooth fairy, to tips on allowance, chores, charity, checking accounts, and part-time jobs, this engaging and important book is a must-read for parents.” — Gretchen Rubin, author of The Happiness Project In the spirit of Wendy Mogel’s The Blessing of a Skinned Knee and Po Bronson and Ashley Merryman’s Nurture Shock, New York Times “Your Money” columnist Ron Lieber delivers a taboo-shattering manifesto that explains how talking openly to children about money can help parents raise modest, patient, grounded young adults who are financially wise beyond their years For Ron Lieber, a personal finance columnist and father, good parenting means talking about money with our kids. Children are hyper-aware of money, and they have scores of questions about its nuances. But when parents shy away from the topic, they lose a tremendous opportunity—not just to model the basic financial behaviors that are increasingly important for young adults but also to imprint lessons about what the family truly values. Written in a warm, accessible voice, grounded in real-world experience and stories from families with a range of incomes, The Opposite of Spoiled is both a practical guidebook and a values-based philosophy. The foundation of the book is a detailed blueprint for the best ways to handle the basics: the tooth fairy, allowance, chores, charity, saving, birthdays, holidays, cell phones, checking accounts, clothing, cars, part-time jobs, and college tuition. It identifies a set of traits and virtues that embody the opposite of spoiled, and shares how to embrace the topic of money to help parents raise kids who are more generous and less materialistic. But The Opposite of Spoiled is also a promise to our kids that we will make them better with money than we are. It is for all of the parents who know that honest conversations about money with their curious children can help them become more patient and prudent, but who don’t know how and when to start.
Book Synopsis The Opposite of Spoiled by : Ron Lieber
Download or read book The Opposite of Spoiled written by Ron Lieber and published by Harper Collins. This book was released on 2015-02-03 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller “We all want to raise children with good values—children who are the opposite of spoiled—yet we often neglect to talk to our children about money. . . . From handling the tooth fairy, to tips on allowance, chores, charity, checking accounts, and part-time jobs, this engaging and important book is a must-read for parents.” — Gretchen Rubin, author of The Happiness Project In the spirit of Wendy Mogel’s The Blessing of a Skinned Knee and Po Bronson and Ashley Merryman’s Nurture Shock, New York Times “Your Money” columnist Ron Lieber delivers a taboo-shattering manifesto that explains how talking openly to children about money can help parents raise modest, patient, grounded young adults who are financially wise beyond their years For Ron Lieber, a personal finance columnist and father, good parenting means talking about money with our kids. Children are hyper-aware of money, and they have scores of questions about its nuances. But when parents shy away from the topic, they lose a tremendous opportunity—not just to model the basic financial behaviors that are increasingly important for young adults but also to imprint lessons about what the family truly values. Written in a warm, accessible voice, grounded in real-world experience and stories from families with a range of incomes, The Opposite of Spoiled is both a practical guidebook and a values-based philosophy. The foundation of the book is a detailed blueprint for the best ways to handle the basics: the tooth fairy, allowance, chores, charity, saving, birthdays, holidays, cell phones, checking accounts, clothing, cars, part-time jobs, and college tuition. It identifies a set of traits and virtues that embody the opposite of spoiled, and shares how to embrace the topic of money to help parents raise kids who are more generous and less materialistic. But The Opposite of Spoiled is also a promise to our kids that we will make them better with money than we are. It is for all of the parents who know that honest conversations about money with their curious children can help them become more patient and prudent, but who don’t know how and when to start.
“One of the best love stories I’ve ever read.” —Angie Thomas, #1 New York Times bestselling author of The Hate U Give “Read this one, reread it, and then hug it to your chest.” —Becky Albertalli, #1 New York Times bestselling author of Simon vs. the Homo Sapiens Agenda Debut author Justin A. Reynolds delivers a hilarious and heartfelt novel about the choices we make, the people we choose, and the moments that make a life worth reliving. Perfect for fans of Nicola Yoon and John Green. When Jack and Kate meet at a party, bonding until sunrise over their mutual love of Froot Loops and their favorite flicks, Jack knows he’s falling—hard. Soon she’s meeting his best friends, Jillian and Franny, and Kate wins them over as easily as she did Jack. But then Kate dies. And their story should end there. Yet Kate’s death sends Jack back to the beginning, the moment they first meet, and Kate’s there again. Healthy, happy, and charming as ever. Jack isn’t sure if he’s losing his mind. Still, if he has a chance to prevent Kate’s death, he’ll take it. Even if that means believing in time travel. However, Jack will learn that his actions are not without consequences. And when one choice turns deadly for someone else close to him, he has to figure out what he’s willing to do to save the people he loves.
