Writing Effectively in Print and on the Web

Writing Effectively in Print and on the Web

Author: Rebecca Blakiston

Publisher: Rowman & Littlefield

Published: 2017-01-05

Total Pages: 178

ISBN-13: 1442278862

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The written word is our primary tool for communication – with colleagues, administrators, stakeholders, and users. Poor use of words can lead to misunderstandings and inefficiencies. Writing effectively will help you be a stronger colleague, manager, and librarian. In this book, you will learn how to: Define your audience and your primary messages Simplify your writing so that it is succinct and understandable Structure your written content so that it is most usable and accessible to your audience Approach different forms of writing in a way that is most effective to getting your message across Establish a voice and tone that reflects the identity of your organization and yourself as a professional The book covers writing for both print and Web-based publications and is aimed at all types of libraries.


Book Synopsis Writing Effectively in Print and on the Web by : Rebecca Blakiston

Download or read book Writing Effectively in Print and on the Web written by Rebecca Blakiston and published by Rowman & Littlefield. This book was released on 2017-01-05 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The written word is our primary tool for communication – with colleagues, administrators, stakeholders, and users. Poor use of words can lead to misunderstandings and inefficiencies. Writing effectively will help you be a stronger colleague, manager, and librarian. In this book, you will learn how to: Define your audience and your primary messages Simplify your writing so that it is succinct and understandable Structure your written content so that it is most usable and accessible to your audience Approach different forms of writing in a way that is most effective to getting your message across Establish a voice and tone that reflects the identity of your organization and yourself as a professional The book covers writing for both print and Web-based publications and is aimed at all types of libraries.


The Longman Guide to Style and Writing on the Internet

The Longman Guide to Style and Writing on the Internet

Author: Martha C. Sammons

Publisher: Longman Publishing Group

Published: 2007

Total Pages: 0

ISBN-13: 9780205576296

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"The Internet Writer's Handbook" is an easily accessible, vital reference tool for those who want to write and format effective Web documents. Too often, writers attempt to create Web pages by simply using the same techniques they use for print documents. "The Internet Writer's Handbook" offers those writers specific advice on writing and designing on-line hypertext documents. The book has been updated to reflect the latest Web writing terms and concepts such as Web page elements, Web page design, and types of Web writing. This dynamic handbook will appeal to anyone who needs help in creating a Web page.


Book Synopsis The Longman Guide to Style and Writing on the Internet by : Martha C. Sammons

Download or read book The Longman Guide to Style and Writing on the Internet written by Martha C. Sammons and published by Longman Publishing Group. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Internet Writer's Handbook" is an easily accessible, vital reference tool for those who want to write and format effective Web documents. Too often, writers attempt to create Web pages by simply using the same techniques they use for print documents. "The Internet Writer's Handbook" offers those writers specific advice on writing and designing on-line hypertext documents. The book has been updated to reflect the latest Web writing terms and concepts such as Web page elements, Web page design, and types of Web writing. This dynamic handbook will appeal to anyone who needs help in creating a Web page.


Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced

Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 2158

ISBN-13:

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Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.


Book Synopsis Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced by : City of London College of Economics

Download or read book Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 2158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.


MediaWriting

MediaWriting

Author: W. Richard Whitaker

Publisher: Routledge

Published: 2009-01-13

Total Pages: 439

ISBN-13: 1135592853

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Designed for those preparing to write in the current multimedia environment, MediaWriting explores: the linkages between print, broadcast, and public relations styles outlines the nature of good writing synthesizes and integrates professional skills and concepts Complete with interesting real-world examples and exercises, this textbook gives students progressive writing activities amid an environment for developing research and interviewing skills. Starting from a basis in writing news and features for print media, it moves on to writing for broadcast news media, then introduces students to public relations writing in print, broadcast, and digital media, as well as for news media and advertising venues. Rather than emphasizing the differences among the three writing styles, this book synthesizes and integrates the three concepts, weaving in basic principles of Internet writing and reporting. This book provides beginning newswriting students with a primer for developing the skills needed for work in the media industry. As such, it is a hands-on writing text for students preparing in all professional areas of communication--journalism, broadcasting, media, and public relations.


