When Sport Meets Business

When Sport Meets Business

Author: Ulrik Wagner

Publisher:

Published: 2017

Total Pages: 242

ISBN-13: 9781473984226

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Book Synopsis When Sport Meets Business by : Ulrik Wagner

Download or read book When Sport Meets Business written by Ulrik Wagner and published by . This book was released on 2017 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt:


When Sport Meets Business

When Sport Meets Business

Author: Ulrik Wagner

Publisher: SAGE

Published: 2016-10-19

Total Pages: 257

ISBN-13: 1473987415

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Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book covers the key issues in the Business of professional sport: The New Sport Environment – Analysing the consequences of increasing commercialisation by looking at the multi-billion dollar sports goods industry; the effects of globalisation and how commercial influences have made running one of Europe’s most popular sports. Sport Marketing and Media – Investigating the role media and marketing has in commercialisation, with emphasis on the growth of sponsorship; media rights in European club football and the growing influence of social media in sport. Sport and Finance – Relating to the economics of European sport: there is an investigation into the financial policies employed by European Football clubs, specifically in regards to the Financial Fair Play regulations, and the topical issue of high level corruption. Sporting Events – Looking at additional factors that affect professional sport: highlighting the impact an Olympic Games can have on a host city and the longevity of an Olympic urban legacy. The authors have included insightful case studies from across the continent, including anti RB-Leipzig media campaigns in Germany, financial policies at England’s Chelsea FC, French Tennis Federation corporate responsibility, Media rights in Spain’s LaLiga, the sponsorship viability for Ukraine’s Klitschko brothers and the case of Denmark’s Viborg F.F. Suitable for undergraduate and postgraduate students in sport related courses, including sport management, sport economics, sport marketing and the sociology of sport.


Book Synopsis When Sport Meets Business by : Ulrik Wagner

Download or read book When Sport Meets Business written by Ulrik Wagner and published by SAGE. This book was released on 2016-10-19 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book covers the key issues in the Business of professional sport: The New Sport Environment – Analysing the consequences of increasing commercialisation by looking at the multi-billion dollar sports goods industry; the effects of globalisation and how commercial influences have made running one of Europe’s most popular sports. Sport Marketing and Media – Investigating the role media and marketing has in commercialisation, with emphasis on the growth of sponsorship; media rights in European club football and the growing influence of social media in sport. Sport and Finance – Relating to the economics of European sport: there is an investigation into the financial policies employed by European Football clubs, specifically in regards to the Financial Fair Play regulations, and the topical issue of high level corruption. Sporting Events – Looking at additional factors that affect professional sport: highlighting the impact an Olympic Games can have on a host city and the longevity of an Olympic urban legacy. The authors have included insightful case studies from across the continent, including anti RB-Leipzig media campaigns in Germany, financial policies at England’s Chelsea FC, French Tennis Federation corporate responsibility, Media rights in Spain’s LaLiga, the sponsorship viability for Ukraine’s Klitschko brothers and the case of Denmark’s Viborg F.F. Suitable for undergraduate and postgraduate students in sport related courses, including sport management, sport economics, sport marketing and the sociology of sport.


When Sport Meets Business

When Sport Meets Business

Author: Ulrik Wagner

Publisher: SAGE Publications Limited

Published: 2017-02-04

Total Pages: 0

ISBN-13: 9781473948044

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Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book covers the key issues in the Business of professional sport: The New Sport Environment – Analysing the consequences of increasing commercialisation by looking at the multi-billion dollar sports goods industry; the effects of globalisation and how commercial influences have made running one of Europe’s most popular sports. Sport Marketing and Media – Investigating the role media and marketing has in commercialisation, with emphasis on the growth of sponsorship; media rights in European club football and the growing influence of social media in sport. Sport and Finance – Relating to the economics of European sport: there is an investigation into the financial policies employed by European Football clubs, specifically in regards to the Financial Fair Play regulations, and the topical issue of high level corruption. Sporting Events – Looking at additional factors that affect professional sport: highlighting the impact an Olympic Games can have on a host city and the longevity of an Olympic urban legacy. The authors have included insightful case studies from across the continent, including anti RB-Leipzig media campaigns in Germany, financial policies at England’s Chelsea FC, French Tennis Federation corporate responsibility, Media rights in Spain’s LaLiga, the sponsorship viability for Ukraine’s Klitschko brothers and the case of Denmark’s Viborg F.F. Suitable for undergraduate and postgraduate students in sport related courses, including sport management, sport economics, sport marketing and the sociology of sport.