Book Synopsis Opposite of Always by : Justin A. Reynolds
Download or read book Opposite of Always written by Justin A. Reynolds and published by HarperCollins. This book was released on 2019-03-05 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: “One of the best love stories I’ve ever read.” —Angie Thomas, #1 New York Times bestselling author of The Hate U Give “Read this one, reread it, and then hug it to your chest.” —Becky Albertalli, #1 New York Times bestselling author of Simon vs. the Homo Sapiens Agenda Debut author Justin A. Reynolds delivers a hilarious and heartfelt novel about the choices we make, the people we choose, and the moments that make a life worth reliving. Perfect for fans of Nicola Yoon and John Green. When Jack and Kate meet at a party, bonding until sunrise over their mutual love of Froot Loops and their favorite flicks, Jack knows he’s falling—hard. Soon she’s meeting his best friends, Jillian and Franny, and Kate wins them over as easily as she did Jack. But then Kate dies. And their story should end there. Yet Kate’s death sends Jack back to the beginning, the moment they first meet, and Kate’s there again. Healthy, happy, and charming as ever. Jack isn’t sure if he’s losing his mind. Still, if he has a chance to prevent Kate’s death, he’ll take it. Even if that means believing in time travel. However, Jack will learn that his actions are not without consequences. And when one choice turns deadly for someone else close to him, he has to figure out what he’s willing to do to save the people he loves.
A gripping psychological thriller for YA readers. Some bonds should never be broken… Bex and Naomi are identical twins. They used to be inseparable and play games pretending that they knew just what the other was thinking. But things have changed as they’ve got older and the twins aren'tas close as they used to be. Then Naomi goes missing and all of a sudden their childhood games take on a whole new meaning. Bex knows more about what’s going on with Naomi than seems possible. No one understands Naomi like she does and now her twin sister needs help. Perfect for fans of Sophie McKenzie, Anne Cassidy and C.J. Daugherty.
Book Synopsis Opposite of You by : Lou Morgan
Download or read book Opposite of You written by Lou Morgan and published by Stripes Publishing. This book was released on 2017-05-04 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: A gripping psychological thriller for YA readers. Some bonds should never be broken… Bex and Naomi are identical twins. They used to be inseparable and play games pretending that they knew just what the other was thinking. But things have changed as they’ve got older and the twins aren'tas close as they used to be. Then Naomi goes missing and all of a sudden their childhood games take on a whole new meaning. Bex knows more about what’s going on with Naomi than seems possible. No one understands Naomi like she does and now her twin sister needs help. Perfect for fans of Sophie McKenzie, Anne Cassidy and C.J. Daugherty.
The instant New York Times bestseller and publishing phenomenon: Marina Keegan’s posthumous collection of award-winning essays and stories “sparkles with talent, humanity, and youth” (O, The Oprah Magazine). Marina Keegan’s star was on the rise when she graduated magna cum laude from Yale in May 2012. She had a play that was to be produced at the New York Fringe Festival and a job waiting for her at The New Yorker. Tragically, five days after graduation, Marina died in a car crash. Marina left behind a rich, deeply expansive trove of writing that, like her title essay, captures the hope, uncertainty, and possibility of her generation. Her short story “Cold Pastoral” was published on NewYorker.com. Her essay “Even Artichokes Have Doubts” was excerpted in the Financial Times, and her book was the focus of a Nicholas Kristof column in The New York Times. Millions of her contemporaries have responded to her work on social media. As Marina wrote: “We can still do anything. We can change our minds. We can start over…We’re so young. We can’t, we MUST not lose this sense of possibility because in the end, it’s all we have.” The Opposite of Loneliness is an unforgettable collection of Marina’s essays and stories that articulates the universal struggle all of us face as we figure out what we aspire to be and how we can harness our talents to impact the world. “How do you mourn the loss of a fiery talent that was barely a tendril before it was snuffed out? Answer: Read this book. A clear-eyed observer of human nature, Keegan could take a clever idea...and make it something beautiful” (People).
Book Synopsis The Opposite of Loneliness by : Marina Keegan
Download or read book The Opposite of Loneliness written by Marina Keegan and published by Simon and Schuster. This book was released on 2014-04-08 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant New York Times bestseller and publishing phenomenon: Marina Keegan’s posthumous collection of award-winning essays and stories “sparkles with talent, humanity, and youth” (O, The Oprah Magazine). Marina Keegan’s star was on the rise when she graduated magna cum laude from Yale in May 2012. She had a play that was to be produced at the New York Fringe Festival and a job waiting for her at The New Yorker. Tragically, five days after graduation, Marina died in a car crash. Marina left behind a rich, deeply expansive trove of writing that, like her title essay, captures the hope, uncertainty, and possibility of her generation. Her short story “Cold Pastoral” was published on NewYorker.com. Her essay “Even Artichokes Have Doubts” was excerpted in the Financial Times, and her book was the focus of a Nicholas Kristof column in The New York Times. Millions of her contemporaries have responded to her work on social media. As Marina wrote: “We can still do anything. We can change our minds. We can start over…We’re so young. We can’t, we MUST not lose this sense of possibility because in the end, it’s all we have.” The Opposite of Loneliness is an unforgettable collection of Marina’s essays and stories that articulates the universal struggle all of us face as we figure out what we aspire to be and how we can harness our talents to impact the world. “How do you mourn the loss of a fiery talent that was barely a tendril before it was snuffed out? Answer: Read this book. A clear-eyed observer of human nature, Keegan could take a clever idea...and make it something beautiful” (People).