Book Synopsis MediaWriting by : W. Richard Whitaker

Download or read book MediaWriting written by W. Richard Whitaker and published by Routledge. This book was released on 2009-01-13 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for those preparing to write in the current multimedia environment, MediaWriting explores: the linkages between print, broadcast, and public relations styles outlines the nature of good writing synthesizes and integrates professional skills and concepts Complete with interesting real-world examples and exercises, this textbook gives students progressive writing activities amid an environment for developing research and interviewing skills. Starting from a basis in writing news and features for print media, it moves on to writing for broadcast news media, then introduces students to public relations writing in print, broadcast, and digital media, as well as for news media and advertising venues. Rather than emphasizing the differences among the three writing styles, this book synthesizes and integrates the three concepts, weaving in basic principles of Internet writing and reporting. This book provides beginning newswriting students with a primer for developing the skills needed for work in the media industry. As such, it is a hands-on writing text for students preparing in all professional areas of communication--journalism, broadcasting, media, and public relations.


How to Write and Get Published

How to Write and Get Published

Author: Tammy Ivins

Publisher: Rowman & Littlefield

Published: 2019-04-22

Total Pages: 160

ISBN-13: 1538116863

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This book will get librarians writing by dispelling the mythos surrounding “scholarly writing” by providing practical tools and advice. Though the authors have extensive experience as scholars, this book is written in a friendly, approachable, non-intimating manner.


Book Synopsis How to Write and Get Published by : Tammy Ivins

Download or read book How to Write and Get Published written by Tammy Ivins and published by Rowman & Littlefield. This book was released on 2019-04-22 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will get librarians writing by dispelling the mythos surrounding “scholarly writing” by providing practical tools and advice. Though the authors have extensive experience as scholars, this book is written in a friendly, approachable, non-intimating manner.


Foundational Practices of Online Writing Instruction

Foundational Practices of Online Writing Instruction

Author: Beth L. Hewett

Publisher: Parlor Press LLC

Published: 2015-04-15

Total Pages: 350

ISBN-13: 1602356688

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Foundational Practices in Online Writing Instruction addresses administrators’ and instructors’ questions for developing online writing programs and courses. Written by experts in the field, this book uniquely attends to issues of inclusive and accessible online writing instruction in technology-enhanced settings, as well as teaching with mobile technologies and multimodal compositions.


Book Synopsis Foundational Practices of Online Writing Instruction by : Beth L. Hewett

Download or read book Foundational Practices of Online Writing Instruction written by Beth L. Hewett and published by Parlor Press LLC. This book was released on 2015-04-15 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foundational Practices in Online Writing Instruction addresses administrators’ and instructors’ questions for developing online writing programs and courses. Written by experts in the field, this book uniquely attends to issues of inclusive and accessible online writing instruction in technology-enhanced settings, as well as teaching with mobile technologies and multimodal compositions.


Designing Writing Assignments

Designing Writing Assignments

Author: Traci Gardner

Publisher: National Council of Teachers of English (Ncte)

Published: 2008

Total Pages: 132

ISBN-13:

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Effective student writing begins with well-designed classroom assignments. In Designing Writing Assignments, veteran educator Traci Gardner offers practical ways for teachers to develop assignments that will allow students to express their creativity and grow as writers and thinkers while still addressing the many demands of resource-stretched classrooms.


Book Synopsis Designing Writing Assignments by : Traci Gardner

Download or read book Designing Writing Assignments written by Traci Gardner and published by National Council of Teachers of English (Ncte). This book was released on 2008 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective student writing begins with well-designed classroom assignments. In Designing Writing Assignments, veteran educator Traci Gardner offers practical ways for teachers to develop assignments that will allow students to express their creativity and grow as writers and thinkers while still addressing the many demands of resource-stretched classrooms.


Gamification

Gamification

Author: Elizabeth McMunn-Tetangco

Publisher: Rowman & Littlefield

Published: 2017-02-16

Total Pages: 149

ISBN-13: 1442279141

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Games can seem to do the impossible: reach patrons and drive traffic to projects and services. But how can libraries use gamification and game elements to improve instruction and outreach, or to encourage the use of particular areas and services? In this guide, readers will learn about how to structure game activities in order to best reach their patrons. Chapters devoted to topics such as personalization, goal setting, working with partners, games in instruction, and assessment illustrate some of the many ways games can have an impact in libraries. Everything in this book is presented from a practical point of view – email templates, real-life examples, and scenarios are included. Games have a lot of potential for use in many different library services, and this book will help you decide how they might work best for you. From the first seeds of a project’s beginning to its eventual maturation, this book will help you develop, implement, and evaluate game-style projects at your library.