Book Synopsis When Sport Meets Business by : Ulrik Wagner

Download or read book When Sport Meets Business written by Ulrik Wagner and published by SAGE Publications Limited. This book was released on 2017-02-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book covers the key issues in the Business of professional sport: The New Sport Environment – Analysing the consequences of increasing commercialisation by looking at the multi-billion dollar sports goods industry; the effects of globalisation and how commercial influences have made running one of Europe’s most popular sports. Sport Marketing and Media – Investigating the role media and marketing has in commercialisation, with emphasis on the growth of sponsorship; media rights in European club football and the growing influence of social media in sport. Sport and Finance – Relating to the economics of European sport: there is an investigation into the financial policies employed by European Football clubs, specifically in regards to the Financial Fair Play regulations, and the topical issue of high level corruption. Sporting Events – Looking at additional factors that affect professional sport: highlighting the impact an Olympic Games can have on a host city and the longevity of an Olympic urban legacy. The authors have included insightful case studies from across the continent, including anti RB-Leipzig media campaigns in Germany, financial policies at England’s Chelsea FC, French Tennis Federation corporate responsibility, Media rights in Spain’s LaLiga, the sponsorship viability for Ukraine’s Klitschko brothers and the case of Denmark’s Viborg F.F. Suitable for undergraduate and postgraduate students in sport related courses, including sport management, sport economics, sport marketing and the sociology of sport.


The Routledge Companion to European Business

The Routledge Companion to European Business

Author: Gabriele Suder

Publisher: Routledge

Published: 2018-07-18

Total Pages: 481

ISBN-13: 1315397285

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International Business is a well-established research field, in which regionalisation has gained prominence in the last decade. Because Europe is a market that shows specific patterns of highly advanced market integration, European Business is a subject in its own right and with its own research momentum. In particular, firms view Europe as a challenging, mostly – yet not entirely- mature market location that is subject to complexities that help reveal strategic corporate strengths and weaknesses. Europe represents a location that undergoes frequent and rapid change due to its geo-economic and geopolitical position This comprehensive reference volume brings together a global team of contibutors to analyze and overview the key issues, themes and phenomena that affect business in Europe. With interdisciplinary perspectives from key disciplines, the book covers a range of vital themes such as culture, entrepreneurship, identity, human rights and climate change. The selection of authors reflects the international scope of this book, and is drawn from institutions located in 17 countries across Europe. A unique resource, this book covers a region undergoing significant geoeconomic and geopolitical change, and provides a comprehensive guide to research students and scholars of business and the social sciences.


Book Synopsis The Routledge Companion to European Business by : Gabriele Suder

Download or read book The Routledge Companion to European Business written by Gabriele Suder and published by Routledge. This book was released on 2018-07-18 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Business is a well-established research field, in which regionalisation has gained prominence in the last decade. Because Europe is a market that shows specific patterns of highly advanced market integration, European Business is a subject in its own right and with its own research momentum. In particular, firms view Europe as a challenging, mostly – yet not entirely- mature market location that is subject to complexities that help reveal strategic corporate strengths and weaknesses. Europe represents a location that undergoes frequent and rapid change due to its geo-economic and geopolitical position This comprehensive reference volume brings together a global team of contibutors to analyze and overview the key issues, themes and phenomena that affect business in Europe. With interdisciplinary perspectives from key disciplines, the book covers a range of vital themes such as culture, entrepreneurship, identity, human rights and climate change. The selection of authors reflects the international scope of this book, and is drawn from institutions located in 17 countries across Europe. A unique resource, this book covers a region undergoing significant geoeconomic and geopolitical change, and provides a comprehensive guide to research students and scholars of business and the social sciences.


Perceptions of East Asian and Asian North American Athletics

Perceptions of East Asian and Asian North American Athletics

Author: Steve Bien-Aimé

Publisher: Springer Nature

Published: 2022-09-27

Total Pages: 362

ISBN-13: 3030977803

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This book highlights inconsistencies within the field of sports scholarship and provides an opportunity to open up and extend conversations about the intersection of sports media and race — particularly surrounding athletes of East Asian descent. Despite the growing influence of East Asian and Asian American/Canadian athletes, they are still underrepresented in Western media and in scholarship. This anthology adds much-needed literature to sports, popular culture, East Asian, and Asian American studies. The prominence of sports in global popular culture makes the intersections explored in this collection a crucial addition to existing conversations about both sports and East Asian/Asian American/Canadian studies.


Book Synopsis Perceptions of East Asian and Asian North American Athletics by : Steve Bien-Aimé

Download or read book Perceptions of East Asian and Asian North American Athletics written by Steve Bien-Aimé and published by Springer Nature. This book was released on 2022-09-27 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights inconsistencies within the field of sports scholarship and provides an opportunity to open up and extend conversations about the intersection of sports media and race — particularly surrounding athletes of East Asian descent. Despite the growing influence of East Asian and Asian American/Canadian athletes, they are still underrepresented in Western media and in scholarship. This anthology adds much-needed literature to sports, popular culture, East Asian, and Asian American studies. The prominence of sports in global popular culture makes the intersections explored in this collection a crucial addition to existing conversations about both sports and East Asian/Asian American/Canadian studies.