Leadership lessons from the iconic brand you can use to drive Disney-style success In helping Walt Disney create “The Happiest Place on Earth,” Van France and his team started a business revolution in 1955 that eventually became the Disney University—the employee training and development program that powers one of the most famous brands on earth. Disney U examines how Van France's timeless company values and leadership expertise have turned into a training and development dynasty: the Disney U. The book reveals the heart of the Disney Culture and describes the company's values and operational philosophies that support the world-famous Disney brand. Doug Lipp is an internationally acclaimed expert on customer service, leadership, change management and global competitiveness, specializing in the lessons he learned at the Disney U.
Book Synopsis Disney U: How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric Employees by : Doug Lipp
Download or read book Disney U: How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric Employees written by Doug Lipp and published by McGraw Hill Professional. This book was released on 2013-03-29 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership lessons from the iconic brand you can use to drive Disney-style success In helping Walt Disney create “The Happiest Place on Earth,” Van France and his team started a business revolution in 1955 that eventually became the Disney University—the employee training and development program that powers one of the most famous brands on earth. Disney U examines how Van France's timeless company values and leadership expertise have turned into a training and development dynasty: the Disney U. The book reveals the heart of the Disney Culture and describes the company's values and operational philosophies that support the world-famous Disney brand. Doug Lipp is an internationally acclaimed expert on customer service, leadership, change management and global competitiveness, specializing in the lessons he learned at the Disney U.
A fiercely independent divorce lawyer learns the power of family and connection when she receives a cryptic message from her estranged mother in this bittersweet, witty novel from the nationally bestselling author of Someone Else’s Love Story and Gods in Alabama—an emotionally resonant tale about the endurance of love and the power of stories to shape and transform our lives. Born in Alabama, Paula Vauss spent the first decade of her life on the road with her free-spirited young mother, Kai, an itinerant storyteller who blended Hindu mythology with southern oral tradition to re-invent their history as they roved. But everything, including Paula’s birth name Kali Jai, changed when she told a story of her own—one that landed Kai in prison and Paula in foster care. Separated, each holding secrets of her own, the intense bond they once shared was fractured. These days, Paula has reincarnated herself as a tough-as-nails divorce attorney with a successful practice in Atlanta. While she hasn’t seen Kai in fifteen years, she’s still making payments on that Karmic debt—until the day her last check is returned in the mail, along with a mysterious note: “I am going on a journey, Kali. I am going back to my beginning; death is not the end. You will be the end. We will meet again, and there will be new stories. You know how Karma works.” Then Kai’s most treasured secret literally lands on Paula’s doorstep, throwing her life into chaos and transforming her from only child to older sister. Desperate to find her mother before it’s too late, Paula sets off on a journey of discovery that will take her back to the past and into the deepest recesses of her heart. With the help of her ex-lover Birdwine, an intrepid and emotionally volatile private eye who still carries a torch for her, this brilliant woman, an expert at wrecking families, now has to figure out how to put one back together—her own. The Opposite of Everyone is a story about story itself, how the tales we tell connect us, break us, and define us, and how the endings and beginnings we choose can destroy us . . . and make us whole. Laced with sharp humor and poignant insight, it is beloved New York Times bestselling author Joshilyn Jackson at her very best.
Book Synopsis The Opposite of Everyone by : Joshilyn Jackson
Download or read book The Opposite of Everyone written by Joshilyn Jackson and published by HarperCollins. This book was released on 2016-02-16 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fiercely independent divorce lawyer learns the power of family and connection when she receives a cryptic message from her estranged mother in this bittersweet, witty novel from the nationally bestselling author of Someone Else’s Love Story and Gods in Alabama—an emotionally resonant tale about the endurance of love and the power of stories to shape and transform our lives. Born in Alabama, Paula Vauss spent the first decade of her life on the road with her free-spirited young mother, Kai, an itinerant storyteller who blended Hindu mythology with southern oral tradition to re-invent their history as they roved. But everything, including Paula’s birth name Kali Jai, changed when she told a story of her own—one that landed Kai in prison and Paula in foster care. Separated, each holding secrets of her own, the intense bond they once shared was fractured. These days, Paula has reincarnated herself as a tough-as-nails divorce attorney with a successful practice in Atlanta. While she hasn’t seen Kai in fifteen years, she’s still making payments on that Karmic debt—until the day her last check is returned in the mail, along with a mysterious note: “I am going on a journey, Kali. I am going back to my beginning; death is not the end. You will be the end. We will meet again, and there will be new stories. You know how Karma works.” Then Kai’s most treasured secret literally lands on Paula’s doorstep, throwing her life into chaos and transforming her from only child to older sister. Desperate to find her mother before it’s too late, Paula sets off on a journey of discovery that will take her back to the past and into the deepest recesses of her heart. With the help of her ex-lover Birdwine, an intrepid and emotionally volatile private eye who still carries a torch for her, this brilliant woman, an expert at wrecking families, now has to figure out how to put one back together—her own. The Opposite of Everyone is a story about story itself, how the tales we tell connect us, break us, and define us, and how the endings and beginnings we choose can destroy us . . . and make us whole. Laced with sharp humor and poignant insight, it is beloved New York Times bestselling author Joshilyn Jackson at her very best.