Book Synopsis Gamification by : Elizabeth McMunn-Tetangco

Download or read book Gamification written by Elizabeth McMunn-Tetangco and published by Rowman & Littlefield. This book was released on 2017-02-16 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Games can seem to do the impossible: reach patrons and drive traffic to projects and services. But how can libraries use gamification and game elements to improve instruction and outreach, or to encourage the use of particular areas and services? In this guide, readers will learn about how to structure game activities in order to best reach their patrons. Chapters devoted to topics such as personalization, goal setting, working with partners, games in instruction, and assessment illustrate some of the many ways games can have an impact in libraries. Everything in this book is presented from a practical point of view – email templates, real-life examples, and scenarios are included. Games have a lot of potential for use in many different library services, and this book will help you decide how they might work best for you. From the first seeds of a project’s beginning to its eventual maturation, this book will help you develop, implement, and evaluate game-style projects at your library.


The Business of Being a Writer

The Business of Being a Writer

Author: Jane Friedman

Publisher: University of Chicago Press

Published: 2018-03-16

Total Pages: 323

ISBN-13: 022639333X

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“Destined to become a staple reference book for writers and those interested in publishing careers.” —Publishers Weekly Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. Those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. This book offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work. or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than two decades of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income—and leave them empowered, confident, and ready to turn their craft into a career. “Friedman’s 20-plus years in the industry, launching and managing the social media presence of Writer’s Digest, along with her expertise in business strategies for authors and publishers, combine to create an invaluable compendium of practical advice.” —Library Journal (starred review)


Book Synopsis The Business of Being a Writer by : Jane Friedman

Download or read book The Business of Being a Writer written by Jane Friedman and published by University of Chicago Press. This book was released on 2018-03-16 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Destined to become a staple reference book for writers and those interested in publishing careers.” —Publishers Weekly Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. Those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. This book offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work. or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than two decades of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income—and leave them empowered, confident, and ready to turn their craft into a career. “Friedman’s 20-plus years in the industry, launching and managing the social media presence of Writer’s Digest, along with her expertise in business strategies for authors and publishers, combine to create an invaluable compendium of practical advice.” —Library Journal (starred review)


The Writer?s Bible

The Writer?s Bible

Author: Anne Hart

Publisher: iUniverse

Published: 2001-08

Total Pages: 657

ISBN-13: 0595193056

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The Writer's Bible is a popular textbook, guide, and mentor to fiction, entertainment, and nonfiction writers in the new and print media. The book helps writers write their business plan as well as acquire skills. It's a career planning and writing-skills textbook and a popular book for authors headed for print-on-demand and traditional publishers as well as the electronic media. If you write fiction, nonfiction, drama, learning materials, multimedia, and digital media or for the Internet, you'll find the information in this book useful and timely. Here's how to be your own manuscript doctor and mentor, plan your writing career, acquire the skills to turn your writing into salable work, and acquire knowledge of how print-on-demand publishing works compared to traditional publishing, whether you write for the Internet and the new media (digital media) or for traditional publishing companies or yourself. Plan your writing career and get the skills you'll need to move ahead in the current atmosphere of the literary arena and the world of information dissemination and re-packaging. Every writer needs a Bible and role models as well as a map to navigate places that buy author's works.


Book Synopsis The Writer?s Bible by : Anne Hart

Download or read book The Writer?s Bible written by Anne Hart and published by iUniverse. This book was released on 2001-08 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Writer's Bible is a popular textbook, guide, and mentor to fiction, entertainment, and nonfiction writers in the new and print media. The book helps writers write their business plan as well as acquire skills. It's a career planning and writing-skills textbook and a popular book for authors headed for print-on-demand and traditional publishers as well as the electronic media. If you write fiction, nonfiction, drama, learning materials, multimedia, and digital media or for the Internet, you'll find the information in this book useful and timely. Here's how to be your own manuscript doctor and mentor, plan your writing career, acquire the skills to turn your writing into salable work, and acquire knowledge of how print-on-demand publishing works compared to traditional publishing, whether you write for the Internet and the new media (digital media) or for traditional publishing companies or yourself. Plan your writing career and get the skills you'll need to move ahead in the current atmosphere of the literary arena and the world of information dissemination and re-packaging. Every writer needs a Bible and role models as well as a map to navigate places that buy author's works.