African football migration

African football migration

Author: Paul Darby

Publisher: Manchester University Press

Published: 2022-01-25

Total Pages: 197

ISBN-13: 1526120291

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The global success of football icons like Samuel Eto’o, Didier Drogba and Mohamed Salah has fuelled the migratory projects of countless young men across the African continent who dream of following – literally and figuratively – in their footsteps. Drawing on over a decade of ethnographic research, African football migration captures and chronicles the aspirations, experiences and trajectories of those pursuing this highly prized form of transnational migration. In doing so, the book uncovers and traces the myriad actors, networks and institutions that affect the ability of young people across the continent to realise social mobility through football’s global production network. The book sheds critical light on the barriers to social mobility erected by neoliberal capitalism, and how these are negotiated by aspiring African footballers. It also generates original interdisciplinary perspectives on the complex interplay between structural forces and human agency, as young players navigate an industry rife with commercial speculation. While a select few reach the elite levels of the game and build a successful career overseas, the book vividly illustrates how for the vast majority, ‘trying their luck’ through football results in involuntary immobility in post-colonial Africa. These findings are complemented by rare empirical insights from transnational African migrants at the margins of the global football industry and those navigating precarious retirement from careers as players. African football migration offers essential coverage of why and how African youth and young men have become actors in the global football industry, revealing the complex implications of transnational mobility, both imagined and enacted.


Book Synopsis African football migration by : Paul Darby

Download or read book African football migration written by Paul Darby and published by Manchester University Press. This book was released on 2022-01-25 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global success of football icons like Samuel Eto’o, Didier Drogba and Mohamed Salah has fuelled the migratory projects of countless young men across the African continent who dream of following – literally and figuratively – in their footsteps. Drawing on over a decade of ethnographic research, African football migration captures and chronicles the aspirations, experiences and trajectories of those pursuing this highly prized form of transnational migration. In doing so, the book uncovers and traces the myriad actors, networks and institutions that affect the ability of young people across the continent to realise social mobility through football’s global production network. The book sheds critical light on the barriers to social mobility erected by neoliberal capitalism, and how these are negotiated by aspiring African footballers. It also generates original interdisciplinary perspectives on the complex interplay between structural forces and human agency, as young players navigate an industry rife with commercial speculation. While a select few reach the elite levels of the game and build a successful career overseas, the book vividly illustrates how for the vast majority, ‘trying their luck’ through football results in involuntary immobility in post-colonial Africa. These findings are complemented by rare empirical insights from transnational African migrants at the margins of the global football industry and those navigating precarious retirement from careers as players. African football migration offers essential coverage of why and how African youth and young men have become actors in the global football industry, revealing the complex implications of transnational mobility, both imagined and enacted.


The Business of Sports

The Business of Sports

Author: Scott Rosner

Publisher: Jones & Bartlett Publishers

Published: 2011

Total Pages: 792

ISBN-13: 0763780782

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The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.


Book Synopsis The Business of Sports by : Scott Rosner

Download or read book The Business of Sports written by Scott Rosner and published by Jones & Bartlett Publishers. This book was released on 2011 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.


The Sport Business Handbook

The Sport Business Handbook

Author: Rick Horrow

Publisher: Human Kinetics

Published: 2022-10-03

Total Pages: 481

ISBN-13: 1718214006

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The Sport Business Handbook provides perspectives from more than 100 of the most prominent figures in the sport industry. Plentiful examples and stories, including insiders' views of major sport deals, make this book a bible of information for those looking to advance their careers in this field.


Book Synopsis The Sport Business Handbook by : Rick Horrow

Download or read book The Sport Business Handbook written by Rick Horrow and published by Human Kinetics. This book was released on 2022-10-03 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sport Business Handbook provides perspectives from more than 100 of the most prominent figures in the sport industry. Plentiful examples and stories, including insiders' views of major sport deals, make this book a bible of information for those looking to advance their careers in this field.


The Business of Sport

The Business of Sport

Author: Darlene Kluka

Publisher: Perspectives (Meyer & Meyer)

Published: 2001

Total Pages: 202

ISBN-13:

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Perspectives offers: the thorough dissemination of sport science information to all interested organisations and institutions, and the application of sport science results to practical areas of sport. In each volume of Perspectives, expert contributions from several different sport science disciplines address relevant physical education and sport science themes.This volume includes 12 chapters with international viewpoints from leading practitioners and researchers on key issues affecting the big business of sport such as: nation-building, volunteerism, women's impact on sport business, agents and athletes, sport management degree programmes, a behind the scenes look at professional sport and an outlook for the future.


Book Synopsis The Business of Sport by : Darlene Kluka

Download or read book The Business of Sport written by Darlene Kluka and published by Perspectives (Meyer & Meyer). This book was released on 2001 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perspectives offers: the thorough dissemination of sport science information to all interested organisations and institutions, and the application of sport science results to practical areas of sport. In each volume of Perspectives, expert contributions from several different sport science disciplines address relevant physical education and sport science themes.This volume includes 12 chapters with international viewpoints from leading practitioners and researchers on key issues affecting the big business of sport such as: nation-building, volunteerism, women's impact on sport business, agents and athletes, sport management degree programmes, a behind the scenes look at professional sport and an outlook for the future.


Sport as a Business

Sport as a Business

Author: H. Dolles

Publisher: Springer

Published: 2011-05-17

Total Pages: 263

ISBN-13: 0230306632

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Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization


Book Synopsis Sport as a Business by : H. Dolles

Download or read book Sport as a Business written by H. Dolles and published by Springer. This book was released on 2011-05-17 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization